Protection motivation and self-efficacy: A revised theory of fear appeals and attitude change

The effects of fear appeals on persuasion were investigated in a factorial experiment that was designed to test a combined model of protection motivation theory and self-efficacy theory. As predicted, the probability of a threat's occurrence and the effectiveness of a coping response both had positive main effects on intentions to adopt a recommended preventive health behavior. More importantly, the findings provided support for self-efficacy expectancy as a fourth component of protection motivation theory: Self-efficacy had a direct influence on intentions and interacted with two other variables of protection motivation theory. The interaction effect was interpreted in terms of two new decision-making strategies that people use when confronted with a fear appeal: a precaution strategy and a hyperdefensiveness strategy. In addition, the results replicated previous findings on the relationship between self-efficacy expectancy and outcome expectancy. A model incorporating protection motivation theory and self-efficacy theory is presented as a possible general model of attitude change.     

Hope of success and fear of failure components of Mehrabian's scales of resultant achievement motivation

This report is concerned with the factor structure and psychometric properties of the nonprojective Male and Female scales of Resultant Achievement Motivation (RAM) developed by Mehrabian (Educational and Psychological Measurement, 1968, 28, 493–503). The 26-item self-report scales along with Mandler and Sarason's (Journal of Abnormal and Social Psychology, 1952, 47, 166–173) Test Anxiety Questionnaire (TAQ) were administered to 237 males and 225 females in Experiment 1. Unrestricted maximum likelihood factor analyses of the RAM scales revealed four primary factors for each version. Since the first two factors from both analyses resembled measures of Hope of Success and Fear of Failure, two strategies for improving the scales were adopted, both of which eliminated the items loading on factors III and IV. One strategy involved adding the indexes of Hope of Success and Fear of Failure, while the other involved finding their difference. Construct validity coefficients were computed for the 26-item full scales, and the RAM measures formed using the above strategies with student grade point average and TAQ scores as the criterion variables. In Experiment 2, the appropriate RAM scale and the TAQ were administered to 30 males and 38 females. Construct validity coefficients were computed in this cross validation sample with the three RAM measures as predictors and with TAQ scores and student achievement in a course in Social/Personality Psychology as the criterion variables. The three RAM measures were used to predict the performance of 16 males who worked at a common laboratory task (anagrams) in Experiment 3. The results of all three experiments indicate the Hope of Success minus Fear of Failure measure to be the best measure of RAM from a theoretical, psychometric, and pragmatic point of view.     

Generality of persistence: The role of stimulus and response factors in persistence to punishment

Previous research has shown that intermittent punishment of a response increases its persistence to continuous punishment and that intermittent punishment training in one situation produces persistence to continuous punishment in other situations. Experiment 1 showed that as long as the instrumental response and punishing stimulus were held constant from intermittent to continuous punishment marked differences between these situations had no decremental effect on persistence. Experiment 2 showed that intermittent punishment training of one response resulted in substantial persistence to continuous punishment of a different and apparently incompatible response and that such response change had no more than a marginal effect on persistence. The results were seen as requiring some revision to the traditional conditioning-model interpretation of persistence to punishment.     

Dextroamphetamine and measures of intelligence

A sample of 320 male high school students was drawn on the basis of their neuroticism and extraversion scores from a population of 2500 students. By following a 4 × 4 randomized block design (replicated 20 times) an attempt was made to study the effects of dextroamphetamine on the test scores of fluid and crystallized intelligence of high school children. The study lends support to the hypothesis that the drug will have a differetial effect on the test scores of fluid and crystallized intelligence.     

Selective attention and the breadth of learning: A developmental study

Nursery school and second-grade subjects were trained on an optional intradimensional/extradimensional shift task with (1) no overtraining, (2) overtraining on the initial problem only, (3) overtraining on the shift problem only, or (4) overtraining on both the initial and the shift problems. Predictions concerning the effects of age and training conditions on the type of solution and the breadth of learning for the shift problem were derived from selective attention theory. However, the results were not consistent with the one-look assumption of such models. Instead, a multiple-look theory in which the breadth of attention varies with task demands seems most tenable.     

