Sequential effects in a two-choice serial reaction task

Twenty-four subjects performed a symbolic two-choice serial reaction task under four conditions. These were with a delay from previous response to onset of next stimulus of 100 millisec, 600 millisec., 2 sec., and a fourth condition of 2 sec. delay with verbal prediction of the next stimulus. A positive recency or repetition effect occurred at 100 millisec. delay where RTs to repeated stimuli were faster than RTs to alternate stimuli. At 600 millisec. this effect was still present, though much reduced. The 2 sec. delay gave a negative recency effect where RTs were slower to repeated than to alternate stimuli. This effect increased significantly with simultaneous prediction of the next stimulus. The verbal predictions themselves displayed negative recency. Run analysis of the four conditions revealed strking differences. These results emphasize the need for analysing the microstructure of choice RT situations and reveal deficiencies in present models.     

Immediate and delayed recognition of sequentially presented random shapes.

Two experiments tested whether short-term memory accounts for the recency effect observed with rapid sequential presentation of nonverbal stimuli. Four random shapes were presented sequentially (with no interstimulus interval) on each trial at rates of 150 msec, 250 msec, 500 msec, and 1,000 msec per stimulus. Subsequent recognition varied positively with exposure duration, ranging from 57% at 150 msec to 77% at 1,000 msec. Two serial position effects were observed: a slight decrease in recognition accuracy for the first stimulus in each sequence and a large increase in recognition for the last stimulus in each sequence. The recency effect was not altered by an intervening 30-sec delay, an intervening 30-sec copying task, or an intervening 30-sec copying and counting task. Since neither visual nor verbal distractors altered recognition accuracy, it was suggested that all shapes were processed directly into long-term memory storage. It also was hypothesized that long-term storage of a nonverbal stimulus requires identification of a distinctive feature of the stimulus and that this process may continue for a brief period after actual stimulus offset.     

Serial position effects in semantic memory: reconstructing the order of verses of hymns

Serial position effects (primacy and recency) have been consistently demonstrated in both short- and long-term episodic memory tasks. The search for corresponding effects in semantic memory tasks (e.g., reconstructing the order of U.S. presidents) has been confounded by factors such as differential exposure to stimuli. In the present study, the stimuli were six-verse hymns that would have been sung from the first to the last verse by churchgoers on numerous occasions. Participants were presented with the verses of each hymn in random order and were required to reconstruct the correct order. Primacy and recency effects were significantly more evident for churchgoers than for nonchurchgoers. Moreover, error gradients were steeper than chance for churchgoers but not for nonchurchgoers; in other words, churchgoers' errors were more likely to be close to the correct position than further away. These findings provide the first unequivocal demonstration of serial position effects in semantic memory.     

Serial position effects in 2-alternative forced choice recognition: Functional equivalence across visual and auditory modalities

Two experiments examined Ward, Avons, and Melling's (2005) proposition that the serial position function is task, rather than modality, dependent. Specifically, they proposed that for backward testing the 2-alternative forced-choice (2AFC) recognition paradigm is characterised by single-item recency irrespective of the modality of the stimulus presentation. In Experiment 1 the same nonword sequences, presented both visually or auditorily, produced qualitatively equivalent serial position functions with 2AFC testing. Forward testing produced a flat serial position function, while backward testing produced two-item recency in the absence of primacy. In order to rule out the possibility that the serial position functions for visual stimuli were the product of sub-vocal rehearsal, Experiment 2 employed articulatory suppression during the presentation phase. Serial position function equivalence was again observed together with a modest impairment in overall recognition rates. Taken together, these data are consistent with the Ward et al. proposition and further support the existence of a visual memory that can facilitate storage of visual-verbal material (e.g. Logie, Della Sella, Wynn, & Baddeley, 2000). However, the observation of two-item recency contradicts the original duplex account of single-item recency traditionally observed for backwards recognition testing of visual stimuli (Phillips & Christie, 1977).     

Short-term memory in the pigeon with presentation time precisely controlled

Delayed matching-to-sample was studied in the pigeon using a procedure which precisely controlled the presentation time of the sample stimulus. Experiments 1 and 2 revealed that (a) accuracy of matching increased as a negatively accelerated function of presentation time, (b) accuracy declined when an interstimulus interval was introduced between successive presentations of the sample stimulus, and (c) the rate at which accurate matching was restored after an interstimulus interval was greatest when the initial presentation of the sample was short and the interval was long. It was concluded that a theory of STM based on the growth and decay of trace strength could account adequately for all of these findings. Experiment 3 studied trace interaction by presenting two sample stimuli first in succession and then simultaneously for choice. Predictions from trace competition theory about the specific lengths of presentation of these stimuli at which choice of the second stimulus should be 50% or deviate systematically below 50% were not supported. It appears that a recency mechanism in addition to competition is necessary to explain trace interaction effects.     

