When controversial leaders with charisma are effective: the influence of terror on the need for vision and impact of mixed attitudinal messages

We investigated the idea that a charismatic leader with a controversial message is most likely to persuade people in times of terror, because in those times people have a high need for vision, and vision is what a charismatic leader provides. In addition, we argued that the leader's message should contain a pro‐attitudinal position as well, as this makes the counter‐attitudinal message more palatable. In line with our hypotheses, we found in Experiment 1 that thinking about terrorism increases people's need for vision. Experiment 2 revealed that only when people have a high need for vision they will be influenced by a controversial charismatic leader. Experiment 3 showed that existential threats also directly increase the influence of a controversial charismatic leader. Further, this was especially so when the charismatic leader was both attractive and communicated his message in a charismatic way. Finally, Experiment 4 revealed that after thinking about their own death or about terrorist attacks, people were most likely to be persuaded by a controversial charismatic leader whose counter‐attitudinal message also contained pro‐attitudinal statements. Together, this research suggests that in times of terror people's need for vision increases, which opens them up to a counter‐attitudinal message of a charismatic leader as long as this message also includes some pro‐attitudinal statements. Copyright © 2006 John Wiley & Sons, Ltd.     

Go with the flow: conforming to others in the face of existential threat

In three studies we investigate the impact of mortality salience on conformity and show that people have a greater preference to conform to the opinions of others when mortality is salient. Study 1 shows that mortality salience increases the degree to which judgments of abstract drawings are influenced by the majority's opinion. Study 2 shows that mortality salience causes people to change their opinions towards societal issues, so that these fit the attitudes they think others have. Study 3 replicates the findings of the first study and additionally shows that people do not conform to the attitude of outgroup members. Our findings extend previous Terror Management Theory research and suggest that conforming to the group is a means to buffer the fear that may otherwise arise in existentially threatening situations. Copyright © 2007 John Wiley & Sons, Ltd.     

Emotion elicitor or emotion messenger? Subliminal priming reveals two faces of facial expressions

Facial emotional expressions can serve both as emotional stimuli and as communicative signals. The research reported here was conducted to illustrate how responses to both roles of facial emotional expressions unfold over time. As an emotion elicitor, a facial emotional expression (e.g., a disgusted face) activates a response that is similar to responses to other emotional stimuli of the same valence (e.g., a dirty, nonflushed toilet). As an emotion messenger, the same facial expression (e.g., a disgusted face) serves as a communicative signal by also activating the knowledge that the sender is experiencing a specific emotion (e.g., the sender feels disgusted). By varying the duration of exposure to disgusted, fearful, angry, and neutral faces in two subliminal-priming studies, we demonstrated that responses to faces as emotion elicitors occur prior to responses to faces as emotion messengers, and that both types of responses may unfold unconsciously.     

On models and vases: body dissatisfaction and proneness to social comparison effects

When and why do media-portrayed physically attractive women affect perceivers' self-evaluations? In 6 studies, the authors showed that whether such images affect self-evaluations depends jointly on target features and perceiver features. In Study 1, exposure to a physically attractive target, compared with exposure to an equally attractive model, lowered women's self-evaluations. Study 2 showed that body-dissatisfied women, to a greater extent than body-satisfied women, report that they compare their bodies with other women's bodies. In Study 3, body-dissatisfied women, but not body-satisfied women, were affected by both attractive models and nonmodels. Furthermore, in Study 4, it was body-dissatisfied women, rather than body-satisfied women, who evaluated themselves negatively after exposure to a thin (versus a fat) vase. The authors replicated this result in Study 5 by manipulating, instead of measuring, body dissatisfaction. Finally, Study 6 results suggested that body dissatisfaction increases proneness to social comparison effects because body dissatisfaction increases self-activation.     

