Your ethnic model speaks to the culturally connected: Differential effects of model ethnicity in advertisements and the role of cultural self‐construal

This paper examines self‐construal and consumer self‐referencing as a mechanism for explaining ethnicity effects in advertising. Data were collected from a 2 (participant ethnicity: Turkish versus Kurdish) × 2 (model ethnicity: Turkish versus Kurdish) × 2 (self‐construal: independent versus interdependent) experiment. Results show that (i) individuals with interdependent self‐construal display more positive evaluations towards an in‐group ethnic ad model than do individuals with independent self‐construal; (ii) ethnic minority individuals (Kurdish people) self‐referenced more advertising portrayals of models of a similar ethnicity than models of a different ethnicity, as did ethnic majority individuals (Turkish people); (iii) ethnic minority individuals who experienced high levels of self‐referencing exhibited more favourable attitude towards the advertisement, attitude towards the brand and a higher purchase intention than ethnic minority individuals who experienced low levels of self‐referencing; and (iv) self‐referencing is found to partially mediate the relationship between culturally constructed self‐concept (self‐construal) and ethnicity on consumer evaluations for interdependent subjects. Theoretical and practical implications are discussed. Copyright © 2015 John Wiley & Sons, Ltd.     

The role of context on boundary extension

Boundary extension (BE) is a memory error in which observers remember more of a scene than they actually viewed. This error reflects one’s prediction that a scene naturally continues and is driven by scene schema and contextual knowledge. In two separate experiments we investigated the necessity of context and scene schema in BE. In Experiment 1, observers viewed scenes that either contained semantically consistent or inconsistent objects as well as objects on white backgrounds. In both types of scenes and in the no-background condition there was a BE effect; critically, semantic inconsistency in scenes reduced the magnitude of BE. In Experiment 2 when we used abstract shapes instead of meaningful objects, there was no BE effect. We suggest that although scene schema is necessary to elicit BE, contextual consistency is not required.     

All you fear is love: The roles of rejection by intimate others

Interpersonal acceptance-rejection theory (IPARTheory) asserts that recollections of parental rejection in childhood tend to result in psychological maladjustment and intimacy problems in later romantic relationships. Informed by IPARTheory, we investigated the association between maternal & paternal rejection, and fear of intimacy by the mediating role of psychological maladjustment in a Turkish sample with 462 mostly young adults. We further explored the moderator role of gender in Model 1 and the moderating roles of both gender and intimate partner rejection in Model 2. Model 1 revealed that adults who had experienced maternal and paternal rejection in childhood tended to be psychologically maladjusted. Consequently, they also tended to have a fear of intimacy, regardless of gender. Model 2 revealed that women who recall having been rejected in childhood by their mothers tended to be psychologically maladjusted and to have a significant fear of intimacy when they also experienced moderate or more than moderate intimate-partner rejection. However, both women and men who experienced paternal rejection in childhood tended to be psychologically maladjusted and to experience a greater fear of intimacy when they perceived any degree of intimate partner rejection. Implications of the results for theory, research, and practice are discussed.     

Numerical averaging in mice

Animal Cognition - Rodents can be trained to associate different durations with different stimuli (e.g., light/sound). When the associated stimuli are presented together, maximal responding is...     

Alone but together,autonomous but related: Self‐construal effects on happiness in social experiences

Communal tables and open workspaces have become popular servicescapes, that is, contemporary spaces for experiencing, dining, or working alone but together. Previous research demonstrates that experiencing with close others (e.g., with friends or family) increases happiness and satisfaction, but experiences shared with strangers in contexts such as communal tables or workshops have not yet been thoroughly analyzed. Addressing this research gap from a social–psychological perspective, we suggest that even though individuals are generally happier when they share experiences with loved ones, self‐construal plays a moderating role in the relationship. Individuals with high autonomy and high relatedness do not anticipate greater happiness from experiences shared with friends than with those shared with strangers. Three experimental studies (two online and one field) demonstrate this effect, using different operationalizations of autonomy relatedness. Managerial implications are discussed, and suggestions are made for future research.     

EFFECTS OF SETTING EVENTS ON THE PROBLEM BEHAVIOR OF STUDENTS WITH SEVERE DISABILITIES

Two studies analyzed the effects of preceding setting events on the problem behavior of students with severe disabilities. Using ABAB withdrawal designs, the occurrence versus nonoccurrence of preceding setting events was analyzed in relation to the frequency of problem behavior. Data were collected throughout a student's school day, with interventions focusing upon the elimination of setting events that occurred before school. The results indicate that (a) the occurrence of preceding setting events was related to higher frequencies of problem behavior and (b) interventions designed to eliminate preceding setting events were consistently associated with low frequencies of problem behavior.     

Exploring the Link Between Emotional and Behavioral Dysregulation: A Test of the Emotional Cascade Model

The emotional cascade model (Selby, Anestis, & Joiner, 2008) posits that the link between emotional and behavioral dysregulation may be through emotional cascades, which are repetitive cycles of rumination and negative affect that result in an intensification of emotional distress. Dysregulated behaviors, such as non-suicidal self-injury, are used to reduce aversive emotions and distract the person from ruminative processes. The aim of the present study was to investigate the emotional cascade model in a non-Western sample of Turkish university students. Accordingly, a structural equation model was tested, and the results demonstrated that the emotional cascades were indeed associated to dysregulated behaviors, even when the effect of current symptoms of depression and anxiety on behavioral dysregulation was statistically controlled. Furthermore, thought suppression had a stronger relationship with all symptom patterns as compared to rumination, which may point to a cultural difference. Possible implications of the findings are discussed.