Delayed temporal discrimination in pigeons: A comparison of two procedures

A within-subjects comparison was made of pigeons' performance on two temporal discrimination procedures that were signaled by differently colored keylight samples. During stimulus trials, a peck on the key displaying a slanted line was reinforced following short keylight samples, and a peck on the key displaying a horizontal line was reinforced following long keylight samples, regardless of the location of the stimuli on those two choice keys. During position trials, a peck on the left key was reinforced following short keylight samples and a peck on the right key was reinforced following long keylight samples, regardless of which line stimulus appeared on the correct key. Thus, on stimulus trials, the correct choice key could not be discriminated prior to the presentation of the test stimuli, whereas on position trials, the correct choice key could be discriminated during the presentation of the sample stimulus. During Phase 1, with a 0-s delay between sample and choice stimuli, discrimination learning was faster on position trials than on stimulus trials for all 4 birds. During Phase 2, 0-, 0.5-, and 1.0-s delays produced differential loss of stimulus control under the two tasks for 2 birds. Response patterns during the delay intervals provided some evidence for differential mediation of the two delayed discriminations. These between-task differences suggest that the same processes may not mediate performance in each.     

Visual distinctivenesscan enhance recency effects

Experimental efforts to meliorate the modality effect have included attempts to make the visual stimulus more distinctive. McDowd and Madigan (1991) failed to find an enhanced recency effect in serial recall when the last item was made more distinct in terms of its color. In an attempt to extend this finding, three experiments were conducted in which visual distinctiveness was manipulated in a different manner, by combining the dimensions of physical size and coloration (i.e., whether the stimuli were solid or outlined in relief). Contrary to previous findings, recency was enhanced when the size and coloration of the last item differed from the other items in the list, regardless of whether the “distinctive” item was larger or smaller than the remaining items. The findings are considered in light of other research that has failed to obtain a similar enhanced recency effect, and their implications for current theories of the modality effect are discussed.     

The role of item-specific information for the serial position curve in free recall

The serial position curve in free recall of a list of action phrases differs depending on whether the phrases were memorized by listening/reading (verbal task; VT) or by additionally enacting the denoted actions (subject-performed task; SPT). In VTs there is a clear primacy effect and a short recency effect. In SPTs there is no primacy effect but an extended recency effect. H. D. Zimmer, T. Helstrup, and J. Engelkamp (2000) assumed that SPTs provide excellent item-specific information, which leads to an automatic pop-out of the items presented last. In the present study, the authors assumed that good item-specific encoding generally enhances the recency effect and that it hinders rehearsal processes and thereby reduces the primacy effect. This assumption was confirmed. An item-specific orienting task leads to parallel serial position curves in VTs and SPTs with no primacy effect but a clear recency effect. Moreover, the same serial position effects were shown with nouns as learning material. An item-specific orienting task changes the classical U-shaped serial position curve with verbal material and leads to the disappearance of the primacy and the enhancement of the recency effect.     

Enhanced recency effects with changing-state and primary-linguistic stimuli

A number of explanations for the modality effect in immediate serial recall have been proposed. The auditory advantage for recall of recency items has been explained in terms of (1) the contributions of precategorical acoustic storage (PAS), (2) an advantage of changing-state over static stimuli, and (3) an advantage of primary-linguistic coding. Four experiments were conducted to evaluate these hypotheses. In the first, subjects viewed seven consecutive rectangles of different colors on a computer monitor. A small recency effect was obtained when the task was to recall the colors of the rectangles in order, with the size of the effect being independent of whether the rectangles remained stationary on the screen or moved in one of four directions. However, when the task was to recall the direction of movement of the rectangles, a larger recency effect was found. This pattern of results was interpreted as suggesting that recency effects are enhanced by changing-state stimulus information, but only when the changing-state information serves to identify the stimulus. Experiments 2 and 3 provided converging evidence by demonstrating an analogous recency advantage for changing-state visual stimuli that were somewhat different from those of Experiment 1. Experiment 4 demonstrated recency effects with synthesized speech stimuli that were substantially greater than were those found with the changing-state visual stimuli of the first three experiments. Implications of the results for the PAS, changing-state, and primary-linguistic hypotheses, as well as temporal-distinctiveness theories of recency, are discussed.     

