When the “Charm of Three” Fades: Mental Imagery Moderates the Impact of the Number of Ad Claims on Persuasion

Given the prevalence of imagery appeals in today’s marketplace, the current research studies the role of mental imagery in how consumers process and react to advertisements with different numbers of ad claims. Past research has proposed “three” as the magical number of ad claims that maximizes persuasion, with more than three ad claims increasing skepticism and reducing evaluation. In the current research, we replicate this so-called “charm of three” effect, but only when consumers do not engage in mental imagery; when they do, however, we find that the effect is moderated, in that more ad claims beyond three produces more favorable product evaluation. Additionally, we provide evidence that the moderating effect of mental imagery is driven by transportation and skepticism toward the ad claims, with mental imagery increasing transportation and decreasing skepticism when there are more than three ad claims. Our research contributes to a better understanding of the “charm of three” effect, its boundary conditions, and underlying mechanism.     

能力社会比较与归因反馈对不诚实行为的影响

社会比较作为认识自我的一种方式,对个体心理与行为的诸多方面产生影响,但对于社会比较如何影响不诚实行为以及归因反馈在其中的作用,目前尚不清楚。在3项实验中操纵了不同方向的能力社会比较,探讨其对不诚实行为的影响(研究1)以及归因反馈在其中的调节作用(研究2)。结果发现:(1)相比于向下比较和无比较,向上比较会增加个体的不诚实行为;(2)归因反馈调节上述影响:向上比较后,相比于给予能力反馈,给予努力反馈可以减少个体的不诚实行为。本研究拓展了社会比较后效研究,对如何减少社会比较引起的不诚实行为具有重要启示。     

Examining Family Living Arrangements,Economic Development,Education Expenditure and Children’s Weight from the Welfare Mix in China

Applied Research in Quality of Life - There is increased social concern regarding children’s weight in China, but there is a relative lack of research concerning its social determinants....     

Embarrassment and empathy before helping: How internal working models come into play

Prior research has described embarrassment and empathy as predictors of social helping and as self-conscious emotions involving reasoning about the self and others. It remains unclear how cognitive representations of the self and others relate to the two emotions as precursors of social helping. We examined 136 participants’ self-report measures of internal working models as well as dispositional embarrassability, empathic concern, personal distress, and perspective taking. Controlling all the other variables, embarrassability was primarily associated with the model of self and personal distress, whereas empathic concern was primarily associated with the model of others and perspective taking. Moreover, the association between personal distress and embarrassability was moderated by the interaction between models of others and perspective taking. The general proneness to distress arousal was also predicted by the interaction between models of self and others. The findings extended prior research linking internal working models and socio-cognitive emotions associated with helping.     

隆乳术的演变与进步

隆乳术不仅可以重塑女性的形体美,而且可以增强女性的自信心,在当前具有广阔的市场。纵观隆乳术的发展演变史,从最初的注射隆乳术到自体组织隆乳术,再到当前的假体隆乳术和自体脂肪移植隆乳术,经历了“实践、认识、再实践、再认识”的多次反复。各种隆乳方式各具特色,其间既有成功的经验,又有失败的教训。针对隆乳术安全性的改进推动了隆乳术的不断向前发展。寻找一种安全有效的隆乳方式和理想的隆乳材料成为当前隆乳术发展的关键和整形外科医师关注的重点。     

难治性丙型肝炎研究新进展

随着聚乙二醇化干扰素(IFN)的普及应用和慢性丙型肝炎规范化治疗的开展,其治愈率不断提高.但疗效不佳的慢性丙型肝炎患者不断积累,难治性慢性丙型肝炎患者成为临床医生必须面对的挑战.难治性丙型肝炎患者应当分为两类,第一类为“难治疗”性慢性丙型肝炎患者,该类患者由于宿主条件限制,不能耐受IFN联合利巴韦林(RBV)的标准治疗,如儿童和老年人、慢性肾功能衰竭患者等.第二类为“难治愈”性慢性丙型肝炎患者,该类患者可以耐受标准治疗方案,但按照应答指导的治疗原则(RGT)治疗后,效果仍然不佳或复发.本文就近年关于难治性丙型肝炎的研究进展,从难治性丙型肝炎的定义、机制、治疗诸方面作一综述.     

