Overall Hedonic Evaluations and Evaluation of Specific Moments from Past Relationships and High School Days

Two studies were conducted in which student participants gave overall hedonic evaluations of past relationships or their high school days, and, additionally, gave similar evaluations of the best, most memorable, worst, initial, and final moments from them. They also evaluated a typical moment and the percentages of good and bad times in these experiences. Such results from some individuals were given to other participants, who were also asked to make overall evaluations. Overall, the overall evaluations of the original participant related weakly rather than strongly to the evaluations of the specific moments. Generally, the other participants’ overall evaluations converged on those of the original recalling participants, but their overall evaluations of the past relationships were more positive than either their own initial evaluations or those of the original, recalling respondents. In sum, overall evaluations of these long, diverse experiences were not well predicted from valuations of the specific moments we investigated. Hedonic evaluations of past experiences may be influenced by appraisals of their success.     

Customer reactions to encountering consecutive service failures

According to previous studies, many consumers in Taiwan have experienced consecutive service failures. Despite these failures, many consumers still remain loyal to a service provider for a variety of reasons, such as money deposits, contractual agreements, associated costs, time constrains, and health concerns. We attempt to investigate the emotional reactions and expectations of consumers after they have experienced two consecutive service failures. Our findings reveal that for high‐involvement services, although customers display strong negative emotional reactions after each service failure, the reaction to the second service failure is less intensive than that to the first one. Furthermore, our findings show that as long as the products or services remain in use, customers tend to retain high levels of expectation in regard to the service provider. Copyright © 2012 John Wiley & Sons, Ltd.     

Distinct processing for pictures of animals and objects: evidence from eye movements

Many studies have suggested that emotional stimuli orient and engage attention. There is also evidence that animate stimuli, such as those from humans and animals, cause attentional bias. However, categorical and emotional factors are usually mixed, and it is unclear to what extent human context influences attentional allocation. To address this issue, we tracked participants' eye movements while they viewed pictures with animals and inanimate images (i.e., category) as focal objects. These pictures had either negative or neutral emotional valence, and either human body parts or nonhuman parts were near the focal objects (i.e., context). The picture's valence, arousal, position, size, and most of the low-level visual features were matched across categories. The results showed that nonhuman animals were more likely to be attended to and to be attended to for longer times than inanimate objects. The same pattern held for the human contexts (vs. nonhuman contexts). The effects of emotional valence, category, and context interacted. Specifically, in images with a negative valence, focal animals and objects with human context had comparable numbers of gaze fixations and gaze duration. These results highlighted the attentional bias to animate parts of a picture and clarified that the effects of category, valence, and picture context interacted to influence attentional allocation.     

The Expansion of Epistemology: The Metaphysical vs. the Practical Approach

From the perspective of world philosophy, one phenomenon of the 20th century is quite intriguing. Certain philosophers in China as well as in the West, finding the traditional conception of epistemology too narrow-minded, argued that its scope should be expanded. The Chinese way of expanding epistemology might be called the metaphysical approach, and the Western way the practical approach. In this article, I will first give an outline of both approaches and then try to demonstrate that a substantial dialogue can be created between them. By focusing on the problem of the articulation of what we know, I will make the metaphysical approach and the practical approach engage each other and thus prove to be mutually complementary.     

