长期倾向调节聚焦量表述评

本文将分散在各种文献中有关长期倾向调节聚焦测量的5种常用量表工具进行了全面梳理,并结合最新文献,探讨每个量表测量效果问题。     

The pleasures and pains of distinct self-construals: the role of interdependence in regulatory focus

Regulatory focus theory distinguishes between self-regulatory processes that focus on promotion and prevention strategies for goal pursuit. Five studies provide support for the hypothesis that these strategies differ for individuals with distinct self-construals. Specifically, individuals with a dominant independent self-construal were predicted to place more emphasis on promotion-focused information, and those with a dominant interdependent self-construal on prevention-focused information. Support for this hypothesis was obtained for participants who scored high versus low on the Self-Construal Scale, participants who were presented with an independent versus interdependent situation, and participants from a Western versus Eastern culture. The influence of interdependence on regulatory focus was observed in both importance ratings of information and affective responses consistent with promotion or prevention focus.     

调节定向的测量维度及其问卷的信度和效度检验

采用RFQ、B IS/BAS和LOT-R对331名企业新员工和920名在校大学生施测,以探讨H iggins等提出的调节定向测量维度在中国文化中的适应性及其问卷（RFQ）的信度和效度。结果表明：（1）在删除1个偏重从策略角度测量调节定向的项目后,得到由10个项目组成的调节定向问卷,可有效测量促进定向和预防定向两个基本维度;（2）调节定向问卷具有较好的内部一致性信度和区分效度,可作为开展相关研究的评定工具。     

Regulatory Focus Strategies Scale: A measure of individual differences in the endorsement of regulatory strategies

Regulatory focus theory proposes that people can have a promotion or a prevention focus when pursuing goals and choosing strategies. The Regulatory Focus Strategies Scale (RFSS), a scale that assesses the endorsement of promotion and prevention strategies for goal pursuit, is developed and validated in three studies. Exploratory and confirmatory factor analyses in Australia and Japan showed that promotion- and prevention-focused strategic endorsement formed two largely uncorrelated factors. The RFSS exhibits adequate reliability, and discriminant and convergent validity. A cross-cultural comparison showed that Australians were more promotion- but less prevention-focused than Japanese students. The RFSS provides an additional measure that is useful in future research on self-regulatory strategies.     

时间距离和自我解释对调节焦点的影响

调节焦点理论提出,自我调节过程中存在着提升焦点和预防焦点这两种不同的目标追求策略。基于以往研究,本研究提出,自我解释和时间距离会交互影响着人们的调节焦点。研究结果发现,自我解释能够显著地预测调节焦点;独立自我解释更可能激活个体的提升焦点倾向,而依赖自我解释更可能激活个体的预防焦点倾向。此外,近期时间距离启动条件下,独立和依赖自我解释使得个体的调节焦点的差异倾向性更为明显,但是对远期时间距离的知觉则使得依赖自我解释的个体更加偏离预防焦点倾向,趋向于提升性焦点,并与独立自我解释差异不大。     

The Interplay of Temperament and Regulatory Focus on Consumer Problem‐Solving Modes

Regulatory Focus Theory's two fundamental processing orientations, Prevention Focus and Promotion Focus, have been shown to capture important differences in problem‐solving motivation, goal pursuit, and individual‐task ‘fit’, although some ambiguity remains regarding the nature of these differences; they have been construed as chronic but have also been related to specific situational factors. Separately, understandings of temperament (hereditable, physiological‐based individual differences) have advanced significantly, although efforts to validate measures of temperament have been frustrating. Reinforcement Sensitivity Theory posits two fundamental temperaments, the Behavioral Inhibition System (an avoidance system sensitive to punishments and threats) and the Behavioral Activation System (an appetitive/approach system sensitive to rewards). We relate Regulatory Focus Theory to Reinforcement Sensitivity Theory, initiating the integration of Promotion Focus and Prevention Focus with the extensive extant theory and nomological networks of temperament and highlighting conspicuous empirical divergence between the two systems.     

