Location invariance in masked repetition priming of letters and words

Earlier studies have suggested that information from a prime stimulus can be integrated with target information even when the two stimuli appear at different spatial locations. Here, we examined such location invariance in a masked repetition priming paradigm with single letter and word stimuli. In order to neutralize effects of acuity and spatial attention on prime processing, subliminal prime stimuli always appeared on fixation. Target location varied randomly from trial to trial along the horizontal meridian at one of seven possible locations for letter stimuli (? 7° to + 7°) and three positions for word stimuli (? 4°, 0°, + 4°). Speed of responding to letter and word targets was affected by target location, and by priming, but the size of repetition priming effects did not vary as a function of target location. These results suggest that masked repetition priming is mediated by representations that integrate information about object identity independently of object location.     

Masked cross-modal priming turns on a glimpse of the prime

We examined if cross-modal priming (print to speech) was greater for participants who were aware of the presence of letters in the experiment. Experiment 1 determined that word primes displayed at 47 ms were adequately masked. In Experiment 2 (a, b) with primes displayed at 47 ms masked priming occurred for within-mode printed targets but not for spoken ones. Experiment 3, with spoken targets, presented primes at two different durations (59, 71 ms) and priming was found for participants who reported seeing letters but not for those who did not. The results are discussed in terms how the link between prime and target representations might be strengthened even by cursory awareness of the prime and what this tells us about priming.     

Masked priming of words and nonwords in a naming task: Further evidence for a nonlexical basis for priming

Masked priming effects in word identification tasks such as lexical decision and word naming have been attributed to a lexical mechanism whereby the masked prime opens a lexical entry corresponding to the target word. Two experiments are reported in which masked repetition priming effects of similar magnitude were obtained with word and nonword targets in a naming task. Masked orthographic priming was more stable for word than for nonword targets, although morphological primes produced no advantage beyond that achieved by matched orthographic primes. These results, taken together with the recent finding that repetition priming of nonwords can be obtained in the lexical decision task, support the view that masked priming of words and nonwords has a nonlexical component. We suggest that masked primes can enhance target identification by contributing to the construction of an orthographic or a phonological representation of the target, regardless of the target's lexical status.     

A study of masked form priming in picture and word naming

We report a series of picture- and word-naming experiments in which the masked priming paradigm with prime exposures brief enough to prevent prime identification were used. Experiment 1 demonstrates that the prior presentation of the same word prime facilitates both picture and word naming independently of target frequency. In Experiments 2 and 3, primes that were pseudohomophones of picture targets produced facilitatory effects compared with orthographic controls, but these orthographically similar nonword primes did not facilitate picture naming compared with unrelated controls. On the other hand, word targets were primarily facilitated by orthographic prime— target overlap. This marked dissociation in the priming effects obtained with picture and word targets is discussed in relation to different explanations of masked form priming effects in visual word recognition and current models of picture and word naming.     

Priming word recognition with orthographic neighbors: effects of relative prime-target frequency

Four lexical decision experiments were performed with an orthographic priming paradigm in which test words were preceded by orthographically related or unrelated prime words. When prime words were presented for 350 ms without a mask, it was observed that primes that are lower frequency orthographic neighbors of the target interfered with target processing relative to an unrelated condition. When primes were higher frequency neighbors of the target, no interference or facilitation was observed. On the other hand, with briefly presented masked primes, interference was observed with higher frequency prime words. Finally, facilitatory effects in masked repetition priming were obtained with both high- and low-frequency prime-target pairs. The results are interpreted in terms of activation and selection processes operating in visual word recognition.     

Masked form priming is moderated by the size of the letter-order-free orthographic neighbourhood

University students made lexical decisions to targets preceded by masked primes. In Experiment 1, transposed-letter primes were used also in the sandwich priming paradigm, in which the target is briefly pre-presented prior to the prime. The priming effects in the masked paradigm, but not in the sandwich paradigm, were moderated by the density of the letter-order-free neighbourhood of the target. In Experiment 2, letter-order-free neighbour prime words produced a priming cost in masked priming. These results are consistent with the idea that sandwich priming attenuates letter-order-free neighbour competition in target identification. Unexpectedly, no priming cost was produced by conventional (letter-position-preserving) word neighbour primes. Order-free neighbours may produce facilitation of target processing less, and more variably, than conventional neighbours.     

