I feel good,therefore I am real: Testing the causal influence of mood on state authenticity

Although the literature has focused on individual differences in authenticity, recent findings suggest that authenticity is sensitive to context; that is, it is also a state. We extended this perspective by examining whether incidental affect influences authenticity. In three experiments, participants felt more authentic when in a relatively positive than negative mood. The causal role of affect in authenticity was consistent across a diverse set of mood inductions, including explicit (Experiments 1 and 3) and implicit (Experiment 2) methods. The link between incidental affect and state authenticity was not moderated by ability to down-regulate negative affect (Experiments 1 and 3) nor was it explained by negative mood increasing private self-consciousness or decreasing access to the self system (Experiment 3). The results indicate that mood is used as information to assess one's sense of authenticity.     

On being happy and gullible: Mood effects on skepticism and the detection of deception

Are we more likely to believe or disbelieve another person depending on our mood state? Based on past research on interpersonal communication and recent work on affect and social cognition, we predicted and found that negative mood increased and positive mood decreased people’s skepticism and their ability to detect deception, consistent with the more externally focused, accommodative processing style promoted by negative affect. After a mood induction using positive, neutral or negative films, participants viewed deceptive or truthful interviews with individuals who denied committing a theft. Judgments of the targets’ guilt and their truthfulness were collected. As predicted, negative mood increased judges’ skepticism towards the targets, and improved their accuracy in detecting deceptive communications, while judges in a positive mood were more trusting and gullible. The relevance of these findings for everyday judgments of trust and the detection of deception are considered, and their implications for recent affect-cognition theories are discussed.     

Why mood affects help giving,but not moral courage: Comparing two types of prosocial behaviour

A long tradition in the help giving literature assumes that mood states determine the level of prosocial behaviour shown by individuals. Most research in this area has been conducted in the context of low cost prosocial behaviour, whereas research has been neglected in which participants were confronted with situations involving potential severe and dangerous negative consequences (i.e., high cost situations) with the help‐giver risking his moral integrity and social disapproval (i.e., moral courage). To address this gap in the literature, the present studies investigate differential effects of positive and negative compared with neutral mood states on help giving versus moral courage. Study 1 shows that in situations requiring low cost helping, participants were more likely to help in positive and negative moods than those in a neutral mood, whereas in situations requiring moral courage (high cost), participants were comparably likely to help in each of the three mood conditions. In Study 2, we find that salience of moral norms mediates the interaction between type of prosocial behaviour and mood. Finally, Study 3 investigates whether the apparent discrepancy between help giving and moral courage as established by the differential impact of mood states can be determined still differently. It reveals that justice sensibility, civil disobedience, resistance to group pressure, moral mandates, and anger lead to moral courage, but not to help giving. Differences between these two types of prosocial behaviour are discussed. Copyright © 2009 John Wiley & Sons, Ltd.     

Effects of mood states on information processing strategies: Two studies of automatic and controlled processing using misattribution paradigms

To test the hypothesis that a positive mood facilitates automatic processing and a negative mood facilitates controlled processing, two experiments were conducted. In Experiment 1, after positive or negative mood was induced, participants rated the attractiveness of products while listening to a music tape that they were told would have the effect of inducing a positive, negative, or neutral mood. As predicted, augmentation effects were clearer in the negative mood condition than in the positive mood condition. In Experiment 2, participants were first presented with lists of names of non-famous Japanese companies either once or four times. One or two days later, they were presented with these names again, together with new names, and were asked to judge whether those names were famous or-non-famous. As predicted, subjects in a positive mood showed more false fame judgments than those in a negative mood because those in a positive mood did not control their feeling of familiarity correctly. These results indicated that those in positive moods are more likely to engage in automatic processing.     

广告干预对消费者品牌态度和信任的影响

为了探讨广告干预对危机品牌的消费者品牌态度和信任的影响,采用实验组与控制组对照的前测后测设计,其中实验组采用2×2因素型被试间实验设计。结果表明:广告干预对被试的内隐品牌态度发生了一定程度的影响,对被试的外显品牌态度和品牌信任则发生了很大程度的影响;高渗透广告相较于低渗透广告能驱使消费者对危机品牌产生更为正向的外显品牌态度;理性诉求广告相较于感性诉求广告能驱使消费者对危机品牌产生更为正向的外显品牌态度;广告的渗透程度和诉求方式对内隐品牌态度的影响存在交互作用;品牌信任受双重态度驱动。     

Positive mood is associated with the implicit use of distraction

Previous research demonstrates that individuals in a positive mood are differentially distracted by irrelevant information during an ongoing task (Rowe et al. in Proc Natl Acad Sci 104:383–388, 2007). The present study investigated whether susceptibility to distraction shown by individuals in a positive mood results in greater implicit memory for that distraction. Participants performed a similarity-judgment task on pictures that were superimposed with distracting words. When these previously distracting words could be used as solutions on a delayed implicit task administered several minutes later, performance was positively correlated with pleasantness of mood. Individuals in a positive mood are more likely than others to use previously irrelevant information to facilitate performance on a subsequent implicit task, a finding with implications for the relationship between positive mood and creativity.     