动机理论的新发展：调节定向理论

Higgins（1997）提出的调节定向理论,独立于享乐主义原则,揭示了人们如何趋近积极目标状态和回避消极目标状态。该理论区分了两种不同的调节定向——促进定向和预防定向,两者在服务的需要类型、对目标的表征、对结果的关注点、情绪体验等方面存在区别,并会产生独立的动机结果。文章介绍了关于两种调节定向的特点、调节定向的测量、调节定向对基本心理过程和调节定向理论在社会生活的应用的研究成果,并提出未来研究应重视对调节定向的测量、调节定向与人格、与时间动力等方面的研究。     

Regulatory focus and investment decisions in small groups

Regulatory Focus Theory was applied to small interactive groups. Based on previous research, it was expected that groups with a promotion focus would discuss gain-relevant information, whereas groups with a prevention focus would be concerned with potential losses. Furthermore, promotion groups were expected to make riskier decisions than prevention groups. Regulatory focus was manipulated by rewarding good or penalizing poor group performance on a preliminary task. Subsequently, three-person groups discussed several investment funds and made a consensual investment decision. Results supported the hypotheses and suggested that regulatory focus requires time to exert its influence in groups.     

消费行为领域中的调节定向

调节定向理论(Higgins,1997)超越传统享乐主义动机,区分出“促进”和“预防”两种调节性动机系统,近年已成为消费行为领域的研究热点之一.调节定向影响着消费者购物决策整个过程,受被试因素(文化背景、自我建构)、刺激因素(信息框架、解释水平、非言语线索、商品属性)和情境因素(决策时间距离、任务操纵)的影响,通过直接作用、调节关联效应和调节匹配效应三种途径决定信息的说服效果,并且受到精细加工可能性的调节.管理者应特别注意具体营销情境中的调节定向,合理利用调节匹配效应.未来研究应关注调节投入理论、调节定向的前因变量以及同网络购物情境相结合,并探索如何削弱预防定向对营销的不利影响.     

Motivations underlying attitudes: regulatory focus and majority versus minority support

Drawing on regulatory focus theory, the present work examined the motivations underlying intergroup attitudes expressed under conditions of majority versus minority support. In two studies, participants expressed their attitudes towards equality and non‐discrimination of foreigners and were informed that the equality and non‐discrimination principle was supported by either a majority or a minority. Regulatory focus was assessed as the extent to which participants felt promotion‐related and prevention‐related emotions when acting either inconsistently or consistently with the egalitarian principle. Results provided evidence supporting the hypothesis that attitudes are related to prevention emotions when supported by a majority, but to promotion emotions when supported by a minority. Copyright © 2007 John Wiley & Sons, Ltd.     

The Motivational Function of Regulatory Focus in Creativity

The Regulatory Focus Theory maintains that people may focus on achieving positive outcomes (have a promotion focus) or avoiding negative ones (have a prevention focus) when they pursue their goals. Under a promotion focus, people would formulate as many strategies as possible to attain their goal, and hence be fluent in idea generation when they perform a creative task. In contrast, people under a prevention focus would seek to avoid the negative consequences of failing to attain a valued goal, and persist even when the likelihood of success in a creativity situation is small. We tested these predictions in a study, where regulatory focus was measured as an individual differences variable (Part 1) and induced by a goal framing manipulation (Part 2). The results supported our predictions, and suggested that creative accomplishment requires flexible alternation of regulatory foci at the different stages of creative undertakings.     

