A Field Experiment Comparing Anchored and Unanchored Criteria Weights in the Analytic Hierarchy Process

This study reports the results of a field experiment comparing the predictive validity of two approaches to multicriteria assessments: the absolute measurement mode of AHP and the absolute measurement mode of linking pin AHP. The questioning procedures of the two differ only in that the former employs unanchored criteria weight assessments and the latter anchored criteria weight assessments. The decision task required insurance agents to respond to a mailed questionnaire in which they evaluated non-monetary incentives (contests) according to (1) the public recognition received from winning, (2) the criteria for winning and (3) the nature of the reward. There were four levels for each dimension. A between subjects design was used, with each subject receiving one of the two methods. In addition, all subjects divided 100 points among four contests and these hold-out assignments were employed as a validity check. Linking pin AHP was found to be superior to conventional AHP in this experiment, lending weight to the argument that the use of unanchored criteria weights is problematic. © 1997 by John Wiley & Sons, Ltd. J. Multi-Crit. Decis. Anal. 6 : 140–149 (1997) No. of Figures: 3. No. of Tables: 5. No. of References: 24.     

A New Question about Color

Philosophers of art have advanced our understanding of the role of color in realistic representation in painting. This article addresses a new question about how color functions expressively in art. I sketch some ways to answer this question, using examples of paintings by Mark Rothko and light art installation works by James Turrell and Olafur Eliasson.     

EFFECTS OF SELF-EFFICACY and GOAL-ORIENTATION TRAINING ON NEGOTIATION SKILL MAINTENANCE: WHAT ARE THE MECHANISMS?

In a replication and extension of Gist, Stevens, and Bavetta (1991), we examined the effects of self-efficacy and a performance- versus a mastery-oriented post-training session on trainees' negotiation skill maintenance. Sixty MBA students received salary-negotiation training and engaged in practice negotiations with a confederate. They then attended either a performance- or a mastery-oriented post-training session. A second practice negotiation was conducted 7 weeks later. Results indicated that mastery-oriented trainees engaged in more interim skill-maintenance activities, planned to exert more effort, and showed more positive affect than did performance-oriented trainees. In addition, self-efficacy interacted with the post-training condition on Time 2 performance: Low self-efficacy trainees performed more poorly than high self-efficacy trainees in the performance- but not in the mastery-oriented post-training condition. Analyses indicated that trainees' cognitive withdrawal mediated this effect. Implications for future research and practice are discussed.     

TRANSFER TRAINING METHOD: ITS INFLUENCE ON SKILL GENERALIZATION, SKILL REPETITION, AND PERFORMANCE LEVEL

This study contrasted goal setting and self-management training designs for their effectiveness in facilitating transfer of training to a novel task. Behavioral measures of performance were used to assess transfer in terms of skill generalization, skill repetition and overall performance level. Skill generalization was more limited among the goal-setting trainees as compared to the self-management trainees. While goal-setting trainees generalized fewer skills to the novel task context, these skills tended to be used more repeatedly. In contrast, self-management trainees exhibited higher rates of skill generalization and higher overall performance levels on the transfer task, even after the effects of outcome goal level were controlled. Implications are discussed for future research on training transfer.     

Sexuality and birth control: impact of outreach programming

If there is a safe place to be on campus, it is the counselor's office. No one except the client knows what is happening, and no one can be criticized for providing help to someone in need—unless, that is, one has a vision that problems are better prevented than solved. Outreach programming attempts to do just that: prevent problems from occurring. In a bold educational effort, Johnston assisted the health center and the counseling center at the University of Maine in cooperatively creating a campuswide sex education program that included seminars, appropriate physical examinations, and personal peer counseling. The program includes an evaluation component that has provided continuous data to be used for program reconstruction.     

Children's Responses to Conflicting Auditory and Visual Features of a Televised Narrative

Children at three age levels (5–6, 8–9, and 10–12 years) were exposed to a televised story in which the auditory and visual content conflicted at the semantic level: a character was depicted as behaving kindly in one channel and cruelly in the other. Comparison groups were exposed to audio-only and video-only versions of the program. It was found that awareness of the auditory-visual discrepancy, assessed at the end of the testing session, increased with age. On a recognition memory test, the presence of conflicting video significantly reduced recognition of the audio content among children in the two older groups, but not among those in the youngest group. This pattern did not emerge for recognition of video content. However, the tendency to interpret video depictions in terms of the inconsistent audio information increased with age. On a measure of free recall, mention of the content of both channels, rather than only one channel, also increased with age. Finally, for all three age groups, personality ratings of the central character were less extreme among respondents exposed to the mismatch version of the program than among those exposed to the audio-only or video-only versions (in which the character exhibited only one type of behavior). Overall, the results were interpreted as indicating a developmental increase in utilization of the semantic content of both channels to form a unified representation of the events in the narrative. However, evaluations of the character's personality suggest that children at all three age levels integrated the content of both channels to some degree.     

Forewarning of a Threat and Prior Knowledge of Outcome Effects on Children's Emotional Responses to a Film Sequence

An experiment examined the influence of prior information on children's emotional responses to a frightening program. Children at two age levels (5–7 and 9–11 years) viewed a program that included a threatening scene and a happy resolution. Before viewing, they heard one of four audiotaped introductions created by factorially varying information about the threat (forewarning, no forewarning) and the happy outcome (prior knowledge, no prior knowledge). Emotional responses were assessed through self-reports, facial expressions (coded using hard's Affex coding scheme), and skin temperature (as an index of physiological arousal). Self-reports of emotion revealed that forewarning of the threat increased anticipatory fear but did not affect emotional responses to the threatening scene. Prior knowledge of the happy outcome tended to reduce anticipatory fear but had a somewhat inconsistent effect on fear during the threatening scene. Changes in skin temperature over time were consistent with predictions, but no effects of the manipulations emerged for facial expressions of negative affect. Expected age differences were not observed for either type of prior information. Responses to the happy outcome were also examined. Children's reports of coping strategies and the results of manipulation checks were considered in interpreting the findings.     

European Managers’Interpretations of Participation

This study explores cultural variations in managers’interpretations of a key communicative process: worker participation. Semantic patterns derived from structural analyses indicate cultural differences in the meanings that managers attach to the term participation. The interpretive data are consistent with two of Hofstede's dimensions of cultural variability: Power Distance and Uncertainty Avoidance. Managers from 5 European Community nations—Denmark, England, France, Holland, and Germany—discuss participation in highly diverse yet systematic ways. The implications of these findings for international management are discussed.     

Mary Astell: Defender of the “Disembodied Mind”

This paper demonstrates how Mary Astell's version of Cartesian dualism supports her disavowal of female subordination and traditional gender roles, her rejection of Locke's notion of “thinking matter” as a major premise for rejecting his political philosophy of “social contracts” between men and women, and, finally, her claim that there is no intrinsic difference between genders in terms of ratiocination, the primary assertion that grants her the title of the first female English feminist.