Perceived self–other differences in persuasibility: The effects of interpersonal and group-based similarity

Two experiments examined the effects of interpersonal and group-based similarity on perceived self–other differences in persuasibility (i.e. on third-person effects, Davison, 1983). Results of Experiment 1 (N=121), based on experimentally-created groups, indicated that third-person perceptions with respect to the impact of televised product ads were accentuated when the comparison was made with interpersonally different others. Contrary to predictions, third-person perceptions were not affected by group-based similarity (i.e. ingroup or outgroup other). Results of Experiment 2 (N=102), based on an enduring social identity, indicated that both interpersonal and group-based similarity moderated perceptions of the impact on self and other of least-liked product ads. Overall, third-person effects were more pronounced with respect to interpersonally dissimilar others. However, when social identity was salient, information about interpersonal similarity of the target did not affect perceived self–other differences with respect to ingroup targets. Results also highlighted significant differences in third-person perceptions according to the perceiver's affective evaluation of the persuasive message. © 1998 John Wiley & Sons, Ltd.     

Social Identity and Perceptions of Media Persuasion: Are We Always Less Influenced Than Others?1

People typically perceive negative media content (e.g., violence) to have more impact on others than on themselves (a third-person effect). To examine the perceived effects of positive content (e.g., public-service advertisements) and the moderating role of social identities, we examined students' perceptions of the impact of AIDS advertisements on self, students (in-group), nonstudents (out-group), and people in general. Perceived self-other differences varied with the salience of student identity. Low identifiers displayed the typical third-person effect, whereas high identifiers were more willing to acknowledge impact on themselves and the student in-group. Further, when influence was normatively acceptable within the in-group, high identifiers perceived self and students (us) as more influenced than nonstudents (them). The theoretical and practical implications of this reversal in third-person perceptions are discussed.     

Media Exposure,Perceived Personal Impact,and Third-Person Effect

This article examines the influence of perceived personal impact on third-person perception and on protective behaviors in connection with exposure to media coverage of the H1N1 swine flu pandemic. Survey results show that the perceived personal impact of the disease spreading in the local community positively predicts perceived media effects on self and others. However, its impact on self-evaluation of media effect is more salient and, thus, negatively influences third-person perception. In terms of corresponding behaviors, people's concerns for their own safety rather than for others' predict the intention to take protective measures. The greater the third-person perception, the less likely that people will take protective actions.     

The Perceived Influence of AIDS Advertising: Third-Person Effects in the Context of Positive Media Content

Although there is consistent evidence indicating that people perceive themselves to be less influenced than others by negative media content and persuasive communications with negative intent (viz., a third-person effect), much less is known about the perceived impact of positive media content and public service advertisements. This study investigated the perceived impact of 11 AIDS advertisements promoting a common message for safe sex, in an attempt to clarify the conditions in which people might judge themselves as more, rather than less, influenced than others. Results indicated that student respondents perceived themselves as less vulnerable than others to low-quality AIDS advertisements, but as more influenced than others by high-quality AIDS advertisements. Respondents who believed strongly that it is good to be influenced by AIDS campaigns saw themselves as relatively vulnerable to such messages, whereas other respondents did not distinguish between the level of impact on self and other. Results are consistent with motivational accounts that emphasize the ego-enhancing function of social comparisons.     

汶川地震三年半后中学生的感恩对创伤后成长的影响：社会支持的中介作用

采用感恩问卷、社会支持问卷和创伤后成长问卷对汶川地震三年半后的376名中学生进行调查,考察其感恩与社会支持对创伤后成长的影响,并检验社会支持在感恩与创伤后成长之间的中介作用。结果发现：（1）灾后中学生的创伤后成长水平较高,其中自我觉知的改变与人际体验的改变水平高于生命价值观的改变水平,女生人际体验的改变水平高于男生,初一学生的创伤后成长水平相对低于高年级学生;（2）感恩和社会支持可显著地正向预测创伤后成长;（3）社会支持在感恩与创伤后成长之间起着部分中介作用。这表明,汶川地震三年半后中学生的感恩可以直接正向预测创伤后成长,也可通过社会支持正向影响创伤后成长。     

