Transfer effects in implicit memory and consumer choice

Two experiments investigated transfer effects in implicit memory and consumer choice, using a preference judgement task. Experiment 1 examined whether it is possible to obtain priming for unfamiliar food labels. Additionally, it investigated whether the experience of seeing a brand name with a particular product type would benefit subsequent processing of the brand name when linked with a different product type. Experiment 2 examined whether changes in modality between study and test would affect priming for unfamiliar brand names. Both questions are theoretically important, as well as pertaining to practical concerns in the consumer choice literature. Experiment 1 demonstrated significant priming for unfamiliar food labels, and established that priming was unaffected by changing the product type with which the brand name was associated. In Experiment 2, priming on both auditory and visual versions of the preference judgement task was reduced by changes in modality. The results and implications are discussed in relation to consumer choice and current theories of implicit memory. Copyright © 2001 John Wiley & Sons, Ltd.     

Probabilities of the sum of n ranks assigned to one of K objects by N independent judges.

Each of N judges independently assigns K distinct ranks to K objects. A method is described which provides the exact point probability, exact one-sided P value, and exact two-sided P value of the observed sum of N ranks for a specified object.     

Functional relationships in the nuclear and extended family: A 16‐culture study

This study investigated the relationship between culture, structural aspects of the nuclear and extended family, and functional aspects of the family, that is, emotional distance, social interaction, and communication, as well as geographical proximity. The focus was on the functional aspects of family, defined as members of the nuclear family (mother, father, and their children) and the extended family (grandmother/grandfather, aunt/uncle, cousins). Sixteen cultures participated in this study, with a total number of 2587 participants. The first hypothesis, that the pattern of scores on the psychological measures and the behavioral outcomes are similar across cultures, an indication of cultural universality, was supported. The second hypothesis, that functional relations between members of the nuclear family and their kin are maintained in high‐affluent and low‐affluent cultures, and that differences in functional relationships in high‐ and low‐affluent cultures are a matter of degree, was also supported by the findings. The results suggest that it is less meaningful in cross‐cultural family studies to ask questions about the structure of the family, than to ask about the functional relationships between members of the nuclear family and their kin. In looking only at the nuclear family, one focuses only on those residing in the household, but ignores those important members of the extended family who may reside nearby and their significant relationships with the members of the nuclear family.     

Generational differences in acculturation among Asian families in Canada: A comparison of Vietnamese,Korean, and East‐Indian groups

By examining generational differences between adolescents and their parents, the present study attempts to establish which specific aspects of strong kinship are maintained among Asian groups undergoing acculturation. Vietnamese (adolescent N = 104; parent N = 70), Korean (N = 111; N = 83), and East‐Indian (N = 97; N = 84) families were compared for family relations and acculturation attitudes. As compared to the Anglo‐Celtic group (adolescent N = 151; parent N = 116), Asian adolescents maintained stronger responsibilities within the family while disagreeing more with parents about their independence and roles in decision making, and expressing different preferences about intercultural contacts. However, since both parents and adolescents from the three groups clearly differ from each other for both family relations and acculturation attitudes, it is argued that generational differences should be particularized by each group's selective emphasis upon different cultural issues.     

Developmental trajectory of neural specialization for letter and number visual processing

Adult neuroimaging studies have demonstrated dissociable neural activation patterns in the visual cortex in response to letters (Latin alphabet) and numbers (Arabic numerals), which suggest a strong experiential influence of reading and mathematics on the human visual system. Here, developmental trajectories in the event‐related potential (ERP) patterns evoked by visual processing of letters, numbers, and false fonts were examined in four different age groups (7‐, 10‐, 15‐year‐olds, and young adults). The 15‐year‐olds and adults showed greater neural sensitivity to letters over numbers in the left visual cortex and the reverse pattern in the right visual cortex, extending previous findings in adults to teenagers. In marked contrast, 7‐ and 10‐year‐olds did not show this dissociable neural pattern. Furthermore, the contrast of familiar stimuli (letters or numbers) versus unfamiliar ones (false fonts) showed stark ERP differences between the younger (7‐ and 10‐year‐olds) and the older (15‐year‐olds and adults) participants. These results suggest that both coarse (familiar versus unfamiliar) and fine (letters versus numbers) tuning for letters and numbers continue throughout childhood and early adolescence, demonstrating a profound impact of uniquely human cultural inventions on visual cognition and its development.     

Social capital,acculturation attitudes,and sociocultural adaptation of migrants from central Asian republics and South Korea in Russia

This research examines the relationship of social capital with the acculturation attitudes and sociocultural adaptation of 122 migrants from Central Asian republics of the former Union of Soviet Socialist Republics (Uzbekistan, Tajikistan, Turkmenistan, Kyrgyzstan, and Kazakhstan) and 136 migrants from South Korea. The questionnaire included scales for assessing acculturation attitudes (integration, assimilation, and separation), individual social capital (bridging and bonding), and sociocultural adaptation. Using parallel mediation analysis, we found that acculturation attitudes for migrants from Central Asia are secondary to their social capital in relation to sociocultural adaptation. However, among migrants from South Korea, social capital is not linked to their acculturation attitudes, and in general, its role in sociocultural adaptation is lower as compared to the role of acculturation attitudes. As a whole, our research shows that although sociocultural adaptation for all ethnic groups is linked to acculturation attitudes and social capital, acculturation attitudes for certain ethnic groups can be dependent on social capital.     

Resampling programs for multiway contingency tables with fixed marginal frequency totals

A resampling algorithm is presented for analyzing multiway contingency tables with fixed marginal frequency totals. Applications are illustrated with extensions of Fisher's exact, Pearson's chi-squared, and likelihood-ratio tests to three-way contingency tables.     

External World Skepticism,Confidence and Psychologism about the Problem of Priors

In this paper, I will distinguish two varieties of external world skepticism: belief and confidence skepticism. I will argue that we can defang the intuitive motivations for confidence skepticism (though not a meeker “argument from might,” which got some attention in the twentieth century literature on external world skepticism) by adopting a partially psychologistic answer to the problem of priors. And I will argue that certain recent work in the epistemology of mathematics and logic provides independent support for such psychologism.