TOWARD AN UNDERSTANDING OF GENDER DIFFERENCES IN INFERRING SEXUAL INTEREST

Research has shown that, after brief opposite-gender interactions, men perceive women more sexually than women perceive men (e.g., Abbey, 1982 ). This study examined interpersonal perceptions following dyadic cross-gender interactions between unacquainted individuals. Of particular concern were perceptions of sexual traits, interaction qualities, and physical attractiveness. The influence of being gender schematic on sexual judgments was examined. The results provide further support for Abbey's finding that men oversexualize women following brief interactions but failed to support the hypothesized gender schema effects. Additional analyses suggest the presence of another gender difference in judging attraction. Women who rated their partners as physically attractive also attributed more positive qualities to their partner and the interaction. By contrast, men's ratings of women revealed more limited associations with perceived physical attractiveness. Results are discussed in terms of gender differences in judging sexual attraction, the correlates of physical attractiveness, and continuing efforts to explain oversexualization.     

Voice and interpersonal attraction

The present study examined the effects of voice and physical appearance on inter-personal attraction. Furthermore, the attributes of voice that enhance interpersonal attraction were investigated. In the first study the subjects were 25 female students from one university and the target persons were four male students from another university. The subjects rated attractiveness of voice and physical appearance, and the overall interpersonal attraction of the target persons. The attractiveness of voice and physical appearance had independent effects on interpersonal attraction. In the second study the subjects were 62 students (20 males, 42 females) from one university and the target persons were 16 students from another university (eight of each sex). The results of the first study were replicated. Bright, generous voices, low vocal pitch and a small range of vocal pitch increased interpersonal attraction.     

Sexual arousal and interpersonal evaluations

In an attempt to reconcile conflicting results concerning the effects of sexual arousal on interpersonal evaluations, hypotheses based on adaptation level, arousal-need gratification, and labeling of arousal explanations were tested. The variables of sexual arousal, technique of stimulus material presentation, physical attractiveness of the original stimulus female, and physical attractiveness of the final target person being judged were manipulated in a 2 × 2 × 2 × 2 design. A significant three-way interaction (Arousal × Stimulus Attractiveness × Target Attractiveness) obtained on all measures of interpersonal evaluation was interpreted as supporting a labeling of arousal explanation. It is suggested that subjects first interpret their arousal as being caused by their attraction toward the stimulus person. The characteristics of the stimulus person then become a factor used by subjects when they subsequently make judgments of target females. The adaptation-level and arousal-need gratification hypotheses were not supported.     

Social Comparisons of One's Own With Others' Attitudes Toward Casual and Responsible Sex1

College students perceive their risks for negative outcomes from sexual behavior as lower than that of their peers. We examined whether similar biases would occur when undergraduates rated their own, their close friends', and the typical college student's attitudes regarding casual sex and sexual responsibility. Participants rated their own attitudes relative to all others' as the least permissive and most sexually responsible. Close friends' attitudes were rated as less permissive and more responsible than the average college student's. Finally, individuals with unrestricted sociosexual orientations and men attributed more permissive and less sexually responsible attitudes to both themselves and close friends than did individuals with restricted sociosexual orientations and women. These latter effects were absent when rating the typical college student.     

The effects of attitudes toward feminism and perceived feminism on physical attractiveness ratings

The effects of perceived feminism of females and attitudes toward feminism of males on physical attractiveness ratings of female stimulus persons (SPs) were investigated, using two alternative hypotheses: first, SPs who are perceived as feminists would be rated as less attractive than SPs not perceived as feminists; second, profeminist males would rate profeminist women as more attractive than nonfeminist women, and vice versa for nonfeminist males. Seventy-six male college students responded to the Smith-Ferree-Miller questionnaire on attitudes toward feminism and then rated on an 8-point scale of attractiveness 6 photographs of female SPs which had been selected from a pretested sample of 18 photographs. Perceived feminism of the SPs in the photographs was manipulated by presenting the raters with four attitude statements, two of which related to feminism. Although there were no main effects for the two variables, significant interaction did occur, confirming the second (attitude similarity) hypothesis. A negative halo effect, as opposed to a belief in the unattractiveness of feminists, was offered as an explanation of the difference in results between this study and the Goldberg, Gottesdiener, and Abramson (1975) study.     