The Duty to Support Nationalistic Policies

We demonstrate that citizens perceive a duty to support policies that benefit their nation, even when they themselves judge that the consequences of the policies will be worse on the whole, taking outsiders into account. In terms of actions, subjects think they would do their perceived duty rather than violate it for the sake of better consequences. The discrepancy between duty and judged consequences does not seem to result from self‐interest alone. When asked for reasons, many subjects felt an obligation to help their fellow citizens before others, and they also thought that they owed something to their nation, in return for what it did for them. The obligation to help fellow citizens was the strongest predictor of perceived duty. In an experiment with Israeli and Palestinian students, group membership affected both perceived overall consequences and duty, but the effect of group on perceived consequences did not account for the effect on perceived duty. Copyright © 2011 John Wiley & Sons, Ltd.     

College Men’s Third-Person Perceptions about Idealized Body Image and Consequent Behavior

This study investigates college men’s third-person perception in relation to body image factors using an experiment that involved a convenience sample of 148 male college students of Chinese descent in Singapore. The college men reported that the effects of media’s idealized body images on female friends were greater than the effects on themselves. Their perception of media effects on the self was positively associated with their body dissatisfaction and intention to engage in body image behavior. Their perception of media effects on peers and the third-person differential between the self and friends were each negatively associated with their intention to adopt extreme body image behavior.     

Do Third-Person Perceptions of Media Influence Contribute to Pluralistic Ignorance on the Norm of Ideal Female Thinness?

This study investigated the pluralistic ignorance on the norm of ideal female thinness and also the presumed influence of thin idealized media images as the cause of the misperception. A survey of 111 female and 109 male US undergraduate students revealed that both women and men overestimated the thinness of body type preferred by others. In addition, men reported that others would be more affected by the media than self while women considered themselves to be as vulnerable as others. Subsequent regression analyses demonstrated that the difference in the perceived media influence on self and others was a significant predictor of the norm of ideal female thinness. Similar misperceptions were also found between men and women in dating relationships.     

Third_Person Perception of Television Violence: The Role of Self_Perceived Knowledge

This study investigated the proposition that self-perceived knowledge or self-expertise is a primary theoretical construct in understanding third-person perception of television violence effects. Consistent with most past research, the findings confirm people's third-person tendencies to attribute greater media effects of television violence on other people than on themselves. As hypothesized, self-perceived knowledge was a stronger predictor of third-person perception than sociodemographic variables (demographics, ideology, and media use). The study also found that self-perceived knowledge was more likely to moderate than mediate the relationship between sociodemographic variables and third-person perception. Whereas a moderator affects the strength of the relationship between an independent variable and a dependent variable, a mediator explains the relationship between the two variables. In sum, the findings indicate that respondents' judgments of their superior self-perceived knowledge of television violence might be of theoretical significance in third-person effect research.     

Is the Third‐Person Effect Real? A Critical Examination of Rationales,Testing Methods,and Previous Findings of the Third‐Person Effect on Censorship Attitudes

Regarding the effect of the third‐person perception on censorship attitudes, the present study first highlighted logical weaknesses of previously proposed rationales and limitations of previously used statistical models to test the effect. This study reanalyzed data from past research on the effect of the third‐person perception. In Study 1, the average effects of the other‐self perceptual gap in the media influence on censorship attitudes were estimated based on reports from 13 previous studies (total N = 6,414). Study 2 reanalyzed Schmierbach, Boyle, Xu, and McLeod's (2011) correlational data (N = 692). The results of these two studies showed that the presumed effect on others is a stronger predictor of censorship attitudes than the other‐self differential in perceived media effect.     

Parents' Responses to Television Violence: The Third-Person Perception,Parental Mediation,and Support for Censorship

Extending prior research on the third-person effect, which has focused on perceived media effects on adults, the present study examined parents' beliefs about the effects of televised violence on their own and other children, and how these perceptions are related to two different behavioral responses: parental mediation of television and support for censorship. Respondents were parents of children aged 3 to 18 (N = 70), who were contacted as part of a random sample for a larger study. Via telephone interviews, parents rated their perceptions of three effects of televised violence: (1) viewing the world as a dangerous place; (2) approving of aggression; and (3) behaving aggressively. As predicted, third-person perceptions were observed for all three types of influence, but were larger for the more socially undesirable aggression - related effects. Both parental mediation and support for censorship were associated with the perceived effects of televised violence. Evidence suggested that parents' behavioral responses were motivated by concern about both their own and other children, but that the pattern of responses varied for the three different effects of viewed violence.     

