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Shailendra Pratap Jain Bruce Buchanan Durairaj Maheswaran 《Journal of Consumer Psychology》2000,9(4):201-211
We employed an attributional framework to test the differences between comparative and noncomparative ads when different attribute types were featured. Our experimental findings suggest that noncomparative ads might be more believable than comparative ads for experience attribute claims; however, for search attribute claims, the 2 might elicit similar levels of believability. We also find some support for the attributional underpinnings of lower believability associated with comparative‐experience claims. 相似文献
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Mental Disorders,Comorbidity, and Pre‐enlistment Suicidal Behavior Among New Soldiers in the U.S. Army: Results from the Army Study to Assess Risk and Resilience in Servicemembers (Army STARRS) 下载免费PDF全文
Matthew K. Nock PhD Robert J. Ursano MD Steven G. Heeringa PhD Murray B. Stein MD MPH Sonia Jain PhD Rema Raman PhD Xiaoying Sun MS Wai Tat Chiu AM Lisa J. Colpe PhD MPH Carol S. Fullerton PhD Stephen E. Gilman ScD Irving Hwang MA James A. Naifeh PhD Anthony J. Rosellini PhD Nancy A. Sampson BA Michael Schoenbaum PhD Alan M. Zaslavsky PhD Ronald C. Kessler PhD the Army STARRS Collaborators 《Suicide & life-threatening behavior》2015,45(5):588-599
We examined the associations between mental disorders and suicidal behavior (ideation, plans, and attempts) among new soldiers using data from the New Soldier Study (NSS) component of the Army Study to Assess Risk and Resilience in Servicemembers (Army STARRS; N = 38,507). Most new soldiers with a pre‐enlistment history of suicide attempt reported a prior mental disorder (59.0%). Each disorder examined was associated with increased odds of suicidal behavior (ORs = 2.6–8.6). Only PTSD and disorders characterized by irritability and impulsive/aggressive behavior (i.e., bipolar disorder, conduct disorder, oppositional defiant disorder, and attention‐deficit/hyperactivity disorder) predicted unplanned attempts among ideators. Mental disorders are important predictors of pre‐enlistment suicidal behavior among new soldiers and should figure prominently in suicide screening and prevention efforts. 相似文献
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