The effects of sexual permissiveness,target gender,subject gender,and attitude toward women on social perception: In search of the double standard

The sexual double standard, if held by perceivers, should result in more negative evaluations of sexually permissive females than males. Previous research on the double standard has generally ignored this normative issue, and has instead relied on self-report methods to measure personal sexual behavior and the stated limits of acceptable behavior for others. Male and female subjects, either liberal or traditional in their sex role attitudes, were exposed to a male or female target of one of four levels of sexual permissiveness. On most scales, representing a wide range of social judgments, there was no evidence of a sexual double standard. Limited evidence emerged in that male, but not female, subjects may have exhibited a double standard in their ratings of how sexual the target was. In addition, liberal males and traditional females rated female targets who had casual sex as less agreeable than comparable male targets. Despite the general absence of a double-standard effect, sexual permissiveness affected ratings such that more permissive targets were judged as less moral, less conventional, more assertive, more sexual, marginally more likable and less conforming. The findings are discussed in terms of the double standard, the effects of sexual permissiveness on social perception, and gender differences in perceiving sexuality.     

Effects of musically evoked affect on women's interpersonal attraction toward and perceptual judgments of physical attractiveness of men

In a between-subjects design, female subjects evaluated photographs of attractive and unattractive stimulus males while listening to positive affect-evoking rock music, negative affect-evoking avant-garde music, or no music at all. Consistent with previous research, subjects evaluated attractive stimulus males more positively than unattractive males on a variety of interpersonal judgment dimensions. Furthermore, subjects responded with more positive evaluations of personal character of, and attraction toward, stimulus persons in the rock music as compared to the avant-garde music condition. Finally, assessments of physical attractiveness were influenced by the music conditions, with stimulus persons judged of greater physical attractiveness in the rock as compared with the avant-garde music condition. The results are discussed in terms of extending the Byrne-Clore reinforcement-affect model of interpersonal attraction.     

Images of women in advertisements: Effects on attitudes related to sexual aggression

While the power of advertisements has long been known, investigations of sociocultural influences on sexual attitudes have been limited primarily to studies of sexually aggressive media. In this study we examined the effects on sexual attitudes of different portrayals of women in advertisements. Male and female white middle-class university students were exposed to one of three groups of advertisements. In one condition women were depicted as sex objects, in another in progressive or role-reversed roles, and a third condition comprised product oriented advertisements containing no human figures. Sexual attitudes were assessed using four subscales of Burt's Sexual Attitude Survey of 1980, a measure of attitudes believed to be rape-supportive, and conducive to sexual aggression against women. Before completing the Survey, subjects rated a series of advertisements on appeal and aesthetic dimensions. Whereas the product oriented advertisements were rated as more appealing than those featuring female figures, analyses showed that males exposed to the sex-object advertisements significantly more accepting of rape-supportive attitudes, and females exposed to the progressive female images were less accepting of such attitudes than were controls.     

The importance to males and females of physical attractiveness,earning potential,and expressiveness in initial attraction

In an experimental study, male and female university students were asked to indicate how attracted they were to an opposite gender stimulus person after being presented information about the person's physical attractiveness, earning potential, and expressiveness. As hypothesized, subjects were more attracted to a physically attractive person than to a physically unattractive person, more attracted to a person with high earning potential than to a person with low earning potential, and more attracted to a high-expressive person than to a low-expressive person. Of these three characteristics, physical attractiveness had the greatest effect on attraction. Contrary to sex role stereotypes, males and females were similarly affected by these partner characteristics. Gender differences, however, did emerge in the subjects' estimates of the effects of these characteristics on their attraction. Consistent with sex role stereotypes, males placed greater emphasis than females on physical attractiveness, and females placed greater emphasis than males on earning potential and expressiveness. The discrepancy between the experimental results and the subjects' perceptions of how the factors affected their attraction were interpreted to indicate that people may not be aware of what attracts them to another and may use “implicit causal theories” provided by the culture to explain their attraction responses.     

The effects of nonverbal cues on gender differences in perceptions of sexual intent

The effects of several nonverbal cues on perceptions of male and female stimulus persons' sexuality were examined. Based on the findings of Abbey (“Sex Differences in Attributions for Friendly Behavior: Do Males Misperceive Females' Friendliness?” Journal of Personality and Social Psychology, 1982, 42, 830–838) and other investigators, we hypothesized that in general males would attribute more sexuality to both male and female targets than would females. Furthermore, we hypothesized that males' and females' perceptions of sexual intent would be most divergent in situations in which the nonverbal cues were most ambiguous (e.g., causal touch, moderate interpersonal distance). To test this hypothesis, the effects of three nonverbalcues were examined: interpersonal distance, eye contact, and touch. Males rated female targets as more seductive, sexy, and promiscuous, and expressed more sexual attraction to the opposite-sexed target, than females did for both ambiguous and nonambiguous nonverbal cues. Males' ratings of the male targets' sexuality were higher than females' ratings in two of the three studies. Also, across the three studies both female and male subjects rated the female target higher than the male target on the sexual traits. The implications of these findings for future research are discussed.     

