Aging and prejudice: Diminished regulation of automatic race bias among older adults

A popular view holds that older adults are more prejudiced than younger adults because they grew up in a less tolerant era. An alternative view proposes that aging corresponds with stronger prejudice among older adults because they have reduced capacity to inhibit biased associations that come to mind automatically. To independently assess these possibilities, we modeled the processes underlying implicit racial attitudes in samples of teenagers through people in their nineties. Results indicated that older adults showed greater implicit bias because they were less able to regulate the automatic associations they possessed, not because of holding stronger associations in the first place. These findings suggest that age-related increases in racial biases, even those that are implicit, may be due to self-regulatory failure of older adults, rather than to cohort effects.     

Stereotypes and prejudice in the blood: Sucrose drinks reduce prejudice and stereotyping

Prejudice and stereotyping cause social problems and intergroup tension. The current work examined whether bolstering self-control by giving participants glucose would reduce stereotype use for an impression formation task. Previous work has demonstrated that self-control depends on biologically expensive brain processes that consume energy derived from glucose in the bloodstream. In the current study, glucose was manipulated via lemonade sweetened with either sugar or Splenda. Compared to the control group, the participants in the glucose condition used fewer stereotypes when writing an essay about a day in the life of a gay man. In addition, high-prejudice participants in the glucose condition used fewer derogatory statements in their essays than high-prejudice participants in the control condition. The findings are discussed in terms of the importance of self-control resources in the effective regulation of prejudice and stereotyping.     

The Obama effect: Decreasing implicit prejudice and stereotyping

This project explores the impact of Barack Obama’s presidential campaign and the resulting high levels of exposure to a positive, counter-stereotypic Black exemplar, on prejudice and stereotyping among non-Black participants. We found dramatically decreased levels of implicit anti-Black prejudice and stereotyping as compared with bias observed previously at the same institutions and in the literature. Providing some insight why the bias was reduced, Study 1 demonstrated that participants had positive Black exemplars come to mind or anticipated that other people have positive exemplars come to mind when they thought of Black people and this was associated with low levels of racial prejudice. Our second study revealed that participants who had qualities strongly associated with Obama as a political figure (e.g., president) activated when they were primed with “Black” had lower levels of implicit prejudice. These findings indicate that the extensive exposure to Obama resulted in a drop in implicit bias.     

Social power increases implicit prejudice

The effects of power on implicit and explicit attitudes towards racial groups were examined. In Study 1, participants who had power showed a stronger facilitation of positive words after exposure to White faces, and negative words after exposure to Black faces, compared to participants who did not have power. In Study 2, powerful participants, compared to controls and powerless participants, showed more positive affective responses to Chinese pictographs that followed White compared to Black faces. Power did, however, not affect explicit racial attitudes. In Study 3, powerful participants showed greater racial prejudice toward Arabs in an Implicit Association Test than did powerless participants. This effect was driven by the power of the perceiver rather than the power of the target. Implications of these findings are discussed.     

Reducing implicit prejudice: Matching approach/avoidance strategies to contextual valence and regulatory focus

Two general strategies for reducing prejudice are to approach equality and to avoid prejudice. The current research investigated the importance of matching two factors, contextual valence and regulatory focus, on the efficacy of these two strategies in reducing implicit prejudice. The findings demonstrate that although an approach strategy is more effective in decreasing prejudice on the Implicit Association Test in a positive rather than a negative context, an avoidance strategy is more effective in decreasing prejudice in a negative rather than a positive context (Study 1). In addition, the results show that although an approach strategy is more effective in decreasing prejudice when a promotion rather than a prevention focus is primed, an avoidance strategy is more effective in reducing prejudice when a prevention rather than a promotion focus is primed (Study 2). The implications of these findings for current interventions aimed at decreasing implicit prejudice are discussed.     

Implicit stereotypes and women’s math performance: How implicit gender-math stereotypes influence women’s susceptibility to stereotype threat

This experiment examined the effects of implicit gender-math stereotyping and implicit gender and math identification on women’s math performance under stereotype threat and reduced threat conditions. Results showed that of the three, only implicit gender-math stereotyping moderated stereotype threat effects on women’s math performance: women who showed less implicit math-gender stereotyping showed the largest performance difference across experimental conditions. These results suggest that women’s implicit associations between gender and math interact with situational cues to influence their math performance: women who implicitly associate women more than men with mathematics were most benefited by reduction of stereotype salience during testing.     

