Preference for Human (vs. Robotic) Labor is Stronger in Symbolic Consumption Contexts

Advances in robotics, automation, and artificial intelligence increasingly enable firms to replace human labor with technology, thereby fundamentally transforming how goods and services are produced. From both managerial and societal points of view, it is therefore important to understand demand‐side incentives for firms to employ human labor. We begin to address this question by examining for which products and services consumers are more likely to favor human (vs. robotic) labor. In six studies, we demonstrate that consumers prefer human (vs. robotic) labor more for products with higher (vs. lower) symbolic value (e.g., when expressing something about one's beliefs and personality is of greater importance). We theorize that this is because consumers have stronger uniqueness motives in more (vs. less) symbolic consumption contexts (and associate human labor more strongly with product uniqueness). In line with this account, we demonstrate that individual differences in need for uniqueness moderate the interaction between production mode and symbolic motives and that a measure of uniqueness motives mediates the effect of consumption context on preferences for human (vs. robotic) production.     

Exploring teenagers' adaptive and maladaptive thinking in relation to the threat of hiv infection

Abstract

Teenagers' HIV-preventive cognitions were explored within a protection motivation theory framework. Five hundred and seven adolescent men and women from two cohorts (sixteen and eighteen) completed a confidential postal questionnaire. The effect of demographic variables, previous sexual experience and appraisal of threat and coping resources upon HIV-relevant cognitions was investigated using path analysis. Cognitions promoting (adaptive) and inhibiting (maladaptive) preventive behaviour were considered. Anticipated condom use, intention to limit number of sexual partners and willingness to consider an HIV antibody test were included as adaptive HIV-preventive cognitions. Coping appraisal measures were strongly associated with anticipated condom use but threat appraisal measures were not. Gender, previous sexual experience, coping appraisal measures and denial accounted for 33% of the variance in anticipated condom use. Overall the results provided qualified support for Protection Motivation Theory. Implications for health education are highlighted.     

How a perceived status change increase consumers’ tendency toward consumption through double psychological mechanisms

While previous research has demonstrated that status significantly affects consumer behaviour, most studies have examined objective status rather than perceived status. The present article, therefore, aims to examine how a perceived change in status affects consumers’ status consumption as well as the underlying psychological mechanisms for this behaviour. Study 1 manipulates participants’ perceived status change and measures their tendencies toward status consumption. Results show that both participants undergoing status improvement and those perceiving a threat to their status are more inclined towards status consumption than participants in a control condition. Study 2 manipulates participants’ perceived status change and measures their self‐presentation motivation, self‐compensation motivation, and status consumption tendency. A series of mediation analyses shows that self‐presentation, rather than self‐compensation, mediates the positive effect of status improvement on consumers’ status consumption and that self‐compensation, rather than self‐presentation, mediates the positive effect of status threat on consumers’ status consumption. Results of our studies suggest that consumers who perceive status improvement seek status consumption for self‐presentation purposes, while consumers who perceive status threat seek status consumption for self‐compensation. The article concludes by discussing the theoretical contribution of this research and offering practical suggestions regarding product marketing.     

A longitudinal study of Q‐sort attachment security and self‐processes at age 5

Attachment theory predicts that a sense of self emerges from early interactive relationships with significant others. In the current study, concurrent and predictive relations of child–mother Q‐sort attachment security to self‐concept and self‐esteem in 5‐year‐old children is examined. Concurrent attachment security scores are positively related to a puppet interview measure of self‐esteem, and children who are able to admit imperfections in themselves have higher attachment security scores at age 5. Attachment security at age 2 is not positively related to self‐processes, however, and security at either age does not predict overall self‐concept as measured by the Harter Scales. The results suggest that a secure attachment relationship is important for children to feel comfortable in presenting a realistic perspective of themselves.     

Symbolic play and language development

Symbolic play and language are known to be highly interrelated, but the developmental process involved in this relationship is not clear. Three hypothetical paths were postulated to explore how play and language drive each other: (1) direct paths, whereby initiation of basic forms in symbolic action or babbling, will be directly related to all later emerging language and motor outputs; (2) an indirect interactive path, whereby basic forms in symbolic action will be associated with more complex forms in symbolic play, as well as with babbling, and babbling mediates the relationship between symbolic play and speech; and (3) a dual path, whereby basic forms in symbolic play will be associated with basic forms of language, and complex forms of symbolic play will be associated with complex forms of language. We micro-coded 288 symbolic vignettes gathered during a yearlong prospective bi-weekly examination (N = 14; from 6 to 18 months of age). Results showed that the age of initiation of single-object symbolic play correlates strongly with the age of initiation of later-emerging symbolic and vocal outputs; its frequency at initiation is correlated with frequency at initiation of babbling, later-emerging speech, and multi-object play in initiation. Results support the notion that a single-object play relates to the development of other symbolic forms via a direct relationship and an indirect relationship, rather than a dual-path hypothesis.     