Natural ambiguities: Racial categorization of multiracial individuals

Understanding the perception of multiracial persons is increasingly important in today's diverse society. The present research investigated the process of categorizing multiracial persons as “Multiracial.” We hypothesized that perceivers would make fewer Multiracial categorizations of multiracials and that these categorizations would take longer than monoracial categorizations. We found support for these hypotheses across six experiments. Experiment 1 demonstrated that perceivers did not categorize morphed Black–White faces as Multiracial with the same frequency with which they categorized Black and White faces as Black and White (respectively), and that categorizations of multiracials as Multiracial took longer than monoracial categorizations. Experiment 2 replicated and extended these effects to real Black–White faces. Experiment 3 showed that these findings generalized to Asian–White faces. We used pixel variance analysis to show that these effects were not due to increased variance among Multiracial faces. The image analysis showed that the Black–White morphs and real biracials were actually less varied than either the Black or White sets of faces. Experiments 4 and 5 demonstrated that cognitive load and time constraints detrimentally affected multiracial, but not monoracial, categorizations. Experiment 6 showed that imbuing monoracial categories with importance decreases the use of the Multiracial category. Implications of these findings for understanding perceptions of multiracial persons are discussed.     

Incremental validity of person-organization fit over the Big Five personality measures

Few studies have provided the validity evidence of a measure of objective person-organization fit (P-O fit) as a selection tool. The present study used a concurrent validation design to examine the criterion-related validity and the incremental validity of a P-O fit measure beyond the validity of the Big Five personality test for predicting job performance (task performance and organizational citizenship behavior) and employee commitment (organizational commitment and supervisory commitment) for a group of high-tech professional employees in Taiwan. Results showed that P-O fit predicted the contextual component of overall job performance and was significantly related to two types of employee commitment. Moreover, P-O fit had an incremental validity beyond that of the personality measures for predicting some of our outcome variables.     

The impact of individualistic and collectivistic orientation on the judgment of self‐presentation

The aims of this paper are two‐fold: (i) to examine the impact of audience individualism and collectivism orientation on the judgment of strategic self‐presentations and (ii) to test whether audience individualism and collectivism orientation would affect the importance of likeability and competence in determining social outcomes. In two studies, participants evaluated modest and boastful presentations in an achievement context. It was found that the more collectivistic the audience was, the more likely the modest presenter was to be rated as likable, competent, and deserving of a desirable social outcome. In contrast, the more individualistic the audience was, the more likely the boastful presenter was to be rated as likeable, competent, and deserving of a desirable social outcome. The importance of likeability and competence in predicting the final social outcome was moderated by audience individualism and collectivism orientation. Likeability was more important in deciding the social outcome for those who were more collectivistic than for those who were less so (Study 1). Competence was more important in determining the social outcome for those who were more individualistic (Study 2). These studies build a potential theoretical bridge between social influence and social perception/social judgment literature. Copyright © 2012 John Wiley & Sons, Ltd.     

Physical health, positive and negative affect, and personality: A longitudinal analysis

This study used structural equation modeling to examine longitudinal relations among physical health, personality and mood in a sample of 360 college students. Research focused on the longitudinal associations among physical health and mood and their systematic relations with the Big Five personality dimensions of Extraversion and Neuroticism. Longitudinal analyses over successive 1-month intervals revealed lagged reciprocal effects between physical health and negative affect. After controlling for the effect of negative affect, physical health influenced subsequent positive affect, but positive affect did not influence subsequent physical health. Implications of these findings for subsequent research on health, personality, and emotions are discussed.     

Exhausting attentional tracking resources with a single fast-moving object

Driving on a busy road, eluding a group of predators, or playing a team sport involves keeping track of multiple moving objects. In typical laboratory tasks, the number of visual targets that humans can track is about four. Three types of theories have been advanced to explain this limit. The fixed-limit theory posits a set number of attentional pointers available to follow objects. Spatial interference theory proposes that when targets are near each other, their attentional spotlights mutually interfere. Resource theory asserts that a limited resource is divided among targets, and performance reflects the amount available per target. Utilising widely separated objects to avoid spatial interference, the present experiments validated the predictions of resource theory. The fastest target speed at which two targets could be tracked was much slower than the fastest speed at which one target could be tracked. This speed limit for tracking two targets was approximately that predicted if at high speeds, only a single target could be tracked. This result cannot be accommodated by the fixed-limit or interference theories. Evidently a fast target, if it moves fast enough, can exhaust attentional resources.