The influence of negative advertising frames on political cynicism and politician accountability

This research examined the influence of negative political advertising frames on the thoughts and feelings people generate in response to campaign advertising. Preparing and conducting this investigation involved the use of a multiple‐method strategy. Content analysis identified two advertising frames (i.e., candidate theme and ad hoc issue advertisements) and two experiments separately induced political cynicism and politician accountability. Three hundred and sixty people participated in the experimental studies, in which they read and responded, using a thought‐listing technique, to candidate theme or ad hoc issue negative advertisements. Results demonstrated that participants were more likely to generate cynical comments and hold politicians accountable for the country's ills when reading candidate theme advertisements than ad hoc issue advertisements. The results indicate that this contributes to a political climate of cynicism and may function to erode the electorate's overall trust in government.     

Impact of mood,framing, and need for cognition on decision makers' recall and confidence

This study examined the impact of mood, information framing, and need for cognition on participants' amount of recall and level of confidence in a simulated business‐decision‐making setting. No main effect was obtained for either positive or negative mood. However, in support of the congruity–incongruity hypothesis, participants who received mood‐congruent framing information (positive mood/positive framing and negative mood/negative framing) showed significantly better recall and were significantly less overconfident than those who received mood‐incongruent framing information (positive mood/negative framing and negative mood/positive framing). Yet, congruity–incongruity effects were moderated by decision makers' need for cognition and were obtained only among participants' with a lower cognitive processing requirement. Copyright © 2004 John Wiley & Sons, Ltd.     

Describing a group in positive terms reduces prejudice less effectively than describing it in positive and negative terms

In a series of five experiments, we demonstrate that exposure to information related to an out-group's heterogeneity reduces prejudice more effectively than exposure to only positive characteristics of the out-group. We exposed participants to a poster that associated both positive and negative traits with an out-group (mixed condition), to a poster that associated only positive traits with the out-group (positive condition), or to no poster (control condition). Results revealed that participants in the mixed condition expressed less explicit prejudice (Experiments 1–2) and less implicit bias (Experiments 3–4) than participants in the other two conditions. The last experiment demonstrated that the mixed poster was more acceptable and created less reactance than the positive poster. The results suggest that a persuasive message highlighting both the positive and negative characteristics of the out-group reduces prejudice more effectively because it is easily acceptable and yet effectively modifies people's representation of the out-group.     

Impact of experimentally induced positive and anxious mood on alcohol expectancy strength in internally motivated drinkers

The effects of musically-induced positive and anxious mood on explicit alcohol-related cognitions (alcohol expectancy strength) in 47 undergraduate students who consume alcohol either to enhance positive mood states (for enhancement motives) or to cope with anxiety (for anxiety-related coping motives) were investigated. Pre- and post-mood induction, participants completed the emotional reward and emotional relief subscales of the Alcohol Craving Questionnaire - Now. The hypothesis that anxiety-related coping motivated drinkers in the anxious mood condition (but not those in the positive mood condition) would exhibit increases in strength of explicit emotional relief alcohol expectancies after the mood induction was supported. An additional, unanticipated finding was that enhancement-motivated drinkers in the anxious condition also showed significant increases in strength of explicit emotional relief (but not emotional reward) alcohol expectancies. The hypothesis that enhancement-motivated (but not anxiety-related coping motivated) participants would exhibit increases in explicit emotional reward expectancies following exposure to the positive mood induction procedure was not supported. Taken together with past research findings, the current results highlight the importance of distinguishing between subtypes of negative affect (i.e., anxious and depressed affect) in exploring the affective antecedents of explicit alcohol outcome expectancies.     

Emotional enhancement of immediate memory: Positive pictorial stimuli are better recognized than neutral or negative pictorial stimuli

We examined emotional memory enhancement (EEM) for negative and positive pictures while manipulating encoding and retrieval conditions. Two groups of 40 participants took part in this study. Both groups performed immediate implicit (categorization task) and explicit (recognition task) retrieval, but for one group the tasks were preceded by incidental encoding and for the other group by intentional encoding. As indicated by the sensitivity index (d'), after incidental encoding positive stimuli were easier to recognize than negative and neutral stimuli. Participants' response criterion was more liberal for negative stimuli than for both positive and neutral ones, independent of encoding condition. In the implicit retrieval task, participants were slower in categorizing positive than negative and neutral stimuli. However, the priming effect was larger for emotional than for neutral stimuli. These results are discussed in the context of the idea that the effect of emotion on immediate memory enhancement may depend on the intentionality to encode and retrieve information.     