News of Y2K and Experiencing Y2K: Exploring the Relationship Between the Third-Person Effect and Optimistic Bias

This study gauged Americans' beliefs about predicted Y2K problems during the weeks before New Year 2000. It examined the alleged relationship between the third-person effect and the social psychological theory of optimistic bias. The third-person effect predicts that people judge themselves less influenced than others by media messages. To explain the effect, some media researchers have drawn on optimistic bias, which posits that people judge themselves less likely than others to experience negative life events. Few researchers, however, have directly tested the empirical relationship between the two perceptual approaches. As hypothesized, respondents judged themselves less influenced than others by news reports about Y2K (third-person perception) and less likely than others to experience Y2K problems (optimistic bias). But the study did not find the hypothesized relationship between the approaches. Furthermore, third-person perception and optimistic bias were functions of mirror opposite blocks of predictors. The findings indicate that third-person perception is not merely a media case study of optimistic bias. We suggested that people use different criteria to estimate experiencing events and believing media messages about the events.     

Social Connectedness,Social Appraisal,and Perceived Stress in College Women and Men

This study examined the effects of social connectedness, social appraisal of the campus climate, and perceived stress of college women and men. Drawing from self‐verification theory, social appraisal was hypothesized to mediate the effects of connectedness on perceived stress. Two hundred and fourteen college students were surveyed. Results support a partial mediation effect for women. Men, however, were more likely to negatively appraise the campus climate, and social connectedness was more negatively related to perceived stress for men than for women. Results are interpreted according to gender differences in independent and interdependent self‐construal. The need to clearly define and measure social connectedness and social appraisal is also discussed. Counseling implications focus on the promotion and assessment of connectedness on campus.     

Testing an Adaptationist Theory of Trait Covariation: Relative Bargaining Power as a Common Calibrator of an Interpersonal Syndrome

This article provides the first test of an adaptationist ‘common calibration’ theory to explain the origins of trait covariation, which holds that (i) personality traits are often facultatively calibrated in response to cues that ancestrally predicted the reproductive payoffs of different trait levels and (ii) distinct traits that are calibrated on the basis of common input cues will exhibit consistent patterns of covariation. This theory is applied to explain the covariation within a ‘personality syndrome’ encompassing various interpersonal trait dimensions (e.g. extraversion, emotionality and attachment styles). Specifically, it is hypothesized that these traits are inter‐correlated because each is calibrated in response to relative bargaining power (RBP)—a joint function of one's ability to benefit others and harm others. Path analyses from a correlational study compellingly supported this theoretical model: Objective and self‐perceived measures of RBP‐enhancing phenotypic features (physical attractiveness and physical strength) influenced an internal regulatory variable indexing RBP (i.e. self‐perceived RBP), which in turn had robust effects on each of the focal personality traits. Moreover, in support of the theory's core postulate, controlling for self‐perceived RBP greatly reduced the covariation within the interpersonal syndrome. These novel findings illustrate the promise of an evolutionary psychological approach to elucidating trait covariation. Copyright © 2013 John Wiley & Sons, Ltd.     

Targeted Audiences in Anti-Drug Ads: Message Cues,Perceived Exposure,Perceived Effects,and Support for Funding

Perceived exposure has been offered as the main factor in how people estimate the effects of media messages on others, but a recent study found this did not hold for two prosocial messages. This study (N = 160) shows that demographic cues in anti-drug messages may communicate who the intended targets are, thus influencing perceived exposure and perceived effects for different age, gender, and racial groups. In turn, perceived effects on the self and others predict support for funding anti-drug campaigns. The possible impact of perceived similarity between a group and the “implied audience” on perceived effects is discussed.     

