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171.
  • In this study, we deal with the existing debate related to the establishment of switching barriers retaining customers in the relationship with a provider. In particular, we demonstrate that ‘positive’ switching barriers (relational benefits) play a greater role that the ‘negative’ ones (switching costs and availability and attractiveness of other providers' offers) in determining customer satisfaction and retention. On the other hand, we include customers' need for variety in the proposed model, in order to demonstrate that a higher level of this psychological trait will lead to a lower perception of the existence of switching barriers. The hypotheses proposed have been tested for a services context on a sample of 800 individuals, using the technique ‘Partial Least Squares’ (PLS). Our findings lead to some interesting managerial implications.
Copyright © 2006 John Wiley & Sons, Ltd.  相似文献   
172.
Midazolam is a drug that creates temporary anterograde amnesia. In a within-subjects, double-blind experiment, participants studied a list of stimuli after receiving an injection of midazolam in one session and after receiving saline in another session. The lists consisted of three types of stimuli: words, photographs, and abstract pictures. Recognition memory was tested at the end of each session. Memory was reliably poorer in the midazolam condition than the saline condition, but this amnesic effect was significantly smaller for pictorial stimuli than for words and almost nonexistent for abstract pictures. We argue that the less familiar the stimulus, the less likely it is to be associated with an experimental context. These data bolster our claim that unitization increases the chances of episodic binding and that drug-induced amnesia prevents episodic binding regardless of unitization.  相似文献   
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174.
In this study, we examined the hypothesis that semantic judgment tasks share overlapping processes if they require processing on common dimensions but not if they require processing on orthogonal dimensions in semantic space (Osgood, Suci, & Tannenbaum, 1957). We tested the hypothesis with the implicit association test (IATl Greenwald, McGhee, & Schwartz, 1998) in three experiments. Consistent with the hypothesis, IAT effects (costs in reaction time because of incompatible response mapping between associated judgment tasks) occurred consistently when judgment tasks tapped into common semantic dimensions, whereas no IAT effect appeared when judgment tasks entailed processing on orthogonal semantic dimensions.  相似文献   
175.
Following the publication of the third edition Wechsler scales (i.e., WAIS-III and WMS-III), demographically corrected norms were made available in the form of a computerized scoring program (i.e., WAIS-III/WMS-III/WIAT-II Scoring Assistant). These norms correct for age, gender, ethnicity, and education. Since then, four new indexes have been developed: the WAIS-III General Ability Index, the WMS-III Delayed Memory Index, and the two alternate Immediate and Delayed Memory Indexes. The purpose of this study was to develop demographically corrected norms for the four new indexes using the standardization sample and education oversample from the WAIS-III and WMS-III. These norms were developed using the same methodology as the demographically corrected norms made available in the WAIS-III/WMS-III/WIAT-II Scoring Assistant.  相似文献   
176.
Past research reveals preferences for disparaging humor directed toward disliked others. The group-dominance model of humor appreciation introduces the hypothesis that beyond initial outgroup attitudes, social dominance motives predict favorable reactions toward jokes targeting low-status outgroups through a subtle hierarchy-enhancing legitimizing myth: cavalier humor beliefs (CHB). CHB characterizes a lighthearted, less serious, uncritical, and nonchalant approach toward humor that dismisses potential harm to others. As expected, CHB incorporates both positive (affiliative) and negative (aggressive) humor functions that together mask biases, correlating positively with prejudices and prejudice-correlates (including social dominance orientation [SDO]; Study 1). Across 3 studies in Canada, SDO and CHB predicted favorable reactions toward jokes disparaging Mexicans (low-status outgroup). Neither individual difference predicted neutral (nonintergroup) joke reactions, despite the jokes being equally amusing and more inoffensive overall. In Study 2, joke content targeting Mexicans, Americans (high-status outgroup), and Canadians (high-status ingroup) was systematically controlled. Although Canadians preferred jokes labeled as anti-American overall, an underlying subtle pattern emerged at the individual-difference level: Only those higher in SDO appreciated those jokes labeled as anti-Mexican (reflecting social dominance motives). In all studies, SDO predicted favorable reactions toward low-status outgroup jokes almost entirely through heightened CHB, a subtle yet potent legitimatizing myth that "justifies" expressions of group dominance motives. In Study 3, a pretest-posttest design revealed the implications of this justification process: CHB contributes to trivializing outgroup jokes as inoffensive (harmless), subsequently contributing to postjoke prejudice. The implications for humor in intergroup contexts are considered.  相似文献   
177.
This study examined the influence of personality information on perceptions of the physical attractiveness of a range of female body sizes. A sample of 2,157 male university students were randomly assigned to one of 10 groups in which they received personality information about women they were rating, or a control group in which they received no personality information. Controlling for participants' age and body mass index, results showed no significant between-group differences in the body size that participants found most attractive. However, participants provided with positive personality information perceived a wider range of body sizes as physically attractive compared with the control group, whereas participants provided with negative personality information perceived a narrower range of body sizes as attractive. Correlations showed that participants' own Extraversion was associated with their body size ratings. These results suggest that non-physical cues have an influence on the perception of physical beauty.  相似文献   
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179.
Ankle inversion injuries are common, yet little is known about the error associated with different positions as inversion depth increases. In this study, absolute judgments made without feedback were used to measure discrimination of different extents of ankle inversion which arose from active movements made to physical stops by 20 self-reported right side-dominant participants. Testing was conducted over three sets of five inversion depths that were within a range of 1.4 degrees and centered around mean depths of 8,11, and 14 degrees. Discrimination of ankle inversion movements decreased linearly with depths of movement further into inversion, both within and across the sets of inversion depths. Thus, error in assessing movement position increased with inversion depth. Inversion movements that were made with the left foot were significantly better discriminated at all depths than those made with the right foot.  相似文献   
180.
Recent temporal distinctiveness models of memory predict that temporally isolated items will be recalled better than temporally crowded items. The effect has been found in some tasks (free recall, memory for serial order when report order is unconstrained, running memory span) but not in others (forward serial recall). Such results suggest that the attentional weighting given to a temporal dimension in memory may vary with task demands. Here, we find robust temporal isolation effects in recognition memory (Experiment 1) and a smaller isolation effect in forward serial recall when an open pool of items is used (Experiment 2). Analysis of 26 temporal isolation effects suggests that the phenomenon occurs in a range of tasks but is larger when it is useful to attend to a temporal dimension in memory. The overall pattern of results is taken to favor memory models that rely on multiple weighted dimensions in memory, one of which is temporal.  相似文献   
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