关于中国心理健康服务体系建设的若干问题

从我国心理健康服务的基本模式、技术体系、服务主体、教育培训、管理监督等五个方面回顾了我国心理健康服务体系的现状。近二、三十年来,我国心理健康服务体系从无到有,发展迅速,但也存在若干亟待解决的问题:服务的技术体系不完善,心理服务的从业机构和个人良莠不齐、总体水平偏低,从业人员的教育培训、从业人员和机构的资质认证缺乏有效的监督管理机制等。目前我国的心理健康服务体系难以适应社会对心理健康服务的需求。需要立足国情,借鉴外国的成功经验并结合我国传统文化,以扎实的研究和细致的工作来完善我国的心理健康服务体系。     

品牌忠诚：概念、测量和相关因素

早期研究者对品牌忠诚的定义多是操作性的,主要为行为论和态度论观点。将品牌忠诚看作复杂多维度概念,则成为当前研究者广泛接受的观点。品牌忠诚度是对消费者品牌忠诚的测量,依研究目的不同而有多种形式。消费者认知、态度和行为方面的一些变量,和品牌忠诚相互作用。     

网络旗帜广告的记忆效果

由于人们对网络旗帜广告效果的质疑,在网络广告的计费方式上也出现了两种计价模式,分别为按照浏览率和点击率来计量广告效果。其本质问题在于单纯浏览是否能够产生广告效果,以及浏览和点击各自所能带来的广告效果差异有多大。本研究利用模糊测量及相应统计方法,就上网者对网络旗帜广告的记忆效果进行测量。结果显示,在单纯浏览的情况下,上网者对网络旗帜广告已经留有印象,但这种记忆效果并不随着浏览次数的增加而显著改善;点击所能带来的广告记忆效果约为单纯浏览对应效果的1.4~1.5倍     

影响藏族大学生藏、汉文化认同的因素研究

该文通过问卷和访谈对藏族大学生的藏、汉文化认同状况进行了实地调查,初步分析了影响藏族大学生对本民族文化和汉族文化认同的因素。结果显示,藏族大学生的藏、汉文化认同之间存在着显著的负相关;父亲的受教育程度对藏族大学生对藏族文化的认同有显著影响;由于在教学中使用的语言不同,接受藏、汉双语教学的专业学习的学生,其藏族文化认同低于使用汉语单语教学的学生;学习汉语的时间对藏族大学生的藏、汉文化认同得分都有显著的影响。     

一般自我效能感量表的信度和效度研究

由Schwarzer等人编制的一般自我效能感量表(GSES)目前在国际上广泛使用,本研究拟对中文版GSES的信度和效度进行研究.412名大学生接受了GSES的测试.结果表明①和其他文字版本的GSES一样,中文版GSES也具有较高的信度;②中文版GSES的单维度性得到了证实,印证了Schwarzer等人的有关发现;③中文版GSES具有很好的预测效度.     

Extended similarity trees

Proximity data can be represented by an extended tree, which generalizes traditional trees by including marked segments that correspond to overlapping clusters. An extended tree is a graphical representation of the distinctive features model. A computer program (EXTREE) that constructs extended trees is described and applied to several sets of conceptual and perceptual proximity data.This research was supported in part by a National Science Foundation Pre-doctoral Fellowship to the first author.A magnetic tape containing both the EXTREE program described in the article and ADDTREE/P program for fitting additive trees can also be obtained from the above address. Requests for the program should be accompanied by a check for $25 made out to Teachers College, to cover the costs of the tape and postage.     

Perceptions of fear in other Children and adolescents: The role of gender and friendship status

Gender differences in fear were examined in 693 Chinese children and adolescents. Subjects were asked to rate their own fears, the fears of their best friends, and the fears of other classmates using the Fear Survey Schedule for Children — Revised (Ollendick, 1983). Consistent with previous investigations in Western and Eastern countries, girls rated themselves as more fearful than boys. In addition, both girls and boys rated their best friends as similar in number, content, and intensity of fears. However, girls rated their classmates as less fearful than themselves or their best friends, while boys rated their classmates as more fearful than themselves or their best friends. Findings are discussed in terms of gender role expectations and similarity-attraction hypotheses.     

Nearest neighbor analysis of point processes: Applications to multidimensional scaling

A new approach for evaluating spatial statistical models based on the (random) number 0 ≤ N(i, n) ≤ n of points whose nearest neighbor is i in an ensemble of n + 1 points is discussed. The second moment of N(i, n) offers a measure of the centrality of the ensemble. The asymptotic distribution of N(i, n) and the expected degree of centrality for several spatial and nonspatial point processes is described. The use of centrality as a diagnostic statistic for multidimensional scaling is explored.     

The sense-making approach for audience assessment of adolescents

The purpose of the research was to test the methodology used to identify how adolescents approach their nutrition concerns and questions. The methodology was based on Dervin's sense-making theory. Using a time-line interview technique, 305 adolescents 14 to 16 years of age detailed a situation involving their most important nutrition concerns. Other pertinent information was obtained. Cluster analysis was chosen as the appropriate analysis to identify groups of adolescents who responded similarly to the technique. Discriminant analysis was then used to determine which variables maximally separated the groups. Four groups were identified, two of which described action-oriented approaches to dealing with nutrition situations and differed in terms of how much outside help they wanted. The remaining two groups perceived barriers to dealing with situations and also differed in how much help they wanted. A fifth group indicated no nutrition concerns or questions. The results will be used to develop and test the effectiveness of nutrition education when it is focused on the different approaches.