The Theory of Emotions in Marketing

To determine whether a theory of emotions in marketing is needed, this article assesses the current theoretical status of emotions in marketing. The theoretical propositions and the characteristics of four major theories of emotions borrowed from psychology, as well as five marketing accounts for emotions are reviewed. The characteristics of emotions in marketing are specified and compared with the characteristics of emotions as seen by psychology. The article ends with four theoretical proposals on directions for future development of a theory of emotions in marketing.     

Emotion Beliefs,Emotion Regulation,and Emotional Experiences in Daily Life

One potential factor that could influence how individuals with at least moderate symptoms of depression cope with upsetting events in their daily lives is the beliefs that these individuals hold about whether emotions are malleable or fixed. The current study adopted an experience sampling approach to examine how the beliefs about emotion’s malleability related to daily positive and negative affect and daily emotion regulation efforts among individuals with at least moderate symptoms of depression (N = 84). Results demonstrated that individuals having at least moderate symptoms of depression who held more malleable beliefs about emotions reported decreased negative affect both overall during the day and specifically in response to daily upsetting events. Additionally, these individuals who held more malleable beliefs about their emotions also reported more daily use of cognitive reappraisal to regulate their emotions in response to upsetting daily events. Results from the current study extend previous work examining the relationship between emotion malleability beliefs, emotional experiences, and emotion regulation to examine these relationships in people who are moderately depressed as they navigate the emotional landscape of their daily lives.     

当今情绪研究视角中的阿诺德情绪理论

阿诺德情绪理论的广度和深度及其对当今情绪研究的诸多问题所提供的智慧与启发,有待情绪研究者重新审视。在当今情绪研究领域,阿诺德情绪理论依然具有强大的生命力和影响力。该文综合相关文献和个人的理解,对阿诺德情绪理论中的一些我国读者未尽其详的论题及其对当今情绪研究的影响作概要述评     

The time course of positive and negative emotion in dysphoria

Prior research has demonstrated attenuated reactivity to positive stimuli among depressed and dysphoric individuals, and inconsistent evidence regarding attenuated reactivity to negative stimuli. However, such research has measured experiential reactivity to emotion stimuli in one static moment, which may obscure important information regarding the time course and dynamics of emotion. The current study employed continuous measurement of experiential emotion during and following the presentation of emotion eliciting film clips. Results revealed that dysphoric individuals (n = 16), as compared to nondysphoric controls (n = 31), were equally responsive to positive and negative film clips in terms of peak reactivity during and following the clip. The most striking difference between groups was that dysphoric individuals showed a shortened time course of positive emotion. These emotion dynamics suggest that perhaps the most important aspect of positive emotion regulation in the context of depressed mood is not the inability to initially react to a positive experience, but rather the inability to maintain positive emotion. Possible underlying mechanisms of positive emotion regulation are discussed, and implications for intervention are highlighted.     

具身的情绪：情绪研究的新范式

在计算机隐喻的影响下,认知加工情绪理论成为现代情绪理论的主要支柱。计算机隐喻陷入困境后,具身认知的观点逐渐被人们接纳,具身认知在情绪研究中的应用——具身的情绪可以解除情绪研究的传统局限,摆脱情绪非心即身的两难选择,从而开启了情绪研究的新范式。     

3～5岁儿童情绪能力的年龄特征、发展趋势和性别差异的研究

本研究采用测验法和问卷法,考察了150名3～5岁儿童的情绪能力的年龄特征、发展趋势和性别差异。结果表明:(1)3～4岁幼儿的情绪理解能力有显著变化,对积极情绪的理解要高于对消极情绪的理解,女孩推测他人情绪状态的能力高于同龄男孩;(2)幼儿能够运用多种策略来应对同伴之间的冲突情境,使用频率最高的策略是建构性策略,其次是回避和情绪释放策略,最后是破坏性策略;(3)幼儿的情绪观点采择能力能够预测情绪调节的发展。     

Family expressiveness and parental emotion coaching: their role in children's emotion regulation and aggression

In this study, we explored the relations between positive and negative family expressiveness, parental emotion coaching, child emotion regulation, and child aggression. The sample included 120 fourth-grade children and their mothers. Mothers completed the Emotion Regulation Checklist, the Family Expressiveness Questionnaire, and a portion of the meta-emotion interview to assess their awareness and acceptance of, and instruction in managing their child's anger and sadness (3 dimensions of parental emotion coaching). Teachers rated each child's aggression and completed the Emotion Regulation Checklist for each child. The 3 dimensions of parental emotion coaching and positive and negative family expressiveness were not directly related to child aggression. However, both negative family expressiveness and the mother's acceptance of the child's negative emotions were indirectly related to child aggression through the child's emotion regulation.     

