Do transposed-letter similarity effects occur at a prelexical phonological level?

Nonwords created by transposing two letters (e.g., RELOVUTION) are very effective at activating the lexical representation of their base words (Perea & Lupker, 2004). In the present study, we examined whether the nature of transposed-letter (TL) similarity effects was purely orthographic or whether it could also have a phonological component. Specifically, we examined transposed-letter similarity effects for nonwords created by transposing two nonadjacent letters (e.g., relovución–REVOLUCIÓN) in a masked form priming experiment using the lexical decision task (Experiment 1). The controls were (a) a pseudohomophone of the transposed-letter prime (relobución–REVOLUCIÓN; note that B and V are pronounced as /b/ in Spanish) or (b) an orthographic control (relodución–REVOLUCIÓN). Results showed a similar advantage of the TL nonword condition over the phonological and the orthographic control conditions. Experiment 2 showed a masked phonological priming effect when the letter positions in the prime were in the right order. In a third experiment, using a single-presentation lexical decision task, TL nonwords produced longer latencies than the orthographic and phonological controls, whereas there was only a small phonological effect restricted to the error data. These results suggest that TL similarity effects are orthographic—rather than phonological—in nature.     

On the nature of consonant/vowel differences in letter position coding: Evidence from developing and adult readers

In skilled adult readers, transposed‐letter effects (jugde ‐JUDGE ) are greater for consonant than for vowel transpositions. These differences are often attributed to phonological rather than orthographic processing. To examine this issue, we employed a scenario in which phonological involvement varies as a function of reading experience: A masked priming lexical decision task with 50‐ms primes in adult and developing readers. Indeed, masked phonological priming at this prime duration has been consistently reported in adults, but not in developing readers (Davis, Castles, & Iakovidis, 1998). Thus, if consonant/vowel asymmetries in letter position coding with adults are due to phonological influences, transposed‐letter priming should occur for both consonant and vowel transpositions in developing readers. Results with adults (Experiment 1) replicated the usual consonant/vowel asymmetry in transposed‐letter priming. In contrast, no signs of an asymmetry were found with developing readers (Experiments 2–3). However, Experiments 1–3 did not directly test the existence of phonological involvement. To study this question, Experiment 4 manipulated the phonological prime‐target relationship in developing readers. As expected, we found no signs of masked phonological priming. Thus, the present data favour an interpretation of the consonant/vowel dissociation in letter position coding as due to phonological rather than orthographic processing.     

Are coffee and toffee served in a cup? Ortho-phonologically mediated associative priming

We report three masked associative priming experiments with the lexical decision task that explore whether the initial activation flow of a visually presented word activates the semantic representations of that word's orthographic/phonological neighbours. The predictions of cascades and serial/modular models of lexical processing differ widely in this respect. Using a masked priming paradigm (stimulus onset asynchrony, SOA = 50 ms), words preceded by ortho-phonologically mediated associated “neighbours” (oveja–MIEL, the Spanish for sheep–HONEY; note that oveja is a phonological neighbour of abeja, the Spanish for bee) were recognized more rapidly than words preceded by an unrelated word prime (Experiments 1 and 3). Furthermore, the magnitude of the ortho-phonologically mediated priming effect (oveja–MIEL) was similar to the magnitude of the associative priming effect (abeja–MIEL). With visible primes and a 250-ms SOA, only the directly associated words showed a priming effect (Experiment 2). These findings pose some problems for a modular account and are more easily interpreted in terms of cascaded models.     

Visual and phonological codes in letter and word recognition: Evidence from incremental priming

Critical issues in letter and word priming were investigated using the novel incremental priming technique . This technique adds a parametric manipulation of prime duration (or prime intensity) to the traditional design of a fast masked priming study. By doing so, additional information on the time course and nature of priming effects can be obtained. In Experiment 1, cross-case letter priming (a-A) was investigated in both alphabetic decision (letter/non-letter classification) and letter naming. In Experiment 2, cross-case word priming was investigated in lexical decision and naming. Whereas letter priming in alphabetic decision was most strongly determined by visual overlap between prime and target, word priming in lexical decision was facilitated by both orthographic and phonological information. Orthographic activation was stronger and occurred earlier than phonological activation. In letter and word naming, in contrast, priming effects were most strongly determined by phonological/articulatory information. Differences and similarities between letter and word recognition are discussed in the light of the incremental priming data.     

Is unconscious identity priming lexical or sublexical?

