Minority influence: the role of the rate of majority defection and persuasive arguments

An experiment employing the Twelve Angry Men paradigm was conducted to determine the role of the rate of majority defection to the minority position and the use of persuasive arguments by the minority on minority influence. Subjects were more influenced by the minority when it provided persuasive arguments by refuting the majority viewpoint than when the minority did not. More minority influence occurred when the minority obtained majority defectors than when the minority did not. Moreover, the rate of majority defection made a difference. Minority influence was not obtained with the initial acquisition of a single defector and the significant influence that occurred with the acquisition of four defectors was not further increased by the acquisition of additional defectors. The results for the number of majority defectors were generally consistent with Tanford and Penrod's social influence model. Finally, the issue of the number of majority defectors versus the speed at which they defect is discussed. © 1998 John Wiley & Sons, Ltd.     

Rehearsal strategy as a function of recall expectation

The subjects were divided into three groups with respect to their expectations concerning a recall task given after the final trial of the usual STM distractor procedure. Group 1 were told only that they would have to recall during each trial's recall interval, thus did not expect to have to recall again. Group 2 were told that they would have to recall all the words presented in the experiment at the end of the last trial, in addition to the trial-by-trial recall. Group 3 were told only that they would have to recall after all words had been presented and they sat passively through the presentation trials. In addition to their recall expectations, half of the subjects in each group received a 2-s presentation and half received a 5-s presentation interval. It was found that the length of the presentation interval had an effect on the number of words recalled at the end of all trials, but recall expectancy did not. However, expectancy did determine the rehearsal strategies of subjects and hence the serial positions from which items were recalled.     

Resistance to persuasive messages as a function of majority and minority source status

Three experiments examined the extent to which attitudes following majority and minority influence are resistant to counter-persuasion. In Experiment 1, participants’ attitudes were measured after being exposed to two messages which argued opposite positions (initial pro-attitudinal message and subsequent, counter-attitudinal counter-message). Attitudes following minority endorsement of the initial message were more resistant to a (second) counter-message than attitudes following majority endorsement of the initial message. Experiment 2 replicated this finding when the message direction was reversed (counter-attitudinal initial message and pro-attitudinal counter-message) and showed that the level of message elaboration mediated the amount of attitude resistance. Experiment 3 included conditions where participants received only the counter-message and showed that minority-source participants had resisted the second message (counter-message) rather than being influenced by it. These results show that minority influence induces systematic processing of its arguments which leads to attitudes which are resistant to counter-persuasion.     

Effects of repeated collaborative retrieval on individual memory vary as a function of recall versus recognition tasks

Our research examines how prior group collaboration modulates later individual memory. We recently showed that repeated collaborative recall sessions benefit later individual recall more than a single collaborative recall session (Blumen & Rajaram, 2008). Current research compared the effects of repeated collaborative recall and repeated collaborative recognition on later individual recall and later individual recognition. A total of 192 participants studied a list of nouns and then completed three successive retrieval sessions in one of four conditions. While two collaborative recall sessions and two collaborative recognition sessions generated comparable levels of individual recall (CRecall-CRecall-I Recall ～ CRecognition-CRecognition-I Recall , Experiment 1a), two collaborative recognition sessions generated greater levels of individual recognition than two collaborative recall sessions (CRecognition-CRecognition- IRecognition > CRecall-CRecall- I Recognition , Experiment 1b). These findings are discussed in terms of two opposing mechanisms that operate during collaborative retrieval—re-exposure and retrieval disruption—and in terms of transfer-appropriate processing across collaborative and individual retrieval sessions.     

Recognition during recall failure: Semantic feature matching as a mechanism for recognition of semantic cues when recall fails

Research suggests that a feature-matching process underlies cue familiarity-detection when cued recall with graphemic cues fails. When a test cue (e.g., potchbork) overlaps in graphemic features with multiple unrecalled studied items (e.g., patchwork, pitchfork, pocketbook, pullcork), higher cue familiarity ratings are given during recall failure of all of the targets than when the cue overlaps in graphemic features with only one studied target and that target fails to be recalled (e.g., patchwork). The present study used semantic feature production norms (McRae et al., Behavior Research Methods, Instruments, & Computers, 37, 547–559, 2005) to examine whether the same holds true when the cues are semantic in nature (e.g., jaguar is used to cue cheetah). Indeed, test cues (e.g., cedar) that overlapped in semantic features (e.g., a_tree, has_bark, etc.) with four unretrieved studied items (e.g., birch, oak, pine, willow) received higher cue familiarity ratings during recall failure than test cues that overlapped in semantic features with only two (also unretrieved) studied items (e.g., birch, oak), which in turn received higher familiarity ratings during recall failure than cues that did not overlap in semantic features with any studied items. These findings suggest that the feature-matching theory of recognition during recall failure can accommodate recognition of semantic cues during recall failure, providing a potential mechanism for conceptually-based forms of cue recognition during target retrieval failure. They also provide converging evidence for the existence of the semantic features envisaged in feature-based models of semantic knowledge representation and for those more concretely specified by the production norms of McRae et al. (Behavior Research Methods, Instruments, & Computers, 37, 547–559, 2005).     

