Comparing perception of Stroop stimuli in focused versus divided attention paradigms: Evidence for dramatic processing differences

A huge set of focused attention experiments show that when presented with color words printed in color, observers report the ink color faster if the carrier word is the name of the color rather than the name of an alternative color, the Stroop effect. There is also a large number (although not so numerous as the Stroop task) of so-called “redundant targets studies” that are based on divided attention instructions. These almost always indicate that observers report the presence of a visual target (‘redness’ in the stimulus) faster if there are two replications of the target (the word RED in red ink color) than if only one is present (RED in green or GREEN in red). The present set of four experiments employs the same stimuli and same participants in both designs. Evidence supports the traditional interference account of the Stroop effect, but also supports a non-interference parallel processing account of the word and the color in the divided attention task. Theorists are challenged to find a unifying model that parsimoniously explains both seemingly contradictory results.     

Perceptual processing of nontargets in an attention task

The capability of nontargets to qualitatively influence the semantic processing of coincident targets was investigated in three experiments. Subjects were aurally presented a series of word pairs and attempted to detect homonymic instances of a predesignated category (e.g., animals). The nontarget with which a target (e.g., ANT) was paired was appropriate (e.g., CRAWLING), inappropriate (e.g., UNCLE), or neutral (e.g., STRAW). Experiments 1 and 2 established that detection of targets can be facilitated by appropriate nontargets and inhibited by inappropriate ones. Thus, nontargets can influence the way in which targets are semantically represented. Experiment 3 showed that this effect is eliminated when subjects are precued as to the ear of entry of targets. Thus, precuing appears to curtail the perceptual processing of nontargets. The data run counter to theories that claim that focused attention does not entail the perceptual suppression of nontargets.     

Incidental and intentional visual memory: What memories are and are not affected by encoding tasks?

Prior research into the impact of encoding tasks on visual memory (Castelhano & Henderson, 2005) indicated that incidental and intentional encoding tasks led to similar memory performance. The current study investigated whether different encoding tasks impacted visual memories equally for all types of objects in a conjunction search (e.g., targets, colour distractors, object category distractors, or distractors unrelated to the target). In sequences of pictures, participants searched for prespecified targets (e.g., green apple; Experiment 1), memorized all objects (Experiment 2), searched for specified targets while memorizing all objects (Experiment 3), searched for postidentified targets (Experiment 4), or memorized all objects with one object prespecified (Experiment 5). Encoding task significantly improved visual memory for targets and led to worse memory for unrelated distractors, but did not influence visual memory of distractors that were related to the target's colour or object category. The differential influence of encoding task indicates that the relative importance of the object both positively and negatively influences the memory retained.     

Divided attention and memory: evidence of substantial interference effects at retrieval and encoding

In 5 divided attention (DA) experiments, students (24 in each experiment) performed visual distracting tasks (e.g., recognition of words, word and digit monitoring) while either simultaneously encoding an auditory word list or engaging in oral free recall of the target word list. DA during retrieval, using either of the word-based distracting tasks, produced relatively larger interference effects than the digit-monitoring task. DA during encoding produced uniformly large interference effects, regardless of the type of distracting task. Results suggest that when attention is divided at retrieval, interference is created only when the memory and concurrent task compete for access to word-specific representational systems; no such specificity is necessary to create interference at encoding. During encoding, memory and concurrent tasks compete primarily for general resources, whereas during retrieval, they compete primarily for representational systems.     

Unilateral forced nostril breathing affects dichotic listening for emotional tones

Unilateral forced nostril breathing (UFNB) through the left nostril is associated with enhanced spatial abilities, whereas UFNB through the right nostril is associated with enhanced verbal abilities. However, the effects of UFNB on standard tasks of laterality (e.g., dichotic listening) are unknown. This study employed dichotic listening for word targets, which typically exhibits a right ear advantage (REA), and dichotic listening for emotional targets, which typically exhibits a left ear advantage (LEA). Participants were asked to breathe either through their dominant nostril (congruent UFNB) or to breathe through their non-dominant nostril (incongruent UFNB) for the entire testing session. There was a significant three-way interaction between the type of dichotic listening task, nostril dominance, and nostril assignment, with the expected REA for word targets and the expected LEA for emotional targets-with one exception. Right nostril dominant participants assigned to the congruent condition exhibited an LEA for emotional targets (p < .05). The other three groups exhibited the expected LEA/right hemisphere advantage for the detection of emotional targets and all groups exhibited the expected REA/left hemisphere advantage for detection of word targets. As such, possible bias induced by tactile stimulation of the contralateral face cannot account for these results. Thus, our data are consistent with a selective enhancement of right hemispheric lateralized functions by right nostril UFNB.     

