Reactions to Recruitment Web Sites: Visual and Verbal Attention, Attraction, and Intentions to Pursue Employment

Purpose

We investigate job seeker visual and verbal attention, and perceptions regarding company web sites in the applicant generation phase of recruitment.

Design/Methodology/Approach

We report three studies using varied methodological approaches including eye-tracking, verbal protocol analysis (VPA), and survey data.

Findings

Eye-tracking results suggest Web-based job seekers focus visual attention on information containing hyperlinks and on text more than graphic images or navigation tools. VPA suggests Web-based job seekers focus verbal attention on content more than design, especially job opening information. Survey results suggest content, design, and communication features are all related to applicant attraction. Design explains the most incremental variance in web site evaluation, while perceptions of communication features explain the most incremental variance in attitude toward the organization and intentions to pursue employment.

Implications

We provide multi-method evidence concerning features that attract applicant visual and verbal attention, and influence attraction and intentions to pursue employment. The findings also provide practical implications for designing recruitment web sites.

Originality/Value

We report three methodologically distinct perspectives on an important and timely issue: Web-based recruitment. We are aware of no other psychomotor eye-tracking studies in the recruitment literature, and only one other VPA. Combining multiple methods in this way provides unique perspective.     

Abstract: A Meta-Analysis of the Autocorrelation in Single Case Designs

Single case design (SCD) experiments in the behavioral sciences utilize just one participant from whom data is collected over time. This design permits causal inferences to be made regarding various intervention effects, often in clinical or educational settings, and is especially valuable when between-participant designs are not feasible or when interest lies in the effects of an individualized treatment. Regression techniques are the most common quantitative practice for analyzing time series data and provide parameter estimates for both treatment and trend effects. However, the presence of serially correlated residuals, known as autocorrelation, can severely bias inferences made regarding these parameter estimates. Despite the severity of the issue, few researchers test or correct for the autocorrelation in their analyses.

Shadish and Sullivan (in press) recently conducted a meta-analysis of over 100 studies in order to assess the prevalence of the autocorrelation in the SCD literature. Although they found that the meta-analytic weighted average of the autocorrelation was close to zero, the distribution of autocorrelations was found to be highly heterogeneous. Using the same set of SCDs, the current study investigates various factors that may be related to the variation in autocorrelation estimates (e.g., study and outcome characteristics). Multiple moderator variables were coded for each study and then used in a metaregression in order to estimate the impact these predictor variables have on the autocorrelation.

This current study investigates the autocorrelation using a multilevel meta-analytic framework. Although meta-analyses involve nested data structures (e.g., effect sizes nested within studies nested within journals), there are few instances of meta-analysts utilizing multilevel frameworks with more than two levels. This is likely attributable to the fact that very few software packages allow for meta-analyses to be conducted with more than two levels and those that do allow this provide sparse documentation on how to implement these models. The proposed presentation discusses methods for carrying out a multilevel meta-analysis. The presentation also discusses the findings from the metaregression on the autocorrelation and the implications these findings have on SCDs.     

Relational Self-Construal and its Relationship to Academic Citizenship Behavior

Despite the abundance of research on personality traits and citizenship behavior, no study has examined the role of relational self-construal, which is a self-definition based on one’s close relationships. We hypothesized that relational self-construal would be positively related to academic citizenship behaviors, and that this association would remain significant while controlling for sex and agreeableness. In the study, 2,222 college undergraduates completed a self-report questionnaire measuring their relational self-construal, sex, personality, and academic citizenship attitudes. The results also confirmed the hypothesis that relational self-construal is positively related to some academic citizenship behaviors while controlling for sex and agreeableness. Specifically, relational self-construal was associated with consideration and civic virtue, but not with other citizenship behaviors.     

