Lethal Stereotypes: Hair and Eye Color as Survival Characteristics During the Holocaust1

In spite of many false negatives and false positives quite familiar to the people of Nazi‐dominated Europe, dark hair and eyes were salient among the physical stereotypes of Jews that the Nazis promulgated along with psychosocial ones. Many narratives of the Holocaust refer to someone surviving because he or she “did not look Jewish,” and others being caught and killed because they did. A quantitative test of the validity and impact of this attribution showed that a higher proportion of Holocaust survivors than of a North American Jewish control group had light‐colored hair, eyes, or both during the relevant period. The paper discusses possible reasons why these were survival characteristics under the conditions of the Holocaust, the possible short‐ and long‐term effects of such selectivity, and implications for stereotyping in other situations of ethnic persecution and genocide.     

Effects of consumer perceptions of brand experience on the web: brand familiarity,satisfaction and brand trust

Creating a customer experience that is synonymous with a particular (website) brand is becoming increasingly recognised as a vital driver of e‐performance. E‐tailors are just as likely to try to influence consumers' shopping behaviour, through atmospherics and service, as brick‐and‐mortar stores. This study investigates several questions that have been left unanswered in recent studies of consumer behaviour in the context of internet‐based marketing. Its focus lies in addressing the issue of whether there is a direct relationship between brand experience and brand trust or whether there is an indirect relationship via satisfaction or brand familiarity. The results of an empirical study of e‐consumer behaviour show that brand trust is achieved through the following dimensions operating and interrelating as antecedent constructs: first, various brand experiences and the search for information, secondly, a high level of brand familiarity, and thirdly, customer satisfaction based on cognitive and emotional factors. These findings should assist marketers and academics in their understanding of the development of brand trust in an internet‐based environment. Copyright © 2005 John Wiley & Sons, Ltd.     

"I need to talk about it": a qualitative analysis of trauma-exposed women's reasons for treatment choice

A significant proportion of individuals suffering from posttraumatic stress disorder do not seek or receive effective treatment. Understanding the reasons why an individual chooses to seek treatment or prefers one treatment to another is a critical step to improve treatment seeking. To begin to understand these reasons, we conducted a qualitative analysis of the reasons women gave for choosing a cognitive-behavioral treatment, prolonged exposure (PE), or a pharmacological treatment, sertraline (SER). A community sample of women with trauma histories were asked to view standardized rationales, to choose among PE, SER, or no treatment, and to give 5 reasons for their choice. Women indicated that they were more likely to prefer the psychotherapy to the medication. Across reasons given, the most commonly cited reason for treatment preference highlighted why or how the treatment worked (e.g., I need to talk about it); and this reason emerged as the strongest predictor of preference for PE. Understanding this role of perceived treatment mechanism may aid clinicians and public health policy officials to identify and address help-seeking barriers regarding treatment.     

The explicit learning of new names for known objects is improved by dexamphetamine

A randomised, double-blind, placebo-controlled, between subjects study design (N=37) was used to investigate the effects of dexamphetamine on explicit new name learning. Participants ingested 10mg of dexamphetamine or placebo daily over 5 consecutive mornings before learning new names for 50 familiar objects plus fillers. The dexamphetamine group recognised and recalled the new names more accurately than the placebo group over the 5 days and 1 month later. Word learning success was not associated with baseline neuropsychological performance, mood, cardiovascular arousal, or sustained attention. These results may have implications for the pharmacological treatment of acquired naming difficulties.     

Changing perception of average person's risk does not suffice to change perception of comparative risk

The direct method of assessing "unrealistic optimism" employs a question of the form, "Compared with the average person, what is the chance that event X will occur to you?" It has been proposed that when individuals construct their responses to this question (direct-estimates) they focus much more strongly on estimates of their own risk (self-estimates) than on estimates of the average person's risk (other-estimates). A challenge to this proposal comes from findings that interventions that alter other-estimates also change direct-estimates. Employing a novel intervention technique, we tested the possibility that such interventions may indirectly also change self-estimates and that this is what accounts for their effect on direct-estimates. Study 1 (n = 58) showed that an intervention which was designed to (and did) affect other-estimates also affected self-estimates, while Study 2 (n = 101) showed that it affected direct-estimates. Study 3 (n = 79) confirmed that we could modify the intervention so as to maintain the effect on other-estimates, but eliminate that on self-estimates. Study 4 (n = 112) demonstrated that when this was done, there was no longer any effect on direct-estimates. The findings are consistent with the proposal that direct-estimates are constructed largely just out of self-estimates. Implications for heath education programs are discussed.     