Revisiting the Obama Effect: Exposure to Obama reduces implicit prejudice

The present research experimentally evaluated whether exposure to Barack Obama, a positive counter-stereotypic exemplar, can result in a decrease in implicit anti-Black prejudice among non-Black participants. In order to undo any existing influence of exposure to Obama, we first exposed some participants to negative Black exemplars. Participants were assigned to one of three conditions where they were exposed subtly to negative Black exemplars, to negative Black exemplars and then Obama, or to neutral X's (i.e., control). Participants who were only primed with negative Black exemplars showed more implicit negativity toward Black people compared to the control group. Participants exposed to the same negative Black exemplars and then Obama showed a decrease in implicit racial bias levels compared to those in the negative exemplar only condition, providing experimental evidence that exposure to Obama can decrease implicit racial bias levels. These findings indicate that even subtle exposure to a positive, counter-stereotypic exemplar can reduce implicit prejudice.     

Implicit motivation to control prejudice

This research examines whether spontaneous, unintentional discriminatory behavior can be moderated by an implicit (nonconscious) motivation to control prejudice. We operationalize implicit motivation to control prejudice (IMCP) in terms of an implicit negative attitude toward prejudice (NAP) and an implicit belief that oneself is prejudiced (BOP). In the present experiment, an implicit stereotypic association of Blacks (vs. Whites) with weapons was positively correlated with the tendency to “shoot” armed Black men faster than armed White men (the “Shooter Bias”) in a computer simulation. However, participants relatively high in implicit negative attitude toward prejudice showed no relation between the race-weapons stereotype and the shooter bias. Implicit belief that oneself is prejudiced had no direct effect on this relation, but the interaction of NAP and BOP did. Participants who had a strong association between self and prejudice (high BOP) but a weak association between prejudice and bad (low NAP) showed the strongest relation between the implicit race-weapons stereotype and the Shooter Bias, suggesting that these individuals freely employed their stereotypes in their behavior.     

Utility of virtual reality environments to examine physiological reactivity and subjective distress in adults who stutter

PurposeVirtual reality environments (VREs) allow for immersion in speaking environments that mimic real-life interactions while maintaining researcher control. VREs have been used successfully to engender arousal in other disorders. The purpose of this study was to investigate the utility of virtual reality environments to examine physiological reactivity and subjective ratings of distress in persons who stutter (PWS).MethodSubjective and objective measures of arousal were collected from 10 PWS during four-minute speeches to a virtual audience and to a virtual empty room.ResultsStuttering frequency and physiological measures (skin conductance level and heart rate) did not differ across speaking conditions, but subjective ratings of distress were significantly higher in the virtual audience condition compared to the virtual empty room.ConclusionVREs have utility in elevating subjective ratings of distress in PWS. VREs have the potential to be useful tools for practicing treatment targets in a safe, controlled, and systematic manner.     

Identity,community, and prejudice

A new and urgent developmental task of adulthood is to learn to live with those who differ from oneself along dimensions of race, gender, ethnicity, religion, social class, and nationality. In order to promote discussion aimed toward achieving a better understanding of issues of multiculturalism and diversity, a conceptual framework is proposed. The conceptual framework is based on distinctions in how we define ourselves and our relationship to others and on contrasting perspectives on our intentions with respect to others. The conceptual framework is then used as a tool for setting forth a number of issues of multiculturalism and diversity. The article concludes with a discussion of the dynamics within the conceptual framework, including intraindividual and interindividual variation in adulthood.     

Reducing Stereotyping Through Mindfulness: Effects on Automatic Stereotype-Activated Behaviors

We assessed whether mindfulness (active categorization) can prevent automatic stereotype-activated behaviors related to the elderly. Eighty participants (mean age = 24.4) were given a set of photographs to prime the dimension Old Age and were asked to categorize them multiple times, to see whether the effect of the prime could be reduced through increased mindfulness. Participants were randomly assigned to one of four conditions, where they were asked to categorize the photographs across (1) four self-generated categories; (2) four assigned categories; (3) a single category—Gender; or (4) a single category—Age. Participants’ walking speed (cf. Bargh et al. 1996, Experiment 2) was then measured, as they moved between the two experimental stations. The results show that greater mindfulness predicted greater walking speed, indicating a decrease in the effect of the automatic stereotype-activated behavior.

