Persuasive Appeals and the Reduction of Skin Cancer Risk: The Roles of Appearance Concern, Perceived Benefits of a Tan, and Efficacy Information

This experiment compared the effectiveness of appearance-based messages focusing on the benefits of tanning and the efficacy of preventive measures on students' intentions to protect themselves against sun-induced skin damage. Subjects who were high or low on a dispositional measure of appearance concern responded to 1 of 4 essays providing either high or low benefits information, and high or low efficacy information. Overall, subjects low in appearance concern expressed greater intentions to take precautionary measures than did those high in appearance concern. Additionally, the low benefits of tanning message produced greater intentions to take precautions than did the high benefits message. The benefits results suggest 1 mechanism through which sun protection behaviors may be encouraged.     

Exploitation of pointing as a referential gesture in young children, but not adolescent chimpanzees

The ability of adolescent chimpanzees and 2- and 3-year-old children to use pointing gestures to locate hidden surprises was examined in two experiments. The results revealed that although young 2-year-old children appeared to have no difficulty extracting referential information from a pointing gesture (independent of gaze or distance cues) and spontaneously using it to search in specific locations, adolescent chimpanzees appeared to rely on cueconfiguration and distance-based rules. Thus, although these chimpanzees were trained to respond appropriately to the pointing gestures of a human by searching in a particular location, this ability did not easily generalize to situations in which the distance between the pointing hand and the location were more distal. Furthermore, even those chimpanzees that were able to generalize in this fashion appeared to use distance-based cues, not ones based on an appreciation of the internal attentional focus or mental referent of the experimenter as indicated by his pointing gesture.     

Trust-suspicion and gender differences in interpersonal functioning

Responses on self-report questionnaires (Study 1) and in a dyadic game (Study 2) were observed to investigate relationships of trust-suspicion (T-S), locus of control (I-E), and situational contingencies to styles of interpersonal functioning. Generalized T-S predicted cooperative/competitive interactional choices among the male college student samples (p ? .01). However, T-S predicted females' interpersonal behaviors only when they were in a reactive, defensive position. T-S did not relate to actual behaviors when females were allowed to select/initiate cooperative or competitive exchanges. Situational rules (p ? .025) and I-E (p ? .01) predicted all subjects' behaviors when in a choice, but not defensive, position.     

Men and women at work: Similarities and differences in work values within occupational groupings

This paper presents national survey data regarding the work-related values of male and female labor force participants. Evidence is also presented concerning the relationship of family responsibilities to the work values of women. The empirical analysis derives in part from the recent work of Kaufman and Fetters (Journal of Vocational Behavior, 1980, 17, 251–262), the quality of work literature, and the literature on women and work. The hypotheses include expected work-value differences between men and women within occupational categories and the expected relationships between the presence of children in the home and the value attached to various aspects of work. Five job dimensions are considered: intrinsic, extrinsic, resource adequacy, convenience, and relations with co-workers. The only male-female value difference that appears to be enduring concerns the convenience aspects of work. Data indicate that the presence of children in the home, whether of preschool age, school age, or a combination of the two, tends to be negatively related to most work values of women. It is concluded that working women with children experience reduced work involvement.     

Sex-role orientation and athletic administration

The Bem Sex Role Inventory was administered to 157 women and 163 men in athletic administration. The majority of male (89.5% to 94.1%) and female (85.7% to 91.0%) athletic directors (ADs) was either androgynous or masculine. The findings show that ADs display a higher level of androgyny than do business executives, and suggest that ADs may possess a greater degree of behavioral flexibility. The data indicate that differences in sex-role behaviors of female and male ADs do not justify the discrepant number of men in AD positions. The results also indicate that both female and male ADs have a stronger masculine than feminine perception of themselves, regardless of the competitive level (division) of their program.     

