Reducing STD/HIV Stigmatizing Attitudes Through Community Popular Opinion Leaders in Chinese Markets

Reducing STDs and HIV/AIDS incidence requires campaigns designed to change knowledge, attitudes, and practices of risky sexual behavior. In China, a significant obstacle to such changes is the stigma associated with these diseases. Thus 1 campaign intervention strategy is to train credible community leaders to discuss these issues in everyday social venues. This study tested the effectiveness of such an approach on reducing HIV/AIDS stigma, across 2 years, from a sample of over 4,500 market vendors, in 3 conditions. Results showed an increasing growth in market communication about intervention messages, and concomitant declines in stigmatizing attitudes, across time, with the greatest changes in community popular opinion leaders, significant changes in intervention nonopinion leaders, and little change in the control markets.     

Audience Design in Multiparty Conversation

How do speakers design what they say in order to communicate effectively with groups of addressees who vary in their background knowledge of the topic at hand? Prior findings indicate that when a speaker addresses a pair of listeners with discrepant knowledge, that speakers Aim Low, designing their utterances for the least knowledgeable of the two addressees. Here, we test the hypothesis that speakers will depart from an Aim Low approach in order to efficiently communicate with larger groups of interacting partners. Further, we ask whether the cognitive demands of tracking multiple conversational partners' perspectives places limitations on successful audience design. We find that speakers can successfully track information about what up to four of their partners do and do not know in conversation. When addressing groups of 3–4 addressees at once, speakers design language based on the combined knowledge of the group. These findings point to an audience design process that simultaneously represents the perspectives of multiple other individuals and combines these representations in order to design utterances that strike a balance between the different needs of the individuals within the group.     

Electroencephalogram asymmetry during emotionally evocative films and its relation to positive and negative affectivity

The purpose of the present study was to determine if there were differences in hemispheric lateralization during the experience of emotions and if those differences were related to personality style. College-age adult subjects selected for high positive and negative affectivity on Tellegen's Multidimensional Personality Questionnaire (MPQ; Tellegen, 1982) viewed video stimuli selected for their emotionally evocative nature and rated the intensity of the emotions they experienced. The ongoing electroencephalogram (EEG) was recorded while they watched the video clips. Analyses of the EEG data revealed that there were differences in regional activation during the emotional video clips, especially for those stimuli selected to elicit either happy or disgust emotions. These results support the hypothesis that the right hemisphere is specialized for the experience of certain negative affects, whereas the left hemisphere is specialized for the experience of certain positive affects. The findings also indicated some support for the theory that individual differences in personality style are related to differing levels of hemispheric arousal.     

List of publications: Husserliana (also translations) and Phaenomenologica

List of publications: Husserliana (also translations) and Phaenomenologica     

CO-WORKER IMPLEMENTED JOB TRAINING: THE USE OF COINCIDENTAL TRAINING AND QUALITY-CONTROL CHECKING ON THE FOOD PREPARATION SKILLS OF TRAINEES WITH MENTAL RETARDATION

In two studies, co-workers of persons with disabilities were taught to use coincidental training procedures while completing their own jobs. In Study 1, the effects of coincidental training on the salad-making skills of 3 trainees with mild and moderate mental retardation were evaluated. Coincidental training by co-workers resulted in improved accuracy of the salad-making skills of the trainees. In Study 2, trainees were also coincidentally taught to make quality-control checks of their salads. An alternating treatments and multiple baseline design indicated that the trainees more readily acquired the skills when taught to check the correctness of their work.     

Measuring gender differences: The expressive dimension and critique of androgyny scales

This paper calls for a new approach to the measurement of gender similarities and differences in personality. Critiques of current measures that are based on the measurement of stereotypical masculinity and femininity are reviewed, and an alternative measure is presented. It avoids many of the problems in the other scales by measuring expressiveness and instrumentality in such a way that they are not confounded with variables such as independence or autonomy. Results with this measure in five different samples are presented. These confirm our theoretical definitions of expressiveness and instrumentality, and suggest that only the expressive or relational dimension consistently differentiates samples of women and men.We thank Mary Rothbart for her insightful and constructive comments on an earlier draft; Leisha Sanders, Marcia DeCaro, Vickie Van Nortwick, and Lyn Cogswell for their clerical assistance; the Center for the Study of Women in Society for financial support; and Liza Kuecker and Patricia Gwartney-Gibbs for providing data used in the analysis. An earlier version of this paper was presented at the 1984 annual meeting of the Pacific Sociological Association.     

Does Analytic Thinking Insulate Against Pro-Kremlin Disinformation? Evidence From Ukraine

Pro-Kremlin disinformation campaigns have long targeted Ukraine. We investigate susceptibility to this pro-Kremlin disinformation from a cognitive-science perspective. Is greater analytic thinking associated with less belief in disinformation, as per classical theories of reasoning? Or does analytic thinking amplify motivated system 2 reasoning (or “cultural cognition”), such that analytic thinking is associated with more polarized beliefs (and thus more belief in pro-Kremlin disinformation among pro-Russia Ukrainians)? In online (N = 1,974) and face-to-face representative (N = 9,474) samples of Ukrainians, we find support for the classical reasoning account. Analytic thinking, as measured using the Cognitive Reflection Test, was associated with greater ability to discern truth from disinformation—even for Ukrainians who are strongly oriented towards Russia. We find similar, albeit weaker, results when operationalizing analytic thinking using the self-report Actively Open-Minded Thinking scale. These results demonstrate a similar pattern to prior work using American participants. Thus, the positive association between analytic thinking and the ability to discern truth versus falsehood generalizes to the qualitatively different information environment of postcommunist Ukraine. Despite low trust in government and media, weak journalistic standards, and years of exposure to Russian disinformation, Ukrainians who engage in more analytic thinking are better able to tell truth from falsehood.     

Direct quantitative judgments of sums and a two-stage model for psychophysical judgments

Judged magnitudes of differences between stimuli have previously been shown to support a two-stage interpretation of magnitude estimation, in which input transformations and output transformations are each describable as power functions. In an effort to provide support for the model independent of the difference estimation procedure. the present investigation employed two additional judgment tasks. We obtained magnitude judgments and category judgments of the combined magnitudes (sums) of paired weights from two groups of Ss. Values of the inferred input exponent k calculated from the two sets of data were very similar and were also remarkably similar to the exponent previously calculated from magnitude estimations of differences between weights. The output exponent calculated from magnitude judgments of sums described a concave upward function; however. the similar function describing category judgments was essentially linear. These results show that the inferred input exponent is not the result of the difference estimation task, and in addition provides support for the contention that the interval scale may be a less biased sensory measure than the magnitude scale. The introduction of an additive constant to the model improved its fit to the data but the rule by which it was introduced made very little difference.