Sexism and the Effectiveness of Femvertising in China: A Corporate Social Responsibility Perspective

The present study draws on theories and prior research on corporate social responsibility (CSR) and gender attitudes (i.e., sexism) to understand young Chinese peoples’ responses toward women-empowering advertising (i.e., femvertising). We conducted two experiments in which male and female Chinese college students (232 in Study 1 and 231 in Study 2) were exposed to either women-empowering or control advertisements (traditional ad in Study 1 and gender-irrelevant ad in Study 2) and reported their attitudes about the ads as well as their purchase intentions toward the advertised products (shampoo and smartphone, respectively). In line with our predictions, both experiments showed that messaging about women’s empowerment in advertising can induce perceptions of CSR, thereby increasing favorable responses such as enhanced positive ad attitudes and increased purchase intentions toward the advertised products. Moreover, hostile sexism was negatively associated with consumer responses toward femvertising such that the lower participants’ hostile sexism, the more positive ad attitudes and stronger purchase intent participants they reported. However, benevolent sexism was not predictive of consumer responses toward femvertising. These results offer insights into people’s responses toward women-empowering advertisements and also have practical implications for advertisers and marketers who are interested in using such an advertising tactic to promote products and services.

     

Does Cognitive Style Moderate Expected Evaluation and Adolescents' Creative Performance: An Empirical Study

Two studies investigated the effects of cognitive and school environmental factors on adolescents' creative performance. The first study tested the effects of expected evaluation and cognitive style on creativity among 89 high school students. The second study tested the effects of evaluation type and cognitive style on creativity among 92 high school students. Study 1 found main effects of expected evaluation and cognitive style on creativity. The interaction between expected evaluation and cognitive style was statistically significant. Under an experimental condition of expected evaluation, field‐dependent adolescents performed more creatively (i.e., higher originality) than those without expected evaluation. Study 2 uncovered main effects of expected evaluation type and cognitive style on creativity but no interactions between expected evaluation type and cognitive style. Adolescents performed better on the dimension of flexibility in a controlling evaluation condition, compared with adolescents in informational evaluation condition, and field‐independent adolescents showed more fluency and originality than field‐dependent adolescents. Together, this research provides a better understanding of the effects of expected evaluation and cognitive style on adolescents' creative performance. Implications for further research are discussed.     

中国心理学研究的现状与发展——基于第二十二届全国心理学大会的分析

采用Bicomb及SPSS软件对第二十二届全国心理学大会进行统计分析,探讨中国心理学的研究现状及发展趋势。本届会议分为31个专题,共收录1295篇论文摘要,产生42个高频关键词。研究结果表明,中国心理学目前仍处在蓬勃发展期,门类分支较细,研究成果丰硕,研究机构主要以师范类院校及专业研究结构为主; 关键词共词分析发现中国心理学研究具有五个热点领域。未来应进一步做好纵向研究,采用更为先进的研究方法,并结合心理学分支领域的会议来判断中国心理学研究的现状及发展。     

Health Effects of Religion,Spirituality, and Supernatural Beliefs in Mainland China: A Systematic Review

Effects of religion, spirituality and supernatural beliefs (RSS) upon health in mainland China remain poorly understood, despite strong RSS beliefs influencing Chinese society. We conducted a Chinese–English bilingual systematic review to summarize the state of RSS-health research in mainland China. Study quality was assessed using the Critical Appraisal Skills Program tool. We screened 1858 studies, 162 of which were included in the review. From 2000–2004 to 2015–2019, the number of RSS-health studies in China increased from five to 73. However, only 7% of studies were rated as higher quality. Cross-sectional and case–control studies represented the vast majority of study designs (94%) and religious affiliation was the only RSS measure for 58% of studies. Higher, moderate, and lower quality studies indicated that RSS has both beneficial and adverse health implications. RSS-health research in China has accelerated rapidly in the last 20 years, but fundamental gaps in knowledge remain. Longitudinal study designs and nuanced RSS measures are needed to advance understanding of RSS health effects in China.

