Refining the dual‐process theory of preference construction: A reply to Gawronski,Martin and Sloman,Stanovich, and Wegener and Chien

Our target article proposed a dual-system framework for understanding context and task effects in choice. In this summary, we address the major points made by each set of commentators and, building on their suggestions, define a more precise dual-system theory of preference construction. We also propose some avenues for future research on a broader dual-system approach to understanding choice.     

On the (In)Compatibility of Attitudes Toward Peace and War

Although attitudes toward peace and war are usually treated as two opposite poles of one dimension, in this article we argue that they may represent two distinct dimensions. To investigate this idea, we developed and tested a new balanced measure, the Attitudes Toward Peace and War (APW) Scale, in three studies (N = 4,742) in the United States and Denmark. Exploratory and confirmatory factor analyses showed that attitudes toward peace and war formed two distinct, though negatively related, factors. Structural equation modeling showed that antecedents of attitudes toward peace included egalitarian ideological beliefs, the values of international harmony and equality, and empathic concern for others, and consequences included intentions to engage in peace‐related activities. On the other hand, antecedents of attitudes toward war included authoritarian ideological beliefs, the values of national strength and order, and less personal distress, and consequences included intentions to engage in warlike activities. Results also showed that political affiliation had an impact on the relationship between peace and war attitudes, with conservatives less likely to find the attitudes incompatible. The findings support the view that attitudes toward peace and war represent two distinct dimensions.     

The 9th annual INDUS-EM 2013 Emergency Medicine Summit, “Principles,Practices, and Patients,” a level one international meeting,Kerala University of Health Sciences and Jubilee Mission Medical College and Research Institute,Thrissur, Kerala,India, October 23–27, 2013

INDUS-EM is India’s only level one conference imparting and exchanging quality knowledge in acute care. Specifically, in general and specialized emergency care and training in trauma, burns, cardiac, stroke, environmental and disaster medicine. It provides a series of exchanges regarding academic development and implementation of training tools related to developing future academic faculty and residents in Emergency Medicine in India. The INDUS-EM leadership and board of directors invited scholars from multiple institutions to participate in this advanced educational symposium that was held in Thrissur, Kerala in October 2013.     

Subgoals as substitutes or complements: the role of goal accessibility

The self-regulation process often involves breaking an ongoing goal (e.g., keeping in shape) into many individual, constituent subgoals that monitor actual actions (e.g., eating healthy meals, going to the gym). The article examines how pursuing each of these subgoals may influence subsequent goal pursuit. The authors show that when people consider success on a single subgoal, additional actions toward achieving a superordinate goal are seen as substitutes and are less likely to be pursued. In contrast, when people consider their commitment to a superordinate goal on the basis of initial success on a subgoal, additional actions toward achieving that goal may seem to be complementary and more likely to be pursued. These predictions were tested in four studies that explored the conditions under which subgoals attainment have a counterproductive versus favorable effect on further pursuit of similar actions.     

On the Historical and Conceptual Foundations of a Community Psychology of Social Transformation

We examine historical and conceptual literature in community psychology in order to understand the field's potential to be the socially transformative subdiscipline of psychology to which it aspires. By reviewing papers from two prominent journals and other literature, we conclude that the claim that community psychology is well‐suited to social transformation, because it is a product of Sixties' radicalism and is theoretically equipped, is untenable. Systematic accounts of the subdiscipline's origins suggest that the transformative aspirations of current community psychologists do not correspond to the subdiscipline's reformist past. Furthermore, in analyzing three related concepts currently employed in the field—social justice, power, and praxis—we show that each suffers from conceptual ambiguity and a restricted political scope. These conceptual flaws, coupled with community psychology's historical inclination toward social reform, inhibit the possibility of contributing to radical social transformation. We conclude that neither questionable historical claims nor ambiguous and politically dubious concepts support a community psychology of social transformation. We offer solutions for the historical and conceptual problems we identify and, as a broader solution to the problem of engaging in socially transformative work, propose that community psychologists should seek direct political engagement in solidarity with other citizens as fellow citizens not as psychologists.     

Seeing the Forest or the Trees: Implications of Construal Level Theory for Consumer Choice

Like many important theories that were originally tested in one domain, construal level theory has broadened the notion of temporal distance to psychological distance and examined the wide ranging implications of this construct on evaluation and behavior. This commentary seeks to take a step back to admire the “forest” that has been created and suggest additional extensions and implications along the different stages of consumer decision making: goal pursuit, evaluation by way of consideration‐set formation and receptivity, and finally choice influenced by context, comparability of options, and post‐choice happiness and regret.     

Similarity in Context: Cognitive Representation and Violation of Preference and Perceptual Invariance in Consumer Choice

A recent stream of research has demonstrated that the relative preference ordering among any two alternatives is influenced by the context or the set of alternatives under consideration. A parallel stream of research has suggested that judgments of similarity or perceived distance also vary with the composition of the stimulus set. In this paper, we suggest that context-induced violations of invariance in preference and in similarity judgments are based on changes in the underlying cognitive representation. Using the case of attraction effect as our example, we demonstrate experimentally that (i) similarity or the distance between two brands changes as a function of new brand introduction and (ii) rather precise predictions can be made as to the pattern of changes in the distance between brands and changes in preference ordering. Furthermore, the effect of context on similarity judgment patterns allows us to identify new effects on preference for previously untested location of new brands, providing additional support for the claim that preference and similarity judgments involve common processes.