Undermining the Zeigarnik effect: Another hidden cost of reward

Forty college students participated in a study ostensibly designed to obtain measures of the hemispheric activity while they worked on a spatial reasoning task. In fact, our true interest was in determining whether subjects would return to the spatial reasoning task once the hemispheric recordings were completed. Subjects would normally be expected to return to the task by virtue of the Zeigarnik effect because no subject completed the task during the “hemispheric recording” phase. The manipulation involved telling one group of subjects that they would be paid $1.50 for participating in the study (expected reward group). The remainder of the subjects were not led to expect the reward (unexpected reward group). The result was that 86% of the unexpected reward subjects but only 58% of the expected reward subjects (p < .05) manifested the Zeigarnik effect. This differential tendency to return to the task was further reflected in time differences. The average unexpected reward subject spent 3 min 48 sec of a five-minute free-choice period at the task, whereas the average expected reward subject spent only 2 min 20 sec (p < .05). Reward expectancy, therefore, led to an undermining of the Zeigarnik effect. This observation supports Condry's prediction that rewarding performance at a task can lead to premature task disengagement.     

An application of a biased version of the Bradley-Terry-Luce model to professional basketball results

Some extensions of the Bradley-Terry-Luce model for paired comparisons are presented and used to assess the existence of a home court advantage for professional basketball teams. It is shown how maximum likelihood estimates for these models can be obtained from a simple iterative scaling algorithm. Won-loss records for the regular season are used to make predictions for playoff series. The models are extended to include possible differences among divisions. These models can be applied in many other situations to incorporate group effects and order effects into analysis of paired comparisons.     

Choice,consciousness and ideological language

Because psychotherapists are not moral teachers, they ought not to advise their clients about evaluative questions. This means that their advice must be limited to a concern with the client's view of reality. It happens that in our times, there are prefabricated views of reality on offer from a variety of ideologies-Marxism and feminism being currently the most influential. Ideologists not only offer prefabricated realities-called consciousness- but also present a set of arguments to show that because choice is unreal, consciousness is all that matters. Adopting the ideological concept of consciousness thus becomes a backdoor variant of the ultimate sin against scientific method: namely smuggling unsubstantiated, indeed undiscussed, values into therapy.     

The role of imagery in the representation of linear orderings

Two experiments were carried out to investigate whether visual imagery was used in representing transitive linear ordering relationships. Subjects were presented with passages describing either a linear ordering or a set inclusion relationship, while being subjected to either visual or verbal interference. Performance was tested by asking subjects to judge the truth or falsity of statements concerning both the information presented in the passages and inferences that could be drawn from this information. In neither experiment was there any evidence for the linear ordering material being selectively disrupted by the visual interference task, as would have been predicted by the imagery theory. Thus it is concluded that linear orderings are probably not represented as visual images.     

Age-of-acquisition effects in lexical and episodic memory tasks

This paper reports four experiments on the effects of word age of acquisition in verbal tasks. In all cases, multiple-regression analysis was used to assess the relative effects of age as opposed to other potentially relevant word attributes. Experiments 1 and 2 concerned lexical memory tasks. In Experiment 1, picture naming speeds were found to be mainly determined by picture codability and name age of acquisition. In Experiment 2, it was found that when subjects produced words in response to bigram cues, early acquired target words were more likely to be produced than later acquired words, even when frequency and other word attributes were taken into account. The remaining two experiments dealt with the episodic memory tasks of free recall and recognition. No age effects were found in these tasks. It was concluded that early age of acquisition facilitates retrieval from lexical memory but has no significant effect in episodic memory tasks.     

The role of dissimulation and social desirability in the measurement of moral reasoning

A series of studies investigating the psychometric and conceptual properties of the Survey of Ethical Attitudes (SEA), a paper-and-pencil measure of moral reasoning, is reported. The results of these studies indicate that the scale is clearly susceptible to the influence of response dissimulation in the form of both role-playing and impression management, and is also confounded with sources of stylistic variance in the form of social desirability. Previous proposals concerning the relationships among moral development, moral reasoning, and personality structure are reviewed in light of these findings, and an alternative conceptualization of the measure in terms of political and social attitudes is offered.     

The effects of alcohol and extreme provocation on the use of a highly noxious electric shock

Intoxicated and nonintoxicated subjects were given the opportunity to administer a potentially injurious level of shock to an opponent who behaved in either a provocative or an extremely provocative manner. The provocative opponent attempted to administer high-intensity shocks to the subject. The extremely provocative opponent attempted to administer high-intensity shocks and the potentially injurious level of shock. The intoxicated subjects in the extreme provocation condition evidenced the greatest increase in the use of the potentially injurious shock. It was concluded that aggression is a function of the interaction of alcohol consumption and level of provocation.     

Book Reviews

F ordham M ichael , The self and autism.
M oreno , M ario . Vend argomenti per un seminario di psicoterapia.
K raemer , W illiam ( ed. ); G ordon , R osemary ; W illiams , M ary ; L ambert , K enneth , The forbidden love.
M ahler , M argaret S.; P ine , F. and B ergman , The psychological birth of the infant.
H olbrook , D avid , Gustav Mahler and the courage to be
R oazen , P aul , Freud and his followers
L ayard , J ohn . A Celtic quest
V on D er H eydt , V era , Prospects for the soul
S hapiro , K enneth J oel , and I rving , E. A lexander , The experience of introversion
V an der P ost , L. Jung and the story of our time
K ahn , J. H., Job's illness. Loss, grief and integration.
F romm , E., S uzuki , D. T. and de M artino , R. Zen Buddhism and psychoanalysis     

Perceived objectivity and the effects of evaluative reinforcement upon compliance and self-evaluation in blacks

Two experiments were conducted to investigate the effects of positive and negative reinforcements upon black college students. In the first experiment subjects received either positive or negative reinforcement from a black or a white Evaluator. Behavioral change (compliance) was greater in response to negative reinforcement from a black Evaluator than in response to negative reinforcement from a white Evaluator, while there were no divergent effects of Evaluator's Race upon compliance with positive reinforcement. The same pattern obtained in subjects' self-evaluations. The second experiment offered a test of the hypothesis that the objectivity of black Evaluators was perceived as greater than that of white Evaluators, and that a manipulation aimed at equating the Evaluators on objectivity would attenuate the effects of Evaluator's Race upon compliance and self-evaluation in response to negative reinforcement. These hypotheses were generally supported by the results.