Children Expressing Mixed Emotion in a Nonsocial Context

Abstract

Efforts to demonstrate children’s ability to report experiencing mixed emotions have typically used an allocentric approach, asking children to report on emotions of other individuals in response to stories or movie clips demonstrating social themes. In contrast, literature examining children’s personal experiencing and understanding of their own mixed emotions, typified as an egocentric approach, in nonsocial situations remains underdeveloped. The current study examined the development of children’s reported understanding and experience of mixed emotions egocentrically. By examining a nonsocial context, this investigation extends existing gender- and age-related research on expressing egocentric mixed emotion. Using a computerized game with a disappointing wins paradigm, egocentric mixed emotional experience was elicited in 142 children (80 boys, 62 girls) aged 6 to 12?years. Results revealed that age, but not gender, was a statistically significant predictor of expressing egocentric mixed emotion experience and understanding. When studying mixed emotion development in a nonsocial context, gender did not contribute to differences in child reports. A significant positive relationship between egocentric mixed emotion experiencing and understanding also emerged. These findings contribute to our understanding of children’s emotion development and offer future directions for examining the broad domain of nonsocial contexts in youth expression of mixed emotions.     

“情绪工作”研究概况

从情绪工作的表述,情绪工作概念的提出及其发展,情绪工作的维度、测量、前因变量、策略、后果变量和机制等方面对国外研究进行了介绍,并在此基础上,指出未来的研究除了继续探讨与情绪工作相关的基础理论问题外,重点应该探讨如何把情绪工作融入人力资源管理实践     

青少年与成人不同情绪刺激调节效应的差异

旨在探究增强调节和减弱调节调节效应量的年龄差异。通过两个实验系统考察青少年和成人对不同情绪刺激使用不同调节策略时,调节效应的差异。实验一采用“情绪反应性—调节图片任务（REAR-I Task）”考察了35名青少年和35名成人情绪调节的效应量。实验二进一步对情绪图片的唤醒度进行分组（高唤醒/低唤醒）,考察了59名青少年和59名成人情绪调节的效应量。结果验证了研究假设：整体而言,对不同效价和唤醒度情绪刺激采用增强调节或减弱调节时,成人的调节效应量均大于青少年,对正性情绪的减弱调节方面尤为明显。     

Positive Emotional Experiences in Scottish and Italian Young Adults: a Diary Study

This research focused on the nature and frequency of positive emotion in a sample of Scottish and Italian young adults and is part of larger scale on-going cross-cultural studies on positive emotion, well-being and happiness. A total of 1043 positive incidents were collected from 157 students who completed diaries in the two countries. Positive incidents were frequent in the course of daily life and were triggered by a wide variety of personal, social and environmental antecedents. Although each culture had a very similar life-satisfaction rating some cultural differences in the phenomenology of positive incidents and their emotions still emerged. As hypothesised Italian and Scottish cultures differed in the domain of independence and interdependence. Italians reported more social interactions involving talking with another and intimacy with a significant other. The Scots, in contrast, reported positive feelings associated with relaxation and being alone as frequently as other social categories, thus exemplifying independence. Recording positive incidents, as they occur moment to moment deconstructs the global and retrospective study of subjective well-being and happiness and fulfills the necessity for ecologically valid research.     

中国、波兰大学生对基于声音线索的情绪知觉*

研究考察了42名大学生（中国21人,波兰21人）对男、女性用5种不同情绪声音（高兴、生气、害怕、难过和中性）表达的中性语义句子的情绪类型和强度判断,从而分析中国、波兰不同文化背景下,个体对基于声音线索的情绪知觉差异。结果表明：（1）中国被试对声音情绪类型判断的正确率以及情绪强度的评定上均高于波兰被试,说明在声音情绪知觉上存在组内优势;（2）所有被试对女性声音材料情绪类型识别的正确率以及情绪强度的评定均高于对男性声音材料;（3）在对情绪类型判断上,被试对害怕情绪识别的正确率高于对高兴、难过和中性情绪,对中性情绪识别的正确率最低;（4）在情绪强度评定上,被试对害怕情绪的评定强度高于对难过情绪,对高兴情绪的评定强度最低。     

视频材料诱发情绪的效果评价

该文对预期可诱发快乐、愤怒、厌恶和恐惧4种具体情绪以及中性状态的视频材料进行效果评价,探讨此类情绪诱发材料的应用价值。首先参照James.J.Gross量化评定情绪电影片段的方法收集和粗选视频材料,再以大学生为被试,使用情绪主观报告法评价视频的情绪诱发效果。结果表明,所选的大部分视频材料情绪诱发效果较好,表现为靶情绪诱发强度、分化度和区分度均比较理想。研究证明视频材料可以成功诱发个体产生具体情绪,具有较强的应用价值。     