Effects of mood on self-appraisal of health status

Two experiments investigated the effects of temporary mood on the self-perception of health status. In Experiment 1, participants viewed one of two videotapes designed to induce either positive or negative mood. Under the guise of a second experiment, they were asked to imagine an illness-related scenario and to provide judgments concerning their health status. As predicted, positive-induction participants judged their health more favorably than negative-induction participants. Experiment 2 examined the mediating role of illness-relevant thinking in this mood effect. After seeing one of the two mood-induction tapes, some participants were asked to imagine either an illness-related or illness-unrelated scenario. A third group was given no instructions concerning imagination. As predicted, the relative effect of negative mood on health appraisal was attenuated only among those who imagined a scenario unrelated to health. Furthermore, the pattern of symptom recall data mirrored the self-appraisal findings. The data are consistent with the notion that negative mood can affect subjective appraisals of health by increasing the accessibility of illness-related memories. Implications for diagnostic practice are explored.     

Attentional selection is biased toward mood-congruent stimuli

One can exert significant volitional control over the attentional filter so that stimuli that are consistent with one's explicit goals are more likely to receive attention and become part of one's conscious experience. Here we pair a mood induction procedure with an inattentional blindness task to show that one's current mood has a similar influence on attention. A positive, negative, or neutral mood manipulation was followed by an attentionally demanding multiple-object tracking task. During the tracking task, participants were more likely to notice an unexpected face when its emotional expression was congruent with participants' mood. This was particularly true for the frowning face, which was detected almost exclusively by participants in the sad mood induction condition. This attentional bias toward mood-congruent stimuli provides evidence that one's temporary mood can influence the attentional filter, thereby affecting the information that one extracts from, and how one experiences the world.     

Motivated prediction of future feelings: effects of negative mood and mood orientation on affective forecasts

This article examines the role of motivational factors in affective forecasting. The primary hypothesis was that people predict positive emotional reactions to future events when they are motivated to enhance their current feelings. Three experiments manipulated participants' moods (negative vs. neutral) and orientation toward their moods (reflective vs. ruminative) and then assessed the positivity of their affective predictions for future events. As hypothesized, when participants adopted a reflective orientation, and thus should have been motivated to engage in mood-regulation processes, they predicted more positive feelings in the negative than in the neutral mood condition. This pattern of mood-incongruent affective prediction was not exhibited when participants adopted a ruminative orientation. Additionally, within the negative mood condition, generating affective forecasts had a more positive emotional impact on reflectors than on ruminators. The findings suggest that affective predictions are sometimes driven by mood-regulatory motives.     

Images of the self and self-esteem: do positive self-images improve self-esteem in social anxiety?

Negative self-images play an important role in maintaining social anxiety disorder. We propose that these images represent the working self in a Self-Memory System that regulates retrieval of self-relevant information in particular situations. Self-esteem, one aspect of the working self, comprises explicit (conscious) and implicit (automatic) components. Implicit self-esteem reflects an automatic evaluative bias towards the self that is normally positive, but is reduced in socially anxious individuals. Forty-four high and 44 low socially anxious participants generated either a positive or a negative self-image and then completed measures of implicit and explicit self-esteem. Participants who held a negative self-image in mind reported lower implicit and explicit positive self-esteem, and higher explicit negative self-esteem than participants holding a positive image in mind, irrespective of social anxiety group. We then tested whether positive self-images protected high and low socially anxious individuals equally well against the threat to explicit self-esteem posed by social exclusion in a virtual ball toss game (Cyberball). We failed to find a predicted interaction between social anxiety and image condition. Instead, all participants holding positive self-images reported higher levels of explicit self-esteem after Cyberball than those holding negative self-images. Deliberate retrieval of positive self-images appears to facilitate access to a healthy positive implicit bias, as well as improving explicit self-esteem, whereas deliberate retrieval of negative self-images does the opposite. This is consistent with the idea that negative self-images may have a causal, as well as a maintaining, role in social anxiety disorder.     