The development of children's ideal and ought self-guides: parenting, temperament, and individual differences in guide strength

Regulatory focus theory (RFT; Higgins, 1997) predicts that individual differences in the strength of promotion (ideal) and prevention (ought) orientations emerge from patterns of parent/child interactions that emphasize making good things happen versus keeping bad things from happening. This article examines the development of individual differences in the strength of children's promotion and prevention goals and presents selected findings from three studies exploring the origins of regulatory focus. We found a three-factor structure for parenting behaviors that differentiated between the presence/absence of positive outcomes versus the presence/absence of negative outcomes in two different data sets and validated that factor structure by examining its associations with maternal temperament. In turn, the parenting factors predicted individual differences in children's orientations to ideal and ought guides, and those associations were moderated by individual differences in child temperament.     

矛盾视角下调节焦点在领导力领域的应用

根据调节焦点理论, 个体在追求目标和选择行动策略的过程中存在两种调节焦点：促进型调节焦点的个体以利益最大化为目标, 倾向用“接近式”的方式达成目标; 防御型调节焦点的个体以损失最小化为目标, 倾向用“避免式”的方式达成目标。近年来, 调节焦点理论在领导力领域的研究中得到了广泛应用, 但关于两种调节焦点之间的关系及两者共同作用的研究却十分稀少。在回顾调节焦点在领导力领域研究的应用现状的基础上, 本文指出了矛盾视角的必要性和可行性, 并基于矛盾理论, 提出了未来研究的发展方向。     

Is regulatory focus related to minimal and maximal standards? Depends on how you ask!

Regulatory focus theory suggests that hopes and aspirations (promotion focus) function like maximal goals, whereas duties and responsibilities (prevention focus) function like minimal goals. However, past research has not always reliably found such a link between regulatory focus and maximal–minimal goals or standards. In the present research, we hypothesised that this inconsistency can be explained, at least in part, by conceptual differences resulting in the use of different, specific wording. In four studies, we compared wording in terms of the relative magnitude of the goals to wording in terms of their absolute versus gradual perception. Results showed that regulatory focus (manipulated or measured) consistently relates to maximal versus minimal standards framed as goals of different magnitudes, but not to the goals framed according to an absolute–gradual perception. Implication of the results for regulatory focus research is discussed.     

Strategies of self‐regulation in goal attainment versus goal maintenance

We propose that there exists an important difference between attainment and maintenance in terms of the goal pursuit strategies for which they call. Specifically, we propose that goal attainment calls for the use of eager approach strategies, whereas goal maintenance calls for the use of vigilant avoidance strategies. We distinguish between attainment versus maintenance as two different goal pursuit conditions on the one hand, and promotion versus prevention focus as two different self‐regulatory concerns on the other hand. We then use insights from Regulatory Fit Theory to make predictions concerning the interactive effects of these two motivational dimensions on outcome valuations. Consistent with our proposal about attainment and maintenance, we found that participants in a promotion focus valued the outcome of an attainment task more than did participants in a prevention focus, whereas the opposite was true for a maintenance task. Implications for maintenance‐related phenomena such as belief perseverance effects are subsequently discussed. Copyright © 2006 John Wiley & Sons, Ltd.     

Achievement orientations from subjective histories of success: Promotion pride versus prevention pride

A new task goal elicits a feeling of pride in individuals with a subjective history of success, and this achievment pride produces anticipatory goal reactions that energize and direct behavior to approach the task goal. By distinguishing between promotion pride and prevention pride, the present paper extends this classic model of achievement motivation. Regulatory focus theory (Higgins, 1997 ) distinguishes between a promotion focus on hopes and accomplishments (gains) and a prevention focus on safety and responsibilities (non‐losses). We propose that a subjective history of success with promotion‐related eagerness (promotion pride) orients individuals toward using eagerness means to approach a new task goal, whereas a subjective history of success with prevention‐related vigilance (prevention pride) orients individuals toward using vigilance means to approach a new task goal. Studies 1–3 tested this proposal by examining the relations between a new measure of participants' subjective histories of promotion success and prevention success (the Regulatory Focus Questionnaire (RFQ)) and their achievement strategies in different tasks. Study 4 examined the relation between participants' RFQ responses and their reported frequency of feeling eager or vigilant in past task engagements. Study 5 used an experimental priming technique to make participants temporarily experience either a subjective history of promotion success or a subjective history of prevention success. For both chronic and situationally induced achievement pride, these studies found that when approaching task goals individuals with promotion pride use eagerness means whereas individuals with prevention pride use vigilance means. Copyright © 2001 John Wiley & Sons, Ltd.     