The effects of list composition and perceptual fluency on judgments of learning (JOLs)

The perceptual fluency hypothesis proposes that items that are easier to perceive at study will be given higher memorability ratings, as compared with less fluent items. However, prior research has examined this metamemorial cue primarily using mixed-list designs. Furthermore, certain memory effects are moderated by the design (mixed list vs. pure list) used to present stimuli. The present study utilized mixed as well as pure lists to assess whether judgments of learning based on perceptual fluency are relative or absolute and whether people are sensitive to differences in recall produced by variation in list composition. Using font size and generation manipulations, Experiments 1 and 2 showed that the effect of perceptual fluency on metamemory is relative in nature, occurring only in mixed lists. Experiments 2 and 3 revealed that metamemory is insensitive to the effect of list composition on recall. These findings are consistent with the assumptions of Koriat’s (Journal of Experimental Psychology: General 126: 349-370, 1997) cue-utilization framework, that JOLs reflect a comparative process and are insensitive to cues pertaining to conditions of learning.     

Adapting School-Based Substance Use Prevention Curriculum Through Cultural Grounding: A Review and Exemplar of Adaptation Processes for Rural Schools

A central challenge facing twenty-first century community-based researchers and prevention scientists is curriculum adaptation processes. While early prevention efforts sought to develop effective programs, taking programs to scale implies that they will be adapted, especially as programs are implemented with populations other than those with whom they were developed or tested. The principle of cultural grounding, which argues that health message adaptation should be informed by knowledge of the target population and by cultural insiders, provides a theoretical rational for cultural regrounding and presents an illustrative case of methods used to reground the keepin’ it REAL substance use prevention curriculum for a rural adolescent population. We argue that adaptation processes like those presented should be incorporated into the design and dissemination of prevention interventions.     

Integrating spatial information across experiences

The current study examined the potential influence of existing spatial knowledge on the coding of new spatial information. In the Main experiment, participants learned the locations of five objects before completing a perspective-taking task. Subsequently, they studied the same five objects and five additional objects from a new location before completing a second perspective-taking task. Task performance following the first learning phase was best from perspectives aligned with the learning view. However, following the second learning phase, performance was best from the perspective aligned with the second view. A supplementary manipulation increased the salience of the initial view through environmental structure as well as the number of objects present. Results indicated that the initial learning view was preferred throughout the experiment. The role of assimilation and accommodation mechanisms in spatial memory, and the conditions under which they occur, are discussed.     

Quality-of-life assessment in HIV-infected psychiatric outpatients: Perceived health,functional status,symptoms, and preferences for cardiopulmonary resuscitation

Abstract

The current study had two purposes: (1) to describe the reliability and validity of a measure of quality of life (QOL) in HIV-infected psychiatric outpatients, and (2) to predict cardiopulmonary resuscitation (CPR) preferences from disease stage, depression, and other QOL factors. We studied 63 patients, who were seen in one year at an HIV/AIDS psychiatry clinic. The results provide evidence for the validity of our instrument as a measure of health status in an HIV-infected psychiatric population. Overall symptoms were the strongest associates of functional limitations. disability, and perceived health, but depression was also significantly associated with all measures of QOL. Twenty-two patients (35.5%) would not have wanted to be revived if their heart stopped beating the day of the study. Disease stage and poor mental health were independent predictors of this preference, but severity of depression, social support, fatigue, perceived health, functional limitations, and life satisfaction were not.     

From nihilism to monism

McDowell has argued that external world scepticism is a pressing problem only in so far as we accept, on the basis of the argument from illusion, the claim that perceiving that p and hallucinating that p involve a highest common factor--something which functions, in the manner of the classical 'veil of ideas', as a perceptual intermediary. McDowell traces the power of this argument to disputable Cartesian assumptions about the transparency of subjectivity to itself. I argue, contra McDowell, that the reflections to be found in, paradigmatically, Descartes's First Meditation are better interpreted as offering a causal argument for scepticism that depends upon a naturalistic conception of sense experience. This is more powerful than the argument from illusion, since it requires no commitment to a highest common factor in perception, nor to the transparency of the mental. The availability of this alternative route to scepticism raises serious problems for McDowell's quietism, which aims to earn the right to avoid, rather than answer, the sceptic. Since the appeal to externalism about content cannot settle the matter, I conclude that there is, at present, an unsatisfactory stand-off between the sceptic and McDowell's position.