Violence, Conflict, Trickery, and Other Story Themes in TV Ads for Food for Children

Stories in a sample of 92 television (TV) food ads aimed at children were analyzed for thematic and subtextual content. Violence as a surface theme ranked first in use receiving a nonzero score in 62% of the ads, followed by conflict (41%), achievement (24%), mood alteration (23%), enablement (18%), trickery (20%), and product dependence (8%). Cluster analysis identified six groupings of themes, with 64% of the ads characterized by some combination of violence, conflict, and trickery. Regarding subtexts, the computer-based Minnesota Contextual Content Analysis program evaluated the voiced material in ads in terms of four marker categories named "traditional (normative)", "practical", "emotional", and "analytic". It was found that the texts had a strong emphasis on the emotional subtext or thrust, and a pronounced underemphasis on the analytic context. These analyses identify possibly dubious content in a significant segment of children's TV viewing.     

Experimental manipulation of infant temperament affects amygdala functional connectivity

In this functional magnetic resonance imaging (fMRI) study we examined neural processing of infant faces associated with a happy or a sad temperament in nulliparous women. We experimentally manipulated adult perception of infant temperament in a probabilistic learning task. In this task, participants learned about an infant's temperament through repeated pairing of the infant face with positive or negative facial expressions and vocalizations. At the end of the task, participants were able to differentiate between “mostly sad” infants who cried often and “mostly happy” infants who laughed often. Afterwards, brain responses to neutral faces of infants with a happy or a sad temperament were measured with fMRI and compared to brain responses to neutral infants with no temperament association. Our findings show that a brief experimental manipulation of temperament can change brain responses to infant signals. We found increased amygdala connectivity with frontal regions and the visual cortex, including the occipital fusiform gyrus, during the perception of infants with a happy temperament. In addition, amygdala connectivity was positively related to the post-manipulation ratings of infant temperament, indicating that amygdala connectivity is involved in the encoding of the rewarding value of an infant with a happy temperament.     

Blushing May Signify Guilt: Revealing Effects of Blushing in Ambiguous Social Situations

Although blushing after a social infraction can function as a remedial gesture, people generally consider blushing as an undesirable response. To address this apparent inconsistency, we tested the idea that blushing has remedial properties after clear-cut antecedent behaviors, but can undermine the actor's image in ambiguous situations. In Experiment 1, participants (N = 49) read vignettes referring to prototypical mishaps, transgressions, and ambiguous situations. In Experiment 2 (N = 58), we specifically varied the actor's intentionality while keeping the actor's behavior constant. In support of its alleged face-saving properties, blushing had remedial effects after obvious mishaps and voluntary transgressions. However, in ambiguous social situations and after transgressions that are ambiguous with respect to the actor's intentionality, blushing undermined the actor's trustworthiness.     

Is pain-related fear a predictor of somatosensory hypervigilance in chronic low back pain patients?

Pain-related fear has been found to be associated with increased disability and increased pain perception in patients with chronic low back pain. A possible mechanism by which pain-related fear could lead to increased pain perception is heightened attention to somatosensory sensations. In the present study, chronic pain patients reporting either a high or low level of pain related fear and control participants performed an auditory reaction time task, while occasionally non-painful electrical stimuli--accompanied by threatening instructions--were given to the arm or back. In the primary task condition, participants had to perform the auditory task while ignoring the electrical stimuli. Next, the task was presented under dual task conditions in which participants had to respond both to tones as well as to detection of electrical stimuli. It was hypothesized that for the primary task, high fearful patients would show greater disruption of performance on the auditory task than low fearful patients and controls when stimuli were presented to the back. For the dual task, slower reaction times for the auditory task, in combination with faster detection of electrical stimuli was expected. The hypotheses were not confirmed but patients scoring high on pain-related fear did show an overall increase in reaction time for all conditions of the primary task, with or without simultaneous stimulation. Regression analyses demonstrated that high pain-related fear was associated with increased reaction time to tones both in patients and healthy controls, and that within patients pain-related fear was a better predictor of reaction time to tones than present pain intensity. The findings may be interpreted as showing that patients with elevated levels of pain-related fear habitually attend to somatic sensations, giving less priority to other attention-demanding tasks.     

Blushing after a moral transgression in a prisoner's dilemma game: appeasing or revealing?

