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T R Schneider P Salovey A M Apanovitch J Pizarro D McCarthy J Zullo A J Rothman 《Health psychology》2001,20(4):256-266
The authors examined the effects that differently framed and targeted health messages have on persuading low-income women to obtain screening mammograms. The authors recruited 752 women over 40 years of age from community health clinics and public housing developments and assigned the women randomly to view videos that were either gain or loss framed and either targeted specifically to their ethnic groups or multicultural. Loss-framed, multicultural messages were most persuasive. The advantage of loss-framed, multicultural messages was especially apparent for Anglo women and Latinas but not for African American women. These effects were stronger after 6 months than after 12 months. 相似文献
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Zullo Lucas Mbroh Hayden Moorehead Alexandra Lee Simon Craddock Kennard Betsy D. Stewart Sunita M. 《Journal of child and family studies》2022,31(7):1994-2004
Journal of Child and Family Studies - The Interpersonal Psychological Theory of Suicide has a growing base of empirical support for use with adolescents. Of the two interpersonal constructs that... 相似文献
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