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981.
John W. Jones 《Journal of business and psychology》1995,9(3):299-313
Secret shoppers anonymously observed and rated 114 Chicagoland retailers during the 1991 end-of-year holiday shopping season. The raters assessed if the stores were clean, safe, and organized, and whether or not the employees and management provided a high-caliber of customer service. Statistical analyses showed that there were multiple opportunities for improvement in the areas of store organization, service management, employee productivity, and customers' overall feelings about the holiday shopping experience. It was also discovered that stores that were supervised by highly involved and enthused managers were better prepared for shoppers than were stores with no managers on the floor or else the managers were present yet they seem uninterested and uninvolved. Finally, stores that used multi-purpose employment tests appeared to be more prepared for shoppers than non-testing stores. 相似文献
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Christopher D. B. Burt David A. Mitchell Peter T. F. Raggatt Carol A. Jones Terrina M. Cowan 《Applied cognitive psychology》1995,9(1):61-74
This study attempts to replicate and extend the results of Burt (1992a), using more ecologically valid memory cues. Twenty-seven undergraduate students used 138 rolls of film over the 1992-3 summer vacation. The film produced approximately 4900 autobiographical photographs, which were categorized as to the nature of the cues (event information) they contained (e. g. activity, location, participant). A sample of the subject's autobiographical photographs, and a set of other individuals autobiographical photographs (autobiographical foils), were presented to each subject via a tachistoscope. The subjects were asked to indicate when they had retrieved the 'circumstances and associated context' surrounding the scene depicted in each photograph or had decided the latter was not possible. Differences in memory retrieval times were found between the foils and autobiographical photographs and across the cue categories. The results suggest that autobiographical event memory structures are formed around the most unique event attribute. Rehearsal of an event and occurrence of an experience within an extended event (e. g. a holiday) were also found to predict memory retrieval time. 相似文献
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This study describes a human electrodermal conditioning experiment in which subjects were asked to mentally rehearse the UCS in a period following initial fear conditioning and prior to a test period involving nonreinforced presentations of the CS. Subjects who were asked to rehearse the UCS retained a differential fear CR during subsequent unreinforced presentations of the CS, but control subjects who were asked to rehearse either a nonaversive event or an aversive event unrelated to the UCS failed to retain the differential CR they had acquired during conditioning. These results suggest that rehearsal of the UCS during periods when CS and UCS are absent can aid the persistence of a fear CR in the absence of further pairings of the CS and UCS. It is argued that these effects can be explained in terms of the effect of UCS rehearsal on the strength and evaluation of the UCS representation. It is also suggested that cued UCS rehearsal might provide a useful procedure for understanding clinical incubation effects and for understanding how the 'worry' process contributes to the maintenance and incubation of fear. 相似文献