Unconscious task set priming with phonological and semantic tasks

Whether unconscious stimuli can modulate the preparation of a cognitive task is still controversial. Using a backward masking paradigm, we investigated whether the modulation could be observed even if the prime was made unconscious in 100% of the trials. In two behavioral experiments, subjects were instructed to initiate a phonological or semantic task on an upcoming word, following an explicit instruction and an unconscious prime. When the SOA between prime and instruction was sufficiently long (84 ms), primes congruent with the task set instruction led to speedier responses than incongruent primes. In the other condition (36 ms), no task set priming was observed. Repetition priming had the opposite tendency, suggesting the observed task set facilitation cannot be ascribed solely to perceptual repetition priming. Our results therefore confirm that unconscious information can modulate cognitive control for currently active task sets, providing sufficient time is available before the conscious decision.     

汉语听觉阈下启动效应：来自听觉掩蔽启动范式的证据

使用汉语双字词为实验材料,采用听觉掩蔽启动范式,通过3个实验考察汉语听觉阈下启动效应。结果发现,真词的听觉阈下重复启动效应显著,并且听觉阈下重复启动效应不受启动、目标发音者性别一致性的影响。但真词的阈下语音、语素和语义启动效应及假词的阈下重复和首字启动效应都不显著。这些结果说明,听觉通道阈下呈现的汉语双字词的词汇水平信息可以得到无意识加工。汉语双字词的听觉阈下启动效应可能是基于启动词整词表征的无意识激活。     

Beyond binary judgments: Prime validity modulates masked repetition priming in the naming task

Bodner and Masson (2001) reported that masked repetition priming of lexical decisions is often greater when the repetition primes appear on a high, rather than a low, proportion of trials. They suggested that processing episodes are constructed for masked primes and that recruitment of those episodes is affected by the probability that the prime will be useful for processing the target. If context-sensitive recruitment of primes is a general mechanism, a similar effect should also occur in a nonbinary response task. In accord with this hypothesis, using the naming task and a 45-msec prime duration, we show that masked repetition priming effects for uppercase words, case-alternated words, and pseudohomophones were greater when .8 rather than .2 of the trials involved repetition (vs. unrelated) primes. Prime validity effects are consistent with a memory recruitment view of priming but may be difficult to explain using activation-based mechanisms.     

Parts outweigh the whole (word) in unconscious analysis of meaning

In unconscious semantic priming, an unidentifiable visually masked word (the prime) facilitates semantic classification of a following visible related word (the target). Three experiments reported here provide evidence that masked primes are analyzed mainly at the level of word parts, not whole-word meaning. In Experiment 1, masked nonword primes composed of subword fragments of earlier-viewed targets functioned as effective evaluative primes. (For example, after repeated classification of the targets angel and warm , the nonword anrm acted as an evaluatively positive masked prime.) Experiment 2 showed that this part-word processing was potent enough to oppose analysis at the whole-word level. Thus, smile functioned as an evaluatively negative (!) masked prime after repeated classification of smut and bile . Experiment 3 found no priming when masked word primes contained no parts of earlier targets. These results suggest that robust unconscious priming (a) is driven by analysis of part-word information and (b) requires previous classification of visible targets that contain the fragments later serving as primes. Contrary to a widely held view, analysis of subliminal primes appears not to function at the level of analysis of complete words.     

Retroactive semantic priming in a lexical decision task

The present study reports two experiments that required subjects to name target items preceded by a masked prime. Additionally, and subsequent to the naming task, subjects were required to indicate whether or not the prime was a word, along with a confidence rating of their lexical decision. Experiment 1 demonstrates that the processing of masked primes is facilitated by related targets when such targets are presented either 100 or 200 msec after the onset of the prime. Experiment 2 extends the finding of “retroactive” priming to a 1000=msec separation in prime-target presentation (SOA). The extent of retroactive priming is not dependent on SOA between prime and target, nor is it affected by the prime-mask SOA, which varied from 10 to 180 msec. Priming of targets was also independent of prime-target and prime-mask SOA, providing that primes had been classified as words. For word primes classified as non-words there was no semantic priming on target naming reaction time. Implications of these findings with respect to the nature of retroactive priming and the current controversy concerning subliminal priming effects were discussed.     