Level of cognitive performance as a correlate and predictor of health behaviors that protect against cognitive decline in late life: The path through life study

There is a lack of information on how cognitive ability relates to both health behaviors and change in health behaviors over time. This study examined verbal ability and processing speed as predictors of health behaviors in the PATH Through Life Study that includes cohorts aged in their 20s, 40s and 60s. Higher cognitive scores were associated with higher levels of physical activity, greater likelihood of taking vitamin and mineral supplements, reduced likelihood of current smoking and not abstaining from alcohol. However, lower level of verbal ability and processing speed were associated with higher levels of use of cholesterol lowering medication in the 60s cohort. Physical activity, consumption of vitamins and minerals and taking cholesterol lowering and antihypertensive medication over the four-year follow-up period increased in this cohort. The likelihood of adopting healthier behaviors was greatest for those with the lowest cognitive scores. We conclude that while higher levels of cognitive performance are associated with health promoting behaviors, improvements in health behavior are more likely to be due to non-cognitive, contextual and societal factors.     

Differences in the neural mechanisms of selective attention in children from different socioeconomic backgrounds: an event‐related brain potential study

Previous research indicates that children from lower socioeconomic backgrounds show deficits in aspects of attention, including a reduced ability to filter irrelevant information and to suppress prepotent responses. However, less is known about the neural mechanisms of group differences in attention, which could reveal the stages of processing at which attention deficits arise. The present study examined this question using an event‐related brain potential (ERP) measure of selective auditory attention. Thirty‐two children aged from 3 to 8 years participated in the study. Children were cued to attend selectively to one of two simultaneously presented narrative stories. The stories differed in location (left/right speaker), narration voice (male/female), and content. ERPs were recorded to linguistic and non‐linguistic probe stimuli embedded in the attended and unattended stories. Children whose mothers had lower levels of educational attainment (no college experience) showed reduced effects of selective attention on neural processing relative to children whose mothers had higher levels of educational attainment (at least some college). These differences occurred by 100 milliseconds after probe onset. Furthermore, the differences were related specifically to a reduced ability to filter irrelevant information (i.e. to suppress the response to sounds in the unattended channel) among children whose mothers had lower levels of education. These data provide direct evidence for differences in the earliest stages of processing within neural systems mediating selective attention in children from different socioeconomic backgrounds. Results are discussed in the context of intervention programs aimed at improving attention and self‐regulation abilities in children at‐risk for school failure.     

Judgments of visually perceived eye level (VPEL) in outdoor scenes: effects of slope and height

When one looks up a hill from below, its peak appears lower than it is; when one looks at a hill across a valley from another peak, the peak of that hill appears higher than it is. These illusions have sometimes been explained by assuming that the subjective horizontal is assimilated to the nearby slope: when looking up a slope, the subjective horizontal is raised, diminishing the height of the peak above the subjective horizontal, and making the peak appear lower than it is. When looking down a slope towards another hill, the subjective horizontal is lowered, increasing the height of that hill above the subjective horizontal, and making its peak appear higher than it is. To determine subjective horizontals we measured visually perceived eye levels (VPELs) in 21 real-world scenes on a range of slopes. We found that VPEL indeed assimilates by about 40% to slopes between 7 degrees downhill and 7 degrees uphill. For larger uphill slopes up to 23 degrees, VPEL asymptotes at about 4.5 degrees. For larger downhill slopes, the assimilation of VPEL diminishes, and at 23 degrees is raised by about 1 degree. These results are consistent with the assimilation explanation of the illusions if we assume that steep downhill slopes lose their effectiveness by being out of view. We also found that VPEL was raised when viewing from a height, in comparison with ground-level views, perhaps because the perceived slope increases with viewing height.