What you are confident of determines your choices in context: Confidence in yourself versus in your ability

The notion that consumers' preference is constructed by decision context is well established. Two of such salient manifestations are compromise effect and attraction effect. Although literature has explored the moderators of these effects from the perspective of a decision maker, little is known about whether a significant difference exists between the effects of individual differences as a situational state and as a stable personality. This article approaches this question by examining how specific self‐confidence and general self‐confidence shape consumer's preference for context options. Four studies find that compromise effect is greater for consumer with high specific self‐confidence, whereas attraction effect is greater for consumer with low specific self‐confidence. The two context effects are greater for consumers with low general self‐confidence only in the presence of social influence. In addition, low (vs. high) general self‐confidence strengthens (vs. weakens) the impact of specific self‐confidence on context effects under this condition. This article concludes by discussing the theoretical and practical implications of the findings.     

补偿性消费行为：概念、类型与心理机制

补偿性消费行为是指为了弥补某种心理缺失或自我威胁而发生的消费行为, 是一种替代的心理需求满足工具。补偿性机制作为看待行为的重要视角, 可以解释许多看似不理性或不合常理的消费现象。自尊威胁、控制感缺失和归属感缺失是导致补偿性消费的3种动机来源。未来研究可以从以下4个方面对补偿性消费行为进行深入探讨：1)根据补偿机制的不同, 对补偿性消费的表现形式和类型进行细分; 2)评估消费行为的心理补偿效果; 3)探讨除消费外其他替代性的心理补偿方式, 以及消费补偿与其他补偿方式之间的关系; 4)挖掘中国社会文化环境下的补偿性消费行为的特点与产生机制。     

Discrepancies Between Implicit and Explicit Self‐concepts of Intelligence Predict Performance on Tests of Intelligence

Three studies investigated the correspondence between implicit and explicit self‐concepts of intelligence and how that correspondence is related to performance on different intelligence tests. Configurations of these two self‐concepts were found to be consistently related to performance on intelligence tests in all three studies. For individuals who self‐reported high intelligence (high explicit self‐concept), a negative implicit self‐concept (measured with the Implicit Association Test) led to a decrease in performance on intelligence tests. For participants whose self‐report indicated a low self‐concept of intelligence, positive automatic associations between the self and intelligence had a similar effect. In line with a stress hypothesis, the results indicate that any discrepant configuration of self‐concepts will impair performance. Importantly, the prediction of performance on intelligence tests by the self‐concept of intelligence was shown to be independent of self‐esteem (Study 3). Copyright © 2011 John Wiley & Sons, Ltd.     

Symbolic versus associative learning

Ramscar and colleagues (2010, this volume) describe the "feature-label-order" (FLO) effect on category learning and characterize it as a constraint on symbolic learning. I argue that FLO is neither a constraint on symbolic learning in the sense of "learning elements of a symbol system" (instead, it is an effect on nonsymbolic, association learning) nor is it, more than any other constraint on category learning, a constraint on symbolic learning in the sense of "solving the symbol grounding problem."     

Determinants of pigeons' choices in token-based self-control procedures

Four pigeons were exposed to a token-based self-control procedure with stimulus lights serving as token reinforcers. Smaller-reinforcer choices produced one token immediately; larger-reinforcer choices produced three tokens following a delay. Each token could be exchanged for 2-s access to food during a signaled exchange period each trial. The main variables of interest were the exchange delays (delays from the choice to the exchange stimulus) and the food delays (also timed from the choice), which were varied separately and together across blocks of sessions. When exchange delays and food delays were shorter following smaller-reinforcer choices, strong preference for the smaller reinforcer was observed. When exchange delays and food delays were equal for both options, strong preference for the larger reinforcer was observed. When food delays were equal for both options but exchange delays were shorter for smaller-reinforcer choices, preference for the larger reinforcer generally was less extreme than under conditions in which both exchange and food delays were equal. When exchange delays were equal for both options but food delays were shorter for smaller-reinforcer choices, preference for the smaller reinforcer generally was less extreme than under conditions in which both exchange and food delays favored smaller-reinforcer choices. On the whole, the results were consistent with prior research on token-based self-control procedures in showing that choices are governed by reinforcer immediacy when exchange and food delays are unequal and by reinforcer amount when exchange and food delays are equal. Further, by decoupling the exchange delays from food delays, the results tentatively support a role for the exchange stimulus as a conditioned reinforcer.     