自我信息对知觉选择中整体优先性的调控作用

已有研究表明个人重要信息调控高级认知加工过程, 如面孔识别、记忆、思维等。本研究的三项实验系统地测量了个人重要信息对知觉选择的影响。采用最近发展的自我连接学习范式, 让中性几何图形与不同人(自我、朋友、陌生人)建立联系; 图形-标签连接完成后, 以复合图形(局部小图形组成整体大图形)作为实验刺激, 被试完成整体/局部图形判断任务, 通过评估个体对具有不同社会意义图形(目标vs.分心物水平)的感知差异, 测量个人重要信息对知觉选择的调控作用。结果发现, 与他人相关图形相比, 自我相关图形作为分心物调控整体优先效应, 这种效应一致地发生在整体和局部水平上, 并且不受注意任务的影响。这些结果提示社会信息对认知的调控作用发生在视觉选择水平上。     

Time-related processes in time-based prospective memory and in time-interval production

Time-based prospective memory tasks require the retrieval of previously formed plans (e.g., call me on my mobile phone) either at a specified time (e.g., at 3 p.m.) or after a specified period of time has elapsed (e.g., in 3 min). In the present study, we investigated whether the same time-related processes are recruited for a short-duration time-based prospective memory task and for a time-interval production task. In a dual-task paradigm, we required young adult participants to make category-membership decisions, while they were simultaneously engaged either in a time-based prospective memory tasks or in a time-interval production task. Under one set of conditions, participants were instructed to allocate attention equally to the two tasks, whereas in another set of conditions, they allocated attention primarily to the time-relevant task. The findings revealed that time estimates were not affected by the attention allocation manipulation, although it influenced performance on the concurrent category membership decision making task, and as expected time estimates were more accurate on the prospective memory task than on the time-production task. Based on the preponderance of the findings, we suggest that timing is managed by different mechanisms and/or strategies on time-interval production tasks and on short-duration time-based prospective memory tasks.     

Semantic priming in the pronunciation task: The role of prospective prime-generated expectancies

In the relatedness proportion effect, semantic priming increases with an increase in the probability that a word prime will be followed by a semantically related word target. This effect has frequently been obtained in the lexical decision task but not in a pronunciation task. In the present experiment, relatedness proportion was manipulated in two pronunciation tasks, one with and one without nonword targets, using category names as primes. In both tasks, a relatedness proportion effect occurred for high-dominance category exemplars but not for low-dominance category exemplars. These results converge with recent lexical decision results in suggesting that semantic priming in pronunciation is affected by a prospective prime-generated expectancy that is modulated by the relatedness proportion.     

The role of attention during retrieval in working-memory span: A dual-task study

We tested the hypothesis that retrieving target words in operation span (OSpan) involves attention-demanding processes. Participants completed the standard OSpan task and a modified version in which all equations preceded all target words. Recall took place under either full attention or easy versus hard divided-attention conditions. Recall suffered under divided attention with the recall decrement being greater for the hard secondary task. Moreover, secondary-task performance was disrupted more by the standard OSpan task than by the modified version with the hard secondary task showing the larger decrement. Finally, the time taken to start recalling the first word was considerably longer for the standard version than for the modified version. These results are consistent with the proposal that successful OSpan task performance in part involves the attention-demanding retrieval of targets from long-term memory.     

Semantic access in second-language visual word processing: Evidence from the semantic Simon paradigm

The present study investigated whether visually presented second-language words activate their meaning during low-level word processing, just as native-language words do. Using the semantic Simon paradigm (De Houwer, 1998) with a letter-case judgment task, Dutch-English bilingual participants were instructed to classify targets’ letter case using verbal labels (e.g., by saying “animal” to uppercase targets or “occupation” to lowercase targets). Results showed that both native-language and second-language targets yielded faster responses if the verbal response corresponded to the targets’ semantic category (e.g., the response “animal” to the target LEEUW or LION) than when it did not (e.g., LAWYER), even though the meaning of target words was irrelevant for the task. These results show that second-language word forms may quickly and automatically activate their meaning through strong form-to-meaning mappings, which is consistent with theories of bilingual lexicosemantic organization, such as that of Duyck and Brysbaert (2004).     