Surviving childhood cancer: quality of life and parental regulatory focus

Applying Regulatory Focus Theory (RFT), the authors predicted that among survivors of childhood cancer, quality of life (QOL) may be compromised by prevention-focused parenting characterized by an overly protective concern with possible mishaps and illness recurrence rather than promotion-focused parenting encouraging expectations of recovery and a normal life. Interviews with parents of 64 survivors (M age = 13.83 years) of acute lymphoblastic leukemia (ALL) or central nervous system (CNS) tumors were coded for reports of promotion or prevention-oriented parenting and positive and negative expectancies. Overall, parents expressed more promotion than prevention focus, especially in relation to general rather than illness-related contexts. Greater use by parents of prevention focus in general contexts predicted lower QOL for survivors (as rated both by parents and survivors themselves) and less satisfactory parental well-being. These effects were independent of a main effect for type of cancer, with survivors of ALL having higher QOL.     

期望与绩效的关系:调节定向的调节作用

经典动机理论认为高期望能提高绩效水平,本研究结合调节定向理论进一步回答这种效应"何时"存在或"如何"产生的问题。研究1通过测量期望水平、并用任务框架操作调节定向,检验了情景启动的调节定向对期望与行为间关系的影响;研究2采取更严格的被试内设计通过任务难度操作期望,考察了作为个体长期差异的调节定向的作用。结果表明:①调节定向调节成功期望与绩效之间的关系:对于促进定向,成功期望与绩效正相关;对于预防定向,期望与绩效相关不显著。②动机可以部分解释调节定向与期望的交互作用机制:高水平的成功期望会提高促进定向个体的动机强度,进而产生高的绩效结果;其对预防定向个体的动机强度的影响不显著。     

Implicit regulatory focus associated with asymmetrical frontal cortical activity

Regulatory focus theory identifies two separate motivational systems, promotion and prevention, that fulfill different regulatory needs and are differentially related to approach and avoidance. In the psychophysiological literature, approach- and avoidance-related emotions and motivational orientations have been linked to asymmetries in frontal cortical activity. In an effort to synthesize these literatures, we examined the relationship between an implicit assessment of chronic regulatory focus and an electroencephalographic (EEG) index of resting frontal cortical asymmetry. Results supported the hypothesis that promotion regulatory focus would be associated with greater left frontal activity, and prevention regulatory focus would be associated with greater right frontal activity. Discussion highlights how this synthesis may benefit theorizing of the relationship between regulatory focus, motivation, and emotion, and of the function of asymmetrical frontal cortical activity.     

Development of Strategic Norms in Groups

In his classic norm formation research, Sherif (1935) demonstrated convergence in group members' judgments of ambiguous perceptual stimuli. In the present study, we investigated convergence in group members' strategic orientations for solving problems, specifically riskiness and conservatism. According to Regulatory Focus Theory (Higgins, 1998), people in a “promotion focus” (who are sensitive to the presence and absence of positive outcomes and who desire accomplishments) adopt risky strategies for solving problems, whereas people in a “prevention focus” (who are sensitive to the absence and presence of negative outcomes and who desire security) adopt conservative strategies. Using a modified version of Sherif's classic paradigm, we introduced a subtle manipulation to induce promotion vs prevention focus in three-person groups working on a multitrial recognition memory task. We found evidence that group members' responses converged and that this convergence was associated with a directional bias in strategic orientation (i.e., promotion groups were riskier than prevention groups). Implications of these results for understanding shared reality in groups were discussed.