Exploring the Effect of Perceived Teacher Support on Multiple Creativity Tasks: Based on the Expectancy–Value Model of Achievement Motivation

The present study explores the effect of perceived teacher support on three forms of thinking related to creativity. Tests of convergent thinking (by means of the Remote Associates Test), insight thinking (explored through a brain‐teaser test), and divergent thinking (by means of a verbal creativity test) were given to 512 middle school students in China, along with assessments of their perceived teacher support and creative self‐efficacy. The results of this study indicate that perceived teacher support positively predicts convergent thinking and insight thinking, with creative self‐efficacy playing a partial mediating role between perceived teacher support and convergent thinking. However, no significant relationships were found between perceived teacher support and divergent thinking. The findings partly lend support to the expectancy–value model of achievement motivation that teacher’s behavior influences student performance through self‐belief pathway.     

Effects of perceived social support and family demands on college students' mental well‐being: A cross‐cultural investigation

The effects of perceived social support and family demands on college students' mental well‐being (perceived stress and depression) were assessed in 2 samples of Jordanian and Turkish college students. Statistically significant negative correlations were found between perceived support and mental well‐being. Multiple regression analyses showed that perceived family support was a better predictor of mental well‐being for Jordanian students, while perceived support from friends was a better predictor of mental well‐being for Turkish students. Perceived family demands were stronger predictors of mental well‐being for participants from both ethnic groups. Jordanian and Turkish participants who perceived their families to be too demanding were more likely to report higher depression and stress levels. None of the interactions between social support or family demands and either of the 2 demographic variables were statistically significant. These findings provide a more nuanced view of the relationship between social support and mental health among college students, and point to the relevance of some cultural and situational factors. They also draw further attention to the detrimental effects of unrealistic family demands and pressures on the mental health of college youths.     

环境因素对流动儿童歧视知觉的影响及群体态度的调节作用

采用整班联系、自愿参加的方式,选取北京市海淀、朝阳、昌平三个区的1350名流动儿童为被试,采用歧视知觉问卷、家庭社会经济地位问卷、班级环境气氛量表以及群体态度测验,考察家庭经济环境和学校班级环境对流动儿童歧视知觉的影响,并进一步探讨群体态度对它们关系的影响作用。结果表明:(1)家庭社会经济地位、老师支持和同学支持对于个体和群体歧视知觉具有显著的负向影响,同时,班级内聚力对于个体歧视知觉、满意程度对于群体歧视知觉也存在显著的负向影响。(2)同学支持对于个体歧视知觉的负向预测作用更为重要,老师支持则对群体歧视知觉的负向预测作用更为重要。(3)对于群体态度不同的流动儿童,环境因素对其个体和群体歧视知觉的作用存在一定差异。在个体歧视知觉方面,同学支持是态度中立组和态度偏城市儿童组的最佳预测因素,班级内聚力则是态度偏流动儿童组的最佳预测因素;在群体歧视知觉方面,老师支持对于群体态度不同组均表现出最为重要的预测作用。     

Visual perspective as a two-dimensional construct in episodic future thought

Visual perspective (first-person vs. third-person) is a salient characteristic of memory and mental imagery with important cognitive and behavioural consequences. Most work on visual perspective treats it as a unidimensional construct. However, third-person perspective can have opposite effects on emotion and motivation, sometimes intensifying these and other times acting as a distancing mechanism, as in PTSD. For this reason among others, we propose that visual perspective in memory and mental imagery is best understood as varying along two dimensions: first, the degree to which first-person perspective predominates in the episodic imagery, and second, the degree to which the self is visually salient from a third-person perspective. We show that, in episodic future thinking, these are anticorrelated but non-redundant. These results further our basic understanding of the potent but divergent effects visual perspective has on emotion and motivation, both in everyday life and in psychiatric conditions.     

The fit between dignity self‐construal and independent university norms: Effects on university belonging,well‐being,and academic success

Universities struggle with students’ low well‐being and high dropout rates. High (compared to low) fit between students’ self‐construal and perceived university norms might help to prevent these problems. A strong dignity self‐construal (i.e., the understanding that one's worth is independent of others) is adaptive if university norms stress independence. The more a university norm is perceived as stressing independence, the better the fit for students with a strong (vs. weak) dignity self‐construal. Thus, if students with a strong dignity self‐construal perceive a university norm as stressing independence, they should develop a greater sense of belonging to the university and, in turn, experience higher well‐being, more motivation, and lower dropout intention. A longitudinal study with two measurement points conducted with students from 18 universities (N = 719) provided support for these predictions. This underlines the relevance of the fit between student and (perceived) school characteristics for the higher education sector.