Embodied Attitude Change: A Self‐Validation Perspective

Our behavior can change what we like and dislike. Although it seems clear that we might like something more when we smile (versus frown), or when we nod our heads (versus shake), it is important to understand the processes responsible for these changes in evaluation. It might be that agreement behaviors such as smiling and nodding work as cue, make us think about everything in a positive light, or it might be that they encourage us not to think much about the information we receive. This review describes the basic processes underlying embodied change, highlighting the role of a recently discovered meta‐cognitive process (called self‐validation) by which bodily responses can validate or invalidate (instead of changing) our thoughts. This new mechanism can account for some already established outcomes in embodied persuasion (e.g., more persuasion with smiling than frowning), but by a different process than postulated previously (smiling increases confidence in thoughts), as well as for some new findings (e.g., more persuasion for low than high powerful postures; more self‐confidence when performing doubtful postures).     

Elaboration and numerical anchoring: Implications of attitude theories for consumer judgment and decision making

Researchers across many domains have examined the impact of externally presented numerical anchors on perceiver judgments. In the traditional paradigm, “anchored” judgments are typically explained as a result of elaborate thinking (i.e., confirmatory hypothesis testing that selectively activates anchor-consistent information in memory). Consistent with a long tradition in attitude change, we suggest that the same judgments can result from relatively thoughtful or non-thoughtful processes, with more thoughtful processes resulting in judgments that have more lasting impact. We review recent anchoring research consistent with this elaboration-based perspective and discuss implications for past anchoring results and theory in judgment and decision making.     

Interdependent Group Contingency Management for Cocaine-Dependent Methadone Maintenance Patients

Contingency management (CM) for drug abstinence has been applied to individuals independently even when delivered in groups. We developed a group CM intervention in which the behavior of a single, randomly selected, anonymous individual determined reinforcement delivery for the entire group. We also compared contingencies placed only on cocaine abstinence (CA) versus one of four behaviors (CA, treatment attendance, group CM attendance, and methadone compliance) selected randomly at each drawing. Two groups were formed with 22 cocaine-dependent community-based methadone patients and exposed to both CA and multiple behavior (MB) conditions in a reversal design counterbalanced across groups for exposure order. The group CM intervention proved feasible and safe. The MB condition improved group CM meeting attendance relative to the CA condition.     

The mere perception of elaboration creates attitude certainty: exploring the thoughtfulness heuristic

Attitude theory has long proposed a mechanism through which antecedents of message elaboration produce attitude strength consequences. However, little direct evidence exists for the intervening process. The proposed thoughtfulness heuristic holds that perceiving that more thought has taken place leads to greater attitude certainty. Two roles were established for this heuristic: first as a mediator of the impact of antecedents of elaboration on attitude certainty and second as a way to influence attitude certainty independent of actual elaboration. In Studies 1 and 2, antecedents of elaboration (need for cognition, distraction) impacted attitude certainty because they impacted the actual amount of processing, which in turn affected perceptions of the amount of processing. In Studies 3 and 4, a manipulation of perceived thought impacted certainty independent of actual thought (i.e., after thinking had already occurred). Furthermore, the thoughtfulness heuristic was shown to influence behavioral intentions, establishing perceived amount of processing as both a mediator and an independent cause of attitude strength consequences.     

Affective and cognitive meta-bases of attitudes: Unique effects on information interest and persuasion

The authors investigated the predictive utility of people's subjective assessments of whether their evaluations are affect- or cognition driven (i.e., meta-cognitive bases) as separate from whether people's attitudes are actually affect- or cognition based (i.e., structural bases). Study 1 demonstrated that meta-bases uniquely predict interest in affective versus cognitive information above and beyond structural bases and other related variables (i.e., need for cognition and need for affect). In Study 2, meta-bases were shown to account for unique variance in attitude change as a function of appeal type. Finally, Study 3 showed that as people became more deliberative in their judgments, meta-bases increased in predictive utility, and structural bases decreased in predictive utility. These findings support the existence of meta-bases of attitudes and demonstrate that meta-bases are distinguishable from structural bases in their predictive utility.     

The Influence of Affect on Goal Choice and Task Performance

The present study investigated the influence of mood on self-set goals and task performance. Results from 2 studies suggest a restricted view of mood effects in which affective state influences the level of self-set goals or task performance, but not both. Study 2 reveals asymmetrical mood effects on task performance, with positive- and negative-mood participants exceeding the baseline performance of neutral mood participants. Evidence indicates that goal-setting instructions may alter how individuals interpret motivational implications of mood. Although theory implies an inclusive view in which mood has both direct and indirect (through goal-setting) performance effects, the conflicting influences of affect infusion at different points of the goal-striving process may diminish the likelihood of observing inclusive effects.     

Signalling signalhood and the emergence of communication

A unique hallmark of human language is that it uses signals that are both learnt and symbolic. The emergence of such signals was therefore a defining event in human cognitive evolution, yet very little is known about how such a process occurs. Previous work provides some insights on how meaning can become attached to form, but a more foundational issue is presently unaddressed. How does a signal signal its own signalhood? That is, how do humans even know that communicative behaviour is indeed communicative in nature? We introduce an experimental game that has been designed to tackle this problem. We find that it is commonly resolved with a bootstrapping process, and that this process influences the final form of the communication system. Furthermore, sufficient common ground is observed to be integral to the recognition of signalhood, and the emergence of dialogue is observed to be the key step in the development of a system that can be employed to achieve shared goals.