On the immunity of perceptual implicit memory to manipulations of attention

In four experiments, we examined the effect of manipulating study phase attention in a Stroop task on the extent of repetition priming in the lexical decision task (LDT). Experiment 1 replicated the immunity of the LDT to division of attention reported by Szymanski and MacLeod (1996), using a standard Stroop configuration. Response times to previously encountered words were identical regardless of whether the participants were required to read the words or name the color in which they were presented. Experiment 2 demonstrated that implementing the Stroop manipulation across separate visual objects reduced but did not eliminate priming of unattended words, provided the words remained in the attended region of the stimulus display. When this constraint was removed in Experiment 3, priming of unattended words disappeared. Experiment 4 demonstrated statistically equivalent priming for attended and unattended words when the Stroop manipulation remained in the same visual object but attention was directed to a single letter of the word. In all four experiments, the Stroop manipulation had a clear effect on recognition. These results qualify claims that the LDT might be immune to manipulations of study phase attention and suggest that the LDT has a lower threshold level of attention at encoding than do other standard implicit tests of memory.     

Selective attention and priming: Inhibitory and facilitatory effects of ignored primes

The priming effects of ignored information have been studied in Stroop displays (Neill, 1977) and with spatially superimposed drawings (Tipper, in this issue); naming of probes related to ignored primes is delayed in these experiments (“negative priming”). This negative priming effect is confirmed in a list reading task in Experiment 1, which used partially superimposed letters, and Experiment 2, which used spatially separated letters. Furthermore, Lowe (1979) using Stroop colour words observed that changing the nature of the probe such that it did not require selection from a competing word reversed the priming effects of the ignored word from inhibition to facilitation. Experiment 3 confirmed this observation when subjects selected a red letter from a green letter. Two models are suggested to account for this result. In the first, negative priming is a product of the ignored prime and subsequent probe being encoded both as a stimulus to be ignored and one to be named (Allport, Tipper and Chmiel, in press; Lowe, in press). This dual encoding is ambiguous, requiring further processing before response can be output. The other model suggests that negative priming reflects inhibition of response to ignored information, slowing naming latencies to probe stimuli that require the same response. Experiment 4 attempts to differentiate between the models, and the latter inhibition view is preferred.     

A sequential analysis of relevant and irrelevant information in the Stroop task

The effect of repeating relevant (colour) and irrelevant (word) stimulus information is investigated in two Stroop tasks. Thomas (1977) observed that the Stroop effect is reduced when the irrelevant word is repeated from trial n -1 to trial n. A similar effect was observed in the Simon task (Notebaert, Soetens, & Melis, 2001; Notebaert & Soetens, 2003a). MacLeod (1991) interprets this effect as sustained suppression and relates it to negative priming. In this paper we investigate whether the reduced Stroop effect for word repetitions is indeed related to the negative priming effect. In Experiment 1 with a response-stimulus interval (RSI) of 50 ms, the Stroop effect is not influenced by the sequence of the word and there is no negative priming effect. In Experiment 2 with an RSI of 200 ms, the Stroop effect is reduced for word repetitions but there is still no negative priming effect. This does not support the sustained-suppression hypothesis. The reduced Stroop effect for word repetitions is explained in terms of response priming.     

Effect of stimulus repetition on positive and negative identity priming

Most negative-priming experiments have used a limited number of stimuli that are repeated many times throughout the experiment. We report five experiments that examine in greater detail the role of stimulus repetition in negative priming. Subjects were presented with displays consisting of two or more words, and were required to name the word printed in red. On attended repetition (AR) trials, the target word was the same as the target word on the preceding trial. On ignored repetition (IR) trials, the target word was the same as the distractor word on the preceding trial. Experiments 1 and 2 used novel words, and obtained positive priming on AR trials, but no negative priming on IR trials. Experiments 3 and 4 used repeated words, and obtained negative priming on IR trials, but no positive priming on AR trials. In Experiment 5, both novel and repeated words were intermixed, and negative priming was observed for repeated, but not novel, IR conditions, whereas positive priming was observed for novel, but not repeated, AR conditions. Together, Experiments 1–5 demonstrate that positive and negative identity priming are modulated by stimulus repetition and are stimulus specific.     

Wheel chairs and arm chairs: A novel experimental design for the emotional Stroop effect

The emotional Stroop effect demonstrates that people are slower to name the ink colour of emotionally charged words than that of neutral words. Attributing this slowdown to emotionality or threat requires that the emotion and neutral words presented are equal on all extraneous variables. However, it is impossible in principle to match the two types of words on all conceivable variables. To address the problem, we presented the same set of words, polarised to be negative in one condition and neutral in another by using appropriate prime words that produced the desired valence through idiomatic two-word expressions. Across two studies, participants took longer to name the colour of the same words when they were rendered negative than when they were rendered neutral. This difference reflects a true emotional Stroop effect given the control provided for all potentially confounding variables tied to the target stimuli. The new procedure also enables researchers to calculate item-specific emotional Stroop effects for the first time.     