A right-ear advantage for dichotic listening in bilingual children

A dichotic listening task was administered to two groups of right-handed Hispanic children enrolled in bilingual education classes. The younger group's mean age was 9:6, the older group's was 13:6. Two dichotic tapes were used, one in English, one in Spanish, consisting of 60 pairs of words per tape. The words were comparable across languages in terms of frequency, grammatical function, and phonetic composition. The results showed clear and equal right-ear advantages for both groups of subjects and for both languages. As expected, older children scored higher than younger ones, and performance on Spanish was better than on English. Neither of these effects interacted with the ear advantage, however. Ear difference scores did not correlate with proficiency in the second language (as measured by performance on the English tape), but there was a significant correlation (r = .58) between the degree of asymmetry in the two languages. These findings indicate that the left hemisphere is primarily (and equally) involved in processing both languages of bilinguals, and that this pattern appears to remain stable in development.     

Developmental trends in the salience of meaning versus structural attributes of written words

Summary This study was designed to evaluate Gibson's contention that maximum sensitivity to the meanings of printed words does not occur until the individual has become a fluent reader. Also of interest was the degree to which reading ability would significantly influence the developmental course. These questions were evaluated by means of a sorting task which allowed subjects to group printed words on the basis of either semantic-syntactic (meaning) or graphic-phonologic (structural) attributes, and differential grouping tendencies along the age/grade continuum were the dependent measures specifically evaluated. Subjects consisted of normal and poor readers from grades 1–6, as well as ninth graders and college sophomores. The study was quasi-longitudinal in that available subjects from grades 2–5 were retested a year later to evaluate the reliability of developmental trends.Results were consistent with Gibson's theory. Sensitivity to word meanings was much more stable in fluent readers than it was in less fluent readers, although there was considerable individual variability noted at all levels. Poor readers were inclined to place words they could identify more often in meaning than in structural categories. However, structural categories that were utilized, were often idiosyncratic, suggesting that poor readers are less atuned to orthographic regularities than are normal readers.     

Problems of colleagueship for women entering the medical profession

Women students enrolled in two southern medical schools in 1975–1976 were found to be just as likely as their male peers to hold an unfavorable attitude toward other women medical students or to be unsure about how they felt. Although one medical school had organized a support group for women, 37% of the women students were reluctant to associate with the group. More positive relationships between women students and male peers may follow an increase in the percentage of women medical students, but positive relationships among women students themselves may depend on the latter's ability to successfully resolve sex-role identity concerns.This research was supported by Grant HS01924 from the National Center for Health Services Research. The authors wish to acknowledge Heather Gray and Richard Dixon for interviewing assistance.     

The associative learning of the deaf: The effects of word imagery and signability

In two experiments, deaf and hearing subjects learned paired associate lists in which rated visual imagery and signability (a measure of the ease with which a word can be represented as a gestural sign) were orthogonally varied. Visual presentation of three alternating study-recall trials resulted in significant positive effects of imagery for both deaf and hearing subjects, whereas signability facilitated recall only for deaf subjects. Examination of the relation between item attributes and reported learning strategy indicated that both deaf and hearing subjects used imaginal mediators more frequently for high-imagery than low-imagery pairs. A gestural sign strategy was reported almost exclusively by deaf subjects, particularly for high-signability pairs. These results suggest that an examination of the effects of sign language variables will contribute to an understanding of the qualitative differences in the associative learning of the deaf and hearing.     

The effect of goodness onencoding time in visual pattern discrimination

Previous results have implied that pattern goodness, as defined by rotation/reflection equivalence set size, is a determinant of encoding time. A direct test of this implication was made via a discrete RT task using good and poor dot patterns in a two-stimulus discrimination. The following discrimination conditions were used: (1) good vs good; (2) poor vs poor; and (3) good vs poor. Overall RTs for Conditions 1 and 3 were equal, but each was significantly faster than Condition 2. In the first two conditions, there was no difference in RT within pairs and no consistent transitive ordering of the patterns. In Condition 3, however, the good pattern consistently produced the smaller RT. These results indicate that patterns of equal goodness are equally encodable, and the better the pattern, the faster it is encoded. In addition, there was evidence that pattern similarity affects RT.