When internalization leads to automatization: The role of self-determination in automatic stereotype suppression and implicit prejudice regulation

Recent evidence suggests that self-determined prejudice regulation is negatively related to both self-reported prejudice and automatic racial bias. However, the social-cognitive processes involved in this association have not yet been examined. Thus, the current project sought to test the ‘internalization-automatization hypothesis’, that is, to assess the extent to which prejudice regulation is automatic for those high and low in self-determined motivation to regulate prejudice. To this end, two different experimental paradigms were used. In Experiment 1 (N = 84), differences in the automatic activation and application of stereotypes were assessed for those high and low in self-determined prejudice regulation. As expected, both types of prejudice regulators showed similar stereotype activation. However, only self-determined individuals inhibited the application of stereotypes following a prime. Experiment 2 (N = 134), assessed the impact of self-regulatory depletion on the regulation of implicit prejudice. As anticipated, for the self-determined regulators, prejudice regulation did not vary between depleted and non-depleted individuals. However, when non-self-determined prejudice regulators were depleted, prejudice increased, relative to non-depleted controls. Results are discussed in terms of an increased understanding of prejudice regulation through self-determination. Evidence of the automatization of self-determined prejudice regulation offers promising implications for the reduction of prejudice.

Impressions at the intersection of ambiguous and obvious social categories: Does gay + Black = likable?

How do perceivers combine information about perceptually obvious categories (e.g., Black) with information about perceptually ambiguous categories (e.g., gay) during impression formation? Given that gay stereotypes are activated automatically, we predicted that positive gay stereotypes confer evaluative benefits to Black gay targets, even when perceivers are unaware of targets' sexual orientations. Participants in Study 1 rated faces of White straight men as more likable than White gay men, but rated Black men in the opposite manner: gays were liked more than straights. In Study 2, participants approaching Whites during an approach–avoidance task responded faster to straights than gays, whereas participants approaching Blacks responded faster to gays than straights. These findings highlight the striking extent to which less visible categories, like sexual orientation, subtly influence person perception and determine the explicit and implicit evaluations individuals form about others.     

Stereotypes and implicit social comparison: Shifts in comparison-group focus

Stereotypes affect how people understand implicit comparisons. In two studies, people judged the comparison implied by a statement (e.g., “Math is easy for me,” “I’m really aggressive”) made by an African-American, White, or Asian-American male. Counter-stereotypic comments, such as the African-American saying he was “bad” at basketball, caused participants to think the target was comparing himself to his narrow ingroup; stereotypic statements caused people to infer that the comparison group was broader. When compared to a fixed standard (all people in USA), evidence that people used stereotypes consistently emerged. Whether motivated or not, by narrowing the comparison standard when presented with a counter-stereotypic case, participants constructed an understanding of the target that protected the stereotype from challenge.     

Increasing perceived variability reduces prejudice and discrimination

We examined whether increasing individuals' perceived variability of an out-group reduces prejudice and discrimination toward its members. In a series of 4 laboratory and field experiments, we attracted participants' attention to either the homogeneity or the heterogeneity of members of an out-group, and then measured their attitudes or behaviors. Perceived variability was manipulated by making subgroups salient, by portraying the out-group members as having diverse opinions, by making salient that out-group members have different characteristics, or by asking participants to think about differences among out-group members. Prejudice and discrimination were measured in terms of self-reported attitudes, distribution of rewards, helping an out-group confederate, and evaluation of an out-group candidate in a simulated hiring decision. In all experiments, perceived variability decreased prejudice and discrimination. This effect may be due to the fact that perceived variability decreases the role of group membership in the production of attitudes and behaviors toward other individuals.     

Stereotype activation, inhibition, and aging

This research explored age-related changes in drawing stereotypic inferences during the comprehension of narrative texts. Previous research suggests that declines in inhibitory function can lead older adults to rely more on stereotypes and be more prejudiced than younger adults, even in the face of a desire to be non-prejudiced. In two experiments reported here, younger and older adults read stories that allowed for stereotypic inferences. Older adults were less likely to inhibit stereotypic inferences as measured by recognition measures and lexical decision times. A third control experiment verified that the results of the lexical decision task were not due to a priori response biases for the specific target words. Overall, older adults were more likely to make and maintain stereotypic inferences than younger adults, potentially causing them to be more prejudiced than younger adults.     