The retrieval of sentences from memory: A speed-accuracy study

A speed-accuracy tradeoff method was used to study the retrieval dynamics for recognition memory of parts of sentences. All sentences contained a subject, verb, object, location, and time. Recognition accuracy increased from chance at a processing time of about 0.5 sec to asymptotic accuracy at about 3 sec. The asymptotic accuracy levels for subject-verb, subject-object or verb-object recognition probes exceeded those of pair probes containing times or locations. This result suggests that the former may be more closely associated in semantic memory. The only difference among speed-accuracy curves was in asymptotic accuracy. The chance intercept and the rate of increase in accuracy were similar for all pair probes. A second finding was that the speed-accuracy curves for triple probes (e.g., subject-verb-object) were virtually identical to those of the comparable pair probes. These results appear to contradict a serial search hypothesis for the access of information from semantic memory. They support a parallel, direct-access hypothesis.     

The use of the cumulative rehearsal strategy: A developmental study

This study was designed to address two issues: (1) At what age do children spontaneously use a cumulative rehearsal strategy; and (2) What effect does the use of the strategy have on their performance?Twenty-eight children at each of five grade levels (nursery, kindergarten, 1, 3, and 5) were tested in a serial-position recall task. Stimuli were pictures of common objects and animals whose labels were one or two syllables in length. Following testing, the children were asked to report the memory strategy they had used.The assumption was made that children who were using a cumulative rehearsal strategy would perform better on series of one-syllable items than on series of two-syllable items. As predicted, nursery, kindergarten, and first-grade subjects correctly recalled as many two-syllable as one-syllable items: Both third- and fifth-graders recalled significantly more one-syllable than two-syllable items. Results indicated that (1) young children do not spontaneously use a cumulative rehearsal strategy until after first grade, and (2) the use of rehearsal did not facilitate overall performance of the rehearsers relative to the nonrehearsers at any grade level. Results are discussed in terms of their theoretical implications for the study of memory development.     

Alexia without agraphia: An experimental case study

A 51-year-old right-handed male experienced reading difficulty and an upper right visual field cut after a head injury. The patient's letter naming was impaired and word naming was painstakingly slow. Words were decoded in a letter by letter sequence and performance varied directly with word length. Apart from his reading difficulties the patient was linguistically competent. He was sensitive to manipulations of word frequency and orthographic regularity. He wrote spontaneously and could identify the written counterpart to a spoken word with relative ease. Computerized axial tomography revealed damage to the posterior temporal-parietal region of the left hemisphere.     

Parental antecedents of need for approval—A longitudinal study

The present study examined the antecedents of the two components of need for approval (the approach component and the avoidance component) on a longitudinal basis. The subjects were approximately 31 years old and were the children of the original mothers interviewed by Sears et al. (1957) 25 years earlier. For females, the approach component of need for approval was found to be positively related to the mothers' use of the withdrawal of the love and the avoidance component was negatively related to mothers' encouragement of their daughters to fight back (reinforcement of cross-gender behavior). No significant results were found for males. It was suggested that use of withdrawal of love enhances fear of rejection and increases the girl's need for approval. It was further argued that reinforcement of cross-gender behavior teaches the girl to behave according to her own interests rather than according to others' expectations. Possible explanations are offered as to why no significant results were found for males.     

Father identification,achievement, and occupational behavior of rural youth: 10-year follow-up

Males from rural economically deprived school districts, who had previously been surveyed as high school seniors, again 1 year after graduation, and again 5 years after graduation, were surveyed a fourth and final time 10 years after high school graduation concerning their occupational status and aspirations, their marital status, their spouses' educational and occupational achievements, the importance of life roles, and their occupational and personal satisfactions. In the original study the participants had been divided into two groups, low-identification males (LIM) and high-identification males (HIM) based on independent evaluators' judgments of the adequacy of their fathers as identification models. Each group's responses to the survey were compared. The results indicate that there were no statistically significant differences between the two groups on the variables of optimism about the future, spouses' occupational achievements, role importance, occupational satisfaction, and personal satisfaction. There were statistically significant differences on the variables of occupational status, occupational aspirations, educational achievements, educational plans, marital status, and spouses' educational achievements. The results are discussed in the context of the three previous surveys. Over the 10-year period the occupational and educational achievements and aspirations have been significantly higher for the HIM group than for the LIM group. Equally consistent is the finding that over the 10-year period there has been no differences between the two groups in satisfaction with status.     

A longitudinal study of sentence context effects in second-grade children: Tests of an interactive-compensatory model

During the first half of the school year and at the end of the school year second-grade children (mean age: 7 years, 4 months at the first testing) completed a task in which they read words preceded by either a congruous sentence context, an incongruous sentence context, or a neutral context. Prior to the first testing, each child was given practice at recognizing one-half of the words in isolation. Word difficulty was varied orthogonally with practice and context condition. The effect of context on reading times decreased with development and practice, and increased with word difficulty. The results were interpreted as supporting an interactive-compensatory model of the development of reading fluency.     

