Simple mechanisms for gathering social information

Social contexts are notoriously complex, yet decisions are nevertheless made by using simple strategies. We argue that the concept of fast and frugal heuristics provides a promising framework for understanding how we gather social information to make decisions in social environments. That is, we assume that under limitations of time, energy, and computational resources people use cognitively based shortcuts that rely on information from social environments to solve different types of real problems. We review three successful applications of heuristics to the social arena. We first introduce some commonly faced social inference problems (e.g., selecting a mate or deciding whether to cooperate with someone) and then discuss how individuals can use simple strategies to solve such problems. For each problem, we consider how social environments are structured, and how we take advantage of this structure when using heuristics to make inferences and decisions.     

A social-psychological perspective on tacit coordination: How it works,when it works, (and when it does not)

We present a programmatic line of experimental studies which focus on the how and when of tacit coordination (i.e., the phenomenon that people can successfully coordinate their decisions without communication). We investigated this phenomenon using different types of economic games (i.e., social dilemmas as well as coordination games). Our studies broadly cover three themes: (a) fairness as a coordination rule, (b) uncertainty and common understanding, (c) social information as a cue. By focusing on these themes we have obtained several new insights on the prerequisites and boundary conditions of tacit coordination. We conclude that tacit coordination is often facilitated by mutual adherence to social norms (e.g., fairness rules, rules of deference, etcetera), but that in order to employ such norms people need sufficient environmental and/or social information.     

Empower my decisions: The effects of power gestures on confirmatory information processing

Recent research has shown that social power systematically influences information processing in many ways, and can be induced simply via powerful gestures or postures. The current studies investigated the impact of embodied power on confirmatory information processing after decision making. Based upon previous social power research, we hypothesized that individuals who posed in powerful ways (making a clenched fist or sitting in an open, expansive posture) would systematically prefer decision-consistent over decision-inconsistent information; an effect known as selective exposure, or biased assimilation. Four studies consistently indicated that bodily positioning associated with high levels of power induced greater confirmatory tendencies in the evaluation and search stages of a subsequent, decision-relevant information task (Studies 1–4). This tendency is unlikely to be due to mere physical strain (Study 4), and was mediated by differences in experienced decision certainty (Studies 3 and 4); indicating that the embodiment of high power makes people more confident regarding the validity of their decisions. Consequently, high-power posers systematically prefer information that is consistent with their decision preference.     

Ostracism Reduces Reliance on Poor Advice from Others during Decision Making

Decision making is rarely context‐free, and often, both social information and non‐social information are weighed into one's decisions. Incorporating information into a decision can be influenced by previous experiences. Ostracism has extensive effects, including taxing cognitive resources and increasing social monitoring. In decision making situations, individuals are often faced with both objective and social information and must choose which information to include or filter out. How will ostracism affect the reliance on objective and social information during decision making? Participants (N = 245) in Experiment 1 were randomly assigned to be included or ostracized in a standardized, group task. They then performed a dynamic decision making task that involved the presentation of either non‐social (i.e. biased reward feedback) or social (i.e., poor advice from a previous participant) misleading information. In Experiment 2, participants (N = 105) completed either the ostracism non‐social condition or social misleading information condition with explicit instructions stating that the advice given was from an individual who did not partake in the group task. Ostracized individuals relied more on non‐social misleading information and performed worse than included individuals. However, ostracized individuals discounted misleading social information and outperformed included individuals. Results of Experiment 2 replicated the findings of Experiment 1. Across two experiments, ostracized individuals were more critical of advice from others, both individuals who may have ostracized them and unrelated individuals. In other words, compared with included individuals, ostracized individuals underweighted advice from another individual but overweighed non‐social information during decision making. We conclude that when deceptive objective information is present, ostracism results in disadvantageous decision making. Copyright © 2015 John Wiley & Sons, Ltd.     