Don't be afraid of irrelevant words: the emotional Stroop effect is confined to attended words

The emotional Stroop effect denotes slower responses to the colour of negative words (e.g., death) compared to neutral words (e.g., mug). Popular explanations assume a general power of negative words to capture visual attention. However, in the typical task, the irrelevant word stimulus and the relevant colour stimulus are perceptually integrated. We compared interference from negative words, which were part of the relevant visual object, to interference from negative words that were part of an irrelevant object, or occurred in the background, respectively. Results showed that only negative words in the relevant object delayed colour-naming responses, compared to neutral words. Negative words outside the relevant object failed to affect performance. This finding is at odds with the claim that negative words could capture spatial or object-based mechanisms of visual attention. However, the finding is consistent with the idea that negative words interfere with the allocation of dimensional attention to different features of an attended object.     

Don't be afraid of irrelevant words: The emotional Stroop effect is confined to attended words

The emotional Stroop effect denotes slower responses to the colour of negative words (e.g., death) compared to neutral words (e.g., mug). Popular explanations assume a general power of negative words to capture visual attention. However, in the typical task, the irrelevant word stimulus and the relevant colour stimulus are perceptually integrated. We compared interference from negative words, which were part of the relevant visual object, to interference from negative words that were part of an irrelevant object, or occurred in the background, respectively. Results showed that only negative words in the relevant object delayed colour-naming responses, compared to neutral words. Negative words outside the relevant object failed to affect performance. This finding is at odds with the claim that negative words could capture spatial or object-based mechanisms of visual attention. However, the finding is consistent with the idea that negative words interfere with the allocation of dimensional attention to different features of an attended object.     

Excitatory and inhibitory priming by attended and ignored non-recycled words with monolinguals and bilinguals

Experiments examining identity priming from attended and ignored novel words (words that are used only once except when repetition is required due to experimental manipulation) in a lexical decision task are reported. Experiment 1 tested English monolinguals whereas Experiment 2 tested Twi (a native language of Ghana, Africa)-English bilinguals. Participants were presented with sequential pairs of stimuli composed of a prime followed by a probe, with each containing two items. The participants were required to name the target word in the prime display, and to make a lexical decision to the target item in the probe display. On attended repetition (AR) trials the probe target item was identical to the target word on the preceding attentional display. On ignored repetition (IR) trials the probe target item was the same as the distractor word in the preceding attentional display. The experiments produced facilitated (positive) priming in the AR trials and delayed (negative) priming in the IR trials. Significantly, the positive and negative priming effects also replicated across both monolingual and bilingual groups of participants, despite the fact that the bilinguals were responding to the task in their non-dominant language.     

The crucial roles of stimulus matching and stimulus identity in negative priming

Negative priming refers to the situation in which an ignored item on an initial prime trial suffers slowed responding when it becomes the target item on a subsequent probe trial. In this experiment (and a replication), we demonstrate two ways in which stimulus consistency (matching) governs negative priming. First, negative priming for identical words occurred only when the prime distractor changed color when it became the probe target (i.e., constant cue to read the red word); negative priming disappeared when the prime distractor retained its color as the probe target (i.e., cue switches from read the red prime word to read the white probe word). Second, negative priming occurred for identical words, but not for semantically related words, whether related categorically or associatively. This pattern of results is consistent with a memory retrieval account, but not with an inhibition account of negative priming, and casts doubt on whether there is semantic negative priming for words.     

Attentional modulation of masked repetition and categorical priming in young and older adults

Three experiments examined the effects of temporal attention and aging on masked repetition and categorical priming for numbers and words. Participants' temporal attention was manipulated by varying the stimulus onset asynchrony (i.e., constant or variable SOA). In Experiment 1, participants performed a parity judgment task and a lexical decision task in which categorical priming and repetition priming were, respectively, tested. Experiment 2 used a semantic categorization task testing categorical priming. In Experiment 3, repetition and categorical priming were tested in the same semantic categorization task with the same stimuli. The results of the three experiments showed that masked repetition priming is insensitive to manipulations of temporal attention whereas categorical priming is. Furthermore, no differences were found between young and older adults in repetition priming effects, again contrasting with the categorical priming results for which older adults were more sensitive to attentional manipulations than young adults.     