The role of attention during retrieval in working-memory span: a dual-task study

We tested the hypothesis that retrieving target words in operation span (OSpan) involves attention-demanding processes. Participants completed the standard OSpan task and a modified version in which all equations preceded all target words. Recall took place under either full attention or easy versus hard divided-attention conditions. Recall suffered under divided attention with the recall decrement being greater for the hard secondary task. Moreover, secondary-task performance was disrupted more by the standard OSpan task than by the modified version with the hard secondary task showing the larger decrement. Finally, the time taken to start recalling the first word was considerably longer for the standard version than for the modified version. These results are consistent with the proposal that successful OSpan task performance in part involves the attention-demanding retrieval of targets from long-term memory.     

Hunts,Heinz, and Fries Priming ‘Ketchup’: The Effects of Lexicality on Brand Name–Product Associations and Brand Memory

Brand names should be memorable and easy to associate with the product. The present study investigated how brand name lexicality affects accessibility in memory. In Experiment 1, participants completed a primed lexical decision task (LDT) in which primes were real‐word brands (RWB; e.g., SATURN), nonword brands (NWB; e.g., KIA), or semantic associates (e.g., TIRE) and targets were product categories (e.g., car). NWB primes resulted in equivalent priming as semantic primes and were recalled more than RWBs in a free‐recall task. In Experiment 2, participants completed an unprimed LDT or brand decision task (BDT). In LDT, high NWB error rates reflected greater familiarity. In BDT, many RWBs were not recognized as brands. In Experiment 3, a primed BDT with brand names as targets indicated that NWBs and RWBs are equally primed by a related category label. Overall, NWBs appear to be more familiar and memorable, possibly because of distinctiveness. Copyright © 2015 John Wiley & Sons, Ltd.     

Interactions between color and word processing in a flanker task

To examine interactions between color and word attributes, participants responded, either manually or vocally, to a central target (color patch or word) flanked by a Stroop stimulus. Color and word attributes of the flanker affected both vocal and manual responding to color patches. Color and word flankers also affected manual responding to word targets, but only word flanker affected vocal responding to word targets. These results are not consistent with models (e.g., translational models) of Stroop tasks, which posit that interactions between colors and words occur only when vocal responding is required.     

Semantic component of a cross-modal Stroop-like task

Three experiments showed that the pattern of interference of single-modality Stroop tests also exists cross-modally. Distractors and targets were either pictures or auditory words. In a naming task (Experiment 1), word distractors from the same semantic category as picture targets interfered with picture naming more than did semantically unrelated distractors; the semantic category of picture distractors did not differentially affect word naming. In a categorization task (Experiment 2), this Stroop-like effect was reversed: Picture distractors from the same semantic category as word targets interfered less with word categorization than picture distractors that were semantically unrelated; the semantic category of word distractors did not differentially affect picture categorization. Experiment 3 replicated these effects when each subject performed both tasks; the task, naming or categorizing, determined the pattern of interference between pictures and auditory words. The results thus support the existence of a semantic component of a cross-modal Stroop-like effect.     

靶子-靶子任务中认知控制对返回抑制的反转

使用冲突色词作为外源性线索,通过3(任务类型)×2(线索有效性)×2(色词一致性)混合设计考察认知控制对返回抑制(IOR)的影响。结果:(1)线索-靶子任务(CT)和靶子-靶子任务(TT)均产生正值IOR,CT的IOR效应量(32ms)显著大于TT(12ms)。(2)线索有效性和任务类型交互作用显著。按键反应组IOR效应量(11.85ms)显著大于颜色反应组(-18.5ms)和词意反应组(-25.65ms)。证实冲突色词在CT任务中做为线索可产生IOR,这种范式上的新尝试同样适用于TT任务。在TT任务中对认知冲突的觉察和控制导致IOR效应反转,支持注意的非盲性机制。研究为主动操纵被试对线索的认知控制程度,考察复杂任务下实施认知控制对注意定向的影响提供了一条可行途径。     