Who Gets What and Why: Determinants of Social Allocations

Four experiments were conducted to explore how people allocate social resources between meritorious and needy parties. As predicted, participants with high social dominance orientation (SDO), who prefer hierarchical relationships in society, favored meritorious parties. In contrast, participants with low SDO, who value social equality, favored needy parties. Participants appealed to merit- or need-based ideologies to justify their allocations. Apparently, the notion of fairness denotes merit-based reasoning to people with high SDO, whereas it denotes need-based reasoning for those with low SDO. Among the participants, merit- and need-based ideologies were not simply post hoc rationalizations, but rather mediated the allocation decisions. Implications for the study of ideology and for theories of distributive justice are discussed.     

认知闭合需要、框架效应与决策偏好

在带有模糊性的决策情境中,决策者个人的认知特征会对其判断决策产生重要影响。通过实验的方法,考察了认知闭合需要和特征框架效应对个体决策偏好的影响。93名工商管理硕士（MBA）参与了实验,研究的结果支持了本研究的3个假设,即认知闭合需要与特征框架效应不仅对被试的决策偏好存在显著的影响,而且二者还存在显著的交互作用。具体来说,研究发现,在模糊情境中：高认知闭合需要的被试偏好于立刻做出决策,而低认知闭合需要的被试偏好于暂缓做出决策;接收到正向框架信息的被试偏好于立刻做出决策,而接收到负向框架信息的被试偏好于暂缓做出决策;认知闭合需要与特征框架对被试的决策偏好还存在显著的交互作用。研究结论为根据个体认知闭合需要的水平来选拔决策者、利用框架效应来影响个体的信息加工方式进而提高决策质量提供了理论依据     

Working harder with the out-group: The impact of social category diversity on motivation gains

This paper examines the influence that social category diversity (i.e., working with an in-group or out-group member) has on individual levels of motivation. The results of two experiments provide evidence that individuals increase their effort more when being outperformed by an out-group instead of an in-group member (Experiment 1), but only when the potential for social comparison is present (Experiment 2). We discuss the implications of this research for understanding how and why social category diversity may impact individual levels of motivation.     

The influence of linguistic labels on source-monitoring decisions

Three studies explored the extent to which people use various object features, including linguistic label, shape, and category membership, to make decisions about the source of their memories. To isolate the influence of each feature, we used items that were related in the following four ways: as synonyms, as similar in shape and category membership, as homographs, or as unrelated. Participants read sentences and either saw or imagined a picture of the critical word's referent. Experiment 1 showed that participants committed more source errors for synonyms (e.g., rabbit and bunny) than for objects that were conceptually and perceptually similar (e.g., doughnut and bagel), which produced more errors than unrelated items. However, there was no effect of label, as people did not have more errors for homographs (e.g., baseball bat and flying bat) than unrelated items. In Experiment 2, presenting the critical word at study was not sufficient to lead people to use an item's label to make source decisions. However, Experiment 3 showed more source errors for homographs than unrelated pairs when semantic context was minimised at study, suggesting that people can use linguistic labels to make source decisions when other information is unavailable.     

Contributions of category and fine-grained information to location memory: When categories don't weigh in

Several studies have shown that people's memory for location can be influenced by categorical information. According to a model proposed by Huttenlocher, Hedges, and Duncan (1991), people estimate location by combining fine-grained item-level information in memory with category-level information. When the fine-grained information is inexact, category-level information is given greater weight, which leads to biased responses. We manipulated the distribution of locations presented in order to alter the usefulness of category information, and we manipulated background texture in order to alter accuracy of fine-grained memory. The distributional information reduced bias without altering overall accuracy of responding, whereas the background texture manipulation affected accuracy without changing bias. Our results suggest that category information may weigh in only when it is actively processed.     

差距知觉的泛化效应：我和你之间的差距有多大?

当知晓自己和他人的表现,即自己与他人在某方面表现上的差距已经明确时,人们对自我-他人差异的知觉准确吗?本研究发现了差距知觉的泛化效应：人们将自身的绝对表现(自己的表现与零相比的结果)泛化到对自身相对表现(自己与他人相比的结果)的判断上。在7个研究中, 被试(N = 2766)得知自己的绝对表现和相对于他人的表现,并判断自己与他人之间的差距。结果显示,绝对获益时,人们在相对获益时感知到的自我-他人差距大于相对损失时;绝对损失时,人们在相对获益时感知到的自我-他人差距小于相对损失时;当泛化难以进行时,上述效应消失。研究揭示了差距知觉的泛化效应及其联结机制。     

