Social differentiation and social originality

In this article we have presented a theoretical outline and a body of empirical work relating to the processes of social differentiation and social originality. If, in a competition, someone else seems to possess a decisive advantage or if mere comparison with this other person constitutes a threat to social identity, there are signs, in given conditions, of a tendency to differentiate oneself from the other, to be different or to do something else, to invent new criteria of being or doing with others or to combine accepted criteria in an original way. In other words, one tends to give proof of originality or, to use a Darwinian metaphor, to occupy ‘vacant places’. Doubtless the strategies described here only apply to certain social systems in which the visibility of the agent is an important social value and in which comparison may pose a threat to that identity. The restoring of identity by way of the search for otherness merits the attention of social psychology. But originality is not necessarily accepted or not necessarily immediately. Innovation may take time, may necessitate the creation of schismatic groups and the waging of battles for recognition, etc. We give a brief account of observations made with regard to groups of children in summer camps, laboratory experiments and the results of surveys in the scientific and artistic communities which fit into our theoretical framework. It will not be difficult for the reader to see that this article is a first step in a direction which, in our eyes, holds out a great deal of promise.     

Social influence: The role of originality

Two experiments investigated the role of message originality vs. conventionality in social influence. It was hypothesized that subjects would generate more original proposals when confronted with a minority advocating an original viewpoint than when confronted with a conventional minority proposal or with an original majority proposal. In the first experiment, subjects exposed to an original minority paired with a conventional majority produced a wider range and more original proposals than those exposed either to a conventional minority paired with a conventional majority or to a majority source only. The second experiment further demonstrated that the original message induced creative processing only when attributed to a minority source but not when attributed to a majority source. It also showed that the original minority elicited creative processing mainly when paired with a conventional majority, but not when paired with a majority advocating an equally original position. Findings are interpreted in the frame of Nemeth's (1986) minority influence theory.     

Evidence for a curvilinear relationship between complexity and originality

The present study tested the hypothesis of a curvilinear relationship between preference for complexity and each of two components of creativity—originality and fluency—for four complexity levels within the upper half of the complexity distribution The hypothesis was based on an interpretation of extremely high complexity levels as emphasizing rejection of conventionality more than fondness for novelty and tolerance of ambiguity The results not only supported the main hypothesis of a curvilinear relationship but also suggested that originality and fluency declined beyond the second level of complexity studied. Question is cast on the assumption that increasing complexity is necessarily productive of increasing creativity Lastly, the results were interpreted as also being consistent with Berlyne's (1967) hypothesis that moderate increases in arousal are most conducive to learning     

Person-oriented profiles of originality and fluency in divergent thinking responses

Researchers often use divergent thinking tasks to assess creative potential and find a positive inter-individual relation between fluency and originality. But are there different within-person patterns of originality and fluency? Study 1: undergraduates completed an alternate uses task and the NEO-FFI. Three profiles emerged: (1) low originality and fluency; (2) above average originality, moderate fluency; and (3) average originality, high fluency. Study 2: high school students completed a divergent thinking task and 10 facets of the IPIP NEO-PI. Four profiles emerged: (1) average originality, moderate fluency; (2) above average originality, high fluency; (3) low originality and fluency; and (4) high originality, low fluency. Profile differences in personality and maximum originality, and implications of these findings are discussed.     

Comparative study of verbal originality in deaf and hearing children.

Verbal originality scores were obtained from Onomatopoeia and Images, Form 1B, given to 181 deaf and 236 hearing Ss aged 10 to 19 yr. The hearing Ss scored significantly higher than the deaf Ss. Significant main effects for age were found but not for sex. The only significant interaction was found for hearing status and age. Deaf Ss became more productive as age increased, while performance of hearing Ss relative to age fluctuated.     

The effects of positive and negative feedback and reward on originality

Forty subjects participated in a remote associates verbal learning task. Subjects were assigned to reward or feedback and positive or negative conditions in a 2 × 2 factorial design. Subjects in the various groups performed at significantly different levels with the positive reward group producing the most remote associates, folllowed, respectively, by the negative feedback, negative reward, and positive feedback groups. It was suggested that rewarding remote assocites results in relatively flat associative gradients, wherein the subject has ready access to all associates. Conversely, punishing common associates produces emotionality which reduces the response probability of remote associates, thus producing a relatively steep associative gradient. Extrapolations to Mednick's theory of creativity were made, suggesting that creativity is under environmental control.     

Tradition and originality in the transference: a Coleridgean commentary

Abstract :  Some of S.T. Coleridge's observations about ' the mind's self-experience of itself ' and the nature of faith and trust are discussed in relation to the implicit tensions between 'tradition' (formal structure, received wisdom) and 'originality' (creativity, individuation), especially in the transference. The existential doubts of some analysands may undermine their confidence that their integrity will be fostered by the analytic relationship: so instead the trappings of 'tradition' (e.g. in the case of a trainee the assumption of a professionally endorsed status) may be appropriated as a spurious substitute for 'originality'.
It is argued that an anticipatory 'faith', albeit initially rather cerebral, may be necessary to sustain the analytic endeavour until a more intimate, heartfelt 'trust' can release the potential for individuation. Further consideration is given to the 'analytic attitude' that might best facilitate this process, and to how sensitivity to these dynamics may inform one's reading of the transference.     

The instructional enhancement of the flexibility and originality scores of divergent thinking tests

This investigation was conducted to examine the effects of insturctions designed to enhance ideational origianlity and flexibility, and to test the prediction that flexibility is functionally related to originality. Twenty-nine adolescents received three divergent thinking tests with conventional (inexplicit) instructions, one test with explicit originality instructions, and one test with explicit flexbility instructions. Contrary to expection, results indicated that originality scores were low when the adolescents were given the explicit flexiibility instructions. This suggests that flexibility does not facilitate originality. However, the explicit originality instructions did elicit the highest originality scores, and the explicit flexibility instructions elicited the highest flexibility scores.     

A comparison of statistical infrequency and subjective judgment as criteria in the measurement of originality

The Alternate Uses test was administered to a sample of 60 college students. Three different criteria of originality were used in scoring: subjective judgment, statistical infrequency, and random numbers. Correlations among the three methods exceeded .67 (p < .01). The explanation for this finding is that the originality scores are strongly influenced by the number of responses (i.e., ideational fluency). Because the total originality score is based on a sum of the originality weightings for each response, individuals who give many responses are more likely to get high originality scores. Further analysis demonstrated that the subjective and statistical infrequency scoring techniques are not correlated when ideational fluency is controlled. Implications for the measurement of originality are discussed.