Processing objectives as a determinant of the relationship between recall and judgment

One aspect of person perception research that has been problematic for many theories is that there is often little correspondence between judgments that are made of a person and specific facts that can be recalled about that person. A model is presented that suggests this type of low correspondence is to be expected whenever evaluations of the person are spontaneously formed at the time relevant information is acquired. However, a relatively strong correspondence between the judgments that are made and the facts that can be recalled is expected when such evaluations are not spontaneously made at the time of information acquisition. The present paper reports several phenomena that are consistent with the model presented including: a much higher correspondence between recall and judgment under comprehension set than impression set conditions, judgment primacy effects for impression set subjects but judgment recency effects for comprehension set subjects, and a strong relationship between judgments and spew recall order for comprehension sets subjects but not impression set subjects. The implications of these and other phenomena are discussed in terms of how mental representations of another person are formed, and how the nature of such representations may systematically differ as a function of initial processing objectives.     

Biassed processing of persuasive information: on the functional equivalence of cues and message arguments

Research on persuasion has shown that inferences based on heuristic or peripheral cues can bias the subsequent processing of persuasive messages. Two studies (total N = 296) examined the additional possibilities that a message argument can serve as a biassing factor and cue‐related information can serve as the target of processing bias. It was demonstrated that a message argument can bias (a) the processing of subsequent other message arguments (Study 1) and (b) the processing of subsequent cue information (Study 2). Results are discussed within dual‐process models and the recently developed unimodel of persuasion. Copyright © 2007 John Wiley & Sons, Ltd.     

Repetition and agreement with opposing arguments: A delayed action effect

If exposure to two arguments supporting opposing conclusions establishes two memory traces that influence attitudes, repetition of one of the arguments should produce a delayed action effect. In a computer-controlled experiment, subjects read a large number of arguments about fictitious brands of consumer products from a T.V. screen. They rated each brand immediately after reading about it and again after spending 10 min reading messages about other brands. In the critical conditions of the experiment, two arguments were presented about each brand. One described a good quality of the product (e.g., excellent durability); the other described a bad quality (e.g., below-average efficiency). Subjects read one of the opposing arguments concerning each brand repeatedly and studied the repeated arguments for memory tests. As predicted, repetition and studying affected ratings on the delayed post-test, but not on the immediate post-test. Specifically, attitudes shifted over the delay toward agreement with the repeated arguments, supporting the idea that the persistence of attitudes depends on more than one memory trace.     

Interobserver agreement and procedural fidelity: An odd asymmetry

We examined articles with experiments published in the Journal of Applied Behavior Analysis and in Behavior Analysis in Practice from 2017 through 2021 to determine how frequently procedural fidelity was assessed. When procedural fidelity was assessed, we determined how often a measure of interobserver agreement for those fidelity data was provided. We also determined how often a measure of interobserver agreement for participants' behavior was provided. Across both journals and all years, 54.7% of relevant articles provided a measure of procedural fidelity. Of them, 17.7% provided a measure of interobserver agreement for procedural fidelity. In marked contrast, 96.4% provided interobserver agreement data for participants' behavior. It is unfortunate that applied behavior analysts frequently fail to provide procedural fidelity data and, when they do, often fail to provide interobserver agreement data for the fidelity data. Reviewers for, and editors of, behavior-analytic journals are encouraged to strongly consider the relative value of procedural fidelity and agreement on procedural fidelity measures when rendering recommendations on the suitability of a given submission.     

