A Well-Kept Secret: What Counseling Psychology Can Offer Social Psychology1

Although social psychology has increasingly influenced counseling psychology, the impact that counseling psychology has had or could have on social psychology is less well developed. This paper considers factors that have limited counseling's influence on social psychology. In addition, contributions that counseling can make to social psychology are presented. It is argued that both disciplines have evolved to investigate the behavior of “normal” individuals in social contexts. It is concluded that there is much to be gained by both specialties in a fuller and more comprehensive integration and understanding of the findings and methods of the other.     

Attempts to train novices for beer flavor discrimination: a matter of taste

Inexperienced beer-drinkers who could not pass a beer-flavor discrimination test were divided into a taste group, which received additional perceptual experience with beer flavors; a verbal group, which received instruction in beer flavor terminology; a taste/verbal group, which received both additional experience and instruction; and a control group. Before and after training, all subjects participated in a similarity rating task involving beer flavors and flavor-related adjectives. Additional taste experience--but not increased experience with beer-flavor terminology--improved novices' ability to detect identical beer flavors. Results are discussed in terms of the trainability of flavor discrimination and the role of cognitive factors (both flavor-related and flavor-independent) in marketing beverages.     

Does order of letter analysis contribute to the parafoveal identification asymmetry?

A parafoveally presented target character usually is identified more accurately when flanked by a nontarget character to its foveal side than when flanked by one to its peripheral side. An outside-in process of analysis produced by uncertainty about the target's position could contribute to this asymmetry. Current results revealed a greater asymmetry with relative target position blocked than with it mixed over trials, suggesting that target position uncertainty leads to inside-out, rather than outside-in, analysis.     

UNIVERSALISM IN LAY CONCEPTIONS OF DISTRIBUTIVE JUSTICE: A CROSS-CULTURAL EXAMINATION

In two studies of Japanese and Australian university students, we examined the resource allocation rules of equity and equality. In both cultures, subjects were universalistic rather than relativistic in their judgments of fairness and alterability of these rules in the work place. They judged the equity rule to be unalterable by legislation or consensus. However, in both studies, the Japanese perceived equity to be less fair and equality to be less unfair than their Australian counterparts. In addition, study 2 indicated that cross-cultural differences in judgments of fairness were influenced by consideration of need. The age of the worker was a more important determinant of fairness judgments for Japanese than for Australians; the debt of a worker was a more important déterminant for Australians than for Japanese. The results are discussed with regard to the role of culture in conceptions of distributive justice.