Sequential effects in absolute judgments of loudness

The effects of preceding stimuli on the judgments of current stimuli were examined in a study using absolute judgments of loudness with feedback. It was found that the response on a given trial was dependent on the stimuli in the preceding sequence of at least five trials. Both assimilation and contrast effects were observed. The form of the dependency of a response on a prior stimulus was a function of the ordinal position of the stimulus in the preceding sequence of trials. The stimulus on the immediately preceding trial had an assimilative effect on the response and preceding stimuli two to five trials removed all showed a contrast effect on a given response. The extent to which these preceding stimuli contributed to the contrast effect was an increasing function of their recency. The reversal of the dependency of the response, from assimilation to the stimulus one trial back, to contrast with the stimuli two and more trials back, indicates a unique function of the immediately preceding stimulus in this task. Since there was a reduction in the variance of responses to those stimuli similar in value to the immediately preceding stimulus, it is proposed that the stimulus and feedback on the last trial were remembered and used asa standardin judging the presented stimulus. A model is presented in which it is assumed that the memory of the magnitude of the immediately preceding stimulus is contaminated in specified ways by prior stimuli in the series. The empirical findings of assimilation and contrastare expected consequences of the proposed memorial processes.     

Recency and suffix effects in serial recall of musical stimuli

Auditory presentation of verbal items leads to larger recency effects in recall than visual presentation. This enhanced recency can be eliminated if a stimulus suffix (an irrelevant sound) follows the last item. Four experiments tested the hypothesis that recency and suffix effects in serial recall result from a speech-specific process. It was demonstrated that serial recall of musical notes played on a piano exhibited substantial recency effects. These recency effects were reduced when the list items were followed by either a piano chord or the word start. However, a white-noise suffix had no effect on recency. This pattern of data is consistent with current work on auditory perception and places constraints on theories of recency and suffix effects.     

How pigeons discriminate the relative frequency of events.

This study examined how pigeons discriminate the relative frequencies of events when the events occur serially. In a discrete-trials procedure, 6 pigeons were shown one light nf times and then another nl times. Next, they received food for choosing the light that had occurred the least number of times during the sample. At issue were (a) how the discrimination was related to two variables, the difference between the frequencies of the two lights, D = nf - nl, and the total number of lights in the sample, T = nf + nl; and (b) whether a simple mathematical model of the discrimination process could account for the data. In contrast with models that assume that pigeons count the stimulus lights, engage in mental arithmetic on numerons, or remember the number of stimuli, the present model assumed only that the influence of a sample stimulus on choice increases linearly when the stimulus is presented, but decays exponentially when the stimulus is absent. The results showed that, overall, the pigeons discriminated the relative frequencies well. Their accuracy always increased with the absolute value of the difference D and, for D > 0, it decreased with T. Performance also showed clear recency, primacy, and contextual effects. The model accounted well for the major trends in the data.     

Serial position effects in visual short-term memory for words and abstract spatial patterns

Two experiments tested the effects of list postion, and retention-interval in recognition for two distinct stimulus categories in young adults. Stimulus categories were spatial abstract patterns and words presented on a computer screen. At short delay intervals recency effects predominates and at longer delay intervals a primacy effect predominates in both experiments, indicating similar basic memory processes producing the serial position functions for the two different categories of visual stimuli, but as length of retention-interval increases, memory for first list items improves for words and remains constant for abstract patterns. Recency functions are similar for both stimulus categories tested.     

Serial recall of two-voice lists: Implications for theories of auditory recency and suffix effects

Substantial recency effects are found in immediate serial recall of auditory items. These recency effects are greatly reduced when an irrelevant auditory stimulus (a stimulus suffix) is presented. A number of accounts that have been proposed to explain these phenomena assume that auditory items are susceptible to masking or overwriting in memory. Later items overwrite earlier items, leading to an advantage for the last item, unless it is masked by a suffix. This assumption is called into question by evidence that presenting list items in two voices has no beneficial effect in immediate serial recall. In addition, it is shown that suffix effects on both terminal and preterminal list items are influenced by the physical similarity of the suffix to the terminal item and not by the physical similarity of the suffix to preterminal items.     