How Implicit–Explicit Consistency of the Intelligence Self‐Concept Moderates Reactions to Performance Feedback

At present, it is not well understood which individual characteristics determine whether individuals will benefit or suffer from feedback about suboptimal performance. Three separate studies tested the idea that individuals' reactions to (neutral versus negative; positive versus negative) feedback as either improving or deteriorating performance in intelligence tests depended on their explicit and implicit self‐concept of intelligence (eSCI and iSCI). In all studies (Study 1, N = 177; Study 2, N = 165; Study 3, N = 132), persons with low eSCI/high iSCI showed a boost in performance after negative feedback, whereas persons with any other combination showed a decline in performance. The studies also provide an explanation for these effects in terms of mediating mechanisms. Whereas the performance boost of individuals with low eSCI/high iSCI can be best explained by achievement‐related reactance (Studies 2 and 3) and decrease in ruminative thinking (Study 3), the performance declines in the other configurations were mediated by decreased achievement motivation, increased frustration and increased outrage (Study 3). All these mediating mechanisms proved independent and incremental in a bootstrapping‐based moderated meditation analysis. The results are discussed in light of the construct validity of our Implicit Association Test (IAT) and IATs in general. Copyright © 2013 John Wiley & Sons, Ltd.     

‘Women are Bad at Math,but I'm Not,am I?’ Fragile Mathematical Self‐concept Predicts Vulnerability to a Stereotype Threat Effect on Mathematical Performance

The present research reports the results of three studies showing that individuals with a fragile self‐concept in the domain of performance are particularly vulnerable to stereotype threat effects. Specifically, women who explicitly described themselves as rather mathematical but whose implicit self‐concepts contradicted these claims were vulnerable to stereotype threat effects on mathematical performance. This effect was robust across three studies, independent of the subtleness or content of the stereotype threat manipulation. Additionally, it was shown that the effect was mediated by anxious worrying (Study 3). Copyright © 2012 John Wiley & Sons, Ltd.     

Self‐esteem and its relationship to bullying behaviour

From the rapidly growing literature on bullying, it is increasingly recognised that peer relationship problems as manifested in being bullied are associated with low self‐esteem. However, the literature on self‐esteem in relation to children who bully others is controversial. The objective of this paper is to elucidate further our understanding of the relationship between self‐concept and bullying behaviour. Data from a nationwide study of bullying behaviour carried out in Ireland during 1993‐1994 have been reviewed. The relevant results from 8,249 school children aged 8 to 18 years are presented. The paper examines the global and dimensional nature of self‐esteem and how it relates to children and adolescents who either have been victimised or bullied others. A distinction is made between “pure victims,” “pure bullies,” and children and adolescents who were both bullied and who bullied others. In other words, pure victims were those who had not bullied others, and pure bullies had not themselves been bullied. Those who were both bullied and bullied others were subdivided further into victims who bully occasionally, sometimes, and frequently and bullies who are victimised, occasionally, sometimes, and frequently. The results show that children of both primary and post‐primary age who were involved in bullying as victims, bullies, or both had significantly lower global self‐esteem than did children who had neither bullied nor been bullied. However, the pure bullies, in contrast to the pure victims, placed the same value on their physical attractiveness and attributes and on their popularity as did their peers who had not bullied others or been bullied. The bully‐victims of all ages had the lowest self‐esteem of the subgroups in the study. Also, the more frequently children were victimised or bullied others, the lower was their global self‐esteem. The typology and frequency of bullying and the age of the children when they were involved in bullying influenced the status of the specific domains of self‐esteem. There were, e.g., significant differences in anxiety between the pure bullies of post‐primary age and their peers who had not bullied others or been bullied. The post‐primary children who bullied most frequently were the least anxious. The results indicate that high self‐esteem protects children and adolescents from involvement in bullying. Thus, in view of the strong relationship between self‐esteem and bullying that has been found in the present paper, it is recommended that top priority be given by parents and teachers to preventing and reducing feelings of poor self‐worth among children and adolescents. Aggr. Behav. 27:269–283, 2001. © 2001 Wiley‐Liss, Inc.     