We examined unconscious priming in a stem-completion task with both identity and form-related primes. Participants were given exclusion instructions to avoid completing a stem (e.g., ca---) with a briefly flashed masked word (e.g., candy). In Experiment 1, priming of around 7% occurred for both identity (e.g., candy) and form-based (e.g., windy) primes at a 33 ms exposure duration. When examining only trials in which the participants failed to identify the prime, this effect increased to 12% for identity primes, but remained the same for form-based primes. In Experiment 2, priming without prime identification was 9% for identity primes, 4% for homophone primes, and 3% for orthographic control primes. Although identity priming was greater than form priming in both experiments, regression analyses revealed that orthographic and phonological overlap alone between the flashed primes and targets could completely account for unconscious identity priming. Hence, we conclude that masked words may only activate their sublexical orthographic and phonological representations and not their lexical representations.     

Orthographic rime priming

Three experiments are described, each using a partial priming technique in which a target word was briefly preceded by a masked trigram. The relative strength of priming effects was assessed by comparing the difference in target word naming times between unprimed and primed trials in different priming conditions. Experiment 1 replicated previous work in demonstrating stronger priming when the target word was primed by the orthographic rime than when the prime constituted otherwise comparable word-final trigrams that do not constitute orthographic rimes. Experiment 2 compared orthographic, phonological rime, and control primes. Only orthographic rime primes reliably increased target word naming speed, although the priming effect was less selective with longer prime durations. In Experiment 3 priming was observed for both orthographic rime and phonological rime primes shown for 150 msec. However, stronger priming was observed with orthographic rime primes. These experiments demonstrate that orthographic rime priming effects do not simply reflect the activation of an intact subunit of the target word articulation program.     

Can the dual-route cascaded computational model of reading offer a valid account of the masked onset priming effect?

The masked onset priming effect (MOPE) refers to the empirical finding that target naming is faster when the target (SIB) is preceded by a briefly presented masked prime that starts with the same letter/phoneme (suf) than when it does not (mof; Kinoshita, 2000, Experiment 1). The dual-route cascaded (DRC) computational model of reading (Coltheart, Rastle, Perry, Langdon, & Ziegler, 2001) has offered an explanation for how the MOPE might occur in humans. However, there has been some empirical discrepancy regarding whether for nonword items the effect is limited to the first-letter/phoneme overlap between primes and targets or whether orthographic/phonological priming effects occur beyond the first letter/phoneme. Experiment 1 tested these two possibilities. The human results, which were successfully simulated by the DRC model, showed priming beyond the first letter/phoneme. Nevertheless, two recent versions of the DRC model made different predictions regarding the nature of these priming effects. Experiment 2 examined whether it is facilitatory, inhibitory, or both, in order to adjudicate between the two versions of the model. The human results showed that primes exert both facilitatory and inhibitory effects.     

Masked orthographic priming: The effect of prime-target legibility

The occurrence of extensive orthographic form-priming may provide reasons for preferring connectionist-type models over table-lookup (algorithmic) ones. Short-term masked priming procedures, using either tachistoscopic identification or lexical decision as the response measure, have shown consistent form-priming effects. Unfortunately, different results emerge depending on the procedure used. With the identification procedure, almost any orthographic overlap between prime and target is sufficient for priming to occur, but with the lexical decision procedure, form priming effects are much more limited in scope. The experiments reported here show that accuracy in the masked identification paradigm is influenced by the legibility of the target stimulus when superimposed on an image of the prime, even though there is no orthographic overlap between the two stimuli. Yet for the lexical decision version of the masked priming procedure there is no difference in latency or error rate as a function of legibility. It is further shown that the presence or absence of the legibility effect has little to do with the nature of the task required of the subject, but is instead a function of the duration of the target--i.e. the legibility effect depends on having the prime and the target both displayed rapidly, and both masked. Failing to take legibility effects into account may lead to problems in interpreting the exact extent of form-priming effects in studies that use the identification procedure.     

Activation of phonological codes during eye fixations in reading.

Two experiments addressed the issue of whether phonological codes are activated early in a fixation during reading using the fast-priming technique (S. C. Sereno & K. Rayner, 1992). Participants read sentences and, at the beginning of the initial fixation in a target location, a priming letter string was displayed, followed by the target word. Phonological priming was assessed by the difference in the gaze duration on the target word between when the prime was a homophone and when it was a control word equated with the homophone on orthographic similarity to the target. Both experiments demonstrated homophonic priming with prime durations of about 35 ms, but only for high-frequency word primes, indicating that lexicality was guiding the speed of the extraction of phonological codes early in a fixation. Evidence was also obtained for orthographic priming, and the data suggest that orthographic and phonological priming effects interact in a mutually facilitating manner.     