Losing Hair,Losing Points?: The Effects of Male Pattern Baldness on Social Impression Formation1

In the voluminous research on the psychology of physical appearance, the psychosocial effects of common male pattern baldness (MPB) have been largely neglected. The present experiment examined the influence of MPB on the initial social perceptions of men by both sexes. Eighteen pairs of photographic slides of balding and nonbalding control men were matched on the actual age, race, and other physical attributes of the men. In a first-impressions context, 54 men and 54 women rated these stimulus persons on seven dimensions of social perception. MPB caused generally less favorable initial impressions, including lower ratings of physical attractiveness, judgments of less desirable personal and interpersonal characteristics, and misperceptions of age. The moderating effects of perceivers' sex and age and stimulus persons' age were examined, mostly without consequence. The baldness stereotype was substantially attenuated when physical attractiveness was statistically controlled.     

Sexual aggression: perceptions of its likelihood of occurring and some correlates of self-admitted perpetration.

175 college undergraduate students completed a questionnaire which contained dating scenarios and questions designed to assess the participants' perceptions about the likelihood that sexual aggression would occur in the described dating situations and how justified sexual aggression would be in those situations. Also included were items to assess self-admitted sexual aggression, self-reported sexual victimization, attitudes toward certain affectionate behaviors, and enjoyment of several magazines including the "soft-core" sexually oriented publication Playboy. Analysis indicated that women made significantly higher estimates of the chances of sexual aggression occurring in the described dating situations. Relative to nonvictimized women, victimized women gave significantly higher estimates of the likelihood of sexual aggression and believed that sexual aggression was significantly more justified. Men rated sexual aggression as significantly more justified in a relationship in which the male had been paying all dating expenses relative to one in which dating expenses were shared. Women's ratings were not significantly different. Also, correlates of self-admitted male sexual aggression included greater rated enjoyment of Playboy magazine and less agreement with an item designed to measure attitudes toward physical affection.     

Perceptions of self-disclosers: Effects of sex and physical attractiveness1

Five experiments were conducted to study perceptions of self-disclosure by attractive and unattractive males and females. Results showed that highly disclosing females were preferred over females with medium or low self-disclosure when their self-disclosure was about a parental suicide or about sexual attitudes. Highly disclosing females were evaluated less favorably than females with medium self-disclosure when their self-disclosure was about aggressive feelings of competitiveness. Highly disclosing males were evaluated less favorably than males with medium and low self-disclosure on all disclosure topics. Disclosers with high physical attractiveness were evaluated more favorably than disclosers with low physical attractiveness, but there was considerable variation among subject populations.     

Beauty and the attributions of the beholder

Four studies used an attributional approach to examine interpersonal attraction. Underlying causal dimensions were predicted to influence differentially two components of attraction, dating and complimenting. In the first study, 24 subjects indicated whether they would date physically attractive stimulus persons. Complimenting was examined in the second and third studies, with 24 subjects rating the likelihood of complimenting attractive opposite-sex stimulus persons and 32 subjects rating the likelihood of complimenting same-sex stimulus persons. For these studies the reason for the stimulus person's attractiveness varied in controllability (volitional versus nonvolitional) and stability (temporary versus permanent). Consistent with predictions, controllability influenced likelihood of complimenting but not dating. In addition, compliments were more likely when the reason for attractiveness was unstable than when stable. Conversely, dating was more likely when attactiveness was stable than when unstable. However, stability had less influence on men responding to women than on either men responding to men or women responding to both sexes. Similar results were obtained in a fourth study in which 56 subjects recalled incidents where they complimented or dated others for their physical attractiveness.     

Does Human Facial Attractiveness Honestly Advertise Health? Longitudinal Data on an Evolutionary Question

Inspired by the evolutionary conjecture that sexually selected traits function as indicators of pathogen resistance in animals and humans, we examined the notion that human facial attractiveness provides evidence of health. Using photos of 164 males and 169 females in late adolescence and health data on these individuals in adolescence, middle adulthood, and later adulthood, we found that adolescent facial attractiveness was unrelated to adolescent health for either males or females, and was not predictive of health at the later times. We also asked raters to guess the health of each stimulus person from his or her photo. Relatively attractive stimulus persons were mistakenly rated as healthier than their peers. The correlation between perceived health and medically assessed health increased when attractiveness was statistically controlled, which implies that attractiveness suppressed the accurate recognition of health. These findings may have important implications for evolutionary models.     