It was intuitive,and it felt good: a daily diary study on how people feel when making decisions

ABSTRACT

In daily life, people make plenty of decisions, either intuitively or based on analysis. So far, research has examined when decision-making leads to correct or biased outcomes. In the present study, we adopted a different perspective and explored how decision-making is associated with how people feel. In an observational study, 134 healthy participants retrospectively reported on six evenings which decisions they had made during that day (total N?=?3,850 decisions). They were also asked to indicate how they had felt before/after each decision. Multilevel regression analyses revealed that (a) people reported having felt better prior to intuitive as compared to analytical decisions, (b) people reported having felt better after as compared to before the decision, and (c) this increase in positive feeling was more pronounced for intuitive decisions. The latter two associations were robust to statistically controlling for the life domain in which the decisions occurred, the decisions’ importance and ease, and daily mood. The retrospective design and the single-item measure of mood are among the limitations of this study. Altogether, the results are in line with the idea that making everyday life decisions intuitively makes people feel good.     

“I'm Moderna,what are you?” Evidence that people favor those who received their same brand COVID-19 vaccine

In two studies, we investigated the extent to which people are biased toward people with the same COVID-19 vaccine brand using a monetary allocation task. Informed by theoretical approaches to intergroup bias and the minimal-groups paradigm, we expected that, when deciding how to allocate financial resources among three different people—each with an equal need for assistance but a different COVID-19 vaccine brand—people would allocate more money, on average, to those who received the same versus different vaccine brand than participants personally received. We found in Study 1 (N = 94) that people given a hypothetical $10.00 experimental endowment allocated an average of $2.00 more when a person was a member of their vaccine ingroup than to those from their vaccine brand outgroup. We replicated this effect in Study 2 (N = 219), finding that people continued to allocate more money ($1.42) to a person from their vaccine brand ingroup versus those from their vaccine brand outgroup. Taken together, this work suggests that, among vaccinated people, the brand of another person's vaccine meaningfully influences the allocation of monetary resources and that people are biased toward people with the same COVID-19 vaccine brand. Implications for social identity theories are discussed.     

Attachment and the processing of social information across the life span: theory and evidence

Researchers have used J. Bowlby's (1969/1982, 1973, 1980, 1988) attachment theory frequently as a basis for examining whether experiences in close personal relationships relate to the processing of social information across childhood, adolescence, and adulthood. We present an integrative life-span-encompassing theoretical model to explain the patterns of results that have emerged from these studies. The central proposition is that individuals who possess secure experience-based internal working models of attachment will process--in a relatively open manner--a broad range of positive and negative attachment-relevant social information. Moreover, secure individuals will draw on their positive attachment-related knowledge to process this information in a positively biased schematic way. In contrast, individuals who possess insecure internal working models of attachment will process attachment-relevant social information in one of two ways, depending on whether the information could cause the individual psychological pain. If processing the information is likely to lead to psychological pain, insecure individuals will defensively exclude this information from further processing. If, however, the information is unlikely to lead to psychological pain, then insecure individuals will process this information in a negatively biased schematic fashion that is congruent with their negative attachment-related experiences. In a comprehensive literature review, we describe studies that illustrate these patterns of attachment-related information processing from childhood to adulthood. This review focuses on studies that have examined specific components (e.g., attention and memory) and broader aspects (e.g., attributions) of social information processing. We also provide general conclusions and suggestions for future research.     

A developmental dissociation between category and function judgments about novel artifacts

Two studies investigated the relative importance of information about intended design and current use on judgments about the function (Experiment 1) or category (Experiment 2) of novel artifacts in preschool children and adults. Adults assigned function and name on the basis of information about design across all conditions, while children’s decisions about function dissociated from decisions about category. Function judgments (in both 4 and 6-year-olds) were neutral between design and current use, both when the current use was idiosyncratic (e.g. performed by just one agent) and conventional (performed by many people; Experiment 1). By contrast, where category judgments were required for the very same objects (Experiment 2), children named according to design intentions - but only if the alternate function was idiosyncratic. Judging function and assigning category are thus cognitive tasks that draw on different information across development, a fact that should be captured by theories of developing artifact concept structure.     