Processing modifier-head agreement in reading: Evidence for a delayed effect of agreement

The present study examined whether type of inflectional case (semantic or grammatical) and phonological and morphological transparency affect the processing of Finnish modifier-head agreement in reading. Readers' eye movement patterns were registered. In Experiment 1, an agreeing modifier condition (agreement was transparent) was compared with a no-modifier condition, and in Experiment 2, similar constructions with opaque agreement were used. In both experiments, agreement was found to affect the processing of the target noun with some delay. In Experiment 3, unmarked and case-marked modifiers were used. The results again demonstrated a delayed agreement effect, ruling out the possibility that the agreement effects observed in Experiments 1 and 2 reflect a mere modifier-presence effect. We concluded that agreement exerts its effect at the level of syntactic integration but not at the level of lexical access.     

Perceived target displacement as a function of field movement and asymmetry

In two experiments induced movement of an object was produced to demonstrate that movement of the background influences the perceived localization of the object in space. The Roelofs (asymmetry) effect could be used to explain only part of the shift in localization in Experiment1. The asymmetry effect was excluded from Experiment2 by the procedure employed. It was concluded that the Roelofs effect is a sufficient, but not necessary, condition for the effects of induced movement to occur, and that relative displacement of the target and background plays an important part in the illusion. Furthermore, it was shown that the effects of induced movement can occur even when the border of the background remains stationary.     

Perception and recall of aversive material as a function of personality type

Relationships between personality dimensions of extraversion (E), neuroticism (N), psychoticism (P) and barrier (B) and patterns of psychophysiological responding during exposure to and subsequent recall of aversive and non-aversive material were investigated. Sixteen male volunteers were asked to recall the critical features of 10 film segments containing either neutral or aversive material. Heart rate (HR), skin conductance (SC) and electromyographic (EMG) responses were recorded throughout the session. Analysis showed that during exposure to aversive material, high BE Ss recorded high levels of autonomic responding and low levels of muscle tension, while during recall, they showed reduced autonomic activity and significantly higher levels of muscle tension. Low BE Ss showed significantly higher levels of muscle tension during film presentation and significantly lower levels during recall, with little change in autonomic reactivity between treatments. Recall data indicate that high BE Ss had significantly better recall under all conditions. N and P differences were unrelated to patterns of psychophysiological responding or efficiency of recall.     

Recency and suffix effects in pictures as a function of recall method

Two studies compared recency and suffix effects in pictures. In Experiment 1, which used strict serial recall, the recall curve for the control condition fell sharply until the final position when it exhibited a small but significant amount of recency. No suffix effects were present. In Experiment 2, a modified free recall condition exhibited a U-shaped serial position curve and significant recency. Picture and graphic suffixes led to small, reliable end-of-sequence suffix effects, but spoken suffixes did not. Thus pictures appear to lead to recency and suffix effects similar to those produced by static visual alphanumeric stimuli when strict serial recall is used. With a modified free recall procedure, recency is enhanced and suffix effects appear. The implications of the results with pictures and of differences between the two recall procedures are discussed with respect to literature in the area on pictures (Cohen, 1972) and American Sign Language (Krakow & Hanson, 1985; Shand & Klima, 1981). Additionally, some new methods of defining and analyzing recency, which are also applicable to primacy, are proposed and used in the paper to bring out more clearly the effects present.     

The comprehension and recall of similes as a function of context and cue

Participants read 56 sentence pairs and attempted to judge if the context sentence of each pair was related to the figurative message of the following simile. Reaction times and error rates both indicated that (a) participants could judge subject-related contexts more easily that predicate-related contexts, (b) they could judge irrelevant contexts more easily than misleading ones, and (c) these two effects were relatively independent of one another. The cued recall of similes previously paired with relevant or misleading contexts was affected by both a context effect (contexts containing a simile's predicate led to better recall than those containing its subject) and, even more strongly, a cuing effect (the simile's predicate was a better cue than its subject), whereas the cued recall of similes previously paired with irrelevant contexts was affected only by the context effect. In no case was there evidence of an interaction that would have indicated that a cue would be more potent if it referred to the same simile term as had the context.     

Time estimation as a function of recall: a test of Ornstein's theory of temporal judgement

The storage size metaphor used by Ornstein to explain subjective estimations of the length of time a task had lasted is contrasted with a recall hypothesis on the basis of the distinction between accessibility and availability. The different hypotheses were tested using a design similar to one which measured recall and recognition of common and uncommon words. Results showed that although an equivalent number of words were still in store for both groups, subjects who had learnt common words showed better recall and judged the learning task to have lasted longer. The results are interpreted as being in favour of the recall hypothesis. A preliminary study showed higher recall and longer time estimations for subjects who had performed a semantic orienting task in a levels-of-processing experiment.