Role of outcome conflict in dual-task interference

The traditional explanation for dual-task interference is that tasks compete for scarce processing resources. Another possible explanation is that the outcome of the processing required for one task conflicts with the processing required for the other task (e.g., cross talk). To explore the contribution of outcome conflict to task interference, we manipulated the relatedness of the tasks. In Experiment 1, subjects searched concurrently for names of boys in one channel and names of cities in another channel. Responses were significantly delayed when a nontarget on one channel belonged to, or was even just related to, the category designated as the target for the other channel. No comparable effects were found when the tasks were performed in isolation. Thus, the difficulty of the individual tasks is not the only determinant of how much they will interfere when combined, and there must be substantial interactions between processes carrying out the two tasks. In Experiment 2 subjects searched one channel for specific target letters and another channel for specific target digits. The nontargets in a channel were either from the same alphanumeric category as the targets for that channel or from the opposite category (i.e., the category of the targets for the other channel). It was found that although between-category search was more efficient than within-category search in single tasks, it was less efficient in dual tasks. Thus, there appear to be significant task interactions due to the confusability emerging when the nontargets of one task belong to the same category as the targets of the concurrent task. In addition, the congruence of target presence or absence on the two channels was found to have a sizeable effect. We suggest four potential sources of outcome conflict that may contribute to dual-task interference, and we conjecture that a great deal of the residual interference might result from other sorts of outcome conflict.     

The influence of selection for response on repetition priming of word identification.

Repetition priming of word identification was examined using study tasks that required participants either to search for targets appearing in rapid serial visual presentation of word lists or to read aloud a list of target words. Nontarget words embedded in search lists produced a small amount of repetition priming on a masked word identification test, independent of presentation duration in the search list (200-1,000 ms), but no priming when they appeared as targets in a second search task used at test. For both test tasks, words that were originally encoded in a read-aloud task or served as detected targets during a search task generated more priming than nontarget words from search lists. These results suggest that priming effects are strongest when study tasks require an item to be selected as the basis for an overt response, even though the information on which study and test responses are based may be different.     

Context cue focality influences strategic prospective memory monitoring

Monitoring the environment for the occurrence of prospective memory (PM) targets is a resource-demanding process that produces cost (e.g., slower responding) to ongoing activities. However, research suggests that individuals are able to monitor strategically by using contextual cues to reduce monitoring in contexts in which PM targets are not expected to occur. In the current study, we investigated the processes supporting context identification (i.e., determining whether or not the context is appropriate for monitoring) by testing the context cue focality hypothesis. This hypothesis predicts that the ability to monitor strategically depends on whether the ongoing task orients attention to the contextual cues that are available to guide monitoring. In Experiment 1, participants performed an ongoing lexical decision task and were told that PM targets (TOR syllable) would only occur in word trials (focal context cue condition) or in items starting with consonants (nonfocal context cue condition). In Experiment 2, participants performed an ongoing first letter judgment (consonant/vowel) task and were told that PM targets would only occur in items starting with consonants (focal context cue condition) or in word trials (nonfocal context cue condition). Consistent with the context cue focality hypothesis, strategic monitoring was only observed during focal context cue conditions in which the type of ongoing task processing automatically oriented attention to the relevant features of the contextual cue. These findings suggest that strategic monitoring is dependent on limited-capacity processing resources and may be relatively limited when the attentional demands of context identification are sufficiently high.     

Semantic category effects in visual word search

The initial question was whether subjects could categorize a word semantically before they precisely identified the word itself. This failed to occur. When searching a visual display for a single target word, subjects searched at the same rate whether the distractors were in the same or in a different semantic category. However, when the size of the target set was increased to three, then six, items, subjects increasingly used category information to speed their search rate when targets and distractors belonged to different categories. Subjects appeared to perform the task by comparing the category of each display word to the category of the target set.     

The Extrinsic Affective Simon Task

A modified version of the Implicit Association Test (IAT) is described that is based on a comparison of performance on trials within a single task rather than on a comparison of performance on different tasks. In two experiments, participants saw white words that needed to be classified on the basis of stimulus valence and colored words that were to be classified on the basis of color. On trials where the colored word referred to a positive target concept (e.g., "flowers," "self"), performance was superior when the correct response was the response that was also assigned to positive white words. The reverse was true on trials where the colored word represented a negative target concept (e.g., "insect"). This variant of the IAT is less susceptible to nonassociative effects of task recoding and can be used to assess single and multiple attitudes.