Development of a Research Instrument for Evaluating the Visitor Outcomes of Face-to-Face Interpretation

ABSTRACT

This article details the development, testing, and refinement of a set of indicators and a data collection instrument designed to be used to evaluate the outcomes of face-to-face interpretation across a range of heritage-based visitor settings and experiences. One of a suite of data collection instruments, the self-completing visitor questionnaire incorporates a set of indicators that (a) reflects the types of visitor outcomes that managers actually want from their interpretive programs; (b) is theoretically valid based on what is known about the potential cognitive, affective, and behavioural outcomes of interpretation, and (c) requires minimal effort, expense, and little or no social research expertise to collect and analyse the data, yet produces results with acceptable validity and reliability. While management and industry-driven, the research is underpinned by some thirty years of evaluation theory and practice, and is thus grounded in theories of psychology and human behaviour and methods from the social sciences and from applied program evaluation. This makes the final set of indicators an important contribution to the literature, and the questionnaire itself a useful and practical tool for those whose expertise and responsibilities lie primarily with managing and delivering rather than researching and evaluating the outcomes of interpretation.     

Web-Based Surveys: Best Practices Based on the Research Literature

ABSTRACT

Over the last 10 years, Web-based surveys have developed a reputation as an easy and economical method of collecting data. However, as with all research methods, there is a need for careful design and planning. This article reviews the literature on the use and effectiveness of Web surveys. It explores the similarities and differences between Web surveys and postal or telephone surveys, the opportunities and limitations of Web surveys, and the use of Web surveys in visitor studies research. Design tips are provided to assist users to make the best possible use of this important new tool.     

Comparison of output order in free recall

Two measures of output order in free recall were examined and shown to vary with characteristics of recall unrelated to output order. The output location of a subset of items in recall, using the standard recall rank measure and the “observed minus expected” score, varied both with number of items in the subset and total number of items recalled. A new measure of output order (the relative index of priority or RIP score) was proposed that is invariant with these characteristics of recall, providing an uncontaminated empirical index of the output location of a subset of items in the recall sequence.     

Beyond freedom and dignity at 40: comments on behavioral science, the future, and chance (2007)

Forty years after the publication of Beyond Freedom and Dignity (Skinner, 1971) and the continuing growth of behavior analysis, the future of humanity and the role of behavioral science in that future remain uncertain. A recent paper by Chance (2007) documented a shift in Skinner's views during the last years of his life. Skinner had long advocated a science and technology of behavior for finding and engineering solutions to cultural and global problems and advancing human development. This optimism had given way under a gradual realization that the science of behavior was in fact showing how such problems were unlikely to be solved in time to avert a variety of possible disasters. Chance described nine behavioral phenomena that appear to interfere with effective problem-solving behavior on a large scale and in effective time frames. These phenomena are reviewed toward an analysis of common themes. Research is also reviewed that involves nonverbal, verbal, and cultural contingencies that may lead to applications designed to address the common themes. Problems and strategies of implementation are also discussed. The challenges are daunting, but may nevertheless be regarded as technical problems best suited for a science and technology of behavior.     

Structuralism and Metaphysics

I consider different versions of a structuralist view of mathematical objects, according to which characteristic mathematical objects have no more of a 'nature' than is given by the basic relations of a structure in which they reside. My own version of such a view is non-eliminative in the sense that it does not lead to a programme for eliminating reference to mathematical objects. I reply to criticisms of non-eliminative structuralism recently advanced by Keränen and Hellman. In replying to the former, I rely on a distinction between 'basic' and 'constructed' structures. A conclusion is that ideas from the metaphysical tradition can be misleading when applied to the objects of modern mathematics.     

The Hard Road to Presentism

It is a common criticism of presentism – the view according to which only the present exists – that it errs against truthmaker theory. Recent attempts to resolve the truthmaker objection against presentism proceed by restricting truthmaker maximalism (the view that all truths have truthmakers), maintaining that propositions concerning the past are not made true by anything, but are true nonetheless. Support for this view is typically garnered from the case for negative existential propositions, which some philosophers contend are exceptions to truthmaker maximalism. In this article, we argue that a ‘no truthmakers’ approach to the truthmaker objection is critically flawed.