Attention and perceptual priming in the perceptual identification task

Prior research indicates that manipulations of attention during encoding sometimes affect perceptual implicit memory. Two hypotheses were investigated. One proposes that manipulations of attention affect perceptual priming only to the extent that they disrupt stimulus identification. The other attributes reduced priming to the disruptive effects of distractor selection. The role of attention was investigated with a variant of the Stroop task in which participants either read words, identified their color, or did both. Identifying the color reduced priming even when the word was also overtly identified. This result held regardless of whether color and word were presented as a single object (Experiments 1 and 2) or as separate objects (Experiment 4). When participants read and identified a color, the overt order of the responses did not matter; both conditions reduced priming relative to reading alone (Experiment 3). The results provide evidence against the stimulus-identification account but are consistent with the distractor-selection hypothesis.     

Prime display offset modulates negative priming only for easy-selection tasks

Responses to probe targets that have been distractors in a prime display are slower than responses to new targets, a finding called negative priming (NP). The selective attention model, which attributes NP to lingering inhibition of the prime distractor, predicts that NP should occur only when the prime display has disappeared before the probe display is processed. The present study tested this prediction both in easy- and in difficult selection tasks. In Experiments 1, 2, and 3A, target selection was easy, and NP was observed only after prime display offset, regardless of whether offset was manipulated between or within participants. In Experiment 3B, target selection was difficult, and NP was found with and without prime display offset. Experiment 4 replicated the finding of NP without prime display offset in a difficult-selection task. A modified version of the selective attention model can explain the results of the present study. However, we also discuss the results in light of episodic retrieval theory and temporal discrimination theory.     

Red-hot: How colour and semantic temperature processing interact in a Stroop-like paradigm

Temperature concepts and colour are commonly associated (i.e., red is “hot” and blue is “cold”), although their direction of influence (unidirectional, bidirectional) is unknown. Semantic Stroop effects, whereby words like fire influence colour categorization, suggest automatic semantic processing influences colour processing. The experiential framework of language comprehension indicates abstract concepts like temperature words simulate concrete experiences in their representation, where expressions like “red-hot” suggest colour processing influences conceptual processing. Participants categorized both colour (Experiment 1: red, blue; Experiment 2: red, green, blue) and word-meaning with matched lists of hot and cold meaning words in each colour. In Experiments 1 and 2, semantic categorization showed congruency effects across hot and cold words, while colour categorization showed facilitation only with hot words in Experiment 2. This asymmetry reflects a more consistent influence of colour categorization on semantic categorization than the reverse, suggesting experiential grounding effects may be more robust than the effects of semantic processing on colour processing.     

The positivity proportion effect: A list context effect in masked affective priming

In the evaluative decision task, participants decide whether target words denote something positive or negative. Positive and negative prime words are known to engender so-called affective priming effects in this task. Primes were sandwich masked, and the proportion of positive to negative target words was manipulated. In Experiment 1, prime valence and positivity proportion interacted, so that primes of the less frequently presented target valence caused larger priming effects. Experiment 2 rendered an explanation of this interaction in terms of response bias unlikely, Experiment 3 ruled out a peripheral locus of the effect, and Experiment 4 ruled out an account in terms of stimulus repetition. The effect is explained by means of an attentional bias favoring the rare kind of valence.     

True and false memory for colour names versus actual colours: Support for the visual distinctiveness heuristic in memory for colour information

In a colour variation of the Deese–Roediger–McDermott (DRM) false memory paradigm, participants studied lists of words critically related to a nonstudied colour name (e.g., “blood, cherry, scarlet, rouge … ”); they later showed false memory for the critical colour name (e.g., “red”). Two additional experiments suggest that participants generate colour imagery in response to such colour-related DRM lists. First, participants claim to experience colour imagery more often following colour-related than standard non-colour-related DRM lists; they also rate their colour imagery as more vivid following colour-related lists. Second, participants exhibit facilitative priming for critical colours in a dot selection task that follows words in the colour-related DRM list, suggesting that colour-related DRM lists prime participants for the actual critical colours themselves. Despite these findings, false memory for critical colour names does not extend to the actual colours themselves (font colours). Rather than leading to source confusion about which colours were self-generated and which were studied, presenting the study lists in varied font colours actually worked to reduce false memory overall. Results are interpreted within the framework of the visual distinctiveness hypothesis.     

