When a Lot of Knowledge Is a Dangerous Thing The Debilitating Effects of Plan Complexity on Verbal Fluency

Three experiments examined the relationships among plan complexity, access to planned actions, and verbal fluency while pursuing a persuasion goal. Consistent with theoretical expectations, complex planners were less fluent than less complex planners under high access conditions. Persons whose access was raised were less fluent than those whose access was not raised. A second experiment showed that reduced fluency was not induced by lowering of self-confidence. The third experiment replicated the findings of the second experiment and demonstrated that the questioning procedure used to raise access in the first two experiments produced increases in plan complexity as suggested by theory. These findings are discussed in terms of their implications for the study of strategic communication.     

Attitudes and Attraction: Optimism and Weight as Explanations for the Similarity–Dissimilarity Asymmetry

The positive link between attitude similarity and attraction is one of the fundamental outcomes in social psychology. However, attitude dissimilarity seems to be a stronger driver of this relationship than attitude similarity. The authors review the evidence on this similarity–dissimilarity asymmetry, and discuss two explanations. One is that people generally enter into interactions with optimism, and so supposedly neutral partners are often seen as mildly positive. Another is that dissimilar attitudes carry greater weight than similar attitudes in cognitive processes. Implications of these mechanisms for wider issues in person perception and attitude structure are discussed, connecting them with more recent theories of attitudinal ambivalence and evaluative space.