New Evolutionary Perspectives on Altruism: Multilevel-Selection and Costly-Signaling Theories

Social psychological theories tend to be primarily concerned with the immediate causes of altruism, whereas evolutionary explanations focus more on the origins and ultimate functions of altruistic behavior. Recent developments in the evolutionary psychology of altruism promise an even richer understanding of this important category of social behaviors. Specifically, new perspectives offered by multilevel-selection theory and costly-signaling theory may help to shed light on some of the more problematic issues in the study of altruism.     

Do Villages Remain Christian Communities?

A house-to-house survey of a rural English community of around 400 people resulted in 100 completed questionnaires. Respondents were asked to rate a series of questions on a five-point scale to indicate whether they saw themselves as Christians, whether they considered themselves regular churchgoers, and other related indices of religiosity. The results show the sample to be more Christian than the national average in respect of both avowed belief and church attendance. This would seem to confirm that Christianity remains strongest in the countryside and that the community model of the church survives in rural areas. This in turn raises questions about the style of ministry most appropriate for rural parishes in England and Wales.     

Does service failure influence customer loyalty?

There is a general consensus that customer loyalty to service providers is not solely dependent upon their level of satisfaction or dissatisfaction. However, the identified antecedents of loyalty remain, at best, highly speculative. The aim of this extensive literature review is to give some understanding of the nature of customer loyalty and the antecedent effects of service dissatisfaction. The research reviewed suggests that customer loyalty is an attitudinal state, reflecting value, trust and commitment within supplier–customer relationships. Satisfaction is one of several antecedents of loyalty. A key influence on loyalty is the offer of unique value‐delivering advantages not provided by competitors. Thus firms need to develop positive value‐based exit barriers to achieve loyalty. When service failures occur, the recovery process is likely to have a greater impact on loyalty than the original service failure. The key to successful recoveries was found to be the customer's perception of ‘fairness’. Recovery programmes must get it right first time. Customers who remain dissatisfied after a complaint has been handled are more dissatisfied than if no recovery attempt had been made. Dissatisfaction and customer satiation are major causes of a customer's exit. The solution to customer satiation is dynamic value creation. Collection and monitoring of customer data is needed for success and two‐way communication is vital. Copyright © 2002 Henry Stewart Publications.     

Measurement of newcomer socialization: Construct validation of a multidimensional scale

A construct validation approach was taken to develop a primary measure of newcomer socialization that addresses shortcomings with a prior scale (Chao, Kelly, Wolf, Klein, & Gardner, 1994). Three separate groups of subject matter experts reviewed items to ensure the content validity of the Newcomer Socialization Questionnaire (NSQ). Studies 1 and 2 examined the NSQ’s psychometric properties using employed students and organizational newcomers as participants, respectively. Results illustrate scale reliability, factor structure, convergent and discriminant validity, and correlations with criterion variables. The NSQ measures three dimensions or domains of newcomer socialization: the organization, the group and the job/task. In addition, both factual knowledge and knowledge of expected role behaviors are assessed within each domain. Thus, the NSQ provides a useful measurement tool for researchers and practitioners interested in examining direct outcomes of being socialized.     

CAN SPATIAL TRAINING ERASE THE GENDER DIFFERENCES ON THE WATER-LEVEL TASK?

Spatial training has been only modestly effective at improving the performance of adolescents and adults on the water-level task. Based on previous findings with the task, a self-discovery training procedure was developed that involved having participants proceed from easier to more difficult problems along a dimension of increasingly greater competing perceptual cues. The training was effective in (a) eliminating the gender differences on the drawing task, and (b) significantly improving females' knowledge of the physical (invariance) principle, although not to the level of males. Training effects did not transfer to a related spatial task.