Masked inhibitory priming in english: evidence for lexical inhibition

Predictions derived from the interactive activation (IA) model were tested in 3 experiments using the masked priming technique in the lexical decision task. Experiment 1 showed a strong effect of prime lexicality: Classifications of target words were facilitated by orthographically related nonword primes (relative to unrelated nonword primes) but were inhibited by orthographically related word primes (relative to unrelated word primes). Experiment 2 confirmed IA's prediction that inhibitory priming effects are greater when the prime and target share a neighbor. Experiment 3 showed a minimal effect of target word neighborhood size (N) on inhibitory priming but a trend toward greater inhibition when nonword foils were high-N than when they were low-N. Simulations of 3 different versions of the IA model showed that the best fit to the data is produced when lexical inhibition is selective and when masking leads to reset of letter activities.     

Masked repetition and phonological priming within and across modalities

Lexical decision latencies to word targets presented either visually or auditorily were faster when directly preceded by a briefly presented (53-ms) pattern-masked visual prime that was the same word as the target (repetition primes), compared with different word primes. Primes that were pseudohomophones of target words did not significantly influence target processing compared with unrelated primes (Experiments 1-2) but did produce robust priming effects with slightly longer prime exposures (67 ms) in Experiment 3. Like repetition priming, these pseudohomophone priming effects did not interact with target modality. Experiments 4 and 5 replicated this general pattern of effects while introducing a different measure of prime visibility and an orthographic priming condition. Results are interpreted within the framework of a bimodal interactive activation model.     

Masked emotional priming: A double dissociation between direct and indirect effects reveals non-conscious processing of emotional information beyond valence

We demonstrate non-conscious processing beyond valence by employing the masked emotional priming paradigm (Rohr, Degner, & Wentura, 2012) with a stimulus-onset asynchrony (SOA) variation. Emotional faces were briefly presented and directly masked, followed by the target face, using a SOA of either 43 ms or 143 ms. Targets were categorized as happy, angry, fearful, or sad. With short SOA, we replicated the differentiated priming effect within the negative domain (i.e., angry differentiate from fearful/sad). A direct test of prime awareness indicated that primes could not be discriminated consciously in this condition. With long SOA, however, we did not observe the priming effect whereas the direct test indicated some degree of conscious processing. Thus, indirect effects dissociated from direct effects in our study, an indication for non-conscious processing. Thereby, the present study provides evidence for non-conscious processing of emotional information beyond a simple positive-negative differentiation.     

Shared neighborhood effects in masked orthographic priming

Several studies have found effects of orthographically related masked nonword primes on lexical decisions to target words. These effects have been explained by the neighborhood characteristics of the target word (Forster, 1987), but the neighborhood characteristics of the prime in combination with the target are also found to be important (Hinton, Liversedge, & Underwood, 1998). In this study, we present a new account of masked form-priming effects based on the shared neighborhood of prime and target. Shared neighbors are words that are activated by both prime and target. According to the interactive activation model (McClelland & Rumelhart, 1981), shared neighborhood determines the size of priming effects. This prediction was tested and confirmed in a masked priming experiment that manipulated the shared neighborhood density of complete primes.     

Being forward not backward: lexical limits to masked priming

This study investigated whether masked priming is mediated by existing memory representations by determining whether nonwords targets would show repetition priming. To avoid the potential confound that nonword repetition priming would be obscured by a familiarity response bias, the standard lexical decision and naming tasks were modified to make targets unfamiliar. Participants were required to read a target string from right to left (i.e., "ECAF" should be read as "FACE") and then make a response. To examine if priming was based on lexical representations, repetition primes consisted of words when read forwards or backwards (e.g., "face", "ecaf") and nonwords (e.g., "pame", "emap"). Forward and backward primes were used to test if task instruction affected prime encoding. The lexical decision and naming tasks showed the same pattern of results: priming only occurred for forward primes with word targets (e.g., "face-ECAF"). Additional experiments to test if response priming affected the LDT indicated that the lexical status of the prime per se did not affect target responses. These results showed that the encoding of masked primes was unaffected by the novel task instruction and support the view that masked priming is due to the automatic triggering of pre-established computational processes based on stored information.     

