广告诉求-品牌来源国刻板印象匹配度对品牌态度的影响机制

基于刻板印象内容模型,作者将广告诉求分为诚意诉求和能力诉求,并研究了广告诉求和品牌来源国刻板印象对品牌态度的交互影响。通过两个实验,作者发现广告诉求和来源国刻板印象之间的匹配程度正向地影响消费者处理广告信息的流畅性,进而导致积极的情绪体验。消费者将这种积极情绪错误地归因到品牌上,从而产生积极的品牌态度。这一发现证实品牌来源国信息可以在消费者无意识的状态下通过情绪体验影响不同广告诉求的说服效果。     

幼儿父母婚姻冲突与教养方式的关系:父母情绪调节策略的调节作用

以285名幼儿家长为被试,采用问卷法考察婚姻冲突对权威教养和专制教养的差别效应以及父母情绪调节策略在其中的调节作用。结果发现:(1)幼儿父母的婚姻冲突能显著负向预测其权威教养,显著正向预测其专制教养,婚姻冲突对两类教养的预测作用大小无显著差异;(2)父母情绪调节策略对婚姻冲突与权威教养关系的调节作用显著,且这种调节作用不存在家长性别的差异:较少使用认知重评或较多使用表达抑制的家长,其婚姻冲突能显著负向预测权威教养;经常使用认知重评或较少使用表达抑制的家长,其婚姻冲突对权威教养的影响不显著。父母情绪调节策略对婚姻冲突与专制教养关系的调节作用不显著。     

Eye direction aftereffect

Three experiments using computer-generated human figures showed that after a prolonged observation of eyes looking to the left (or right), eyes looking directly toward the viewer appeared directed to the right (or left). Observation of an arrow pointing left or right did not induce this aftereffect on the perceived eye direction. Happy faces produced the aftereffect more effectively than surprised faces, even though the image features of the eyes were identical for both the happy and the surprised faces. These results suggest that the eye direction aftereffect may reflect the adaptation of relatively higher-level mechanisms analyzing the others eye direction.     

Statistical manifold as an affine space: A functional equation approach

A statistical manifold M_μ consists of positive functions f such that defines a probability measure. In order to define an atlas on the manifold, it is viewed as an affine space associated with a subspace of the Orlicz space L^Φ. This leads to a functional equation whose solution, after imposing the linearity constrain in line with the vector space assumption, gives rise to a general form of mappings between the affine probability manifold and the vector (Orlicz) space. These results generalize the exponential statistical manifold and clarify some foundational issues in non-parametric information geometry.     

English Vowel Spaces Produced by Japanese Speakers: The Smaller Point Vowels’ and the Greater Schwas’

This study investigated how Japanese-speaking learners of English pronounce the three point vowels /i/, /u/, and /a/ appearing in the first and second monosyllabic words of English noun phrases, and the schwa /ə/ appearing in English disyllabic words. First and second formant (F1 and F2) values were measured for four Japanese speakers and two American English speakers. The hypothesis that the area encompassed by the point vowels in the F1-F2 vowel space tends to be smaller for the Japanese speakers than for the English speakers was verified. The hypothesis that the area formed by the three schwas in chicken{{chick\underline{e}n}}, spoonful{{spoonf{\underline{u}}l}}, and Tarzan{{Tarz\underline{a}n}} is greater for the Japanese speakers than for the English speakers and its related hypothesis were largely upheld. Implications for further research are briefly discussed.     

利用脑成像多体素模式分析解码认知的神经表征:原理和应用

多体素模式分析(multi-voxel pattern analysis,MVPA)是一种基于机器学习理论发展出来的新的功能磁共振数据分析技术。MVPA技术通过训练分类器,对由不同认知状态引起的多体素信号模式进行分类。与传统的基于单个体素的分析方法相比,该技术可更敏感地检测脑对认知状态的表征,并使得从神经信号解码认知状态成为可能。文章介绍MVPA技术的基本原理、分析步骤以及可以用MVPA来解决的科学问题,并对应用中可能面临的问题提供了参考建议。     

初中生学业延迟满足的发展特点及其相关因素研究

用问卷法对194名初中生学业延迟满足的特点及相关因素进行了研究。结果表明:初中学生的学业延迟满足存在年级和性别差异,初二和初三学生的学业延迟满足水平明显低于初一学生,女生比男生的学业延迟满足能力高。课堂目标结构与学业延迟满足有显著关系,任务取向的课堂目标与学业延迟满足呈正相关关系;自我取向的课堂目标与学业延迟满足呈负相关关系。任务价值、自我效能与学业延迟满足呈正相关关系,学业延迟满足与学业成绩呈正相关关系。     

Four-phonon model of soft-matter quasicrystals for studying thermodynamics

Four-phonon model of soft-matter quasicrystals is proposed, in which there are three solid phonons and one fluid phonon. With this model, the vibration spectrum of soft-matter quasicrystals can be obtained. The generalized Debye frequency, generalized Debye temperature and the thermodynamic functions of soft-matter quasicrystals are observed. The results on the specific heat of soft-matter quasicrystals demonstrate the contributions of both solid phonons and fluid phonon, respectively.     

Representation of plans: Activation in memory

The purpose of this study is to examine the temporal representation of plans in memory. Two experiments using a priming paradigm were conducted to investigate which plans would be activated in memory when participants processed a particular plan. The 64 undergraduates who participated in Experiment 1 were asked to memorise a 1-month schedule of plans. Results showed that when participants were presented with a particular plan as a prime, the preceding plan in the schedule was immediately activated. After the activation of the preceding plan, the plan following the prime plan in the schedule was activated. Experiment 2 was conducted to examine whether the sequential effect found in Experiment 1 might be based on day order (e.g., plans for day 1, plans for day 2, etc.) or simple ordering of plans (e.g., plan 1, plan 2, etc.). However, in the results of Experiment 2, with 48 undergraduate participants, the dynamic transition in the activation of plans along the time course, seen in Experiment 1, was not observed.     

学前教育年限与母亲受教育水平对农村一年级 小学生学校适应的影响

研究采用同伴提名法、教师和家长报告法,对农村135名一年级小学生进行了为期一年的追踪调查,在此基础上,考察了学前教育年限、母亲受教育水平与学校适应之间的关系。结果表明:(1)学前教育年限越长,小学生越多地表现出积极社会行为,但这种优势仅体现在小学入学初期;(2)母亲受教育水平越低,小学生越多地表现出敏感退缩行为和受拒绝同伴关系;(3)对于母亲受教育水平较低的小学生,学前教育年限越长,其攻击冒犯行为越多;而对于母亲受教育水平较高的小学生,学前教育年限越长,其攻击冒犯行为越少。可见,母亲受教育水平与学前教育年限相互作用,共同影响儿童发展结果,且母亲受教育水平的影响作用更为明显。