A developmental study of the role of word order in comprehending Hebrew

Monolingual Hebrew-speaking subjects, 3, 4, 5, 6, 7, and 11 years old, as well as adults, were asked to interpret utterances consisting of two nouns and a verb. Some utterances included only word order cues while others included direct object marker and subject-verb gender agreement cues. Even though Hebrew word order is relatively free, when subjects used word order as an interpretive cue they generally assigned sentence relations according to the dominant SVO order of modern Hebrew. This trend was less strong for the interpretations of NNV utterances than of NVN and VNN utterances. There was no evidence of a developmental sequence for word order strategies. In addition, there was no evidence that word order, for any age group, was necessarily a dominant cue for assigning sentence relations when other linguistic information was available.     

The opponent-process theory of motivation: VIII. Quantitative and qualitative manipulations of food both modulate adjunctive behavior

The present studies extend the opponent-process theory of acquired motivation to the schedule-induced polydipsia paradigm and more generally to adjunctive behavior. The theory suggests that manipulations of the quality and the size of the pellet presented on an intermittent schedule should be important modulators of polydipsia. In Experiment 1, presenting animals with preferred, less preferred, or least preferred food pellets on a fixed-time 120-sec schedule resulted in progressively lower levels of water intake. In Experiment 2, the quality and size of the pellet were manipulated factorially. These variables were found to interact in the control of both the development and maintenance of schedule-induced drinking. Thus, predictions from the opponent-process theory were supported by these findings.     

Selective attention and the processing of integral and nonintegral dimensions: A developmental study

In two experiments, first- and fourth-grade subjects (age 6 and 9 years) performed a speeded card-sorting task with either integral or nonintegral dimensions. The dimensions were so arranged that subjects sorted on three types of task: (1) single dimension, (2) correlated dimensions, and (3) orthogonal dimensions. Results of the first experiment indicate that both first- and fourth-grade subjects sorted integral dimensions in a manner not qualitatively different from that of the adult (Garner & Felfoldy, Cognitive Psychology, 1970, 1, 225–241). In comparison with single-dimension tasks, performance was facilitated on the correlated-dimensions tasks and interference was observed on the orthogonal-dimensions tasks. Performances with nonintegral dimensions revealed an age-related processing difference. Fourth graders sorted nonintegral dimensions like the adult; no differences in performance were observed between the tasks. In contrast, first-graders sorted nonintegral dimensions as if they were integral. Interference was consistently observed on orthogonal-dimensions tasks. On correlated-dimensions tasks, interference was observed on easy tasks and redundancy facilitated difficult tasks. In the second experiment, first graders showed consistent facilitation on the correlated-dimensions task; all other results were indentical to those of Experiment I. The results were interpreted as consistent with perceptual learning theory (Gibson, Principles of perceptual learning and development. New York: Appleton-Century-Crofts, 1969).     

Moral cognition and moral action: A theoretical perspective

Considerable theoretical work has been done in the area of moral reasoning. However, little conceptual thinking has been done about the relations between moral cognition and moral action. As a result, empirical research in this area has been unsystematic and difficult to interpret. A theoretical model, the Self Model, is proposed here, starting from the assumption that moral reasons are functionally related to action. First, a concept of cognitive motivation is presented as necessary for any cognitive account of morality. Two cognitive approaches to moral conduct, Piaget's and Haan's, are then discussed in their positive contributions and in their limitations. The Self Model is finally described through a set of empirically testable propositions. Its major theoretical characteristics are: it is cognitive, recognizing as the central function of human cognition the appraisal of truth; it acknowledges a basic duality of motivation, but stresses the normative pull of cognitive motivation; it is developmental; it uses the self as the central explanatory concept, establishing both the sense of personal responsibility and the dynamism of self-consistency.     

Perceived causality for success in occupations

A representative group of occupations was examined within an attributional framework, utilizing the concept of perceived causality for success. Specifically, it was hypothesized that (1) success in different types of occupations would be attributed to different causes, (2) the causal attributions of incumbents would differ from those of nonincumbents, (3) standard occupational categories could be derived on the basis of perceived causality for success, and (4) perceived causality for success could be used as a basis for generating a circular ordering of occupations.Holland's (1973) occupational classification was used as a basis for categorization. College students, as well as six types of occupational incumbents, were administered a questionnaire in which they attributed causality for success in 35 occupations. The results supported the first three hypotheses and also revealed some systematic relationships between causes and between perceived causality for success and occupational prestige.