A Buddhist Take on Gilbert Ryle’s Theory of Mind

Gilbert Ryle’s The Concept of Mind (1949/2002. Chicago, IL: University of Chicago Press) is generally considered a landmark in the quest to refute Cartesian dualism. The work contains many inspirational ideas and mainly posits behavioral disposition as the referent of mind in order to refute mind–body dualism. In this article, I show that the Buddhist theory of ‘non-self’ is also at odds with the belief that a substantial soul exists distinct from the physical body and further point out similarities between the Buddhist outlook and Ryle’s ideas in three parts. First, I illustrate that Ryle’s ‘category mistake’ has certain points in common with the Buddhist refutation of ‘self’. Within the Buddhist framework, referents such as ‘mind’ and ‘self’ are merely imputed terms. The presumed existence of an independent substance such as a ‘soul’, when considered in isolation from the expedient usage of the term ‘mind’, can therefore also be viewed as a ‘category mistake’. Second, attempting to solve the questions of ‘what mind is’ and ‘how mind operates’ are two entirely different approaches to the study of mind. I argue that it is necessary to focus on ‘knowing-how’ rather than ‘knowing-that’, if we are to gain a more comprehensive understanding of mind and avoid any kind of category mistake such as those that follow from isolating the physical properties of brain or drawing inferences from a mystical soul. Third, I aim to show why investigating mind from the perspective of ‘dispositions’ of behavior is a valid approach. The Buddhist concept of karma-vāsanā elucidates the habitual tendency to act or not act in various situations. Based on this theory, I argue that the workings of the human mind bears strong links to the formation of karma and as such have important axiological implications that cannot be ignored. I conclude by pointing out that Ryle’s insightful ideas could in certain ways be complemented by the Buddhist theory of mind. In my view, his philosophy is not only a mediator between Analytic Philosophy and Phenomenology, but could perhaps also be seen as a mediator between traditional Eastern systems of thought and contemporary philosophies of mind.     

记忆集对注意焦点转换及其返回抑制的影响

采用记忆更新任务,实验1要求被试分别更新3个和4个记忆项目,并设置不转换、控制转换和抑制转换条件,考察记忆集对注意焦点转换及其返回抑制的影响;实验2操纵两次更新同一记忆项目之间对其它记忆项目更新的次数（2次、3次及3次以上）,在实验1基础上,考察返回抑制中项目抑制状态的消退过程.结论：随记忆集增加,转换代价增大,而返回抑制效应消失;当注意焦点对其它记忆项目更新2次时,之前被抑制项目的抑制状态可完全消退.     

Personality,Perceived Occupational Stressor,and Health-Related Quality of Life Among Chinese Judges

Personality is hypothesized to have direct and indirect effects on health-related quality of life (HRQoL) through the mediating role of perceived occupational stressors. This hypothesized model was tested with Chinese judges, individuals characterized by high occupational stress. In this cross-sectional study, 330 judges undergoing professional training at the Shandong Judge Training Institute completed questionnaires assessing their personality (Big Five Inventory, BFI), perceived occupational stressors (Occupational Role Questionnaire, ORQ), and HRQoL (Medical Outcomes Study Short-Form Health Survey, SF-36). The proposed model was tested using structural equation modelling (SEM) approaches. The SEM analysis showed a good fit of the data to the hypothesized model(x ²/df = 1.52, P?P?Neuroticism also had a negative indirect effect (?0.18, P?P?P?相似文献   

‘Place’, ‘space’ and ‘dialogue’: conceptualising dialogic spaciality in English faith-based universities

This article proposes a conceptualisation of dialogic spaciality, and advances our understandings of the dynamic interplay of dialogic space (where meaningful conversations take place) and place (a geographic location) and the influence these have on academic life. The conceptualisation is developed from a qualitative study which focused on the relationship of dialogue, space and intellectual encounters in faith-based higher education settings in England. The article highlights the significance of dialogue in these institutions because of the emphasis traditionally placed on conversation in the Christian university tradition. It concludes that dialogic spaciality may counter elements of non-reflexive and performative ethos as something that is transferable to other universities.