Masked priming of words and nonwords in a naming task: Further evidence for a nonlexical basis for priming

Masked priming effects in word identification tasks such as lexical decision and word naming have been attributed to a lexical mechanism whereby the masked prime opens a lexical entry corresponding to the target word. Two experiments are reported in which masked repetition priming effects of similar magnitude were obtained with word and nonword targets in a naming task. Masked orthographic priming was more stable for word than for nonword targets, although morphological primes produced no advantage beyond that achieved by matched orthographic primes. These results, taken together with the recent finding that repetition priming of nonwords can be obtained in the lexical decision task, support the view that masked priming of words and nonwords has a nonlexical component. We suggest that masked primes can enhance target identification by contributing to the construction of an orthographic or a phonological representation of the target, regardless of the target's lexical status.     

Do transposed-letter similarity effects occur at a prelexical phonological level?

Nonwords created by transposing two letters (e.g., RELOVUTION) are very effective at activating the lexical representation of their base words (Perea & Lupker, 2004). In the present study, we examined whether the nature of transposed-letter (TL) similarity effects was purely orthographic or whether it could also have a phonological component. Specifically, we examined transposed-letter similarity effects for nonwords created by transposing two nonadjacent letters (e.g., relovución-REVOLUCION) in a masked form priming experiment using the lexical decision task (Experiment 1). The controls were (a) a pseudohomophone of the transposed-letter prime (relobución-REVOLUCION; note that B and V are pronounced as /b/ in Spanish) or (b) an orthographic control (relodución-REVOLUCION). Results showed a similar advantage of the TL nonword condition over the phonological and the orthographic control conditions. Experiment 2 showed a masked phonological priming effect when the letter positions in the prime were in the right order. In a third experiment, using a single-presentation lexical decision task, TL nonwords produced longer latencies than the orthographic and phonological controls, whereas there was only a small phonological effect restricted to the error data. These results suggest that TL similarity effects are orthographic--rather than phonological--in nature.     

Visual word recognition in bilinguals: evidence from masked phonological priming

Bilingual written language representation was investigated with the masked phonological priming paradigm. Pseudohomophonic and control primes of French target words were used to show that Dutch-French bilinguals exhibit the same pattern of phonological and orthographic priming as native French speakers, which suggests that the same processes underlie first-and second-language processing. It was also found that for bilinguals, but not monolinguals, it is possible to prime a target word of the second language with a homophonic stimulus (either word or nonword) of the first language. This interlingual phonological priming effect was of the same size as the intralingual priming effect. Implications for theories of bilingual written language representation and for the interpretation of the masked phonological priming paradigm are discussed.     

Cross-script phonological priming with Japanese Kanji primes and English targets

Two experiments investigated whether Japanese–English bilinguals have integrated phonological stores for their two languages using a masked phonological priming task with Japanese Kanji (logographic) primes and English targets. In both experiments, lexical decisions for English target words were facilitated by phonologically similar Kanji primes. Furthermore, the size of the phonological priming effect was uninfluenced by the participants' English proficiency or target word frequency, which suggests that the priming effect arose from feedback from sublexical phonological representations to lexical orthographic representations. Because of the orthographic and phonological differences between Japanese and English, these findings provide particularly strong support for the Bilingual Interactive Activation (BIA+) model's assumption that representations are integrated across languages.     

Effects of orthography are independent of phonology in masked form priming

Briefly presented forward-masked primes that share letters with a word target have been shown to facilitate performance in different word recognition tasks. However, in all the experiments that have previously reported these facilitatory effects, related primes not only shared more letters with the target than did unrelated primes (orthographic priming), but they also shared more phonemes (phonological priming). The stimuli used in the present experiments allow us to separate out the effects of orthographic priming from phonological priming. Varying prime exposure duration from 14 to 57 msec, it is shown that effects of orthography follow a distinct time-course from the effects of phonology, and that orthographic facilitation does not result from a confound with phonological prime-target overlap.     

Reading spoken words: orthographic effects in auditory priming

Three experiments examined the involvement of orthography in spoken word processing using a task - unimodal auditory priming with offset overlap - taken to reflect activation of prelexical representations. Two types of prime-target relationship were compared; both involved phonological overlap, but only one had a strong orthographic overlap (e.g., dream-gleam vs. scheme-gleam). In Experiment 1, which used lexical decision, phonological overlap facilitated target responses in comparison with an unrelated condition (e.g., stove-gleam). More importantly, facilitation was modulated by degree of orthographic overlap. Experiment 2 employed the same design as Experiment 1, but with a modified procedure aimed at eliciting swifter responses. Again, the phonological priming effect was sensitive to the degree of orthographic overlap between prime and target. Finally, to test whether this orthographic boost was caused by congruency between response type and valence of the prime-target overlap, Experiment 3 used a pseudoword detection task, in which participants responded "yes" to novel words and "no" to known words. Once again phonological priming was observed, with a significant boost in the orthographic overlap condition. These results indicate a surprising level of orthographic involvement in speech perception, and provide clear evidence for mandatory orthographic activation during spoken word recognition.     