Are members of low status groups perceived as bad, or badly off? Egalitarian negative associations and automatic prejudice

Three studies explored the hypothesis that implicit measures of prejudice can tap negative, yet egalitarian associations. In Study 1, automatically associating African Americans with oppression predicted greater automatic prejudice. In Studies 2 and 3, classically conditioning associations between the novel group Noffians and words like oppressed, maltreated, and victimized led to greater automatic prejudice against Noffians. Results suggest that White Americans’ negative automatic associations with African Americans may partly result from associating members of low status groups with unfair circumstances. Because automatic associations predict prejudiced behaviors, the burden of proof is on those wishing to argue that egalitarian negative associations complicate the assessment of automatic attitudes rather than contribute to prejudiced responses. Discussion focuses on the implications of egalitarian negative associations for the theory and measurement of automatic prejudice.     

Cultural threat and perceived realistic group conflict as dual predictors of prejudice

Recent research has focused on how perceived intergroup similarity influences stereotyping and prejudice. Very little is known, however, regarding how the quality or type of similarity influences intergroup relations. Presented is a methodology that allows one to manipulate the quality of perceived intergroup similarity. This methodology is used to test contrasting predictions about how perceptions of intergroup similarity on self-stereotyped interpersonal and work-related traits predict attitudes towards immigrants. Predictions were derived from cultural threat and perceived realistic group conflict theories. Some participants were asked to rate how similar they perceived their in-group was to Mexican immigrants, whereas others were asked to evaluate how the groups differed on the given traits. Control participants evaluated themselves on the given traits. Participants were presented with either interpersonal traits or work related traits as stimuli. The main dependent measures were a perceived realistic conflict scale, a prejudice scale, and a stereotyping scale. All three scales used Mexican immigrants as the target category. When interpersonal traits were made salient, contrast comparisons led to more negative attitudes towards immigrants, supporting a cultural threat hypothesis. When work-related traits were made salient, similarity comparisons led to more prejudice and more negative attitudes towards immigrants, supporting a perceived realistic conflict hypothesis. Thus, a perceived threat to either the cultural norm or economic well being led to more negative attitudes towards immigrants. Results are discussed for their relevance to models of intergroup relations.     

Implicit and Explicit Occupational Gender Stereotypes

This study was designed to compare implicit and explicit occupational gender stereotypes for three occupations (engineer, accountant, and elementary school teacher). These occupations represented the end points and middle of a masculine–feminine continuum of explicit occupational gender stereotypes. Implicit stereotypes were assessed using the Implicit Association Test (IAT), which is believed to minimize self-presentational biases common with explicit measures of occupational gender stereotypes. IAT results for the most gender stereotyped occupations, engineer (masculine) and elementary school teacher (feminine), were comparable to explicit ratings. There was less agreement with less stereotyped comparisons. Results indicated that accounting was implicitly perceived as more masculine than explicit measures indicate, which calls into question reports of diminishing gender stereotyping for such occupations.     

Affordance Compatibility Effect for Word Learning in Virtual Reality

Rich sensorimotor interaction facilitates language learning and is presumed to ground conceptual representations. Yet empirical support for early stages of embodied word learning is currently lacking. Finding evidence that sensorimotor interaction shapes learned linguistic representations would provide crucial support for embodied language theories. We developed a gamified word learning experiment in virtual reality in which participants learned the names of six novel objects by grasping and manipulating objects with either their left or right hand. Participants then completed a word–color match task in which they were tested on the same six words and objects. Participants were faster to respond to stimuli in the match task when the response hand was compatible with the hand used to interact with the named object, an effect we refer to as affordance compatibility. In two follow up experiments, we found that merely observing virtual hands interact with the objects was sufficient to acquire a smaller affordance compatibility effect, and we found that the compatibility effect was driven primarily by responses with a compatible hand and not by responses in a compatible spatial location. Our results support theoretical views of language which ground word representations in sensorimotor experiences, and they suggest promising future routes to explore the sensorimotor foundations of higher cognition through immersive virtual experiments.