This study investigated the alleged remedial effects of blushing in the context of real‐time interactions. Therefore, 30 pairs of prosocial individuals participated in a prisoner's dilemma ‘game’. The experiment was framed as an objective test of moral behaviour. To elicit a shameful moral transgression, one individual of each pair was instructed to select the non‐habitual cheat‐option on a pre‐defined target trial. Supporting the idea that violation of shared rules elicits blushing, the defectors displayed a blush on the target trial. Yet, unexpectedly, there was a negative relationship between the observed blush intensity and the trustworthiness attributed to the defectors. One explanation might be that the ‘victims’ used the blush response to deduce and interpret the defector's motive. As the antecedent behaviour involved in the present context was not completely unambiguous with respect to the perpetrators' motive (e.g. innocent playing around vs. maximizing outcomes) the observers might have interpreted blushing as signaling that the situation should be interpreted as an intentional violation of a social standard. Together the available evidence suggests that only in the context of unambiguous antecedent behaviours blushing has remedial effects, whereas in ambiguous situations blushing has undesirable revealing effects. Copyright © 2002 John Wiley & Sons, Ltd.     

Contamination vs. harm-relevant outcome expectancies and covariation bias in spider phobia

There is increasing evidence that spiders are not feared because of harmful outcome expectancies but because of disgust and contamination-relevant outcome expectancies. This study investigated the relative strength of contamination- and harm-relevant UCS expectancies and covariation bias in spider phobia. High (n=25) and low (n=24) spider fearful individuals saw a series of slides comprising spiders, pitbulls, maggots, and rabbits. Slides were randomly paired with either a harm-relevant outcome (electrical shock), a contamination-related outcome (drinking of a distasting fluid), or nothing. Spider fearful individuals displayed a contamination-relevant UCS expectancy bias associated with spiders, whereas controls displayed a harm-relevant expectancy bias. There was no evidence for a (differential) postexperimental covariation bias; thus the biased expectancies were not robust against refutation. The present findings add to the evidence that contamination ideation is critically involved in spider phobia.     

Procedural memory in dissociative identity disorder: when can inter-identity amnesia be truly established?

In a serial reaction time task, procedural memory was examined in Dissociative Identity Disorder (DID). Thirty-one DID patients were tested for inter-identity transfer of procedural learning and their memory performance was compared with 25 normal controls and 25 controls instructed to simulate DID. Results of patients seemed to indicate a pattern of inter-identity amnesia. Simulators, however, were able to mimic a pattern of inter-identity amnesia, rendering the results of patients impossible to interpret as either a pattern of amnesia or a pattern of simulation. It is argued that studies not including DID-simulators or simulation-free memory tasks, should not be taken as evidence for (or against) amnesia in DID.     

Eating-Problem Patients' Conceptions of Normality

Three groups of people—anorexic patients, helping professionals, and a control group—filled out the Eating Attitude Test (Garner & Garfinkel, 1979) three times. The control subjects were asked to fill it out honestly for themselves; as they imagined an ordinary person might complete it; and, finally, as they would expect a patient with an eating disorder to fill it out. The anorexic patients were asked to complete it honestly for themselves; as they imagined an ordinary person might fill it out; and, finally, as they would expect to fill it out when fully recovered. The professionals filled out the questionnaires as they imagined the typical patient with eating disorders might; as they imagined the ordinary person might complete it; and as a recovered patient might complete it. The results provided support for some but not all hypotheses, the most central of which was that there would be a difference between how the patients rated the ordinary person and how control subjects (supposedly ordinary people) rated themselves.     

Pity or peanuts? Oxytocin induces different neural responses to the same infant crying labeled as sick or bored

The neuropeptide oxytocin plays an important role in mother–infant bonding. However, recent studies indicate that the effects of oxytocin on prosociality are dependent on perceived social context. Using functional magnetic resonance imaging, we examined differential effects of intranasally administered oxytocin on neural responding to 500 and 700 Hz crying that was indicated as emanating from a sick infant and 500 and 700 Hz crying emanating from a bored infant. We found that oxytocin significantly increased insula and inferior frontal gyrus responding to sick infant crying, but decreased activation in these brain regions during exposure to crying of an infant that was labeled as bored. In addition, oxytocin decreased amygdala responding to 500 Hz crying, but increased amygdala responding to 700 Hz crying. These findings indicate that labeling the same infant crying as ‘sick’ or as ‘bored’ drastically changes neural activity in response to intranasal oxytocin administration. Oxytocin increases empathic reactions to sick infants' crying, but lowers the perceived urgency of crying of an infant perceived as bored, thus flexibly adapting adult responses to infant crying labeled in various ways.