ASSESSING COMPANY EMPLOYMENT IMAGE: AN EXAMPLE IN THE FAST FOOD INDUSTRY

Historically, there has been little guidance from the recruitment literature on how organizations can assess the image that potential applicants hold of their company as a place to work. We demonstrate the application of a technique for identifying employment image dimensions that are most critical in distinguishing among companies in the same industry, and show how this information can be used to assess companies relative to their competitors on these dimensions. We used a forced-choice inductive methodology to identify relevant dimensions of company employment image in the fast food industry, and randomly assigned high school students ( n = 336) and retirees ( n = 102) to describe 1 of 8 well-known fast food companies on the dimensions. In addition, respondents indicated their general image of the targeted company as a place to work. We were able to identify dimensions that both discriminated between companies and predicted general image, and graphically benchmarked one company against other companies on image dimensions.     

Understanding the “Medicine” of Native American Traditional Values: An Integrative Review

A major goal of counseling is to promote the wellness of the client by promoting his or her optimum development through positive human change, and it is important for counselors to be able to informally assess and more fully understand Native American cultural values to promote the wellness of those clients. The cultural values of Native Americans are discussed, an integrative review of value studies conducted on Native Americans is presented, and a traditional Native American view of wellness is described with implications for counseling. You have noticed that everything an Indian does is in a circle, and that is because the Power of the World always works in circles, and everything tries to be round. … The sky is round, and I have heard that earth is round like a ball, and so are all the stars. The wind, in its greatest power, whirls. Birds make their nest in circles, for theirs is the same religion as ours. … Even the seasons form a great circle in their changing, and always come back again to where they were. The life of a [person] is a circle from childhood to childhood, and so it is in everything where power moves. (Black Elk, cited in Neihardt, 1959)     

Evaluating the Impact of Multicultural Counseling Training

The authors agree that the multicultural counseling movement represents a powerful force with the potential of radically modifying the perspective of the entire counseling profession. To realize its full potential, however, much more research needs to be done within professional training programs to determine the types of instructional strategies that are most effective in terms of developing counselors who are sensitive and effective in working with persons from diverse cultural, racial, and ethnic backgrounds. This article reports on the results of a series of investigations designed to assess the impact of a comprehensive multicultural training model among different groups of graduate students. Implications for future research and training are also discussed. Los autores están de acuerdeo en que el Movimiento de Consejería Multicultural representa una fuerza con la potencia de modificar radicalmente la perspectiva de la profesión entera de consejería. Sin embargo, para cristalizar esta potencia, hay que hacer más investigaciones dentro de programas profesionales de entrenamiento para determinar los tipos de estrategiás instruccionales más eficaces con respecto a consejeros que trabajan sensiblemente y eficazmente con personas culturalmente, raciálmente, y étnicamente diversas. Este artículo presenta los resultados de una serie de investigaciones hechas para estimar el impacto de un modelo comprensivo de entrenamiento de consejería multicultural entre grupos diferentes de estudiantes graduados. También se discuten las implicaciones en las investigaciones y entrenamientos en el futuro.     

Healthy Death

The concept of healthy death is introduced and explored. A review of literature on the subject of death and dying reveals efforts that have sought to make death a “good” and “meaningful” experience. The article concludes with a summary definition of healthy death.     

RELATIONSHIPS BETWEEN PSYCHOLOGICAL CLIMATE AND A VIE MODEL FOR WORK MOTIVATION1

The present study examined relationships between psychological climate and components of a valence-instrumentality-expectancy model. Data were obtained from 504 managerial employees of a large health care company. A principal component analysis of responses to 35 composites representing perceptions of the job, leadership, workgroup, and organization yielded six psychological climate components. Similar analyses were conducted separately for 20 valence items and 20 instrumentality items. Considerable similarity was found among the instrumentality and valence components, with one component in each area representing intrinsic outcomes, one component representing organizationally-mediated extrinsic outcomes, one representing negative or neutral outcomes, and one representing leader and workgroup-mediated extrinsic outcomes. Relationships among psychological climate and valence-instrumentality-expectancy components were significant and supported several hypotheses proposed in the literature.     

PROPOSITIONS ABOUT GRIEVANCE SETTLEMENTS: FINALLY, CONSULTATION WITH GRIEVANTS

In the past, research on grievances generally has excluded the views of grievants about the process and its consequences. This study is an analysis of self-reports of 324 grievants concerning the characteristics of a grievance-filing incident and its perceived outcomes. The results raise questions about the veracity of the industrial relations dictum that grievances should be settled at the lowest step in the process. Instead, the nature of the settlement and the type of grievance were perceived to have significant effects on outcome and attitude measures.