Unfinished business: How completeness affects the impact of emotional states and emotion concepts on social judgment

In two studies, we compared the impact of cold emotion concept primes with induced hot emotional states on subsequent social judgments. We hypothesized that the completeness of the prime episode is an important determinant of whether accessible information will lead to emotionally congruent or incongruent judgments. We extend previous research on knowledge and emotion accessibility effects by demonstrating that the effects of incomplete versus completed prime episodes are independent of whether we prime emotion states or emotion concepts. That is, our results show that both hot and cold affective information activated by incomplete prime episodes leads to assimilation, whereas information activated by completed prime episodes leads to contrast effects. Implications for accessibility research are discussed.     

Different selves have different effects: self-activation and defensive social comparison

Three studies show that different forms of self-activation have differential influences on the processing of social comparison information. Activating neutral self-conceptions results in defensive processing of threatening social comparison information (Study 1). Participants maintain favorable self-evaluations in the face of upward comparison and rate the upward target of comparison negatively. Activating positive self-conceptions results in non-defensive processing of threatening social comparison information (Study 2). Participants endorse negative self-evaluations following upward comparison and rate the upward target of comparison positively. Activating negative self-conceptions maximizes defensive processing of threatening social comparison information (Study 3). Participants maintain favorable self-evaluations in the face of upward comparison and rate both upward and downward targets of comparison negatively. These results are discussed in terms of their implications for strategies to maintain self-esteem in the face of threatening comparisons.     

We can do it: the interplay of construal orientation and social comparisons under threat

The authors investigated how a collective self-construal orientation in combination with positive social comparisons "turns off" the negative effects of stereotype threat. Specifically, Experiment 1 demonstrated that stereotype threat led to increased accessibility of participants' collective self ("we"). Experiment 2 showed that this feeling of "we-ness" in the stereotype threat condition centered on the participants' stereotyped group membership and not on other important social groups (e.g., students). Experiment 3 indicated that in threat situations, when participants' collective self is accessible, positive social comparison information led to improved math test performance and less concern, whereas in nonthreat situations, when the collective self is less accessible, positive comparison information led to worse test performance and more concern. Our final experiment revealed that under stereotype threat, only those comparison targets who are competent in the relevant domain (math), rather than in domains unrelated to math (athletics), enhanced participants' math test performance.     

The effects of diffuse and distinct affect

In a series of suboptimal priming studies, it was shown that both affective and nonaffective reactions to a stimulus may occur without awareness. Moreover, it was demonstrated that affective information is detected earlier than nonaffective information. Therefore, early reactions to an affect-laden stimulus (e.g., a smiling man) are cognitively unappraised and thus diffuse (e.g., "positive"), whereas later affective reactions can be more specific and distinct (e.g., "a smiling man"). Through variations of prime exposure (extremely short, moderately short) the impact of early diffuse and late distinct affect on judgment was investigated. Findings show that distinctness (and prime-target similarity) is an essential determinant of whether the effect of affect is null, assimilation, or contrast. Furthermore, whether affect priming activates diffuse or distinct reactions is a matter of a fraction of seconds.     

Speed modulation in swimming frogs

Swimming movements of 7 European green frogs (Rana esculenta) were studied, starting from the detailed analysis of the speed and timing of the propulsive, glide, and recovery phases of their intermittent swimming behavior. First, the authors identified the spatiotemporal factors used by the frogs to modulate their swimming behavior. None of the gait variables correlated strongly with average swimming speed, and no significant correlations were found between variables belonging to different phases. There did not seem to be an obvious control strategy. Instantaneous speeds at the transition of the different phases all increased significantly with average speed, however. The strong correlation between maximal speed at the end of propulsion and the speed averaged over a cycle might reflect the dominance of the propulsive phase in the determination of the overall swimming speed. The modulation of swimming speed thus seemed largely comparable with the regulation of jumping distance. That finding was confirmed in a mathematical model, in which the positive correlations between both glide and recovery speeds, on the one hand, and average speed, on the other, were shown to be only mathematical consequences of the strong impact of the propulsive phase on overall swimming performance. That finding suggests that the correlations did not result from an active control strategy.