Visual search under conditions of very rapid sequential Input rates

The purposes of the present experiment were to provide information on rate of information processing in visual perception and to determine the degree to which the “sequential blanking” effect found by Mayzner. Tresselt, and Cohen (1966) constituted a limitation on rapid sequential input rates. A 10-channel tachisto scope was employed that permitted controlled durations of each of the 10 channels and the 9 inter channel intervals. The S’s task was one of visual search or detection in which he searched for a target letter among noise letters. A temporal interval forced-choice procedure was used. In addition to varying the rate at which letters were sequentially presented, various irregular temporal spatial orders of presentation of the letter sequences were employed and the direction and orientation of the display in the visual field was varied as was also the spacing between adjacent stimuli. No evidence of “sequential blanking” was found either in terms of the detection criterion or in the Ss’ phenomenal reports. Detection performance was as good at a rate of 2 1/2 msec per letter as it was at a rate of 30 msec per letter.     

“Seeing the Life”: Redefining Self-Worth and Family Roles Among Iraqi Refugee Families Resettled in the United States

Social and geographic displacement is a global phenomenon that precipitates novel stressors and disruptions that intersect with long-standing familial and social roles. Among the displaced are war-torn Iraqi refugee families, who must address these new obstacles in unconventional ways. This study explores how such disruptions have influenced associations between gender and apparent self-worth experienced by Iraqi refugee families upon relocation to the USA. Further, the psychosocial mechanisms requisite of any novel approach to a new social construct are explored and reveal that production in the family is at the core of instability and shifting power dynamics during resettlement, preventing family members from “seeing the life” in the USA that they had envisioned prior to immigration. Over 200 semi-structured qualitative interviews with Iraqi participants and mental health providers were conducted over the course of the study, which demonstrate a plasticity among social roles in the family and community that transcends the notion of a simple role reversal, and illustrate the complex positionalities that families under stress must approximate during such physical and social displacement.     

Pushing Up on the Glass Ceiling of Female Muscularity: Women’s Bodybuilding as Edgework

Women bodybuilders exemplify gendered deviance and risk a social stigma on top of the physical risk of partaking in this demanding sport. In the current study, we utilize Stephen Lyng’s (1990, 2005) theoretical concept of “edgework” to understand what motivates women bodybuilders to engage in this high-risk behavior. Our qualitative analysis of 29 women bodybuilders' responses to open-ended survey questions reveals that the three components of edgework (activity, skill, and sensation) are evident in their training and dietary regimens. Overall, this study offers an important theoretical contribution to the study of women’s bodybuilding while also extending Lyng’s edgework model to this understudied phenomenon.     

The Behavioral Dyscontrol Scale and Functional Status Among Elderly Medical and Surgical Rehabilitation Patients

This research was conducted in a sample of 150 older adults (mean age = 78.0) who were inpatients receiving rehabilitation services for a variety of medical and postsurgical conditions. The purpose of the study was to test the hypothesis that the Behavioral Dyscontrol Scale (BDS), a measure of the ability to use intentions to guide purposeful activity, would be strongly associated with concurrent functional status after controlling for age, sex, education, severity of pain, medical comorbidity, depression (Geriatric Depression Scale), and general mental status (Mini Mental State Exam [MMSE]). Functional status was assessed by rehabilitaion nurses' ratings of patients on 11 individual Activities of Daily Living (ADL) items and the Barthel Index. The hypothesis, tested by means of multiple regression analysis, was supported by the results. The BDS was the independent variable most strongly associated with all 11 ADL items and the Barthel Index. The MMSE contributed significantly to none of the models. Other covariates made minimal contributions to the variance shared with functional ability. Consistent with prior results in other samples, the ability to use intentions to guide purposeful behavior appears to be an important contributor to everyday functioning among older adults.     

Neuromarketing as a scale validation tool: Understanding individual differences based on the style of processing scale in affective judgements

This paper revisits a well-cited and widely applied consumer scale, Style of Processing (SOP) (Childers et al., Journal of Consumer Research, 1985, 12 , 125), that has been used to investigate individual differences in processing visual versus verbal information in marketing. The scale has advanced knowledge in fields related to marketing communications, product development, psychology, advertising, education and learning theories, shedding light on our understanding of consumer psychology related to persuasion, comprehension, memory, and other consumer cognitive processes involving information. In a research dialog that took place in 2008, a need for further SOP validation was suggested using a neuromarketing approach. We took this call forward and conducted an event-related-potential (ERP) experimental research study using electroencephalogram (EEG) to validate the SOP scale, focusing on differential affective processing between verbalizers and visualizers. We not only demonstrate how neuromarketing tools can be utilized to provide evidence for scale validity, providing advantages over self-reported measures; but more importantly, address issues related to understanding differential fluency effects that exist between visualizers and verbalizers. Behavioral data revealed varying reaction times to emotional stimuli of a pictorial nature. We further identify two ERP components in our data, early left anterior negativity (ELAN) and late negative slow wave (LNSW), that differentiate individual processing fluency in affective versus evaluative-based judgements. Findings confirmed the construct validity of the SOP scale and enhance our understanding of individual differences in emotional processing of pictorial information.