Dopaminergic modulation of the persistence of one-trial hippocampus-dependent memory

The persistence of new memory traces in the hippocampus, encoded following appropriate activation of glutamatergic receptors and the induction of synaptic plasticity, can be influenced by heterosynaptic activation of neuromodulatory brain systems. We therefore investigated the effects of a hippocampus-specific blockade of dopamine D1/D5 receptors on the persistence of spatial memory encoded in one trial using a delayed matching-to-place (DMP) task in a watermaze in which rats learn a new escape location each day. A within-subjects design was used such that both short (20 min) and long (6 h) retention intervals, and both drug (SCH23390, a D1/D5 receptor antagonist) and vehicle (aCSF) infusions were tested on different days in the same animals. Bilateral intrahippocampal infusion of SCH23390 (5 microg in 1 microL per side) prior to trial 1 (encoding) caused a differential impairment as a function of memory delay-with no effect during trial 2 (memory retrieval) after a 20-min interval, but a block of memory at 6 h. Further experiments revealed that infusion of SCH23390 immediately after trial 1 had no effect on retention 6 h later, and the poor memory seen at long retention intervals when the drug was present at encoding was not due to a state-dependent failure of retrieval. These results suggest that activation of D1/D5 receptors during memory encoding is necessary for the formation of a persistent memory trace in the hippocampus. The complementary effects of D1/D5 receptor blockade on the persistence of LTP and the duration of memory are consistent with the idea that changes in synaptic strength underlie memory.     

Automaticity and voluntary control of phase correction following event onset shifts in sensorimotor synchronization

Seven experiments show that an event onset shift (EOS) in an auditory sequence causes an involuntary phase correction response (PCR) in synchronized finger tapping. This PCR is (a) equally large in inphase and antiphase tapping; (b) reduced but still present when the EOS occurs in either of two interleaved (target-distractor) sequences; (c) unaffected by increased pitch separation between these sequences; (d) asymptotic in magnitude as EOS magnitude increases, unlike the intentional PCR to expected phase shifts; and (e) enhanced when the EOS precedes the onset of tapping, because of phase resetting. Thus, phase correction is revealed to be partially automatic and partially under voluntary control, and to be based mainly on temporal information derived from simple onset detection.     

Psycholinguistic norms for action photographs in French and their relationships with spoken and written latencies.

A set of 142 photographs of actions (taken from Fiez & Tranel, 1997) was standardized in French on name agreement, image agreement, conceptual familiarity, visual complexity, imageability, age of acquisition, and duration of the depicted actions. Objective word frequency measures were provided for the infinitive modal forms of the verbs and for the cumulative frequency of the verbal forms associated with the photographs. Statistics on the variables collected for action items were provided and compared with the statistics on the same variables collected for object items. The relationships between these variables were analyzed, and certain comparisons between the current database and other similar published databases of pictures of actions are reported. Spoken and written naming latencies were also collected for the photographs of actions, and multiple regression analyses revealed that name agreement, image agreement, and age of acquisition are the major determinants of action naming speed. Finally, certain analyses were performed to compare object and action naming times. The norms and the spoken and written naming latencies corresponding to the pictures are available on the Internet (http://www.psy.univ-bpclermont.fr/~pbonin/pbonin-eng.html) and should be of great use to researchers interested in the processing of actions.     

French normative data and naming times for action pictures.

The aim of the present study was to provide French normative data for 112 action line drawings. The set of action pictures consisted of 71 drawings taken from Masterson and Druks (1998) and 41 additional drawings. It was standardized on six psycholinguistic variables--that is, name agreement, image agreement, image variability, visual complexity, conceptual familiarity, and age of acquisition (AoA). Naming latencies to the action pictures were collected, and a regression analysis was performed on the naming latencies, with the standardized variables, as well as with word frequency and length, taken as predictors. A reliable influence of AoA, name agreement, and image agreement on the naming latencies was observed. The findings are consistent with previous published studies in other languages. The full set of these norms may be downloaded from www.psychonomic.org/archive/.     

Tracking the line of primary gaze in a walking simulator: modeling and calibration.

This article describes a system for tracking the line of primary gaze (LoPG) of participants as they view a large projection screen. Using a magnetic head tracker and a tracking algorithm, we find the onscreen location at which a participant is pointing a head-mounted crosshair. The algorithm presented for tracking the LoPG uses a polynomial function to correct for distortion in magnetic tracker readings, a geometric model for computing LoPG from corrected tracker measurements, and a method for finding the intersection of the LoPG with the screen. Calibration techniques for the above methods are presented. The results of two experiments validating the algorithm and calibration methods are also reported. Experiments showed an improvement in accuracy of LoPG tracking provided by each of the two presented calibration steps, yielding errors in LoPG measurements of less than 2 degrees over a wide range of head positions. Source code for the described algorithms can be downloaded from the Psychonomic Society Web archive, http://www.psychonomic.org/archive/.     

Do metrical accents create illusory phenomenal accents?

In music that is perceived as metrically structured, events coinciding with the main beat are called metrically accented. Are these accents purely cognitive, or do they perhaps represent illusory increases in perceived loudness or duration, caused by heightened attention to main beats? In four separate tasks, musicians tried to detect a small actual increase or decrease in the loudness or duration of a single note in melodies comprising 12 notes. Musical notation prescribed a meter (6/8) implying a main beat coinciding with every third note. Effects of metrical accentuation on detection performance were found in all four tasks. However, they reflected primarily an increase in sensitivity to physical changes in main beat positions, likely to be due to enhanced attention. There was no evidence of biases indicating illusory phenomenal accents in those positions. By contrast, and independent of metrical structure, pitch accents due to pitch contour pivots were often mistaken for increases in loudness.     

Detecting concealed information with reaction times: Validity and comparison with the polygraph

The Concealed Information Test is used to assess recognition of information that the examinee cannot or does not want to reveal. Physiological measures recorded with the polygraph have shown to be highly valid measures of concealed information. Research suggests that a reaction‐time (RT) based test may also successfully reveal concealed information. Due to its simplicity, an RT‐based test has great advantages for applied testing. In the present study, we assessed the validity of the RT‐based test for concealed information detection, and compared its discriminative power with the polygraph. Thirty two participants in a feigned amnesia study were promised a financial reward when successfully concealing autobiographical information. Participants performed an RT‐based test, and a polygraph test. The data support the validity of the RT‐based test for concealed information detection, and indicate its discriminative power is similar to the polygraph. Our data confirm the potential of the RT‐based test. Copyright © 2009 John Wiley & Sons, Ltd.     

The Effect of Comparative Advertising on Consumer Perceptions: Similarity or Differentiation?

Purpose  

Comparative advertising is seen as an effective means of conveying the differentiating advantages of a brand. Nevertheless, several studies show that a primary effect of comparative advertising is to lead consumers to associate the advertised brand with the competitor brand identified within the ad: it seems that comparison generates perceived similarity among brands instead of differentiation, per se. In order to clarify the issue, the aim of the research is to investigate the relative effectiveness of comparative and non-comparative advertising in communicating the differentiating attributes of a brand.