     

Memorization and recall of very long lists accounted for within the Long-Term Working Memory framework

In a recent paper, Hu, Ericsson, Yang, and Lu (2009) found that an ability to memorize very long lists of digits is not mediated by the same mechanisms as exceptional memory for rapidly presented lists, which has been the traditional focus of laboratory research. Chao Lu is the holder of the Guinness World Record for reciting the most decimal positions of pi, yet he lacks an exceptional memory span for digits. In the first part of this paper we analyzed the reliability and structure of his reported encodings for lists of 300 digits and his application of the story mnemonic. Next, his study and recall times for lists of digits were analyzed to test hypotheses about his detailed encoding processes, and cued-recall performance was used to assess the structure of his encodings. Three experiments were then designed to interfere with the uniqueness of Chao Lu's story encodings, and evidence was found for his remarkable ability to adapt his encoding processes to reduce the interference. Finally, we show how his skills for encoding and recalling long lists can be accounted for within the theoretical framework of Ericsson and Kintsch's (1995) Long-Term Working Memory.     

Mapping Chinese Folk Religion in Mainland China and Taiwan

The revival of folk (popular) religion in China in the last three decades has been noted in many publications and documented in ethnographic studies. However, until now there has been no quantitative study that provides an overall picture of Chinese folk‐religion practices. This article is a first attempt to draw the contours of Chinese folk religion based on three recent surveys conducted in mainland China and Taiwan. Three types of folk religion are conceptualized: communal, sectarian, and individual. Different types of folk religion may have different social functions and divergent trajectories of change in the modernization process. At present, in spite of the dramatic social, political, and cultural changes in modern times, the adherents of folk religion still substantially outnumber the believers of institutional religions in Chinese societies.     

不同模糊程度下的模糊决策的ERP研究

选取"二择一的选择任务",以风险决策任务为基线,对不同概率区间所代表的三种不同模糊程度(0-100%、20-80%、40-60%)下的模糊决策进行了神经机制上的探究,结果发现:(1)三种不同模糊程度下的模糊决策在脑电上不存在差异;(2)与三种不同模糊程度相对应出现的三种相同风险程度的风险决策,在脑电上的激活有所不同;(3)三种模糊程度下的模糊决策与相对应出现的三种相同风险程度的风险决策,只有在40～60%和50～50%的条件下,脑电上是存在差异的。这些结果表明:被试在做决策时所依赖的参照点是相对的而不是绝对的;在40～60%和50～50%条件下,被试的决策过程有冲突的,是最困难的。     

Different efficiencies of attentional orienting in different wandering minds

This study examined the relations between properties of attentional networks and Mind Wandering (MW) across individuals. For the attentional networks, we measured three components of attention, known as alerting, orienting, and executive control, using the Attention Network Test (ANT). To investigate MW, we measured thought probes embedded in the Sustained Attention to Response Task (SART). Moreover, four performance characteristics of the SART were calculated as behavioral indices of MW. Three of them showed significant associations with probed MW. Most research regarding MW focused on its relation to executive functions, while the present study revealed that MW, as indexed by self-reports and RT variability, was negatively correlated with orienting, specifically the exogenous orienting system. Furthermore, there was a positive association between RT variability and executive control. Our results suggest that individuals with higher tendency of MW are less sensitive to irrelevant external stimuli, supporting the decoupling hypothesis of MW.     

Equivalent strain-hardening work theorem

A new physical concept, termed ‘equivalent strain-hardening work’, is proposed. The physical concept can be used to redefine the commonly used effective stress and effective strain theory as applied in constructing the constitutive relations of stress and strain, especially when related to an anisotropic strain-hardening material. The concept concerns that part of plastic work which emphasizes the action due to the strain-hardening behaviour of a material. Based on this concept, any one of the strain-hardening stress–strain curves obtained through common experiments on anisotropic materials can be selected as a nominally effective stress and an associated effective strain, and the rest of the strain-hardening relations can all be then transformed to be functions of variables of the nominally effective strain. Thus, any kind of loading path can be characterized by a single relation between effective stress and effective strain. When applied to the isotropic materials, the equivalent strain-hardening work concept is identical with the work-equivalent deformation concept but is more general.     

我国运动员主观幸福感内部结构及外部影响因素研究

通过探索我国运动员主观幸福感的内部结构,并对我国运动员主观幸福感的外部影响因素进行分析。研究结果发现,我国运动员主观幸福感由7个二级指标及38个三级指标构成,其中负性情感、生活环境、训练竞赛、人际关系等二级指标对我国运动员主观幸福感有重要影响。竞赛水平的发挥、教练员对运动员的公平性、运动员伤残补偿制度建设、运动队管理方式、运动成绩提升空间等三级指标是影响运动员幸福感的重要外部因素。