Effects of delay fading and signals on self‐control choices by children

The current study is a systematic replication and extension of work by Schweitzer & Sulzer‐Azaroff (1988). The effects of delay fading alone and in combination with signals on choices between larger, delayed reinforcers and smaller, immediate reinforcers by four children with language deficits were examined. For one of the two children exposed to delay fading alone, larger reinforcers were selected at longer delays relative to the initial self‐control assessment. For all four children, the delay‐fading‐plus‐signal condition resulted in selection of larger reinforcers at considerably longer delays relative to the self‐control assessment.     

Consumer purchasing behaviour: an investigation of the UK mature women's clothing market

There is a lack of information on the shopping behaviour of the mature consumer. This generation is economically secure and has the disposable income to provide retailers with additional sales. The purpose of this exploratory study is to examine the ways in which female consumers aged over 45 purchase fashion clothing and to explore their shopping preferences. The methodology of the study was designed in two phases: the first consisted of an exploratory qualitative examination in which 15 consumers were interviewed using a semi‐structured format to elicit the main issues, and the second was a survey issued to 150 respondents. The findings confirm that retailers are more interested in targeting the fashionable young consumer and have a lack of understanding of the needs of the mature market. This is particularly significant when associated with the demographic changes forecast for the next decade when mature consumers will become increasingly important to the fashion industry. Copyright © 2005 John Wiley & Sons, Ltd.     

Is paranoia a defence against or an expression of low self‐esteem?

Paranoia has been hypothesized to be negatively correlated with self‐esteem. However, hypotheses differ about how low self‐esteem might produce paranoia. The paranoia as defense model views paranoia as a defensive reaction against low self‐esteem. In contrast, the paranoia as expression model views paranoia in part as a reflection of low self‐esteem. In the current study, paranoia was negatively associated with global explicit self‐esteem, self‐competence, self‐liking and self‐serving attributional style, but unassociated with implicit self‐esteem as measured with the Implicit Association Test. In contrast, facets of narcissism, which also have been hypothesized to be associated with defensive self‐processing, were associated with defensiveness. Overall, these results suggest that paranoia is better represented by the expression model. Copyright © 2010 John Wiley & Sons, Ltd.     

Self‐construal and students’ math self‐concept,anxiety and achievement: An examination of achievement goals as mediators

This study examines the role of self‐construal in student learning by testing a mediation model: through math achievement goals, self‐construal predicts math self‐concept and anxiety, which further predict math achievement. A sample of 1196 students from 104 secondary classes in Singapore took a survey and a math achievement test. The results from multi‐group structural equation modelling support measurement invariance and equal path coefficients in the mediation model between boys and girls. Interdependent self‐construal positively predicted mastery approach and avoidance goals, through which interdependent self‐construal had a positive total indirect effect on math anxiety. Independent self‐construal positively predicted mastery approach, performance approach and performance avoidance goals, and through the two approach goals, high independent self‐construal was associated with high math self‐concept. Overall, self‐construal was not associated with math achievement. The findings enhance our understanding of achievement motivation from a sociocultural perspective and help explain East Asian students’ relatively higher anxiety and lower self‐concept in comparison with their Western counterparts as reported in international studies.     

Inferred threat and safety: Symbolic generalization of human avoidance learning

Symbolic generalization of avoidance may underlie the aetiology and maintenance of anxiety disorders. The aim of the present study was to demonstrate inferred threat-avoidance and safety (non-avoidance) behaviours that occur in the presence of stimuli indirectly related to learned threat and safety cues. A laboratory experiment was conducted involving two symbolic stimulus equivalence relations consisting of three physically dissimilar stimuli (avoidance cues: AV1–AV2–AV3 and neutral cues: N1–N2–N3). During avoidance learning involving aversive images and sounds, a key-press avoidance response was trained for one member of one of the relations (AV2) and non-avoidance for another (N2). Inferred threat and safety behaviour and ratings of the likelihood of aversive events were tested with presentations of all remaining stimuli. Findings showed a significantly high percentage of avoidance to both the learned and inferred threat cues and less avoidance to both the learned and inferred safety cues. Ratings in the absence of avoidance were high during training and testing to threat cues and low to safety cues and were generally lower in the presence of avoidance. Implications for associative and behavioural accounts of avoidance, and modern therapies for anxiety disorders are discussed.