DESIGN, VALIDITY, AND USE OF STRATEGICALLY FOCUSED EMPLOYEE ATTITUDE SURVEYS

This paper presents logic, procedures, validity, and use of employee attitude surveys targeted on strategic objectives of the firm. The logic is that employees at the front line are in an optimal position to report on the degree to which strategic initiatives are being carried out. The procedure is to design survey questions that focus on the initiative rather than on employees' personal feelings or satisfaction. To validate employee reports, the relationships between those reports and customer satisfaction over four quarters of the use of the survey are shown. Evidence shows that the logical and empirical keying of employee surveys to strategic initiatives and objectives of the firm provide data of immediate use to management, in the present case to both marketing and human resources management.     

The relationship between marital interaction behaviors and affective reactions to one's own and one's spouse's self-evaluation needs

A recent extension (Beach, & Tesser, 1993) of Tesser's self-evaluation maintenance model (SEM: Tesser, 1988) proposed that a person's motivation to feel good about the self, and his or her concern for the partner's need to feel good about the self, can affect the couple's interaction behavior. In the present study, individual differences in the motivation to maintain one's own and one's partner's SEM needs are used to predict the couple's problem-solving discussion behaviors. Fifty-three married couples were videotaped for 20 minutes while discussing an important relationship issue on which there was disagreement. From these video records, husbands' and wives' favorable and unfavorable discussion behaviors were coded. During a subsequent session, couples reported their affective reactions to a number of SEM scenarios recalled from memory, which were used to create an individual difference measure representing the strength in motivation to maintain one's own and one's partner's self-evaluation needs. In general, husbands' and wives' responsiveness to their partners' SEM needs was associated with favorable interaction behavior, whereas responsiveness to one's own SEM needs was associated with unfavorable interaction behavior. The results of this study suggest that the extended SEM model provides an experimental framework that incorporates research directed at both the elucidation of individual differences and the examination of the couple as a unit.     

Parental Patterns of Affective Style and the Development of Schizophrenia Spectrum Disorders

Measures of parental affective style of communication, based on direct family discussions, were obtained for a sample of 52 families of disturbed but nonpsychotic adolescents. When the variations of both parents on the measure for two different measurement contexts were combined, an accurate prediction of subsequent psychiatric status at follow-up occurred. Adolescents with at least one parent who consistently displayed a pathological affective style of communication in both a dyadic and triadic discussion developed schizophrenia-spectrum disorders as young adults. Conversely, adolescents with at least one parent who was consistently benign in affective style had healthier outcomes. Finally, more serious young adult psychopathology was noted where both parents were inconsistent in their affective style from dyadic to triadic interaction. Methodological implications for family interaction research are discussed.     

The Therapeutic Reactance Scale: A Measure of Psychological Reactance

This article describes the development of the Therapeutic Reactance Scale, which was developed to measure psychological reactance as defined by Brehm (1966). The scale was factor-analyzed into verbal and behavioral reactance subscales. Reliability and validity data are also presented.     

PREFERENCE FOR MOTIVATOR AND HYGIENE FACTORS IN A HYPOTHETICAL INTERVIEW SITUATION: FURTHER FINDINGS AND SOME IMPLICATIONS FOR THE EMPLOYMENT INTERVIEW

Managers, supervisory personnel, clerical workers, and high school students were administered questionnaires which asked them to indicate whether or not they would discuss various work-related factors if they were applicants in an employment interview situation. A systematic tendency was found for respondents to prefer to discuss "motivators" as opposed to "hygiene factors" as characteristics they would seek in a new job, or as reasons for dissatisfaction with a previous one. Responding to a modified version of the questionnaire, twenty professional employment interviewers indicated that it is in fact wise to emphasize motivators and deemphasize hygiene factors if the applicant's intent is to maximize the likelihood of being offered a job.     

Hanly on Coase: A Comment

ABSTRACT Ken Hanly's recent article in this Journal (Vol. 9, No. 1, 1992) takes issue with Ronald Coase's approach to resolving problems of externalities, as set forth in his classic paper 'The Problem of Social Cost'. I argue that Hanly's discussion of Coase misinterprets or inappropriately rejects certain aspects of Coase's analysis, specifically, with regard to the reciprocal nature of externalities and the economic role of government. The resolution of externality problems is presented as an issue of selective normative choice as to whose interests are to count; neither efficiency nor morality claims are uniquely dispositive of the issue.     

Item Desirability Effects in Compliance-Gaining Research Seven Studies Documenting Artifacts in the Strategy Selection Procedure

A popular method for assessing compliance-gaming behavior involves having people rate lists of preformulated message strategies for likelihood of use. This “selection procedure” has been employed much more frequently than the alternative “construction procedure,” a method that requires people to generate their own message strategies. The present article argues that the selection procedure is much less sensitive than the construction procedure to the effects of situational and individual-difference variables on compliance-gaining behavior. The article further suggests that the insensitivity of the selection procedure is due to a type of social desirability bias known as the item desirability effect. Seven studies were carried out testing the Marwell and Schmitt (1967) and Wiseman and Schenk-Hamlin (1 981) strategy checklists for the item desirability effect. These studies found that (a) the likelihood of use ratings prouided for the strategies on both checklists could be accurately predicted by the rated social appropriateness of the strategies, (b) likelihood of use ratingsfor preforrnulated strategies haue relatively poor reliability, and (c) the construction procedure is much less susceptible to social desirability biases than the selection procedure. On the basis of these and related findings, it is recommended that researchers eschew the use of strategy checklists in future research.