儿童早期亲子间情绪谈话的影响因素

作为父母情绪社会化的一种重要途径,亲子间有关情绪的谈话对儿童个性和社会性的发展意义重大。研究发现,包括文化、种族、社会经济地位在内的外部社会环境,儿童的年龄、性别和依恋等特点,以及父母的依恋、养育观念和心理健康状况等因素,都会对父母与儿童之间有关情绪的谈话产生影响。未来亲子间有关情绪的谈话研究应更多考虑儿童长远发展的社会文化适应性视角,加强对非言语信息、亲子间交互回应行为的分析,拓展儿童中期和青春期的探讨,并进一步细化各项研究指标的差异水平、考虑中介因素的作用。     

Finding a family: A categorization of enjoyable emotions

Abstract

Responding to burgeoning scholarship examining discrete positive emotions, the overarching goals of the current review are to provide a summary of 28 enjoyable emotions and to offer an initial classification of these emotions into families. The families of discrete enjoyable emotions, many proposed for the first time, are as follows: (1) Self-praising emotions (authentic pride, fiero, naches, feeling respected), (2) other-praising emotions (admiration, elevation, gratitude, inspiration), (3) past-oriented emotions (forgiveness, nostalgia, relief), (4) future-oriented emotions (anticipatory enthusiasm, courage, determination, hope), (5) hazardous emotions (lust, schadenfreude, hubristic pride), (6) affectionate emotions (love, attachment love, tenderness, positive empathy), (7) arousal-defined emotions (euphoria, serenity), (8) violation-elicited emotions (amusement, awe, curiosity, positive surprise).This review describes how the 28 enjoyable emotions were selected, outlines the classification process generating the families of enjoyable emotions, provides a brief summary of current scholarship on each emotion, and concludes with a discussion of fertile future directions.     

儿童情绪表达规则发展的影响因素研究综述

近年来,有关儿童情绪表达规则的研究总结了一些影响儿童情绪表达规则的认知发展和运用的因素,这些研究围绕年龄、社会文化、家庭环境、情绪的性质和强度、人际关系,性别等因素,对影响儿童情绪表达规则发展的因素做了较全面、系统的整合。     

伪装情绪的人际影响及其作用机制

伪装情绪是指在情绪交互的过程中, 人们展现实际不存在的积极或消极情绪, 放大亦或是压抑原本的情绪。伪装情绪是一种策略选择的结果, 表现者所展现的情绪在当下可能并未发生, 但却能在某种程度上令人信服。目前关于伪装情绪的研究比较分散, 对于伪装情绪人际影响及其作用机制还存在着一定争议。现有文献多从博弈过程、亲社会行为情境、组织情境和领导效果四个方面对伪装情绪的人际效应进行探讨, 其中相关的机制包括情绪接受者的情感反应及“以己度人”的内心过程。未来的研究可以从情绪接受者、群体伪装、伪装情绪效价、认知神经机制以及文化等方面, 对伪装情绪展开深入系统性的研究。     

Changes in ecological momentary assessment reported affect associated with episodes of nonsuicidal self-injury

Although emotion regulation deficits have been frequently implicated in the incidence of nonsuicidal self-injurious behavior (NSSI), no research to date has examined in vivo change of affect associated with real-world NSSI behavior. The present study employed Ecological Momentary Assessment (EMA) to assess change in affect associated with episodes of experienced NSSI in a sample of 36 college students with a self-reported history of NSSI. Results indicated that individuals who reported NSSI behavior over the course of the study experienced increases in negative affect prior to an episode of NSSI that peaked during the episode and faded gradually in the hours following the episode, with affect change roughly approximating a quadratic curve. These changes in affect were detected only at times in which individuals engaged in NSSI and were absent for individuals who did not report NSSI over the course of the study. Moreover, changes in negative affect associated with NSSI were, on average, detectable hours prior to the NSSI event. These findings suggest that episodes of NSSI may be predicted through a careful examination of affect change long before actual NSSI behavior occurs.     

狭义情绪的神经—心理机制

在新近人们对情绪神经机制的探索中,很多研究成果都在表明,在通常概念下的人的情绪感受中,不仅有那种含有喜厌态度的更严格意义上的情绪成分,还有直接来自各种内外感官上的认知性感知觉成分。本文的目的是运用新近的情绪心理学研究成果,仅以情绪内在体验中的含有喜厌态度的心理成分作为情绪的心理实体,对其的神经—心理机制进行一些尝试性的解释,以期使通常概念情绪感受中的情绪成分和感觉成分更具可辨性。     

Individual differences in emotional expression discrimination are associated with emotion label production in toddlers

It is possible that the visual discrimination of emotion categories and emotion word vocabulary develop via common emotion-specific processes. In contrast, it is possible that they develop with vocabulary development more generally. This study contrasts these two possibilities. Twenty-three 26-month-olds participated in a visual perceptual discrimination task involving emotional facial expressions. After familiarization to a 100% happy face, toddlers were tested for their visual preference for a novel sad face in a side-by-side presentation paired with the familiar happy face. Parental report was used to quantify production of emotion words and vocabulary generally. Visual preference for the novel emotion (sad) in the discrimination task correlated with emotion word vocabulary size but not with overall vocabulary size.