The effect of combined arousal states on attitude change

An experiment was devised in which subjects either were given a choice or were given no choice to listen to a counter-attitudinal communication. For half the subjects (Interrupt condition) the tape of the communication broke during the concluding sentence of the speech. The other half of the subjects (No Interrupt condition) heard the speech in its entirety. A recall measure indicated that subjects in the Interrupt condition recalled significantly more arguments made in the communication than subjects who heard the complete speech. This was interpreted as being a Zeigarnik effect caused by arousal created by the interruption. The choice manipulation should have created dissonance and motivated attitude change. Consistent with dissonance theory, measures of attitude change showed that greater attitude change toward the position of the speech occurred in the Choice condition than in the No Choice condition. In addition, an interaction in which significantly greater change occurred in the Choice-Interrupt condition than any of the other conditions was obtained. Since both the choice and interruption manipulations were hypothesized to be arousing, it was speculated that, in the Choice-Interrupt condition, the arousal created by the cognitive inconsistency and by the interrupted task may have combined to yield the increased attitude change. The conditions under which arousal states might combine were discussed.     

Increased conformity to a fellow deviant as a function of prior deviation

A subject was induced to publically report his opinions on a variety of issues. A group of confederates disagreed with the subject; one confederate agreed with him. Thus, the subject deviated from the majority of the group, but received social support from one other individual. Each subject was then paired with one individual from the previous group, and regardless of his pairing, was subjected to a constant amount of conformity pressure from the confederate on a new set of judgments. Deviant subjects conformed more to the confederate who had previously given them social support than they did to a previous majority member. This increased conformity was found in two studies, (1) females judging physical realities and, (2) males reporting their opinions on attitudinal issues. Ratings taken in the second study demonstrated that the deviant subject felt increased liking for and similarity to the confederate who initially provided him with social support, but comparisons between various experimental groups indicated conformity to a confederate was not completely predictable from the subject's liking for that confederate. Instead, conformity was greatest following an experience of deviation from the majority.     

Traffic Offences: Planned or Habitual? Using the Theory of Planned Behaviour and habit strength to explain frequency and magnitude of speeding and driving under the influence of alcohol

This study addresses the socio‐cognitive determinants of traffic offences, in particular of speeding and drinking and driving. It has two aims: (1) to test the hypothesis of a direct effect of habits on offences (i.e., independent of intentions) by employing a specific measure of habits (i.e., the SRIH) and (2) to analyse the offences by taking account of three distinct parameters: Frequency, usual magnitude (i.e., the most frequent deviation from the law) and maximal magnitude (i.e., the greatest deviation occasionally adopted) in order to represent more accurately the variability of the offending behaviours. A total of 642 drivers replied to a questionnaire. The results corroborate the idea that intention and habit are distinct and direct determinants of offences. The use of the SRIH dismisses the criticisms made with regard to the measure of past behaviour. The distinction between the three behavioural parameters proves to be relevant, as their determinants are not exactly similar. Finally, attitude and subjective norm had direct effects on the maximal magnitude and/or on the frequency of the offence. The discussion concerns the contribution of this study to the analysis of offences as well as its limitations and addresses the theoretical plausibility of the direct effects of attitude and the subjective norm.     

Do incompatible arguments cause extensive processing in the evaluation of arguments? The role of congruence between argument compatibility and argument quality

Previous studies have demonstrated that arguments incompatible with prior beliefs are subjected to more extensive refutational processing, scrutinized longer, and judged to be weaker than arguments compatible with prior beliefs. However, this study suggests whether extensive processing is implemented when evaluating arguments is not decided by argument compatibility, but by congruence between two evaluating tendencies elicited by both argument compatibility and argument quality. Consistent with this perspective, the results of two experiments show that relative to congruent arguments, participants judged arguments eliciting incongruent evaluating tendencies as less extreme in strength, spent more time, and felt more hesitant generating strength judgments for them. The results also show that it is mainly incongruent arguments, not congruent arguments, whose strength ratings were more closely associated with the perceived personal importance of the issue, which intensified the tendency to evaluate arguments depending on argument compatibility. These results suggest that it is the incongruity between argument compatibility and argument quality, and not simply the argument compatibility, that plays a more important role in activating an extensive processing in the evaluation of arguments.     

Adolescent reading skill and engagement with digital and traditional literacies as predictors of reading comprehension

This study investigates the concurrent predictors of adolescent reading comprehension (literal, inferential) for fiction and non‐fiction texts. Predictors were examined from the cognitive (word identification, reading fluency), psychological (gender), and ecological (print exposure) domains. Print exposure to traditional and digital texts was surveyed using a diary method of reading habits. A cross‐sectional sample of 312 students in early (11–13 years) or middle adolescence (14–15 years) participated from a range of SES backgrounds. Word identification emerged as a strong predictor of reading comprehension across adolescence and text genres. Gender effects favouring female students were evident for reading frequency but not for reading skill itself. Reading habits also differed, and comprehension advantages were observed among females for fiction and males for non‐fiction. Age effects emerged for reading frequency, which was lower in middle adolescence. Although more time was spent on digital than on traditional texts, traditional extended text reading was the only reading habit to predict inference‐making in comprehension and to distinguish skilled from less skilled comprehenders. The theoretical and educational implications of these results are discussed.