Children's understanding of television advertising: a revisit in the Chinese context

The authors conducted a survey of 1,758 elementary school children (6-14 years old) from December 2001, to March 2002, in 3 Chinese cities with different levels of television advertising. The authors used D. R. John's (1999) model of consumer socialization as the theoretical framework for their study. More than half of the children whom the authors interviewed were able to understand that television stations broadcast commercials to earn money. Their understanding of the purposes of television commercials and the persuasive intention of television commercials developed with age. The authors examined the influence of gender, level of advertising, and level of television viewing on children's understanding of television advertising by using 3-way factorial models.     

Cortical localisation of the visual and auditory word form areas: a reconsideration of the evidence

In this paper we examine the evidence for human brain areas dedicated to visual or auditory word form processing by comparing cortical activation for auditory word repetition, reading, picture naming, and environmental sound naming. Both reading and auditory word repetition activated left lateralised regions in the frontal operculum (Broca's area), posterior superior temporal gyrus (Wernicke's area), posterior inferior temporal cortex, and a region in the mid superior temporal sulcus relative to baseline conditions that controlled for sensory input and motor output processing. In addition, auditory word repetition increased activation in a lateral region of the left mid superior temporal gyrus but critically, this area is not specific to auditory word processing, it is also activated in response to environmental sounds. There were no reading specific activations, even in the areas previously claimed as visual word form areas: activations were either common to reading and auditory word repetition or common to reading and picture naming. We conclude that there is no current evidence for cortical sites dedicated to visual or auditory word form processing.     

Aging and functional spatial relations in comprehension and memory

Previous research has suggested that, relative to younger adults, older adults devote a greater proportion of their discourse processing to the situation model level. The current experiment assessed whether this is due, in part, to a preserved ability to focus on functionally appropriate information. The focus here was on spatial relations. Both reading time and recognition data showed superior performance for functional over nonfunctional information, and this functional effect was similar in younger and older adults. This is consistent with the idea that older adults' ability to process information at the situation model level is relatively well preserved.     

Pavlov in America: a heterodox approach to the study of his influence

This work presents a critical analysis of Pavlov's influence that goes beyond the conventional view: that which reduces his influence in American psychology to the behaviorism of Watson and Hull. In order to understand the nature of the Russian physiologist's influence in American psychology, we propose a distinction between three approaches to it: 1) the symbolic approach, on representing a model of the possibility of constructing an objective psychology; 2) the methodological approach, given the importance of the technique of conditional reflexes; and 3) the theoretical approach, which is derived from his theory of higher nervous activity. This perspective permits us to suggest that most of Pavlov's influence on behaviorism was of a symbolic and methodological nature--though the methodological influence also reached other authors that did not belong to the behaviorist traditions, as was the case of Mateer. As far as the theoretical influence is concerned, our work proposes that it is more visible in authors such as Gantt and Liddell, or even in authors such as Boldirev, Director of the Pavlovian Laboratory at the Battle Creek Sanitarium in Michigan. The case of Gantt is especially interesting because, in addition to his important contributions, he played an essential role in the foundation of the Pavlovian Society, and the journal Conditional Reflex. What our work proposes is that to understand the nature of Pavlov's influence in American psychology it is necessary to take into account the very characteristics of that psychology: its pragmatic interests, its methodological rigor, the dominant systems of neo-behavioral theory and the changes that occurred after the Second World War.     

Body image and self-esteem in adolescent ballet dancers.

Body-image disturbances and low self-esteem have been implicated in the pathogenesis of eating disorders. This study investigated self-perception of body and personality among adolescent ballet dancers in a cross-sectional survey. Two questionnaires assessing "my body right now" and "my personality right now," using semantic differentials were completed by 90 ballet school students and 156 controls. Adolescent female dancers (ages 13 to 17 years) scored higher than age-matched controls and 11- to 12-yr. old peers on Undesirability and Sensitivity for personality and Unattractiveness for body. For both subscales of personality, differences were also found between male and female dancers; female ballet students scored higher. Within the control group a difference could be found only for Sensitivity on which girls scored higher than boys. Male dancers did not differ from controls except for a lower score on the Body mass measure. Adolescent female dancers showed a distinct answering profile for 7 of 16 semantic differentials in each questionnaire implicating less favorable body image and self-esteem. Interventions focused particularly on enhancing self-esteem may be useful in the prevention of psychopathology in adolescent ballet dancers.     

