Effects of subcultural differences on country and product evaluations

Most cross‐cultural studies on country of origin or product‐country image (PCI) effects have implicitly assumed that national markets are composed of homogeneous consumers. Although many investigations in this field are described as cross‐cultural, most are in fact cross‐national. The overarching hypothesis of the present research is that PCI effects may vary across subcultures within a country. The results indicate that subcultural differences exist in the evaluation of culturally affiliated countries and their products. Cognitive responses converged to show that consumers' perceived linkages significantly influence the weight given to the country of origin in product evaluations. Several implications for managers and academic researchers are discussed. Copyright © 2003 Henry Stewart Publications.     

Behavioral Experiments for Intolerance of Uncertainty: Challenging the Unknown in the Treatment of Generalized Anxiety Disorder

Intolerance of uncertainty (IU) is implicated in the development and maintenance of generalized anxiety disorder (GAD). Although an efficacious cognitive-behavioral treatment (CBT) targeting IU and associated factors has been established, approximately 20–30% of participants do not achieve full remission by posttreatment. IU remains elevated in these individuals. In addition, GAD treatments need greater parsimony and efficiency. To that end, we developed a novel, focused CBT protocol exclusively targeting IU via behavioral experiments. Treatment consists of three modules applied over 12 sessions: (a) psychoeducation and uncertainty awareness training, (b) behavioral experiments targeting IU, and (c) relapse prevention. The present article describes each treatment component, as well as additional considerations for therapists. We conducted a preliminary investigation of efficacy with seven (N = 7) participants with a primary diagnosis of GAD. Results indicated substantial decreases in GAD symptoms, general psychopathology, and IU by posttreatment that were generally maintained at 6-month follow-up. Six of seven participants demonstrated moderate to high end-state functioning at posttreatment and 6-month follow-up. Research and clinical implications are discussed.     

The development of children's preferences for equality and equity across 13 individualistic and collectivist cultures

A concern for fairness is a fundamental and universal element of morality. To examine the extent to which cultural norms are integrated into fairness cognitions and influence social preferences regarding equality and equity, a large sample of children (N 2,163) aged 4–11 were tested in 13 diverse countries. Children participated in three versions of a third‐party, contextualized distributive justice game between two hypothetical recipients differing in terms of wealth, merit, and empathy. Social decision‐making in these games revealed universal age‐related shifts from equality‐based to equity‐based distribution motivations across cultures. However, differences in levels of individualism and collectivism between the 13 countries predicted the age and extent to which children favor equity in each condition. Children from the most individualistic cultures endorsed equitable distributions to a greater degree than children from more collectivist cultures when recipients differed in regards to wealth and merit. However, in an empathy context where recipients differed in injury, children from the most collectivist cultures exhibited greater preferences to distribute resource equitably compared to children from more individualistic cultures. Children from the more individualistic cultures also favored equitable distributions at an earlier age than children from more collectivist cultures overall. These results demonstrate aspects of both cross‐cultural similarity and divergence in the development of fairness preferences.     

Worth the wait: Children trade off delay and reward in self‐ and other‐benefiting decisions

Human prosocial behaviors are supported by early‐emerging psychological processes that detect and fulfill the needs of others. However, little is known about the mechanisms that enable children to deliver benefits to others at costs to the self, which requires weighing other‐regarding and self‐serving preferences. We used an intertemporal choice paradigm to systematically study and compare these behaviors in 5‐year‐old children. Our results show that other‐benefiting and self‐benefiting behavior share a common decision‐making process that integrates delay and reward. Specifically, we found that children sought to minimize delay and maximize reward, and traded off delays against rewards, regardless of whether these rewards were for the children themselves or another child. However, we found that children were more willing to invest their time to benefit themselves than someone else. Together, these findings show that from childhood, other‐ and self‐serving decisions are supported by a general mechanism that flexibly integrates information about the magnitude of rewards, and the opportunity costs of pursuing them. A video abstract of this article can be viewed at: https://youtu.be/r8S0DGe7f8Q     

Motion prediction and the velocity effect in children

In coincidence‐timing studies, children have been shown to respond too early to slower stimuli and too late to faster stimuli. To examine this velocity effect, children aged 6, 7.5, 9, 10.5, and adults were tested with two different velocities in a prediction‐motion task which consisted of judging, after the occlusion of the final part of its path, the moment of arrival of a moving stimulus towards a specified position. A similar velocity effect, resulting in later responses for the faster velocities than for the slower, was found primarily in the three younger groups of children (for the longer occlusion conditions: 600–1,320 milliseconds). However, this effect was not seen in all children in these groups. Individual analyses showed that this velocity effect, when present, is linked to the use of distance rather than time information, or to the confusion between these in extrapolating the occluded trajectories. The tendency to use one type of information or the other is a good predictor of accuracy and variability in this task and a good indicator of the development stage of the participants. Across development, children tend to initially use distance information with poor accuracy but relative consistency in responses. In a second stage, they use time and distance information alternatively across trials trying to find a better source of information with still poor accuracy and now great variability. In a final stage, they use time information to reach consistency and accuracy in their responses. This chronology follows the stages proposed by Savelesbergh and Van der Kamp (2000) explaining development with an initial stage of ‘freezing’ non‐optimal relationships between information and movement, then a ‘freeing’ stage during which new solutions are searched for, and finally an ‘exploiting’ stage with an optimal relationship between information and movement.     

Are Reaching Movements Planned to be Straight and Invariant in the Extrinsic Space? Kinematic Comparison Between Compliant and Unconstrained Motions

Two main questions were addressed in the present study. First, does the existence of kinematic regularities in the extrinsic space represent a general rule? Second, can the existence of extrinsic regularities be related to specific experimental situations implying, for instance, the generation of compliant motion (i.e. a motion constrained by external contact)? To address these two questions we studied the spatio-temporal characteristics of unconstrained and compliant movements. Five major differences were observed between these two types of movement: (1) the movement latency and movement duration were significantly longer in the compliant than in the unconstrained condition; (2) whereas the hand path was curved and variable according to movement direction for the unconstrained movements, it was straight and invariant for the compliant movements; (3) whereas the movement end-point distribution was roughly circular for the unconstrained movements, it was consistently elongated and typically oriented in the movement direction for the compliant movements; (4) whereas constant errors varied as a function of target eccentricity for the unconstrained movements, they were independent of this factor for the compliant movements; (5) the instruction to move the final effector along a straight line path influenced the characteristics of the unconstrained movements but not the characteristics of the compliant movements. When considered together, the previous observations suggest that compliant and unconstrained movements involve different planning strategies. Our data support the hypothesis that unconstrained motions, unlike compliant motions, are not programmed to follow a straight line path in the extrinsic space. This observation provides a theoretical frame of reference within which some apparently contradictory results reported in the movement generation literature may be explained.     

Differences in performance of young and old monkeys on a visuospatial memory task

Two groups of stumptailed macaques (Macaca arctoides) were compared in terms of performance on a visuospatial working memory task involving repeated presentations of an array of 15 doors, each of which concealed one food reward at the start of a session. Rewards obtained by the subject were not replaced. Errors were defined as responses to doors previously pushed open during the session. Both groups generally obtained all rewards and showed improved performance across sessions, but old monkeys consistently made more errors than young ones, especially in the latter half of a given session. Further, old monkeys were less diverse in the errors they made, indicating different response strategies by the two groups.