Segmenting initial fans of a new team: A taxonomy of sport early adopters

Marketers are interested in the first buyers of new products, given their important role in driving wider community adoption. This is especially the case for new entertainment products, like new or relocated sports teams who must quickly build fan connections and loyalty, given the importance of crowds and social networks in adding value to the entertainment experience. Fans choose to connect with sports teams for numerous reasons; however, fan development in the context of a new team has rarely been examined. This paper examines the diversity and similarity among inaugural fans of an expansion team. A large sample (n = 1724) was classified into five segments revealing how each varies in their brand associations, satisfaction, identification and involvement. By analysing key dimensions (relationship identifiers) that characterise how consumers connect with a new team, the authors provide new insights about the nature of consumers in the context of a new sports team. Furthermore, the five segments were found to be distinct cohorts, with sufficient variation between them to warrant variant marketing approaches to achieve the outcome of committed, long‐term fans. Copyright © 2015 John Wiley & Sons, Ltd.     

The Sexual Identity Timeline: A Reflection Tool for Developing Competence in Counseling

Greater attention to sexual identity development from an inclusive and affirmative perspective must be incorporated into counselor education training. Counselors are well positioned to address issues related to human sexuality; however, without reflection across the spectrum of sexuality-related issues, counselors may rely on personal bias, or they may choose to avoid the topic altogether. In order to adequately train counselors, it is important to identify learning activities that counselor educators can utilize. Given the significance of sexuality across the lifespan, we propose that counselor educators actively guide their students through reflection about their own sexual identity development. This article presents the Sexual Identity Timeline (SIT) as a reflective learning activity to incorporate into the counseling curriculum.     

Differences in mathematical reasoning between typically achieving and gifted children

Mathematical giftedness refers to mastery in a specific mathematical domain at an earlier than expected age. The present study examined which cognitive processes accounted for differences in mathematical reasoning between gifted children (MRG) and their typically achieving peers (TA). Naming speed, phonological awareness, short-term memory, executive functioning, and working memory were examined in 51 children aged approximately 7 years. A series of stepwise regression models, using a contrast variable to capture differences in mathematical reasoning between MRG and TA children, were created to examine which cognitive domains accounted for differences in mathematical reasoning. Short-term memory (r²?=?.08) and visual-spatial working memory (r²?=?.39) emerged as the only cognitive predictors within a model that included gender, age, and fluid intelligence. This model captured all of the variance distinguishing mathematics reasoning between MRG and TA children, explaining an overall contribution of 70% of the variance in mathematical reasoning.     

The structure of anxiety symptoms among preschoolers.

This study examined whether anxiety symptoms in preschoolers reflect subtypes of anxiety consistent with current diagnostic classification systems, or should be better regarded as representing a single dimension. Parents of a large community sample of preschoolers aged 2.5 to 6.5 years rated the frequency with which their children experienced a wide range of anxiety problems. Exploratory factor analysis indicated four or five factors and it was unclear whether separation anxiety and generalized anxiety represented discrete factors. Results of confirmatory factor analyses indicated a superior fit for a five-correlated-factor model, reflecting areas of social phobia, separation anxiety, generalized anxiety, obsessive-compulsive disorder and fears of physical injury, broadly consistent with DSM-IV diagnostic categories. A high level of covariation was found between factors, which could be explained by a single, higher order model, in which first order factors of anxiety subtypes loaded upon a factor of anxiety in general. No significant differences were found in prevalence of anxiety symptoms across genders. Symptoms of PTSD in this sample were rare.     

Journal of Counseling & Development Publication Patterns: Author and Article Characteristics From 1994 to 2009

Publication patterns of articles in the Journal of Counseling & Development from 1994 to 2009 were reviewed. Trends over time were analyzed in article content (e.g., type, content topic) and author demographic characteristics (i.e., gender, nation of domicile, and employment setting). Of particular interest because of the scientific underpinnings of the counseling profession, research articles were analyzed specifically for type of research approach, classification, methodology, sample, sample size, and statistics used.     

Transcultural wellness: An Exploratory Study

This study explored differences in wellness scores between a transcultural sample and the normative sample of the Five Factor wellness Inventory (5F‐wel; Myers & Sweeney, 2005c). Differences between the two groups were found on all scales of the 5f‐wel, with transculturals scoring higher than the normative sample. Implications for practitioners and researchers are presented for those working with transculturals. Este estudio exploró las diferencias en puntuaciones de bienestar entre una muestra transcultural y la muestra normativa de los Cinco factores del Inventario de Bienestar (5F‐wel, por sus siglas en inglés; Myers & Sweeney, 2005c). Se hallaron diferencias entre los dos grupos en todas las escalas del 5f‐wel, con las puntuaciones transculturales siendo más altas que la muestra normativa. Se presentan implicaciones para profesionales e investigadores que estén trabajando con individuos transculturales.     

Preferential processing of threatening facial expressions using the repetition blindness paradigm

Background: Neuroanatomical evidence suggests that the human brain has dedicated pathways to rapidly process threatening stimuli. This processing bias for threat was examined using the repetition blindness (RB) paradigm. RB (i.e., failure to report the second instance of an identical stimulus rapidly following the first) has been established for words, objects and faces but not, to date, facial expressions. Methods: 78 (Study 1) and 62 (Study 2) participants identified repeated and different, threatening and non-threatening emotional facial expressions in rapid serial visual presentation (RSVP) streams. Results: In Study 1, repeated facial expressions produced more RB than different expressions. RB was attenuated for threatening expressions. In Study 2, attenuation of RB for threatening expressions was replicated. Additionally, semantically related but non-identical threatening expressions reduced RB relative to non-threatening stimuli. Conclusions: These findings suggest that the threat bias is apparent in the temporal processing of facial expressions, and expands the RB paradigm by demonstrating that identical facial expressions are susceptible to the effect.