Children's alcohol cognitions prior to drinking onset: discrepant patterns from implicit and explicit measures

Prior to drinking onset, children report stronger negative versus positive beliefs on self-report alcohol expectancy questionnaires, with some attenuation of this negativity as they transition into adolescence. Traditional alcohol expectancy assessments, however, capture endorsement of deliberative propositions about drinking outcomes. Measurement of implicit alcohol associations may elucidate automatic evaluations, clarifying the role of nondeliberative cognition in the initiation of alcohol use among youth. Few studies have assessed implicit alcohol cognition among children and younger adolescents, with inconsistent findings regarding the nature of these automatic associations within and between age groups. Eighty-nine 3rd and 4th graders and 91 7th and 8th graders completed an alcohol expectancy measure and two unipolar alcohol Implicit Association Tests (IAT) measuring positive and negative alcohol associations independently. On the explicit measure older compared with younger participants rated positive drinking outcomes as more likely and negative outcomes as less likely. Older compared with younger students were also more neutral/moderate in their evaluations of positive drinking outcomes. On the IATs, scores for the full sample indicated negative alcohol associations, and Negative IAT scores were higher for older compared with younger participants. However, the valence of implicit alcohol associations was qualified by the order of explicit versus implicit assessment; for those who completed the IATs prior to the explicit expectancy measure, alcohol associations were positive. Findings replicate and extend prior research conducted with preonset youth. Implications regarding the role of automatic and controlled processes in drinking onset and directions for future work on children's alcohol cognition are discussed.     

Emotional language processing: how mood affects integration processes during discourse comprehension

This research tests whether mood affects semantic processing during discourse comprehension by facilitating integration of information congruent with moods’ valence. Participants in happy, sad, or neutral moods listened to stories with positive or negative endings during EEG recording. N400 peak amplitudes showed mood congruence for happy and sad participants: endings incongruent with participants’ moods demonstrated larger peaks. Happy and neutral moods exhibited larger peaks for negative endings, thus showing a similarity between negativity bias (neutral mood) and mood congruence (happy mood). Mood congruence resulted in differential processing of negative information: happy mood showed larger amplitudes for negative endings than neutral mood, and sad mood showed smaller amplitudes. N400 peaks were also sensitive to whether ending valence was communicated directly or as a result of inference. This effect was moderately modulated by mood. In conclusion, the notion of context for discourse processing should include comprehenders’ affective states preceding language processing.     

How valence affects language processing: Negativity bias and mood congruence in narrative comprehension

The present research examined how positive and negative moods affect readers’ understanding of positive and negative story endings. It demonstrated how negativity bias and mood congruence emerge during narrative comprehension. Participants were induced to experience either a positive or a negative mood and then read stories that could have either a positive or a negative ending. In Experiment 1, participants took longer to integrate negative endings than positive endings, independent of their mood. In Experiment 2, participants judged as more surprising those endings that did not match their mood. The present results illustrate that ending valence has strong influence on moment-by-moment reading, but that readers’ moods influence expectations for story outcomes once readers reflect on a complete representation of the story.     

Can negative mood improve your conversation? Affective influences on conforming to Grice's communication norms

Can temporary mood influence people's communication strategies? According to Grice's cooperative principle, conversational utterances should ideally conform to the maxims of quantity, relevance, quality, and manner. Three experiments predicted and found that participants in a negative mood complied significantly better with Grice's maxims than did participants in a positive mood when using natural language to describe a previously observed social event. Experiments 2 and 3 further confirmed that mood influenced communication strategies, and not merely the encoding (Exp. 2) and retrieval (Exp. 3) of the relevant information. These findings are consistent with affect–cognition theories predicting that positive affect promotes a more internally focused and assimilative thinking and communication style, and negative mood promotes more externally focused and accommodative thinking, resulting in the closer observance of communication norms. The relevance of these findings for recent affect/cognition theories is considered, and the practical implications of the results for everyday conversational strategies are discussed. Copyright © 2013 John Wiley & Sons, Ltd.     

自闭症儿童对情景事件的情绪理解：基于内隐和外显的测量

该研究旨在采用生态效度更高的情绪情景事件以及内隐和外显两种测量方式考察自闭症儿童的情绪理解。选取自闭症和智商匹配的正常儿童各21名,以序列图片的方式呈现从动画片中截取的不同效价的情景事件,外显任务要求被试直接判断事件主角的情绪、内隐任务要求被试判断事件的一致性。结果发现：1.在外显任务中,自闭症儿童对正性和负性情绪的判断正确率均显著不如正常儿童,尤其是在负性情绪上存在明显的理解缺陷;2.在内隐任务中,正常儿童的正性负性情绪、自闭症儿童的正性情绪都表现出更弱的相对于中性情绪的理解效应;自闭症儿童的负性情绪理解则在两种任务中都接近于无。这些结果意味着自闭症儿童在外显和内隐任务中都存在负性情绪理解缺陷。