Can't See the Forest for the Trees? The Effect of Media Multitasking on Cognitive Processing Style

Media multitasking represents an important aspect of the recent evolution in media consumption habits. While some experimental research exists, it has primarily focused on the detrimental effects of multitasking on task performance. We go a step further by examining the impact of media multitasking on information processing style. Study I demonstrates that media multitasking, compared to sequential media consumption, leads to a more local perceptual processing style. Furthermore, the frequency of media switching predicts the level of perceptual processing. Study II extends these findings by showing that media multitasking also affects conceptual processing style. Specifically, media multitasking leads to lower-level (or more concrete) construal of behaviors in a subsequent task. It further shows that conceptual rather than visual switching between media drives the observed differences in conceptual processing. These findings suggest that, as a growing phenomenon, media multitasking behavior may substantially alter the way media viewers process media content.     

The anxiety buffering function of close relationships: mortality salience effects on the readiness to compromise mate selection standards

This research examines the utility of a terror management approach to understanding the motivations and emotional consequences of compromise in mate selection. One hundred and sixty‐eight undergraduates completed a self‐esteem scale and a scale tapping ideal mate characteristics, and were then assigned either to a mortality salience, physical pain salience, or neutral condition. Half of the participants rated their readiness to compromise ideal mate standards and the remaining half completed a neutral scale. Then, participants completed a scale tapping their emotional state. Mortality salience led participants to significantly compromise their mate requirements. This effect seemed to be most pronounced among high self‐esteem participants who also experienced the greatest amount of guilt when compromising under mortality salient conditions. Low self‐esteem participants who compromised under mortality salient conditions reacted with higher levels of shame. The results are discussed in terms of the anxiety buffering functions of close relationships. Copyright © 2002 John Wiley & Sons, Ltd.     

The relationship between blood lead, bone lead and child intelligence.

We report associations between serial measures of blood lead and intelligence in children age 10-12 years, half heavily exposed to lead from the prenatal period onward, and half relatively unexposed. For a subsample, we examine bone lead-IQ associations, comparing them with bone lead associations. Both blood and bone lead levels were associated with intelligence decrements, small relative to the contribution of social factors. For each doubling of Tib-Pb, Full Scale, Performance, and Verbal IQ decreased by an estimated 5.5, 6.2, and 4.1 points, respectively. Bone lead-IQ associations were stronger than those for blood lead, which nonetheless provide robust analogues. Current BPb, easy to obtain, provides a useful means for assessing Pb exposure/IQ associations.     

Test–Retest Reliability of Ratings of Job Performance Dimensions in Managers

This article examines the test–retest reliability of supervisory ratings for several dimensions of job performance and for overall job performance. We found that the test–retest reliability of overall job performance is .79 (SD = .08), a value very close to the one found by Viswesvaran, Ones and Schmidt (1996), and that the average test–retest reliability for specific dimensions of job performance is .57 (SD = .07). We also found that some dimensions of job performance appear to be easier to rate than others. We suggest some implications of these findings for research and practice of personnel selection.     

Millennials’ national and global identities as drivers of materialism and consumer ethnocentrism

ABSTRACT

A major effect of globalization is one that occurs on the self-concept. This is especially the case for young consumers, and particularly for millennials. Despite this cohort’s idiosyncrasies, little attention has been paid to the study of their consumer identities, an important aspect of self-concept. The current research addresses this gap by examining the way millennial consumers’ global and national identities help explain two attitudinal outcomes associated with globalization: materialism and consumer ethnocentrism. Data were collected from millennials in two distinct socio-cultural contexts. A key finding suggests that distinct contexts (i.e., collectivist and ethnically homogeneous vs. individualistic and ethnically diverse) exhibit differences in the formation of materialism and consumer ethnocentrism among millennials. Additionally, results indicate that for similar consumer segments, each context’s configuration of millennials shows differences in global and national identities. Implications for future researchers and practitioners are discussed.     

The role of stimulus preexposure in problem solving by Octopus vulgaris

Octopus vulgaris is able to open transparent glass jars closed with plastic plugs and containing live crabs. The decrease in performance times for removing the plug and seizing the prey with increasing experience of the task has been taken to indicate learning. However, octopuses’ attack behaviors are typically slow and variable in novel environmental situations. In this study the role of preexposure to selected features of the problem-solving context was investigated. Although octopuses failed to benefit from greater familiarity with the training context or with selected elements of the task of solving the jar problem, the methodological strategies used are instructive in potentially clarifying the role of complex problem-solving behaviors in this species including stimulus preexposure and social learning. Received: 27 April 1998 / Accepted after revision: 24 July 1998