Effects of intergroup upward comparison, trait self-esteem, and identity shift on state self-esteem and affect in upward comparison with in-group members

The present study investigated factors that protect people low in trait self-esteem (Low-SEs), who may be less skilled at constructing information in self-enhancing manners, from threats after interpersonal upward comparison with in-group members. We hypothesized that even Low-SEs can maintain their state self-esteem under intergroup upward comparison. Furthermore, this study explored the possibility that individuals used identity-shift, a strategy to maintain their personal identity, even in an intergroup upward comparison condition. The results of a quasi-experiment supported these hypotheses. We further explored the possibility that individuals might use a twofold strategy to protect/enhance their self-esteem based on an interplay of personal and social identity.     

陌生面孔的印象加工:基于面孔特征的视角

个体往往会基于面孔特征对他人进行特质推断和社会评价,这种推进和评价会影响个体的行为决策。结合印象形成的双加工理论和面孔加工的双通路模型,本文提出陌生面孔的印象加工主要包括两类方式:一是基于社会分类线索及相似特征的加工,激活个体的刻板印象;二是基于熟悉面孔的相似性特征线索,通过过度泛化激活与熟悉他人相一致的印象。本文进一步阐述了两类面孔线索印象加工的过程和影响陌生面孔印象加工的相关因素。在此基础上,本文提出现有的研究对两类加工方式的交互作用及其加工阶段尚未作深入探讨,同时指出知觉者本人的人格特质和面孔信息对印象加工的影响也需要在未来研究中进一步探索。     

Biased allocation of faces to social categories

Three studies show that social categorization is biased at the level of category allocation. In all studies, participants categorized faces. In Studies 1 and 2, participants overallocated faces with criminal features--a stereotypical negative trait--to the stigmatized Moroccan category, especially if they were prejudiced. On the contrary, the stereotype-irrelevant negative trait stupid did not lead to overallocation to the Moroccan category. In Study 3, using the stigmatized category homosexual, the previously used negative trait criminal--irrelevant to the homosexual stereotype--did not lead to overallocation, but the stereotype-relevant positive trait femininity did. These results demonstrate that normative fit is higher for faces with stereotype-relevant features regardless of valence. Moreover, individual differences in implicit prejudice predicted the extent to which stereotype-relevant traits elicited overallocation: Whereas more negatively prejudiced people showed greater overallocation of faces associated with negative stereotype-relevant traits, they showed less overallocation of faces associated with positive stereotype-relevant traits. These results support our normative fit hypothesis: In general, normative fit is better for faces with stereotypical features. Moreover, normative fit is enhanced for prejudiced individuals when these features are evaluatively congruent. Social categorization thus may be biased in itself.     

Biased information search in group decision making

Research has shown that people prefer supporting to conflicting information when making decisions. Whether this biased information search also occurs in group decision making was examined in three experiments. Experiment 1 indicated that groups as well as individuals prefer supporting information and that the strength of this bias depends on the distribution of the group members' initial decision preferences. The more group members had chosen the same alternative prior to the group discussion (group homogeneity), the more strongly the group preferred information supporting that alternative. Experiment 2 replicated these results with managers. Experiment 3 showed that the differences between homogeneous and heterogeneous groups reflect group-level processes. Higher commitment and confidence in homogeneous groups mediated this effect. Functional and dysfunctional aspects of biased information seeking in group decision making are discussed.     

A social categorisation approach to distributive justice

In this chapter, I put forward an approach to distributive justice in terms of categorisation processes. It is assumed that a hierarchical set of social categorisations determine the identity of those individuals or groups considered for an allocation in a given situation, and whether or how these potential recipients are subcategorised and differentiated for decisions on their relative entitlement. I review empirical evidence for the approach and its predictions that (1) the salience of a shared inclusive identity enhances perceptions of equal entitlement, whereas (2) perceptions of different entitlements are based on the perceived defining values of the relevant inclusive category. Following from either process, (3) people are more justice motivated when they identify with the relevant inclusive category. Further, (4) subgroup identities influence the representation of the inclusive categorisation and/or the target of one's justice concerns, and thus the meaning of justice.