About the unidirectionality of interference: Insight from the musical Stroop effect

The asymmetry of interference in a Stroop task usually refers to the well-documented result that incongruent colour words slow colour naming (Stroop effect) but incongruent colours do not slow colour word reading (no reverse Stroop effect). A few other studies have suggested that, more generally, a reverse Stroop effect can be occasionally observed but at the expense of the Stroop effect itself, as if interference was inherently unidirectional, from the stronger to the weaker of the two competing processes. We describe here a situation conducive to a pervasive mutual interference effect. Musicians were exposed to congruent and incongruent note name/note position patterns, and they were asked either to read the word while ignoring the location of the note within the staff, or to name the note while ignoring the note name written inside the note picture. Most of the participants exhibited interference in the two tasks. Overall, this result pattern runs against the still prevalent model of the Stroop phenomenon [Cohen, J. D., Dunbar, K., & McClelland, J. L. (1990). On the control of automatic processes: A parallel distributed processing account of the Stroop effect. Psychological Review, 97(3), 332–361]. However, further analyses lend support to one of the key tenets of the model, namely that the pattern of interference depends on the relative strength of the two competing pathways. The reasons for the impressive differences between the results collected in the present study and in the standard colour–word (or picture–word) paradigms are also examined. We suggest that these differences reveal the importance of stimulus–response contingency in the formation of automatisms.     

A slow component of classic Stroop interference

The interference in colour naming may extend beyond critical Stroop trials. This “slow” effect was first discovered in emotional Stroop tasks, but is extended here to classical Stroop. In two experiments, meaningless coloured letter strings followed a colour word or neutral word. Student participants (Experiment 1), and 18 stroke patients and 18 matched controls (Experiment 2) showed substantial interference by incongruent colour words, both in the word trial (fast component) and in the subsequent string trial (slow component). Different patient subgroups emerged from the comparison of Stroop performance with the controls. An association of fast and slow components was only found in one subgroup. Exploratory analyses revealed no clear differences in damage location between subgroups. Fast interference caused by colour-meaning conflict may be specific for classical Stroop, but the broader occurrence of slow effects suggests a more generalised process of disengagement from attention-demanding stimuli.     

The visual-auditory color-word Stroop asymmetry and its time course

Four experiments examined crossmodal versions of the Stroop task in order (1) to look for Stroop asymmetries in color naming, spoken-word naming, and written-word naming and to evaluate the time course of these asymmetries, and (2) to compare these findings to current models of the Stroop effect. Participants named color patches while ignoring spoken color words presented with an onset varying from 300 msec before to 300 msec after the onset of the color (Experiment 1), or they named the spoken words and ignored the colors (Experiment 2). A secondary visual detection task assured that the participants looked at the colors in both tasks. Spoken color words yielded Stroop effects in color naming, but colors did not yield an effect in spoken-word naming at any stimulus onset asynchrony. This asymmetry in effects was obtained with equivalent color- and spoken-word-naming latencies. Written color words yielded a Stroop effect in naming spoken words (Experiment 3), and spoken color words yielded an effect in naming written words (Experiment 4). These results were interpreted as most consistent with an architectural account of the color-word Stroop asymmetry, in contrast with discriminability and pathway strength accounts.     

Implicit Memory and Anxiety: Perceptual Identification of Emotional Stimuli

The perceptual identification paradigm was used to examine implicit memory performance in high- and low-trait anxious subjects. A series of threat-related and neutral words was presented in different colours during the encoding phase. Subjects were required to encode the stimuli by naming the colour while ignoring the semantic content of the words (Experiment 1), by simply reading the words (Experiment 2) or by naming the colour of the words and the words themselves (Experiment 3). Experiment 1 demonstrated the predicted emotional Stroop effect, with high-trait subjects taking relatively longer than low-trait subjects to name the colour of the threat-related as compared to the neutral stimuli. All three experiments revealed a significant implicit memory effect overall, with more primed than unprimed words being correctly identified during the perceptual identification task. Subjects in all experiments also identified more of the threat-related than neutral words. Although Experiment 2 found that, overall, the high-trait subjects identified relatively fewer threat-related words than neutral words in comparison to the low-trait subjects, none of the experiments offered any support for the prediction of a threat-related implicit memory bias in hightrait anxiety.     

Attention, spatial integration, and the tail of response time distributions in Stroop task performance

A few studies have examined selective attention in Stroop task performance through ex-Gaussian analyses of response time (RT) distributions. It has remained unclear whether the tail of the RT distribution in vocal responding reflects spatial integration of relevant and irrelevant attributes, as suggested by Spieler, Balota, and Faust (2000). Here, two colour-word Stroop experiments with vocal responding are reported in which the spatial relation between colour and word was manipulated. Participants named colours (e.g., green; say "green") while trying to ignore distractors that were incongruent or congruent words (e.g., red or green), or neutral series of Xs. The vocal RT was measured. Colour words in colour, white words superimposed onto colour rectangles (Experiment 1), and colour rectangles combined with auditory words (Experiment 2) yielded Stroop effects in both the leading edge and the tail of the RT distributions. These results indicate that spatial integration is not necessary for effects in the tail to occur in vocal responding. It is argued that the findings are compatible with an association of the tail effects with task conflict.