Gender differences in beliefs about the causes of male and female sexual desire

Little is known about the beliefs men and women have about the causes of sexual desire, despite the interpersonal and individual significance of those beliefs. Participants in this study received a definition of sexual desire and answered a set of free-response questions exploring their beliefs about the causal antecedents of male and female sexual desire. The results indicated that more women than men view female (and male) sexual desire as caused by external factors. In addition, both men and women believe that male and female sexual desire have different causes: intraindividual and erotic environmental factors are believed to cause male sexual desire, but interpersonal and romantic environmental factors are believed to cause female sexual desire. Although both men and women view physical attractiveness and overall personality as sexually desirable male and female characteristics, women, but not men, view femininity as a sexually desirable female characteristic, and men, but not women, view social and financial power or status as a sexually desirable male attribute.     

The relationship between self‐perception of physical attractiveness and sexual bullying in early adolescence

The relationship between self‐perception of physical attractiveness and four measures of sexual bullying behavior (victimization, perpetration, having friends who sexually bully, and observation of sexual bullying among peers at school) was examined in a sample of 396 middle school age students. Students who perceived themselves to be more physically attractive than their peers reported sexually bullying others more, being sexually bullied by others more, observing more sexual bullying, and having more friends who sexually bully others than did students who perceived themselves as average looking. In addition, males who perceived themselves to be less physically attractive than their peers reported being victimized more and reported observing more sexual bullying in the school environment. These findings highlight the importance of physical attractiveness in the early initiation of sexual harassment. Implications for future research and interventions with early adolescents are discussed. Aggr. Behav. 36:271–281, 2010. © 2010 Wiley‐Liss, Inc.     

Inferring sexual interest from behavioral cues: Effects of gender and sexually relevant attitudes

Research has found that men impute more sexual meaning to others' behavior than do women. However, little research has examined the possibility that men and women share perceptions of the sexual connotativeness of certain behaviors but diverge in their perceptions of other behaviors. In Study 1, 162 male and 186 female undergraduates, predominantly Caucasian, rated the degree to which each of 27 behaviors of male and female targets connoted a desire for sexual intercourse. Multivariate analyses of variance revealed that, whereas men perceived all but two of the female target behaviors more sexually than women, men and women differed in their perceptions of the sexual connotativeness of only about half of the male target behaviors. A factor analysis revealed three factors for both male and female target behaviors, reflecting mundane dating behaviors, romantic behaviors, and sexual behaviors. Relative to women, men perceived only the mundane dating behaviors more sexually, although regression analyses showed these effects to be moderated by subjects' attitudes toward women. Study 2 examined the extent to which sexually relevant attitudes (e.g., sex role stereotyping, adversarial sexual beliefs, and rape myth acceptance) moderate subjects' perceptions of the sexual connotativeness of the behaviors. Men, particularly those who endorsed traditional, sexually relevant attitudes, were more likely than women to impute sexual meaning to the behaviors. The implications of this for dating situations are discussed.The author wishes to thank Mark Leary and two anonymous reviewers for their comments and suggestions on earlier versions of this article.     

The Effects of Training on Perceptions of Sexual Harassment Allegations

This study of 176 college juniors examined the effects of respondent gender and sexual harassment training on the perceptions of what constitutes sexual harassment in the workplace. Variation in these perceptions, due to severity of the sexually oriented behavior, was also examined. Regardless of the subject's gender, individuals who 6 weeks earlier had seen a training film about sexual harassment rated severe sexually oriented work behaviors as more harassing than did individuals who had not seen the film. Additionally, males who had not seen the film rated ambiguous sexually oriented behaviors as less harassing than did males and females who had seen the film, and as less harassing than females who had not seen the film. Implications for the importance of training in addressing sexual harassment are discussed.     

The Effects of Clothing and Dyad Sex Composition on Perceptions of Sexual Intent: Do Women and Men Evaluate These Cues Differently1

The effects of clothing revealingness and dyad-sex composition on perceptions of male- and female-stimulus persons' sexuality were examined. Based on Abbey's (1982) findings, we hypothesized that men would attribute more sexuality to both male and female targets than women would. Furthermore, we predicted that the difference between men's and women's sexuality ratings would be most divergent when a male-female dyad was presented and when the female stimulus person wore revealing clothing. A laboratory study was conducted in which subjects viewed a photograph of two students in a classroom. As predicted, male subjects rated female targets as more sexy and seductive than did female subjects. Also as predicted, female targets who wore revealing clothing were rated as more sexy and seductive than those wearing nonrevealing clothing. Female targets were rated higher on sexual traits regardless of the gender of their partner. Men did not consistently perceive male stimulus persons more sexually than women did. Finally, both female and male targets were perceived as more kind and warm when they wore nonrevealing clothing. The implications of these findings for person perception and date rape research are described.