Associative and repetition priming with the repeated masked prime technique: No priming found

Wentura and Frings (2005) reported evidence of subliminal categorical priming on a lexical decision task, using a new method of visual masking in which the prime string consisted of the prime word flanked by random consonants and random letter masks alternated with the prime string on successive refresh cycles. We investigated associative and repetition priming on lexical decision, using the same method of visual masking. Three experiments failed to show any evidence of associative priming, (1) when the prime string was fixed at 10 characters (three to six flanking letters) and (2) when the number of flanking letters were reduced or absent. In all cases, prime detection was at chance level. Strong associative priming was observed with visible unmasked primes, but the addition of flanking letters restricted priming even though prime detection was still high. With repetition priming, no priming effects were found with the repeated masked technique, and prime detection was poor but just above chance levels. We conclude that with repeated masked primes, there is effective visual masking but that associative priming and repetition priming do not occur with experiment-unique prime-target pairs. Explanations for this apparent discrepancy across priming paradigms are discussed. The priming stimuli and prime-target pairs used in this study may be downloaded as supplemental materials from mc.psychonomicjournals. org/content/supplemental.     

Effects of prime and target eccentricity on masked repetition priming

Three experiments examined the influence of briefly presented, pattern-masked prime stimuli on target word recognition at varying eccentricities. The prime was either the same word as the targets or a different word, and prime position varied horizontally from a central fixation point. The targets were either in the same location as the primes (Experiment 1A) or always centrally located (Experiments 1B and 2). In Experiment 1A, target word recognition showed a typical right visual field advantage, and priming effects diminished with increasing prime and target eccentricity. With centrally located targets, priming effects tended to be more constrained by prime location. After eye fixation location and prime visibility were controlled for (Experiment 2), a right visual field advantage for priming effects was also evident for central targets, suggesting an influence of endogenous attentional biases in masked repetition priming.     

Comparing different kinds of words and word-word relations to test an habituation model of priming

Huber and O'Reilly (2003) proposed that neural habituation exists to solve a temporal parsing problem, minimizing blending between one word and the next when words are visually presented in rapid succession. They developed a neural dynamics habituation model, explaining the finding that short duration primes produce positive priming whereas long duration primes produce negative repetition priming. The model contains three layers of processing, including a visual input layer, an orthographic layer, and a lexical-semantic layer. The predicted effect of prime duration depends both on this assumed representational hierarchy and the assumption that synaptic depression underlies habituation. The current study tested these assumptions by comparing different kinds of words (e.g., words versus non-words) and different kinds of word-word relations (e.g., associative versus repetition). For each experiment, the predictions of the original model were compared to an alternative model with different representational assumptions. Experiment 1 confirmed the prediction that non-words and inverted words require longer prime durations to eliminate positive repetition priming (i.e., a slower transition from positive to negative priming). Experiment 2 confirmed the prediction that associative priming increases and then decreases with increasing prime duration, but remains positive even with long duration primes. Experiment 3 replicated the effects of repetition and associative priming using a within-subjects design and combined these effects by examining target words that were expected to repeat (e.g., viewing the target word ‘BACK' after the prime phrase ‘back to'). These results support the originally assumed representational hierarchy and more generally the role of habituation in temporal parsing and priming.     

Identity primes produce facilitation in a colour naming task

Five experiments examined associative or identity priming effects in a colour-naming task with colour-neutral words. In Experiment 1, subjects instructed to read the prime silently showed no associative priming effect but a colour-naming facilitation with identity priming. In Experiment 2, the typical associative priming interference in colour naming was demonstrated in subjects recalling the prime word, but not in subjects reading the prime silently, whereas associative primes facilitated word naming regardless of the prime response requirement. The remaining studies investigated the colour-naming facilitation observed with identity primes. Experiment 3 showed no effects on the facilitation of colour naming from varying the letter case of a silently read prime. Experiment 4 showed facilitation when subjects recalled the prime, and a target frequency effect, with faster colour-naming latencies for high- and medium- than low-frequency targets. In Experiment 5, there was no facilitation for naming the colour of target words paired with non-word primes differing in their initial letter from the target. Taken together, the results suggest that the facilitation of colour naming following identical primes reflects faster target word recognition, whereas the associative priming interference reflects an attentional effect.