A study of masked form priming in picture and word naming

We report a series of picture- and word-naming experiments in which the masked priming paradigm with prime exposures brief enough to prevent prime identification were used. Experiment 1 demonstrates that the prior presentation of the same word prime facilitates both picture and word naming independently of target frequency. In Experiments 2 and 3, primes that were pseudohomophones of picture targets produced facilitatory effects compared with orthographic controls, but these orthographically similar nonword primes did not facilitate picture naming compared with unrelated controls. On the other hand, word targets were primarily facilitated by orthographic prime— target overlap. This marked dissociation in the priming effects obtained with picture and word targets is discussed in relation to different explanations of masked form priming effects in visual word recognition and current models of picture and word naming.     

Does<Emphasis Type="SmallCaps">LGHT</Emphasis> prime<Emphasis Type="SmallCaps">DARK</Emphasis>? Masked associative priming with addition neighbors

We present two masked priming lexical decision experiments in which we examined whether a nonword prime word would activate associative/semantic information from its corresponding addition neighbor (e.g.,lght-DARK via the addition neighborlight), producing associative/semantic priming. The rationale was the following: If a nonword prime with a missing letter produced a semantic/associative priming effect, this would clearly indicate that this nonword was activating the lexical/semantic representations of its base word, thereby reinforcing the models of visual-word recognition in which the orthographic representations produced bylght (orligt) andlight are quite similar (e.g., SOLAR, SERIOL, open-bigram, and overlap models). The results showed that the magnitude of the masked associative priming effect with subset primes was remarkably similar to that of the priming effect with the corresponding word prime. Furthermore, the magnitude of the associative priming effect was similar when the deleted letter was a vowel and when the deleted letter was a consonant.     

Letter position information and printed word perception: the relative-position priming constraint

Six experiments apply the masked priming paradigm to investigate how letter position information is computed during printed word perception. Primes formed by a subset of the target's letters facilitated target recognition as long as the relative position of letters was respected across prime and target (e.g., "arict" vs. "acirt" as primes for the target "apricot"). Priming effects were not influenced by whether or not absolute, length-dependent position was respected (e.g., "a-ric-t" vs. "arict"/"ar-i-ct"). Position of overlap of relative-position primes (e.g., apric-apricot; ricot-apricot; arict-apricot) was found to have little influence on the size of priming effects, particularly in conditions (i.e., 33 ms prime durations) where there was no evidence for phonological priming. The results constrain possible schemes for letter position coding.     

Inhibitory stroke neighbour priming in character recognition and reading in Chinese

In alphabetic languages, prior exposure to a target word's orthographic neighbour influences word recognition in masked priming experiments and the process of word identification that occurs during normal reading. We investigated whether similar neighbour priming effects are observed in Chinese in 4 masked priming experiments (employing a forward mask and 33-ms, 50-ms, and 67-ms prime durations) and in an experiment that measured eye movements while reading. In these experiments, the stroke neighbour of a Chinese character was defined as any character that differed by the addition, deletion, or substitution of one or two strokes. Prime characters were either stroke neighbours or stroke non-neighbours of the target character, and each prime character had either a higher or a lower frequency of occurrence in the language than its corresponding target character. Frequency effects were observed in all experiments, demonstrating that the manipulation of character frequency was successful. In addition, a robust inhibitory priming effect was observed in response times for target characters in the masked priming experiments and in eye fixation durations for target characters in the reading experiment. This stroke neighbour priming was not modulated by the relative frequency of the prime and target characters. The present findings therefore provide a novel demonstration that inhibitory neighbour priming shown previously for alphabetic languages is also observed for nonalphabetic languages, and that neighbour priming (based on stroke overlap) occurs at the level of the character in Chinese.     

Phonological and semantic priming: Evidence for task-independent effects

The questions asked in the present experiments concern the generality of semantic and phonological priming effects: Do these effects arise automatically regardless of target task, or are these effects restricted to target tasks that specifically require the retrieval of the primed information? In Experiment 1, subjects produced faster color matching times on targets preceded by a masked rhyming prime than on targets preceded by an orthographic control or an unrelated prime. This result suggests that automatic priming effects on the basis of phonological similarity can be obtained even when the target task does not make use of phonological information. This claim was reinforced in Experiment 2 in which a rhyme priming effect and a semantic priming effect were found in a semantic categorization task. In Experiment 3, the target task was phonological (rhyme detection), and, again, both phonological and semantic priming effects were observed. Finally, in Experiments 4 and 5, in a replication and an extension of Experiment 1, phonological and semantic priming effects were found in a color matching task, a task involving neither phonological nor semantic processing. These results are most straightforwardly interpreted by assuming that both semantic and phonological priming effects are, at least in part, due to automatic activation of memorial representations.