Visual memory and stimulus repetition effects

Recent investigations of memory for randomly configured patterns indicate that visual memory can involve distinct short-term and long-term components. The appearance of a visual recency effect that is confined to the last-presented item is believed to result from the active visualization of this item during the retention interval. Studies of the retention of familiar visual information have also suggested that the short-term effects observed are a result of active visualization. In a review of these studies, however, we argue that the effects obtained with familiar visual information are not necessarily a result of active visualization and, indeed, may not involve anything other than long-term visual memory. For example, Rabbitt and Vyas (1979) observed a visual recency effect in a serial choice reaction time task involving familiar information. That this recency effect was confined to the final item accords with the results obtained with unfamiliar visual information. However, this choice reaction time task did not require subjects to remember previous stimuli, so it is unlikely that they actively visualized them. With the case for a distinct short-term visual memory currently resting on the recency effect interpreted as reflecting a process of active visualization, this result is especially important. In the second part of the present paper, we report a series of experiments that provides an understanding of the visual recency effect in the serial choice reaction time task. We conclude from these studies that this effect is not due to visualization or to a visual trace either decaying or being overwritten by a succeeding stimulus.     

Control of adolescents' arbitrary matching-to-sample by positive and negative stimulus relations.

In Experiment 1, four developmentally delayed adolescents were taught an A-B matching-to-sample task with nonidentical stimuli: given Sample A1, select Comparison B1; given A2, select B2. During nonreinforced test trials, appropriate matching occurred when B stimuli appeared as samples and A stimuli as comparisons, i.e., the sample and comparison functions were symmetrical (B-A matching). During A-B or B-A matching test trials in which familiar samples and correct comparisons were presented along with novel comparisons, the subjects selected the correct comparisons. In tests with familiar samples and both incorrect and novel comparisons, subjects selected the novel comparisons, demonstrating control by both positive ("matching") and negative ("nonmatching") stimulus relations in A-B and B-A arrays. In Experiment 2, 12 developmentally delayed subjects were taught a two-stage arbitrary-matching task (e.g., A-B, C-B matching). Test sessions showed sample-comparison symmetry (e.g., B-A, B-C matching) and derived sample-comparison relations (e.g., A-C, C-A matching) for 11 subjects. These subjects also demonstrated control by positive and negative stimulus relations in the derived relations.     

Recency effects in delayed recall of mouthed stimuli

Auditory presentation leads to greater recency effects in recall than does visual presentation. This phenomenon (the modality effect) is found in both free and serial recall and in both immediate and delayed recall. Silent mouthing of visually presented stimuli also leads to enhanced recency effects in immediate serial recall. Two experiments reported here extend the generality of the mouthing effect by demonstrating that enhanced recency effects of mouthed stimuli occur in delayed serial and free recall. These results are inconsistent with theories that attribute the modality effect to a purely auditory sensory memory.     

Mental imagery and the distinction between primary and secondary memory

Previous research has shown that the imageability of stimulus material affects the secondary memory (SM) component of free recall, but not the primary memory (PM) component, and that a negative recency effect is only observed for material of high imageability. It was found that interactive imagery instructions affected the SM component, but not the PM component; separative imagery instructions led to an increased PM component and a reduced SM component. A negative recency effect can be observed in an initial, delayed recall test. However, it is removed by imagery mnemonic instructions. This supports the idea that the negative recency effect is caused by the fact that subjects do not normally image the last few words presented in a free-recall task.     

Who Wants to go First? Order Effects Within a Series of Competitive Sales Presentations

This research uses organizational buyers to examine whether the order in which a sales presentation occurs within a series of competitive sales calls influences a buyer’s choice of the Market Leader and a similarly positioned Me-Too product. The Me-Too product is most successful when presented last—a recency effect. The Market Leader also fares better in the last position, but in addition, it is also chosen more often when it is presented first—a primacy effect. The salesperson for the Me-Too product is able to reduce the Market Leader’s primacy advantage by using an agenda selling strategy, in which the seller encourages the buyer to directly compare products and eliminate those that fail to meet minimum criteria.     

Recency and suffix effects in pictures as a function of recall method

Two studies compared recency and suffix effects in pictures. In Experiment 1, which used strict serial recall, the recall curve for the control condition fell sharply until the final position when it exhibited a small but significant amount of recency. No suffix effects were present. In Experiment 2, a modified free recall condition exhibited a U-shaped serial position curve and significant recency. Picture and graphic suffixes led to small, reliable end-of-sequence suffix effects, but spoken suffixes did not. Thus pictures appear to lead to recency and suffix effects similar to those produced by static visual alphanumeric stimuli when strict serial recall is used. With a modified free recall procedure, recency is enhanced and suffix effects appear. The implications of the results with pictures and of differences between the two recall procedures are discussed with respect to literature in the area on pictures (Cohen, 1972) and American Sign Language (Krakow & Hanson, 1985; Shand & Klima, 1981). Additionally, some new methods of defining and analyzing recency, which are also applicable to primacy, are proposed and used in the paper to bring out more clearly the effects present.