The effects of abrupt onset of 2-D and 3-D distractors on prehension movements

This article includes two experiments aimed at investigating how two-dimensional (2-D) and three-dimensional (3-D) distractors affect the kinematics of prehension and aiming movements in order to understand the attentional processes involved in visuomotor control. In Experiment 1, subjects grasped large targets in the presence of both large and small 3-D distractors and their corresponding 2-D photographs. The distractors appeared for either 10 sec or appeared simultaneously with the target presentation. It was found that reach and grasp kinematics were influenced primarily by the small, suddenly appearing 3-D distractors. In Experiment 2, the purpose was to examine the conclusion that competition between objects (target and distractor) is related to the behavioral goal of the task. Experiment 2 is a replication of Experiment 1, with the exception that pointing movements were made instead of grasping movements. Results show that both 3-D and 2-D distractors interfered with pointing kinematics, supporting the hypothesis that attentional mechanisms are related to the goal of the task.     

Renatus renatus: the Cartesian tradition in British neuroscience and the neurophilosophy of John Carew Eccles

J. C. Eccles (1903-1997) had a highly distinguished career in neurophysiology, being awarded the Nobel Prize for Medicine or Physiology in 1963. This paper sets him within the Cartesian tradition of British neurophysiology initiated by Thomas Henry Huxley in the mid-19th century. It shows how the mind-brain problematique of the Cartesian tradition troubled him throughout his career, leading him finally to a solution in terms of quantum microphysics and microphysiology. This position, which has subsequently become fashionable, is discussed and shown (at least in the form Eccles espoused) to provide no solution to the problem posed by Descartes in the early 17th century.     

Statistical properties of the rWG(J) index of agreement

L. R. James, R. G. Demaree, and G. Wolf (1984) introduced rWG(J) to estimate interrater agreement for a group. This index is calculated by comparing an observed group variance with an expected random variance. As researchers have gained experience using this index, several questions have arisen. What are the consequences of replacing values beyond the unit interval by 0? What is the dependence of rWG(J) on the group size? The authors' simulations show that a positive bias is caused by the truncation, but for large population values of rWG(J) it is negligible. Also, in this case, the group size has no effect on the expected value of rWG(J). For inference on rWG(J), researchers can exploit the availability of computers to simulate data from the hypothesized distribution and then compare the simulation results for rWG(J) with the actual values. In addition, it is shown how the bootstrap method can be used for comparing the indices of 2 groups.     

Engagement and outcome in the treatment of bulimia nervosa: first phase of a sequential design comparing motivation enhancement therapy and cognitive behavioural therapy

Despite the major advances in the development of treatments for bulimia nervosa, drop-outs and a lack of engagement in treatment, continue to be problems. Recent studies suggest that the transtheoretical model of change may be applicable to bulimia nervosa. The aim of this study was to examine the roles of readiness to change and therapeutic alliance in determining engagement and outcome in the first phase of treatment. One hundred and twenty five consecutive female patients meeting DSM-IV criteria for bulimia nervosa took part in a randomised controlled treatment trial. The first phase of the sequential treatment compared four sessions of either cognitive behavioural therapy (CBT) or motivational enhancement therapy (MET) in engaging patients in treatment and reducing symptoms. Patients in the action stage showed greater improvement in symptoms of binge eating than did patients in the contemplation stage. Higher pretreatment scores on action were also related to the development of a better therapeutic alliance (as perceived by patients) after four weeks. However, pretreatment stage of change did not predict who dropped out of treatment. There were no differences between MET and CBT in terms of reducing bulimic symptoms or in terms of developing a therapeutic alliance or increasing readiness to change. The results suggest that the transtheoretical model of change may have some validity in the treatment of bulimia nervosa although current measures of readiness to change may require modification. Overall, readiness to change is more strongly related to improvement and the development of a therapeutic alliance than the specific type of treatment.